DESIGN PRIZE 2015 Information for Participants A PROJECT OF if DESIGN TALENTS GmbH Bahnhofstrasse 8 30159 Hannover, Germany www.ifdesign.de Contact: Petra Kerker phone +49.89.54727935 petra.kerker@ifdesign.de
HAIER DESIGN PRIZE 2015 by if Participation, Dates Page 2 HAIER DESIGN PRIZE 2015 by if Wonderful Home Life: Answers to the daily life For the second time, the HAIER DESIGN PRIZE Wonderful Home Life: Answers to the daily life is calling for entries. For the first time, participants can register independently for this competition. Students, graduates and young designers from different design disciplines are invited to enter their visionary concepts on this special theme. The task for this competition is as follows: How can design help to solve everyday problems? We are looking for visionary concepts in the household appliance sector. Take a look in the future and develop new, bold, challenging solutions for the daily home life. The jury decides how the total prize money of EUR 5,000 will be distributed among the winners as recognition. Participation Participation in the HAIER DESIGN PRIZE is free. Students and recent graduates of all design related courses and programs are welcome to register their entries. Graduates are viewed as young professionals. You are eligible to participate if you graduated no more than two years ago at the time of registration. Projects should not be older than two years by the time they are submitted. Important: All entries have to be related to the theme Wonderful Home Life: Answers to the daily life. In addition to projects by individual designers, we will also accept works by small teams of designers with no more than 4 team members. Dates Registration deadline 15 December 2014 Preselection February 2015 Jury 10 and 11 March 2015 Notification of jury decision from 18 March 2015 Awards ceremony May 2015 Publication of the award winners in the if design app May 2015 Every participant can register as many entries as he likes. Every entry can only be registered once in the running competition. Registering the same entry twice, e.g. in different categories, is not allowed.
HAIER DESIGN PRIZE 2015 by if Categories and Trend Roots Page 3 Categories: You can register your entries for the HAIER DESIGN PRIZE 2015 in six different categories: 01. Home Furniture / Lighting 02. Kitchen 03. Household / Tableware 04. Bathroom 05. Textiles / Walls / Floor 06. Survival + Emergency / Eco Solutions Trend Roots Furthermore there are five fields of change, the trend roots. They indicate a change in society that the entry is most likely to achieve. When registering, every entry has to be assigned to one category and to one trend root. The jury reserves the right to assign the entry to a different category or trend root. Social Change Your concept and idea is based on societal aspects such as an ageing society or it may be a reaction to the fact that we can increasingly observe a shift towards female principles in society. Cultural Change Your concept and idea is based on major cultural changes such as the growing desire for individuality and self-management or on the explosively growing desire to be part of a community on the other hand. Ecological Change Your concept and idea is based on ecological changes such as the growing urbanization we are facing on a global scale or on the corresponding desire to live in a more natural way in an increasingly artificial world. Technological Change Your concept and idea is based on technological changes such as the rapidly growing demand for more mobility or on the fact that we try to simplify the complexity that surrounds us. Economic Change Your concept and idea is based on economic changes such as the importance of creating more transparency in the financial sector or on the need for a better distribution of wealth.
HAIER DESIGN PRIZE 2015 by if Entry Data Page 4 Entry Data 1. Description We need a description of your entry. Please use the text field under the header Detail Data to enter a description of your entry and of its special features in English. This description should be no longer than 650 characters (incl. spaces). If your entry wins an award, this text will be published on all communication platforms. Only entries with an understandable English description will qualify for admission to the jury. Please ensure that your description is proofread by an English native speaker or by a reliable translation agency. 2. Images Please upload one or two images of your entry. Make sure you have these images available before you open the registration form. If your entry wins an award, these images will be used for the if online exhibition, the if design app and for our PR work. Please comply with these specifications: n Image size: 1,536 pixel min. edge length n Advised ratio: Landscape n File format: JPG n File size: max. 5 MB n Color space: RGB n Naming: your Entry- ID_name of project_no. of picture, e.g. 304-222222_car_1 3. Student ID If you are still a student, please upload a photo or scan of your student ID. If you are a recent graduate, please upload a photo or scan of your graduation certificate. In exceptional cases, an official document from the university proving the student status may be accepted. 4. Film / Video You are welcome to explain your concept also in a film / video. If you do so, you need to upload a video in the tab Entry Media. The link to the video should also appear on the presentation poster. The film / video must be accessible with standard PC software and must be no longer than 3 minutes. 5. Presentation Poster We need a digital presentation poster for each entry you submit. The presentation poster is the foundation for the jury decision. The poster should represent your entry clearly in words and images. The essence of your design should be obvious immediately. To help you with the creation of the presentation poster, we have prepared an example of how the poster should look like on the next page. Summary of poster specifications: n Format: A1 horizontal (840 x 594 mm) n Font size for description and index data: 20pt n Font: Frutiger or other sans serif fonts such as Arial, Franklin Gothic, Futura, Helvetica, Univers n Resolution: 300 dpi at 100% positioning n Data must be sent as platform independent PDF-X3 file n Maximum file size: 5MB n The information about yourself, your team and your entry must also include: Entry-ID, category, project title, name(s) of designer(s), name of university, city, country and university department, email address n If you wish, a link to a film or video that describes your entry.
