US Trade Mission Briefing
AUSTRALIAN EDTECH MISSION TO THE US ASU+GSV SUMMIT 2019
AGENDA Introductions - David Linke, EduGrowth Summary and Participants - Joanne Smail, Austrade Washington Benefits of Attending - Wes Sonnenreich, Co-founder and CEO at Practera and Simon Callaghan, Austrade New York New York - Simon Callaghan Washington - Meghan Norden, Austrade Washington San Francisco - Gabe Sulkes, Austrade San Francisco San Diego - Meghan Norden Q&A - All Next Steps - Meghan Norden 3
SUMMARY The ASU+GSV Summit in San Diego (8 10 April 2019) is a landmark event on the US education technology calendar. Austrade, in partnership with EduGrowth, will bring a delegation to attend the conference and participate in a targeted mission to New York, Washington DC, San Francisco and San Diego. This is an opportunity to meet potential partners, investors and customers, and learn how others are advancing education outcomes globally. KEY DATES 2019 dates and locations: 1-2 April New York 3 April Washington, DC 4-5 April San Francisco 8-10 April ASU+GSV Summit, San Diego (with an evening event on 9 April) Apply by: 22 February 2019 Indicative Cost: A$3,500 4
WHO SHOULD PARTICIPATE? Australian edtech companies (start-up, growth stage) that have a product with an existing customer base. Education professionals from the university sector with an active interest in edtech and innovative education practices. 5
BENEFITS OF ATTENDING Learn about the opportunities and challenges of doing business in a large and decentralised market, including a boot camp run by the San Francisco Landing Pad Develop market insights of key US edtech markets Promote innovative Australian edtech solutions to a US audience Consult with possible funders and/or partners for growth/expansion Attend workshops focused on funding options and opportunities, identifying key decision makers and influencers, distribution channels, and sales Meet and build relationships with leading multinational corporations, universities, accelerators, potential partners, investors and customers Join exclusive networking functions Leverage Austrade s networks and on-ground support to help advance your business interests 6
NEW YORK MONDAY - APRIL 1 New York City Department of Education CS4All presentation McGraw-Hill sponsored Roundtable Lunch and ALEKS demonstration Site visit to Grand Central Tech Hub by Company (awaiting confirmation) Evening networking reception at the Consulate General 7
NEW YORK TUESDAY - APRIL 2 Site visit to General Assembly with presentation from CEO Jake Schwartz Program with StartEd at NYU s downtown Brooklyn campus Train to DC in the evening 8
WASHINGTON WEDNESDAY - APRIL 3 Briefing from State Educational Technology Directors Association (SETDA) US Department of Education, Office of Educational Technology Briefing about local edtech opportunities with Towson University Edtech opportunities in LATAM Evening reception at the Embassy co-hosted by Jefferson Education Exchange 9
WASHINGTON SAN FRANCISCO THURSDAY - APRIL 4 Morning Transit to San Francisco Evening in San Francisco An intimate cocktail hour and dinner with delegates, mentors, and industry representatives in the Bay Area. 10
SAN FRANCISCO FRIDAY - APRIL 5 Briefing: Austrade and Landing Pad Morning session hosted by Austrade at the Australian Landing Pad Workshop: Legal and Accounting Essentials Workshop: Doing Business in Silicon Valley Afternoon, industry-specific and/or VC sessions TBC (pending final confirmation) Casual Drinks 11
SAN DIEGO MONDAY WEDNESDAY APRIL 8-10 ASU+GSV ASU+GSV is one of the most comprehensive and leading edtech conferences in the US, attracting upwards of 4,000 attendees across the education and investment spectrum. Networking reception at ASU+GSV (Tuesday, 9 April) This targeted networking reception will provide the opportunity to meet a variety of Austrade s national edtech industry allies, including edtech associations, accelerators, funders, and potential partners. 12
Q&A AND NEXT STEPS Questions? Apply by 22 February here For more information contact: Emmet O'Sullivan (Sydney) Senior Adviser T: + 61 2 9392 2405 E: emmet.osullivan@austrade.gov.au Meghan Norden (Washington) Investment Director T: + 1 202 454 9755 E: meghan.norden@austrade.gov.au Gabe Sulkes (San Francisco) Landing Pad Manager T: + 1 415 644 3633 E: gabe.sulkes@austrade.gov.au Simon Callaghan (New York) Investment Director T: + 1 646 344 8126 E: Simon.Callaghan@austrade.gov.au 13