Call for CVs - Investment Promotion Specialist Business Development Services Support Project (BDSSP) - Egypt Closing Date: Feb 27, 2006 The Association of Canadian Community Colleges (ACCC) is leading a consortium serving as the Canadian Executing Agency for the Business Development Services Support Project in Egypt funded by the Canadian International Development Agency (CIDA). ACCC is currently seeking submissions from qualified Canadian candidates for this short-term consultancy on building capacity in Egypt for a national Investment Promotion unit that will in turn build similar capacity at the governorate level. The consultancy will include preparation of a Guide to Investment Promotion in Egypt building on materials already prepared by the project, Technical Assistance to the General Authority For Investment (GAFI) for establishing an investment promotion unit (organization and functionality review of proposed structure, job descriptions and candidacy profiles) and preparing materials and delivering workshops in English. Proposed timing is to start in early March in Canada, with deployment to Egypt as soon as mutually possible in March-April. There is possibility of follow-up mission(s) later. Consultancy profile The proposed individual must be a Canadian citizen, or landed immigrant with the right to work in Canada, and be fluent in written and oral English. Submissions by consulting organizations are welcome but the assessment will be based only on the qualifications of the main individual proposed. Education and training relevant to the assignment. Knowledge of and experience with investment promotion principles and their practical application in Canada and in CIDA s private sector development projects, consistent with CIDA cross-cutting issues (Gender Equality, children at work, environment). Proven skills and experience in the design and delivery of investment promotion workshops and related materials. Excellent communication and facilitation skills and experience. Relevant working experience in Canada, Egypt, North Africa and Middle East, other developing countries. Deadline for submissions is February 27, 2006. Candidates are requested to submit: CV demonstrating the individual s skills and experience relevant to the assignment. Proposed daily fee rate, supported by examples of recent fee/compensation rates. References, including phone/fax/email coordinates Interested candidates, please email your submission by email by February 27, 2006 to: Debbie McDonald, Project Officer Business Development and Technical Co-operation Division Association of Canadian Community Colleges (ACCC) Suite 200, 1223 rue Michael St. North Ottawa, Ontario K1J 7T2 Tel.: (613) 746-2222 ext. 3108; Fax: (613) 746-6721 E-mail: dmcdonald@accc.ca Association of Canadian Community Colleges (ACCC) Page 1 of/de 7
Please note that only successful candidates will be contacted. Background: The project s direct target clientele are mainly organisations that facilitate and provide demanddriven Business Development Services on a fee-for-services basis to Small and Medium Enterprises with 6 to 50 employees (BDSSP is not targeting micro-enterprises). Cross-cutting issues being integrated in all project activities and project results are gender equality, protecting children at work, and environment. The expected Project Outcomes are: enhanced capability of existing and new business development service providers in delivering to SMEs non-financial business services which: respond to the needs of marginalised groups (in particular women and youth); are environmentally sensitive; are cognizant of child protection issues; and, take a business-like approach to service delivery (sustainability through cost-recovery); and improved gender sensitive regulatory environment and co-ordinated services at the Governorate level available to both male and female owned SMEs. Purpose of Consultancy: GAFI submitted their proposal to BDSSP to assist them in building the capacity of their newly formed Investment Map team, and to guide them during the initial stage of their work. The Canadian consultant will deliver the following: Prepare about a 50-page Guide to Investment Promotion in Egypt building on materials already prepared by the project, and on the draft outline attached here as Annex A. Provide Technical Assistance to the General Authority For Investment (GAFI) for establishing an investment mapping and promotion unit. This will include: o a brief organization and functionality review of proposed structure, of job descriptions and of candidacy profiles, as well as support in defining GAFI s implementation plan. See Annex B for more detail on GAFI s proposal. o Train the GAFI Investment Map unit s newly hired staff about Investment Map development process, and applying the new Guide to Investment Promotion in Egypt in their work. o Assist the new GAFI Investment Map unit in developing an implementation strategy for assisting other governorates in Egypt develop their Investment Map. Option to Extend: The Contract may include an option to extend the period of the Contract for one or two additional missions to Egypt for additional training workshops and coaching under substantially similar terms and conditions. ACCC may exercise this option at any time by sending a written notice to the Contractor at least fifteen calendar days prior to the contract expiry date with specifics of this similar work in fiscal years 2006/2007 and/or 2007/2008, subject to the usual project activity approval and availability of funding. Language of workshops and materials: This Canadian Consultant will deliver the materials and workshops and reports in English. Handouts and material may in Arabic and English. Materials and presentations must be forwarded to the BDSSP at an agreed time before the beginning of the workshops to allow for proper translation, printing and distribution to the participants in advance of the sessions. Anticipated Level of Effort: Association of Canadian Community Colleges (ACCC) Page 2 of/de 7
