Achieving the Credentialing Trifecta Real Results in Alignment Between Credentialing, Provider Enrollment and Delegation

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NYSAMSS 2018 Annual Educational Conference Achieving the Credentialing Trifecta Real Results in Alignment Between Credentialing, Provider Enrollment and Delegation April 26-27, 2018 Presented by Sally Pelletier, CPMSM, CPCS 5 Cherry Hill Drive, Suite 200, Danvers, MA 01923 P 888-749-3054 ext. 4717 F 978-531-5601

About Your Speaker: Sally Pelletier, CPMSM, CPCS Sally Pelletier is an Advisory Consultant and the Chief Credentialing Officer for The Greeley Company, in Danvers, MA. She brings more than 27 years of credentialing and privileging experience to her work with medical staff leaders and medical services professionals across the nation. Pelletier advises clients in the areas of accreditation, regulatory compliance, credentialing, privileging, onboarding process simplification and re-design, medical staff services department and centralized credentialing operations and provides leadership and development training for medical staff leaders and medical services professionals. She currently serves as faculty for The Greeley Company s The Credentialing Solution and presents at state and national seminars on a variety of topics related to medical staff leadership training, leading practices in credentialing and privileging, and practitioner competency management. Pelletier also serves on the Editorial Advisory Board of the Credentialing Resource Center and Medical Staff Briefing for HCPRO, Inc. Pelletier has coauthored several HCPro/Greeley books, including: Core Privileges for Physicians: A Practical Approach to Developing and Implementing Criteriabased Privileges, Sixth Edition (2013) The Medical Staff s Guide to Overcoming Competence Assessment Challenges (2013) Core Privileges for APPs: Develop and Implement Criteria-Based Privileging for Non-physician Practitioners, Third Edition (2013) Assessing the Competency of Low-Volume Practitioners: Tools and Strategies for OPPE & FPPE Compliance, Second Edition (2009) Pelletier has served as secretary and as the Northeast region representative on the board of directors for the National Association Medical Staff Services (NAMSS). Other leadership roles for NAMSS have included serving as a NAMSS instructor; and chairing the Governance, Management, and Manpower Committee, the Bylaws Committee, and the Credentialing Elements Task Force. In addition, she served as president of the New Hampshire Association Medical Staff Services, from which she received the 2008 Excellence in Medical Staff Services Award. Pelletier began her career in 1992 as the medical staff coordinator at The Memorial Hospital in North Conway, NH.

Achieving the Credentialing Trifecta Real results in alignment between credentialing, provider enrollment and delegation Sally Pelletier, CPMSM, CPCS OVERVIEW OF CREDENTIALING, PROVIDER ENROLLMENT AND DELEGATION Credentialing Credentialing is a process to ensure that healthcare practitioners meet all of the necessary requirements and are appropriately qualified to perform privileges requested or provide medical services to members 1

Credentialing challenges Suboptimal use of technology Timeliness: Excessive turnaround times Applications: Multiple forms Requirements: Criteria may vary among entities Communication: Between recruiter, MSP/credentialing specialist, practitioner Lack of sufficient resources Provider enrollment Provider enrollment is the process of collecting and submitting required documentation to third party payers to enroll practitioners into payer networks and allow the provider to bill for services rendered Provider enrollment challenges Volume each practitioner can participate in 10-20+ payers Applications multiple forms, CAQH Requirements criteria vary among payers Timeliness payers may take additional 30-180 days to credential a provider Communication between payer, provider and MSP 2

Delegation Merriam Webster Dictionary: To give (control, responsibility, authority, etc.) to someone; to trust someone with (a job, duty, etc.) NCQA: delegation occurs when an organization gives another entity the authority to carry out a function that it would otherwise perform Payers vary in the amount of delegated activities that occur, if any Delegation challenges Payer Loss of control Resources to perform oversight audits Potential impact to accreditation survey results Delegated entity Additional responsibilities based on health plan requirements Resources to support oversight audits Does not fully eliminate provider enrollment activities Overview of today s healthcare credentialing environment 3

Enter the credentialing trifecta Isn t Trifecta a racing term??? Why? Boost revenue & reduce claims write-offs Reduce costs & increase productivity Improve provider satisfaction & reduce turnover Copyright 2018 The Greeley Company, LLC All rights reserved. These materials may not be duplicated without the express written permission of The Greeley Company, LLC 4

Case study An eight-hospital health system with a large employed medical group, ASCs, and a CIN transitioned to a centralized credentialing function without standardization or effective model design, involving the management of disparate MS bylaws, multiple sets of privileging forms (and criteria), and nonstandardized credentialing policies We are like islands in the sea, separate on the surface but connected in the deep. William James Symptoms of incomplete integration across multi-hospital systems Compliance challenges: Disparate governance and bylaws Varied credentialing standards Practitioners practicing without privileges Different peer review, OPPE/FPPE Conflict between/among: Physician groups and hospitals Employed, contracted, & independent physicians Academic and community physicians Medical services professionals 5

