OUR OBJECTIVE TODAY Raise your awareness that there are several Brazilian IT Services and Solutions Providers that are more than capable to fit your bill with great quality, delivery precision and competitive pricing with the addition of a creative prone cultural background that gives you added value in meeting your goals.
AGENDA WHAT IS BRAZIL IT? COUNTRY GENERAL OVERVIEW CURRENT IT SPENDING BUSINESS EXPERTISE BRIC BENCHMARKING CULTURAL DNA COMPETITIVE ADVANTAGE OUR MESSAGE
WHAT IS BRAZIL IT? BRAZIL IT is a brand name for the Brazilian Federal Government s Software and Services Export Incentive Program. The government, through a permanent agency called SOFTEX, is constantly supporting the Brazilian IT companies to be competitive in the world market and reach world class recognition
COUNTRY GENERAL OVERVIEW Countries with area > 4 million km² Countries with population > 100 million Bangladesh Australia Canada France Germany Russia Nigeria USA Pakistan Brazil Indonesia China India Japan Mexico Spain Netherlands Italia UK South Korea Countries with GDP > US$ 1 trillion
COUNTRY GENERAL OVERVIEW Brazil has: The 2nd largest commercial air fleet in the world, The 2nd largest private executive jet s market in the world The 2nd largest agriculture vehicles market in the world, The 2nd largest jeans consumer market in the world, The 3rd largest market for copying machines in the world The 3rd largest market for TV sets in the world The 3rd largest soft drinks market in the world, The 4th largest refrigerators market in the world.
COUNTRY GENERAL OVERVIEW 2003 2004 2005 2006 2007 GDP US $ 552.2 663.6 882.0 1,067.4 1,261.5 Real GDP Growth % 1.2 5.7 2.9 3.7 4.7 Consumer price inflation 14.7 6.6 6.9 4.2 3.6 Population (million) 179 181.6 184.2 186.8 189.3 Exports US $ 73,084 96,475 118,31 137,80 161,16 Imports US $ 48,29 62,83 73,60 91,35 116,46 Reserves US $ 49,11 52,74 53,57 85,56 173,29 Total External Debt US $ 236,6 220,4 188,0 191,2 207,0 Exchange Rate (R:US $) 3.08 2.93 2.44 2.18 2.00 Source: The Economist Intelligence Unit
COUNTRY GENERAL OVERVIEW The most representative multinationals are present in Brazil
COMPARATIVE TOTAL DOMESTIC IT SPENDING USA US$ 439B UK US$ 80B China US$ 38B Russia US$ 14.2B Mexico US$ 9.2B Colombia US$ 2.1B Brazil US$ 16.2B Argentina US$ 2.5B India US$ 13.5B Korea US$ 14.7B Japan US$ 108B IDC data - 2006
BUSINESS EXPERTISE Financial Segment Retail Government Procurement Telecommunications Enterprise Applications Education & e-learning
BUSINESS EXPERTISE Healthcare Energy Oil & Mining Agrobusiness Automotive Manufacturing
BRIC Benchmarking: Economic Development Overall physical infrastructure Technology infrastructure Multinational presence Brazil Russia India China solid nationwide Underpar Underpar Developing solid nationwide Underpar Only in Tech Parks All major industries Underpar Mostly IT related Only in Tech Parks Mostly IT related Global reach Maturing Underpar Matured Underpar Annual Inflation 4,5 % 8 % 11 % 8 %
BRIC Benchmarking: Domestic IT market Brazil Russia India China Market size U$ 16.2 bil U$ 14.3 bil U$ 13.8 bil U$ 38.0 bil Range of capabilities (mainframe to open source Financial IT Services Industry Matured Matured Developing Developing Matured Underpar Developing Underpar Business Expertise Skills Matured Developing Developing Underpar Software development quality Matured Matured Matured Developing
BRIC Benchmarking: Geographical facts Flying time from New York Brazil Russia India China São Paulo Moscow New Dheli Beijing 09 hrs 14 hrs 15hrs 13 hrs Time zone variation + 02 hrs + 13 hrs + 11 hrs + 13 hrs Western Cultural Proximity English business language Matured Developing Developing Under par Matured Developing Matured Under par
Current Outsourcing Scenario Where outsourcing is going to now Eastern Europe 27% Rest of Asia 7% India 87% China 40% Mexico 20% Caribbeans Costa Rica 0% 0% Chile Canada Brazil 6.7% 13.3% 13.3% Survey conducted by Avalon Research with mid size enterprise organizations in the US in behalf of Brazil IT
Changing Outsourcing Scenarios Future outsourcing destinations Eastern Europe Rest of Asia India China Mexico Caribbeans Costa Rica Chile Canada Brazil 26.7% 27% 13.3% 7% 26.7% 20.0% 20% 6.7% 0% 26.7% 0% 13.3% 6.7% 0.0% 13.3% 13.3% 40% 53.3% 60.0% 87% Survey conducted by Avalon Research with mid size enterprise organizations in the US in behalf of Brazil IT
Latest Outsourcing Trends Critical Sucess Factors Supervision and Control 47.4% Time Zone Proximity 45.8% Geographical Proximity 44.4% Linguistic Similarity 26.3% Cultural Similarity 15.8% Political/Ecnomical Alignment 10.5% Survey conducted by Avalon Research with mid size enterprise organizations in the US in behalf of Brazil IT
Latest Outsourcing Trends Reasons to diversify outsource vendors Specific technical skills 59.3% Risk minimzation 55.6% Cost arbritage 48.1% Scale of operations 40.7% Specific knowledge skills 37.0% Global delivery model 25.9% Survey conducted by Avalon Research with mid size enterprise organizations in the US in behalf of Brazil IT
Latest Outsourcing Trends Costs Concerns Productivity 68.4% Rewriting Turnover Administration Costs Communication Quality Checks Travel costs Physical Infrastructure 36.8% 36.8% 31.6% 26.3% 26.3% 21.1% Survey conducted by Avalon Research with mid size enterprise organizations in the US in behalf of Brazil IT
CULTURE DIVERSITY Easy understanding and adaptation to any culture No cultural barriers
CULTURAL DNA AS A COMPETITIVE ADVANTAGE Past economic instability and changes established a solid DNA for: Fast understanding Creative solutions Efficient process implementations Technology constantly updated
HOW BRAZIL S IT SKILLS ARE PERCEIVED BY ANALYSTS Expertise and Creativity are strong features Innovative professionals Extremely flexible and adaptable task force Good fine tuning with the client Good technical abilities
IDC S RECENT GUIDANCE MOST RECENT IDC ADVICE TO IT BUSINESS EXECUTIVES GO GREEN (WE SAY GO TO BRAZIL! IT S PLENTY GREEN) GO WEST - NEW VERTICALS AND NEW GEOGRAPHIES (WE SAY GO SOUTH) BE FLEXIBLE (WE SAY DEPLOY NEW OPTIONS THROUGH PROVEN VENDORS)
BEST OF BREED
IT SERVICES AND SOLUTIONS PORTFOLIO Applications Development Applications Maintenance Remote Infrastructure Management Staff Augmentation Risk Analysis & Management Vulnerability and Risk Assessment Governance and Compliance Business Continuity Planning
CONCLUSION when you are looking for software solutions and IT services......check Brazil too as it is also a world class supplier
Thank you rjanssen@viaforum.com.br Skype: rfjanssen Messenger: rjanssen58@hotmail.com