Cluster development in the seafood industry: A strategy for

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Cluster development in the seafood industry: A strategy for economic development Professor BI Norwegian School of Management N i Fi h i F 2010 Norwegian Fisheries Forum 2010 April 7, 2010

Two economic development approaches Top down approaches, e.g., economic aid as government budgetary support Bottom B up approaches, e.g., microfinance and entrepreneurship

Problems with top down approaches Large bureaucracy costs Picking-the-winners costs Corruption

Example of misplaced Norwegian economic aid project Fishery project in Kerala

Fighting poverty through aid Emergency and relief aid is a moral obligation Building legal and social institutions is a requirement for economic development Building necessary infrastructure is the next step Economic aid to governments creates dependencies and corruption Direct economic aid turns people into social clients

Problems with bottom up approaches Business development remains small scale Lacks business knowledge Lacks market access Lacks investment capital (equity)

Economic development through local entrepreneurship: Microfianance

Fighting poverty through microfinance Microfinance is simple, interest bearing loans to poor people with a drive to become economically independent Microfinance creates microfirms moving the family out of severe poverty Microfinance has most success among women Microfinance is based on small solidarity groups Microfinance should include life skills education Microfinance is viable business with minimal bad loans and losses

JAMII BORA TRUST The fastest growing microfinance NGO in Kenya www.strommestiftelsen.n o

Microfinance protocol Uganda

Five stage business development 1. Financial infrastructure development (e.g., Microfinance) 2. Business knowledge development (e.g., BI 101) 3. Market access development (e.g., Producer coops) 4. Risk capital development (e.g., Investment funds) 5. Industrial cluster development (e.g., Cluster initiatives)

The economic development stages: Applying business knowledge to development 1. Microfinance creates a large pool of family based microfirms 2. Talent finance develops the most promising microfinance entrepreneurs into fast growing SMEs 3. Market finance develops marketing channels to bring local products to profitable markets, e.g. producer coops

A knowledge based Norway Amir Sasson

The Norwegian Seafood Cluster Natural resource management Coastal fisheries Maritime education Environmental standards Shipping Marine design education Advanced equipment suppliers Clean cold waters Gourmet seafood Marine R & D FISH FARMING Fish processing Marine biotech Marine IT International distribution Brand name marketing Global fisheries Marine finance Fish fodder industry Marine insurance Logistics systems UPGRADING INTERNATIONALIZATION

What makes the Norwegian seafood industry a dynamic industrial cluster? Coastal fisheries since the stone ages Ocean fisheries i by advanced d maritime technology Leading position in salmon fish farming Protecting natural resource base and a clean ocean environment Global market position in many seafood markets Advanced marine biotech R&D Global seafood corporations with Norwegian ownership

What is san industrial custe cluster? Geographical concentration of related companies Critical mass of companies in every part of the value chain or value network Closeness to demanding di customers and advanced suppliers Leading edge research targeting the cluster Dynamic service providers serving the cluster Specialized labor and capital markets Close cooperation and keen competition Strong innovation and entrepreneurship p Linkages to global markets and global clusters

Dynamic industrial clusters are engines of value creation Cluster firms have higher value creation Cluster firms have higher growth Cluster firms have higher productivity Cluster firms have higher salaries Source: Reve & Jakobsen (2001)

Dynamic industrial cluster are engines of innovation Cluster firms have higher innovation capacity Cluster firms have higher commercialization rates Cluster firms have higher spin off activity Cluster firms have higher dynamism of change Source: Reve & Jakobsen (2001)

What advantages do companies have of belonging g to an international a cluster? Better access to competent people and innovative ideas Better access to specialized suppliers and demanding customers Better access to frontier research and development Better access to venture capital and competent t investors Lower transaction costs of doing business Firms take advantage of industrial upgrading and innovation

Industrial cluster development Clusters emerge through co-location mechanisms Clusters have specific business drivers locally Clusters attract industrial suppliers and commercial service providers creating an industrial milieu Clusters thrive on entrepreneurship, rivalry and cooperation Clusters have a cultural l component that t cannot be copied Clusters can be fertilized (not created) by government interventions

Implications for economic development interventions Cluster initiatives should target already existing emerging clusters Cluster initiatives should mobilize local business resources Cluster initiatives should focus on business knowledge development, risk capital and specialized infrastructure Cluster initiatives should help attract talent and investors Cluster initiatives should create strong networks Cluster initiatives should facilitate branding Cluster initiatives should link local clusters to international markets and internatitonal tit clusters

Industrial cluster development in the seafood industry? Fisheries have traditionally been dispersed non-cluster industry Scale economies and structural consolidation have created seafood clusters Some seafood regions have pioneered new species, new technology, new methods and new business models Norway could be a major provider of hard and soft technology for seafood cluster development Norway is at the same time an industrial i investor with commercial interests in the global seafood industry

Economic development requires a combination aid, entrepreneurship and investments Economic development first requires that some institutional and human fundamentals are in place (cf. Jeffrey Sachs) Economic development must take place from within, e.g. through local entrepreneurship (cf. Muhammad Yunus) Economic development needs business development, industrial clustering and foreign direct investments (cf. Michael Porter) Economic development requires that more countries in the south take advantage of globalization (cf. Thomas Friedman)

Conclusions Industrial development requires efficient bottom up strategies, starting with microfinance, business knowledge and risk capital Industrial development is highly accelerated when industrial clusters emerge Industrial clusters are bottom up industrial development processes creating network externalities Cluster initiatives can fertilize (not create) industrial clusters Traditional fisheries i were non-cluster industries i Modern seafood industries are rapidly clustering, and Norway plays an important global role in this development