Symptoms of incomplete integration (cont.) Revenue challenges resulting from: Increased costs Duplication of work staffing resources Multiple subscriptions /software licenses Excessive delays in credentialing $$ lost from revenue-generating specialties Potential decreased ability to obtain delegated credentialing Delays in payer enrollment causing reimbursement to be delayed or written off Average Net Annual Revenue: Inpatient/Outpatient Primary Care $1,402,268 Specialist $1,607,750 Orthopedic Surgery $2,746,605 Cardiology (Invasive) $2,448,136 Neurosurgery $2,445,810 General Surgery $2,169,673 Source: Merritt Hawkins 2016 Physician Inpatient Outpatient Revenue Survey What Estimated is the is About the current average turnaround Hospital/System Revenue annual how revenue many time (TAT) new days for completing the credentialing per practitioners verification process does in at your Improvement facility facility? process each from Reduced TAT year? $1,600,000 1,200 REVENUE 45 IMPACT $789,048.00 CALCULATOR Assumes Average ~25% TAT days practitioners that could be in shortened facility revenue with generating implementation Average daily specialties facility of Greeley (e.g. revenue/practitioner recommendations ortho, cardiology, (benchmark gen performance surg, OB Gyn) of 21 days) 300 24 $4,383.56 Assumes ~50% do not complete applications Average daily lost revenue per during practitioner start up through period in a timely manner and are not granted @5% of a busy delays practitioner's in TAT productivity temporary privileges 150 $5,260.32 $219.18 Copyright 2018 The Greeley Company. All rights reserved. These materials may not be duplicated without the express written permission of The Greeley Company. 6

METHODS TO ACHIEVE SUCCESSFUL ALIGNMENT Integrated credentialing A healthcare network working together using proven standardized credentialing policies and procedures to improve patient care and practitioner satisfaction, decrease cost and turnaround time, and eliminate duplication and lost revenue, while demonstrating value in the onboarding process Greeley s integrated 5-step credentialing approach Step 1: Establish policies & rules Credentials committee MEC Medical staff Governing body Management Step 2: Manage information & integrate with recruitment and PE Management Medical staff leaders Step 3: Evaluate & recommend Department chairs Credentials committee MEC Management Step 4: Grant, deny, or modify; Hire/contract Governing body or agent(s) Management Step 5: Complete on-boarding Management Medical staff leaders 7

Step 1: Establish policies and rules Medical Staff Bylaws/ Contract language Eligibility criteria for membership and privileges / qualifications for hire Co Terminus Bifurcated quorum for MEC (more on this later) Credentialing Policies that meet hospital and payer needs Negotiate delegated agreements with payers Reference forms that meet recruitment and credentialing needs Shared information agreements and provisions Consolidate Applications Database policies Step 2: Manage information and integrate with recruitment and provider enrollment Recruitment Qualifications / eligibility criteria References One background check Interviews that include medical staff leaders Work questioning of adverse events into your up-front process Burden on the applicant Early discovery by requesting a NPDB self-query and OPPE reports Step 2: Manage information and integrate with recruitment and provider enrollment Send out medical staff application early with letter of intent or draft contract and require it be returned within 30 days, or at the latest with the signed contract Allow 30 days to execute the contract (time to acquire data) 8

Step 2: Manage information and integrate with recruitment and provider enrollment Maintenance of data integrity Establish a single database as the one source of truth Use knowledgeable physician liaisons or navigators point of contact Cross train staff within an integrated department Step 3: Evaluate and recommend Utilize Category 1 and Category 2 methodology Succinctly summarize for the credentials committee Define quorum for MEC Consider the complexity of hospital / healthcare system governance structure Eliminate departments Centralized credentialing committee Unified medical staff Avoid disparate decision making through appropriate use of shared information Step 4: Grant, deny, or modify / hire, contract One governing board or a sub committee of the board Expedited governing body approval process for credentialing Use of medical staff credentials committee for delegated credentialing decisions Contract effective/start date based on attaining key payer enrollment approval 9

Step 5: Complete onboarding Create an onboarding team Tracking, reporting, and sharing data Team approach to solving any backlog/delays Collaboration of key stakeholders to create a optimal practitioner experience Highly effective integration Recruitment Contracting Credentialing Provider Enrollment Onboarding Orientation What skills do MSPs bring to this set of challenges? Project Management Organizational Skills Social Capital Information management and database skills Leadership skills Ability to develop, vet, and cultivate buy-in to standardized and integrated policies and procedures, shared information, and the operational design Communication Skills 10

Can you achieve the credentialing trifecta? Set goals Reduce Turnaround Time Finish Standardization and Centralization Achieve delegated status Rearchitect Credentialing Thank you for being with us today! Sally J Pelletier, CPMSM, CPCS Advisory Consultant and Chief Credentialing Officer The Greeley Company 5 Cherry Hill Drive, Suite 200, Danvers, MA 01923 P 617-365-5722 www.greeley.com 11

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