CAMPUS RECREATION Fiscal Year 2017 ANNUAL REPORT
TABLE OF CONTENTS CAMPUS RECREATION AT A GLANCE Organizational Chart Year In Review 3 4 PROGRAMS Intramural Sports Club Sports Group Fitness Personal Training Fitness Programs Outdoor Adventure Bicycle Programs Youth Programs Kayak Center OPERATIONS Part-Time Employment Facilities 5 7 9 11 13 15 17 19 21 happier and Healthier Lives 23 25 Faculty & Staff DATA Participation Levels 27 MARKETING & PROMOTIONS Social Media 29
INTERN Sarah Pienta Facilities and & Operations ASSiSTANT DIRECTOR DIANA DAVIS Fitness and Wellness INTERN Will McEWEN Fitness and Wellness CAMPUS RECREATION ORGANIZATIONAL CHART fy 17 ASSOCIATE DIRECTOR JUSTIN LAWLER ASSiSTANT DIRECTOR Meg jordan Intramural Sports and Youth Programs INTERN BRooke Sousa Intramural and Club Sports DIRECTOR Peter Murray ASSiSTANT DIRECTOR NICK LOWERY Club Sports and Business Operations BUSINESS MANAGER Julie Kelly Part Time Business Manager ASSiSTANT DIRECTOR Kevin Soleil Outdoor and Bicycle Programs INTERN Lynn Dohrmann Outdoor and Bicycle Programs HEAD ROWING COACH Chris Pucella Head Rowing Coach & Boathouse Manager YEAR IN REVIEW Campus Recreation had a very successful 2017 2018 academic year. For the purpose of this report, Campus Recreation focused on participation as our main indicator of success. Following several years of steady growth in both participation and revenue, Campus Recreation experienced a predictable mix of results in FY 17. Overall participation was strong programmatically, but for the first time the usage at the CRC decreased by 2%. With the addition of Riverhawk Village in FY 18, we anticipate usage growing, but not significantly due to current capacity limitations during the semesters. Campus Recreation had predictable revenue declines in rentals and boathouse income. The current trend will likely plateau in FY 18. The bike shop produced significantly higher than anticipated revenues necessitating a move to a larger and more appropriate space to serve the students. We anticipate most revenue sources to remain consistent or have slight growth in FY 18. Below are some of our most notable achievements from FY 17. Participation highlights Intramural Sports grew by 8% to 6,378 participants. Campus Recreation engaged more faculty/staff than ever before. We had 12,330 facility visits & 1,021 group fitness participations (10% of total). 3 Club Sport teams were regional champions and 6 competed nationally. Bike Shop transactions increased by 98% from 365 to 721. Kayak Center total usage grew by 88% to 2,075; rentals grew by 66% to 1,696. Group Fitness averages increased by 18% from 12 to 14.2 people per class. Exercise is Medicine (EIM) clients increased by 22% to 434 to 528. Personal Training sessions increased by 15% from 1,056 to 1,215. Operations highlights Increased percentage of work study students from 61% to 64% to compensate for minimum wage increase. Part-time staff grew by 5% to 307 employees. Riverview Fitness Center increased usage by 5% to 45,000 scans. 96% of Campus Recreation staff (271/283) were CPR/AED & First Aid certified. Completed 213 Safety Team drills which was a 33% increase from FY 16. #3 TRIRIGA user submitting 260 work orders. Technology highlights Created new racquetball & squash online reservation system and had 2,834 reservations submitted.
5 Participants 6,378 3,305 FALL 16 3,070 Spring 17 GAMES PLAYED 1,894 888 FALL 16 1,006 Spring 17 INTRAMURAL sports 6,378 Open Recreation Participation 200 78 Teams Registered 977 756 5,896 8% 156% 29% TEAMS REGISTERED PROGRAMS OFFERED 977 410 FALL 16 567 Spring 17 26 12 LEAGUES 12 TOURNAMENTS 2 Fitness Events