Total 30 working days: 10 days in Canada for preparation of Guide to Investment Promotion in Egypt 3 days for workshop preparation in Canada 11 days for training workshops and meetings in Cairo, including travel 4 days for consultation and technical support via e-mails and telephone calls, and final revisions to Guide to Investment Promotion in Egypt, 2 days for reporting. Accommodation, transportation and per diems will be reimbursed in accordance with CIDA regulations. BDSSP will provide all venues, facilities and local logistics. Association of Canadian Community Colleges (ACCC) Page 3 of/de 7
ANNEX A A Guide to Investment Promotion [Draft Outline] Table of Contents 1.0 Introduction to Investment Promotion (2-3 pages) 1.1 Purpose of this document 1.2 What is investment promotion 1.3 International investment today: sources and types 2.0 The Role of Investment Promotion in Economic Development (2-4 pages) 2.1 Why undertake investment promotion 2.2 Examples of different investment promotion strategies 2.3 Setting realistic goals: what investment can and cannot do 3.0 Setting the Context (4 6 pages) 3.1 What Investors Want 3.2 Competitors 3.3 National Strategy 3.4 Local Strategy 3.5 Sources of Information 4.0 Establishing an Investment Development Strategy (2-4 pages) 4.1 Purpose of a Development Strategy 4.2 Explanation of SWOT Analysis 4.3 Identifying strengths and weaknesses 4.4 Positioning the jurisdiction 5.0 Identifying Targets (2-4 pages) 5.1 Selecting Target Sectors 5.2 Identifying Geographical Targets 5.3 Developing a List of Prospects 5.4 Sources of Information 6.0 Establishing the Investment Promotion Strategy (2-4 pages) 6.1 Purpose 6.2 Content 6.3 Identification of partners 7.0 Investment Promotion (2-4 pages) 7.1 Existing perceptions 7.2 Develop marketing theme(s) 8.0 Promotional Techniques (2-4 pages) 8.1 Promotional Tools 8.2 Advertising (pros and cons) 8.3 Public relations campaign 8.4 Events 9.0 Generating Qualified Leads (2-4 pages) 10.0 Turning Leads into Investments 10.1 Presentations 10.2 Site visits 10.3 After-Care 11.0 Monitoring and Evaluation (2 pages) 12.0 Applying Information Technology (2-4 pages) 13.0 National Data 14.0 Local Data (Governorate Level) Association of Canadian Community Colleges (ACCC) Page 4 of/de 7
Introduction: ANNEX B: Summary of GAFI proposal The Government of Egypt is fostering economic development in Egypt by encouraging the private sector s role in increasing the growth rate of investment and employment, and in improving national performance to improve its competitive potentials domestically and internationally. The importance of transparency and providing accurate information becomes vital to gain the trust of the local and external investor. GAFI is planning to implement an Investment Map for Egypt to help promote investment, strengthening GAFI s promotional institution for attracting foreign investments to Egypt and identifying the size of local investments. The purpose of the investment Map is to provide opportunities to the local and external investor to receive a complete picture about Egypt s economy either on a general basis or specific for each Governorate. It also will provide potential investors with information about economical resources and investment opportunities which can lead to the possibility of making a proper investment decision and to facilitate the investor s knowledge about the Egypt s potential economy. The experience of many developed and developing countries shows that it is important that an Investment Map facilitate geographical expansion through the whole country, dividing the country into regions and into small units according to their administrative system. These Maps have main common factors that the investor needs to know when making his investment decision. Areas for investment Natural Resources Human resources Infra structure The map also includes the sectors that have the priority in encouraging and supporting investment according to differences between the region s resources, and related economic and environmental factors. GAFI Project Description GAFI is planning to implement a web site that covers investment in Egypt and that can be linked with the Egypt Investment Portal. The project is also aiming to develop a number of websites about investment in each governorate. This information will be collected and joined together in order to reach a complete data base about Egypt in general. This will conclude in having a unified vision about the investment map which realizes the objectives of each Governorate in achieving regional development based on comparative advantages and competitive capacities of each governorate, and its available investment opportunities. The GAFI project depends on the solid cooperation between GAFI and CIDA in order to capture the benefit of Canadian experiences in promoting investment through designing investment maps, demonstrated and presented through a website that contains an integrated collection of information that helps the investor make decision on investing in the region. GAFI also depends Association of Canadian Community Colleges (ACCC) Page 5 of/de 7