HAIER DESIGN PRIZE 2015 by if Presentation poster Page 5 Presentation poster Format: A1 landscape (840 x 594 mm) divided as follows: Area 1 (840 x 430 mm): Can be designed as you wish but must include a short, catchy presentation of your design in words and pictures. Area 2 (840 x 64 mm): As shown below, font size ca. 20pt Area 3 (top and bottom 840 x 50mm) Please leave blank for print and assembly Entry-ID 303-xxxxxx Category Project Name of project Designer First name / Surname University Name of university City / Country of university Department Email Personal email Area 3 840 x 50 mm Description and images The presentation poster must contain a description and images. You might have uploaded a description and one or two images with your registration form. You can also use these for the presentation poster. If you prefer, you can create an alternative description and images for the poster. Area 1 840 x 430 mm Please note: the description and all other text on the presentation poster must be in English. You may additionally include the text in another language of your choice. Entry-ID 304-xxxxxx Category Project Name of project Designer First name / Surname University Name of university City / Country of university Department Email Personal email Area 2 840 x 64 mm Area 3 840 x 50 mm For Area 2: Entry-ID 304-xxxxxx Category Project Name of project Designer First name / Surname University Name of university City / Country of university Department Email Personal email
HAIER DESIGN PRIZE 2015 by if Registration, Jury Page 6 Registration You can register your entries to the HAIER DESIGN PRIZE 2015 online only on our website in the user-area my if at www.ifdesign.de Please make sure that your registration form is complete and contains all the necessary information. The earlier you fill in your registration form, the shorter will be the waiting times for answers to questions and for completing your registration. When you are in the login area, and have registered an account, please fill in one registration form for each entry you want to submit. After you have submitted your online registration, we will immediately send you a confirmation email. This email will contain an entry identification code (304-xxxxxx) for each submitted entry. The Entry-ID helps us to clearly identify and assign each entry. Please make sure that the relevant Entry-ID is contained in all communications with us. Address Data n Please use the index tab Address Data to indicate your university address. If already available in my if adressbook just choose an address from there. If you want to create a new address as university address, please click the button Change under your university address and then click on Add New Address. n If you have studied at more than one university, please enter the one where the project you submit has been designed mainly. n Please also enter the full department name as well as the title and first and second name of the supervising faculty. If your project was not supervised, then please enter the title and name of the department head instead. Team projects n Teams with up to four members can submit entries together. You can only create one user account for the whole team. n In order to add up to three additional team members, go to Address Data and click the button Change under your university address. There you can add the further team member with name and university (if different). n All correspondence will be sent to the team member who created and owns the user account for the team. If your team project wins a HAIER DESIGN PRIZE, all team members will, of course, receive an award. Jury If necessary, a pre-selection will be done out of all submitted entries. The selection of prize winners will be made by a panel of experts during a non-public judging session. The jury will also decide on those winning entries, which will receive a cash prize. The total prize money is EUR 5,000. We will let you know about the jury decisions as soon as possible. The decision of the jury is legally binding and final. Info The intellectual property rights of all submitted designs remain with the participants. The organizers will not implement any concepts submitted to the HAIER DESIGN PRIZE. Please note: In all other cases, our General Terms and Conditions apply.
HAIER DESIGN PRIZE 2015 by if Benefits for award winners Page 7 Benefits for award winners All successful contributions will receive the HAIER DESIGN PRIZE 2015 by if logo. As an award winner you are entitled to use this logo for commercial purposes. if design app All award-winning contributions will be published in the if design app. All winners and related universities are welcome to download the app free of charge. if online exhibition All award-winning contributions will be represented in the if online exhibition on the if website. This exhibition is not limited in duration. As an award winner, you can add a link to your website that directly points to your design in the online exhibition. With 5 million page views per month, the if website is one of the most popular design platforms on the Internet. Visitors from over 100 countries come to find information about the if design awards. Winners Package The if label is a seal of design excellence that is known the world over. Each award-winning entry can benefit from this. In order to make the most of this image-promoting factor, we offer all award winners the following efficient advertising tools: n Certificate for download n Logo HAIER DESIGN PRIZE 2015 by if for download Cash Prizes All those who have also won a cash prize will be immediately notified after the jury session. Press Before, during and after the competition if s comprehensive PR work ensures that the HAIER DESIGN PRIZE will receive a great deal of attention in the national and international press. In economics and lifestyle magazines, in the specialized design press, in daily and weekly newspapers, as well as in radio and TV, there will be reports about the outstanding quality of the award winning submissions. This thorough press coverage is based on longstanding contacts with more than 100 media representatives worldwide. With this comprehensive communication package, if achieves optimal publicity for HAIER DESIGN PRIZE winners. Good luck for your participation!