7 PARTICIPANTS 852 COMMUNITY SERVICE 779 TOTAL UNIQUE 225 COmmuters 554 RESIDENTS 13 CLUBS 14 PROJECTS ACTIVE CLUBS 36 29 COMPETITIVE 6 PERFORMANCE 1 RECREATIONAL club sports 852 GAMES Played FUNDRAISING 370 349 $263k $240k 843 1% 6% 10% COMPETITIVE Billiards Brazilian Jiu Jitsu Women s Ice Hockey M. Ice Hockey W. Lacrosse M. Lacrosse M. Rugby W. Rugby M. Soccer W. Soccer Underwater Hockey M. Basketball W. Basketball W. Ultimate Table Tennis Golf Swim Tennis Cricket Rowing Quidditch Baseball M. Volleyball W. Volleyball Badminton Field Hockey Racquetball Track and Field M. Ultimate PERFORMANCE Dance Breakers Cheerleading Ballroom Dance Steppin in Unity Urban Choreography RECREATIONAL Ice Skating Regional Champions national competition
9 PARTICIPANTS 9,765 9,052 @ CAMPUS RECREATION CENTER 713 @ RIVERVIEW Studios ClassEs Offered 687 601 @ CAMPUS RECREATION CENTER 86 @ RIVERVIEW Studios Participants Per Class GROUP FITNESS 9,765 687 14.2 CLASSES OFFERED 9,995 2% 834 Participants per class 12.0 18% 18% Power Yoga 15.9/class 14.2 Yoga 16.2/class 15.2 @ CAMPUS RECREATION CENTER 8.3 @ RIVERVIEW Studios Most popular classes Zumba 29.8/class Insanity 17.0/class Kickbox 15.8/class
11 PERSONAL TRAINING SESSIONS 1,215 STUDENTS NON-STUDENTS 703 512 NEW PERSONAL TRAINING CLIENTS 61 STUDENTS 46 NON-STUDENTS 15 EXERCISE IS MEDICINE CLIENTS PERSONAL TRAINING Personal training SESSIons 1,215 1,056 New Personal Training Clients 15% 39 REFERRED 85% COMPLETED 36 REFERRED 92% COMPLETED 61 47 30% EXERCISE IS MEDICINE SESSIONS 528 434 22%
13 TOTAL 790 317 ONE DAY EVENTS 444 REWARDS CARDS 29 FITNESS PROGRAMS FITNESS PROGRAMS 29 REWARDS CARDS 13 WOMEN CRUSH WEIGHTS 5 Learn to Lift 11 Start Strong fitness & Wellness 790 854 7% 444 126 IGNITE FITNESS 154 GFIT RESULTS+REWARDS 164 UCC STAIRS CHALLENGE
15 TRIPS TRIPS OFFERED 44 22 LOCAL 20 Regional 2 national OUTDOOR ADVENTURe 369 Trip Fill Rate 70% 57 % Equipment REntals 81-327 13% 23% - LOCAL Groton, MA Orange, MA Boston, MA Lowell, MA salem, MA Woburn, MA Deerfield, MA crow hill, MA gloucester, MA Mt Wachusett, MA REGIONAL Alton, NH Acadia, ME Hampton, NH Sandwich, NH Killington, VT Patuckaway, NH windblown, nh Narragansett, RI wallingford, vt north conway, nh Mt. Monadnock, NH White Mountains, NH Crotched Mountain, Nh pemigewasset river, nh NATIONAL 10,000 Islands and everglades city, fl Hot Springs, NC
17 Freewheelers CAMPUS RECreation CENTER UNIVERSITY CROSSING 2,336 63% 469 13% BIcycle Programs Free Wheelers DaILy Rentals LYDON library O LEARY LIBRARY 357 10% 3,698 721 3,612 BIKE SHOP TRANSACTIONS 365 2% 98% RIVERVIEW FITNESS CENTER 329 9% BIKE SHOP Open Stand PArticipants 73 27 170% 201 5%
19 GROUP SWIM LESSONS 341 170 FALL SEMESTER 171 SPRING SEMESTER RECKIDS SUMMER CAMP 333 83 campers weekly Average youth RECKIDS CAMPERS 333 336 1% GROUP SWIM PARTICIPAnts 341 324 5%
21 PARTICIPANTS 2,075 1,696 RENTALS 379 PROGRAMS RENTALS 1,696 1,019 COMMUNITY MEMBERS 677 UMASS LOWELL KAYAK CENTER SuMMER 2016 2,075 SuMMER 2015 1,101 88% RENTALS SuMMER 2016 1,696 1,024 SuMMER 2015 66%
23 OPERATIONS PART-TIME Employment FITNESS CLUB SPORTS 78 56 FACILITIES YOUTH PROGRAMS 46 33 PART-TIME EMPLOYMENT employees 307 291 5% INTRAMURAL SPORTS OUTDOOR & BIKE 28 53 STUDENT PAYROLL WORK STUDy NON WORK STUDY $372k $213k 64% 36% 64% 36% WORK STUDY MARKETING TOTAL STAFF 13 307
25 operations Usage 294,398 Total SCANS CAMPUS RECREATION CENTER 254,400 248,993 RIVERVIEW FITNESS CENTER 43,216 45,405 FACILITIES TOTAL USAGE 294k 297k 1% Campus Rec CENTER 248,993 Scans Resident Students Commuters CRC Paid Members OTHER Faculty/Staff 108,993 97,465 19,596 11,632 11,307 43% 39% 8% 5% 5% CAMPUS RECREATION CENTER USAGE 249k 45k 254k RIVERVIEW FITNESS CENTER USAGE 43k 2% 5% Riverview Fitness CENTER 45,405 SCANS Riverview Residents Commuters Non-Riverview other Faculty/Staff 19,655 14,336 9,224 1,167 1,023 43% 2% 32% 20% 3%
27 Faculty and staff data Group Fitness 1,021 Wellness Programs 15 TOTAL 52% Intramural Sports 57 TOTAL TOTAL 10% 1% of Participants of Participants of Participants Faculty/staff Facility SCANS Free Wheeler Rentals CRC 11,307 RFC 1,023 12,330 Total Racquetball & Squash Reservations 354 - - 62 TOTAL 2% of Participants
29 ENGAGEMENT marketing and promotions social media fy 17 fy 16 483 340 FOllowers FOLLOWERS 25,567 20,973 Views Views 470 403 FOllowers FOLLOWERS 42% 22% 17% 5,266 5,167 fans fans 2%