on the Governorates as a vital partner in the implementation of the Investment Map, because each governorate will have the responsibility of collecting and updating data. GAFI will also consult and cooperate with the governmental organizations involved with the collection of national data, in order to identify and obtain available data and help the project in the collection of data. The project will focus on the concept of decentralization and support of the role of the governorates. Governorates will have the duty or task of collecting, checking, adding, publishing and updating the data on the web site of each governorate. Every governorate will have the freedom of their own decisions on designing their website and adding or displaying any appropriate information. This way the GAFI project can find positive competition between the governorates and create a sense of ownership of the Investment Map among those who are responsible for it in each governorate. New GAFI unit staff and implementation strategy: GAFI is in the process of establishing a new specialized technical unit to assist all Egypt s governorates in their effort to promote investment in their respective governorate. The unit will be managed by a team leader and three technical Advisors. The main task of the unit will be to coordinate the participation of governorates on the investment map development process and to use the outcome (governorates investment maps) as part of Egypt s comprehensive investment promotion plan. The unit will also be responsible for assisting interested governorates in developing their investment map. Their technical assistance will include training of local governorate teams on the required data and information to be collected and providing them guidance during the data collection process. The unit advisors will assist local teams in identifying the unique investment opportunities within the governorates, and their competitive advantages. They will also train the local teams on applying the investment map guide during the investment map establishment. GAFI will form a GAFI Investment Map unit as a work team responsible for following up the implementation of the investment map and coordinating with different Egyptian governorates until the project is completely achieved, as in the following: Form a working team of 9 individuals to devote all their time to the GAFI Investment Map project, to coordinate and follow up with the governorates. The working team will include a team of 3 researchers of the industrial zone department that have experience with governorates, a team of 3 individuals of the Information System department, and a team of 3 others from the investment promotion department. Manage and host training sessions in which the Canadian expert will train the working team about the Investment Map concept, as well as methods for collecting, updating and checking data through follow-up and coordination with the governorates. Responsibility of the governorates will be distributed among the researchers. The governorates will be divided into 3 groups and each group will contain 1 researcher from the industrial zone department, 1 from the information system department and one from the investment promotion department. Association of Canadian Community Colleges (ACCC) Page 6 of/de 7
The GAFI Investment Map Unit s role: The unit will be responsible for: Identifying the governorates that are interested in developing their investment map, and conducting initial meeting with the government officials to discuss the potential cooperation between GAFI and the respective Governorate. To discuss with the government officials the investment map development process including forming a local task force as a coordination body for the investment map development and the incentive needed for the taskforce. Conduct training workshop for the local task force on utilizing the investment map guide and the data collection process. Provide periodical coaching and technical assistance to the local task force Assist the taskforce in identifying specialized web designers based on GAFI resources and data base. Link the developed investment map to Egypt investment map Assist and monitor the investment map updates and provide local task forces with feed back for improvement. Conduct periodical workshops for all governorates taskforces to exchange experience and enforce the upgrading and improvement process and coordination. Terms of Reference for Investment Map development Canadian technical advisors GAFI submitted their proposal to BDSSP to assist them in building the capacity of their newly formed Investment Map team, and to guide them during the initial stage of their work. The Canadian consultant will deliver the following: An English Guide to Investment Promotion in Egypt building on materials already prepared by the project, approximately 50 pages in length. Train the GAFI Investment Map unit s newly hired staff about Investment Map development process. Train GAFI staff in utilizing the new Guide to Investment Promotion in Egypt in their work. Assist the new GAFI Investment Map unit in developing an implementation strategy for assisting other governorates in Egypt develop their Investment Map. Level of Effort for Canadian technical advisor: Total 30 working days, to end of initial mission contract: 10 days in Canada for preparation of Guide to Investment Promotion in Egypt 3 days for workshop preparation in Canada 11 days for training workshops and meetings in Cairo, including travel 4 days for consultation and technical support via e-mails and telephone calls, and final revisions to Guide to Investment Promotion in Egypt, 2 days for reporting. Accommodation, transportation and per diems will be reimbursed in accordance with CIDA regulations. BDSSP will provide all venues, facilities and local logistics. Association of Canadian Community Colleges (ACCC) Page 7 of/de 7