Kellogg Innovation & Entrepreneurship Initiative (KIEI) Linda Darragh Executive Director KIEI

Kellogg Innovation & Entrepreneurship Initiative (KIEI) Linda Darragh Executive Director KIEI

Thought Leadership Creates New Fundamentals Markets & Customers Architectures of Collaboration Innovation & Entrepreneurship Public/Private Interface Accounting Finance Management & Organizations Management & Strategy Managerial Economics and Decision Sciences Marketing

Kellogg Innovation & Entrepreneurship Initiative Create unifying structure and increase external impact Heizer Center for Private Equity & Venture Capital Social Entrepreneurship Levy Institute for Entrepreneurial Practice Center for Family Enterprises Center for Research in Technology & Innovation/KIN Center for Research in Technology & Innovation/KIN Social Entrepreneurship Center for Family Enterprises KIEI Heizer Center for Private Equity & Venture Capital Levy Institute for Entrepreneurial Practice

The Vision for KIEI Corporate Innovation KIN, CRTI, Social Entrepreneurship Growth & Innovation Heizer, Family, Social Entrepreneurship New Venture Creation Levy, Heizer, Social Entrepreneurship

The Entrepreneurship Launch Pad Discovery Ideation Launch Curriculum New Discovery Course (ENTR 462) NUvention & Innovation Lab NUvention: Energy, Web, Impact, Medical Building Block Courses Entre. Org., IP, Selling, Digital Marketing, Pricing Experiential Courses PE, VC and Entrepreneurship Labs NU Cross- Campus Business Competition Engagement Alumni and Community Mentors, Speaker Series, EIRs, Industry Meet-ups, Incubators, Internships, INVO, Student Clubs Local Angel Groups & Accelerators

The Entrepreneurial Funnel Fall Quarter Winter Quarter Spring Quarter Launch 16 Teams 21 students moved to next stage. Other teams joined. Innovation Lab 1: 6 teams Innovation Lab 2: 5 teams

Cross Campus Collaboration INVO Meetings with McCormick and INVO Meetings/collaboration with INVO team on specific projects and student teams McCormick Collaboration on Start-up Incinerator, NU Entrepreneurial Conference and Challenge Collaboration on NUvention courses Medill Potential collaboration on new social media course Potential pathway of media/entertainment entrepreneurs to Innovation Lab II Chemistry Life Process Institute & International Institute for Nanotechnology Collaboration on Info Days with Kellogg students in early fall & winter Possible collaboration with projects for new Business of Commercialization course

Detailed Pathway for Full-Time Students

New Venture Creation Curriculum A New Curriculum Pathway Unique to Kellogg 1. Three-quarter Pathway Test and launch your business over 3 quarters of courses 2. The Discovery Class: KIEI 462: Entrepreneurship & New Business Formation* Identify a problem and test the value proposition and potential customers Introduction to design thinking 3. Sector-based Lean Launchpad Classes KIEI-950,952: NUvention Web (McCormick) KIEI-951: NUvention Energy (McCormick) HEMA-915, 916: NUvention Medical (McCormick, Kellogg, Law) KIEI-930, 931: Innovate for Impact (Kellogg) KIEI-940,941: Innovation Lab I & II (Kellogg)* New courses: NUvention Nano (fall), NUvention Analytics (spring)

New Venture Creation Curriculum 4. Experiential Courses KIEI 967: The Entrepreneurial Experience* New course: The VC Experience** FINC 939: Buy-out Lab New Course: The Business of Commercialization** 5. Framework & Tactical Courses 5-week courses MKTG-961-A: Entrepreneurial Tools for Digital Marketing* MKTG-962-B: Entrepreneurial Selling: Business to Business* KIEI-902-A: Entrepreneurial Selling: Skills & Strategies MORS 952-B: The Entrepreneurial Firm: Building the Winning Team* BUSLAW -911-B: Business Law for Entrepreneurs KIEI-935-B: Intellectual Property for Entrepreneurs* New Course: Social Media** 10 week-courses KIEI-965-0: Global Governance for Privately Held Companies* KIEI-925-0: Start-up Programming and Management*