Partner with Metropolitan School of the Arts: Become an Annual Sponsor 2017-2018 Metropolitan School of the Arts is pleased to offer sponsorships to enhance your business objectives. Families of our more than 800 students, and the patrons of our performances support businesses that sponsor MSA. Sponsors receive visibility at our five annual shows, on our website, and benefit from our local media appearances and communications to our growing database of 30,000. Sponsors can also partner on special events and promotions. ABOUT MSA MSA provides a world-class arts training and performance program for the community, as well as an innovative private secondary school, The Academy at MSA (grades 7-12) designed to support students who are passionate about the arts and a high-quality academic education. We share one mission -- to change the world by launching students who reach their fullest potential as artists, innovators, and citizens. Our goals for our students are to inspire a passion for the arts, instill creative confidence and teach the skills they need to become innovators of the future. WHY SPONSOR MSA? Demonstrate Community Support Committing to the arts lets people inside and outside your business know that you value (and promote) innovative thinking and a creative culture. Attendees at nonprofit arts events spend an average of $31.47 per person nationally ($27.55 in Fairfax County), per event, beyond the cost of admission on items such as meals, snacks, souveneirs, parking, etc. Attendees who live outside the county in which the arts event takes place SPEND EVEN MORE as their local counterparts ($37.45 vs. $25.66) valuable revenue for local businesses and the community. (Americans for the Arts, 2017, AEP5 Study )
The arts create jobs and produce tax revenue. A strong arts sector is an economic asset that stimulates business activity, attracts tourism revenue and retains a high-quality work force. The arts have been shown to be a successful and sustainable strategy for revitalizing rural areas, inner cities and populations struggling with poverty. (National Assembly of State Arts Agencies) The arts cultivate young imaginations and facilitate success in school, enhancing students academic achievement in multiple subject areas. They provide the critical thinking, communications and innovation skills essential to a productive 21st-century work force. (National Assembly of State Arts Agencies) The arts foster physical, mental and emotional health, aiding recovery processes and contributing to well-being. The arts can be effective tools for achieving and maintaining wellness for aging adults and people suffering from trauma, including military combat personnel and veterans. (National Assembly of State Arts Agencies) 48% of Americans with interest in arts and culture say they hold a Higher Trust in companies that sponsor arts events compared to those who do not. (Performance Research, Independent Study on Sponsorships, 2013.) Increase Employee Engagement and Quality of Life By partnering with MSA as one of our sponsors, we will work with you to offer volunteer opportunities to your employees, attend MSA s performances, and inspire your employees to use their best skills and develop new ones. Employees who participate in volunteer activities are more likely to be proud, loyal and satisfied employees. (Deloitte Volunteer Impact Research) The arts create a welcoming sense of place and a desirable quality of life. The arts also support a strong democracy, engaging citizens in civic discourse, providing forums for important issues and encouraging collective problem solving. (National Assembly of State Arts Agencies) 2
SPONSORSHIP OPPORTUNITIES: I. MSA ANNUAL SPONSORSHIP PROGRAM The Innovators Circle -- $10,000+ Live or recorded recognition of sponsorship during MSA s five annual productions Full-page advertisement in the printed programs of The Nutcracker and the Spring FINALE Production; logo recognition in three other performances and any newly-created shows 10 tickets to each performance; 20% discount on additional tickets Invitations to the Opening Night Reception for MSA s The Nutcracker: A Gift of the Imagination Behind-the-scenes access to open dress-rehearsals and shows Sponsor/logo recognition as Innovators Circle Sponsor on event signage Innovators Circle Sponsor recognition and logo hyperlink on metropolitanarts.org/support First rights of sponsorship to any new performance and event opportunities Sponsor recognition in printed annual registration mailing Opportunity for on-site participation at MSA s September Open House Opportunity for customized MSA/Sponsor event for product sales Innovators Circle Sponsorship with logo highlighted on MSA lobby television 3
The Producers Circle -- $5,000+ Live or recorded recognition of Producers Circle Sponsorship at a targeted performance Full-page advertisement in the printed programs of The Nutcracker and Spring FINALE production; logo recognition in three other performances and any newly-created shows 4 tickets to each performance; 10% discount on additional tickets Invitations to the Opening Night Reception for MSA s The Nutcracker Behind-the-scenes access to open dress-rehearsal of a show Sponsor/logo recognition as Producers Circle Sponsor on event signage Sponsor recognition and logo hyperlink on metropolitanarts.org/support Rights of sponsorship to new performance and event opportunities Sponsor recognition in printed annual registration mailing Opportunity for on-site participation at MSA s Annual Open House Opportunity for customized MSA/Sponsor event for product sales The Artists Circle -- $3,000+ Full-page advertisement in the printed programs of The Nutcracker and FINALE production; logo recognition in three other performances and any newly-created shows 4 tickets to Nutcracker and Spring FINALE Production, 2 tickets to other performances; 10% discount on additional tickets 4
Invitations to the Opening Night Reception for MSA s The Nutcracker Behind-the-scenes access to open dress-rehearsal of a show Sponsor/logo recognition on event signage Sponsor recognition and logo hyperlink on metropolitanarts.org/support Rights of sponsorship to new performance and event opportunities Sponsor recognition in printed annual registration mailing Opportunity for on-site participation at MSA s Annual Open House Opportunity for customized MSA/Sponsor event for product sales The Patrons Circle -- $2,000+ Full-page advertisement in the printed programs of The Nutcracker and The Spring FINALE Production; recognition in three other annual performances 2 tickets to each performance; 10% discount on additional tickets Invitations to the Opening Night Reception for MSA s The Nutcracker Sponsor/logo recognition on event signage Sponsor recognition and hyperlink on metropolitanarts.org/support Opportunity for recognition at MSA s Annual Open House Opportunity for customized MSA/Sponsor event for product sales 5
The Community Circle -- $500+ ½ page ads in printed programs of MSA s two largest shows, The Nutcracker and The Spring FINALE Production Sponsor recognition on metropolitanarts.org/support Early access to performance tickets; 10% discount on tickets Opportunities to sponsor new events created throughout the year II. MSA RESIDENT DANCE COMPANY SPONSORSHIPS MSA s signature dance companies are visible in the greater Fairfax County and Washington, D.C. areas as well as during special performances nationally. The companies are comprised of our most sophisticated youth dancers, many who are preparing for professional careers. Unique sponsorships of MSA s resident companies are negotiated alongside the Artistic Director/Manager of each given company. impulse The Metropolitan Youth Jazz Ensemble. impulse s mission is to provide an opportunity to focused, dedicated, and advanced youth jazz dancers to work with renowned teachers and choreographers and to perform various styles of dance. The company s dynamic repertoire compliments, and is offered in addition to, their basic training. Professional expectations and experiences with the company ease members into the finest performing arts colleges, universities, conservatories, and ultimately a performing arts career. MYB The Metropolitan Youth Ballet Company. The mission of the Metropolitan Youth Ballet is to provide a pre-professional company environment for dedicated and talented ballet students. We aim to broaden their knowledge of the traditional classical repertoire, modern-day neoclassical works, and new pieces specially commissioned for the company. MYTE -- The Metropolitan Youth Tap Ensemble. MYTE has become two separate ensembles for different ages; MYTE and DynaMYTE, with the shared mission to be an 6
elite opportunity for training by world class tap performers, choreographers and teachers. MYTE is a tap repertory company that has performed in a variety of venues from New York City, Chicago, Rio de Janeiro, Brazil, and in Washington, D.C. III. CUSTOMIZED SPONSORSHIPS are also available for the following: - The Academy at Metropolitan School of the Arts Open House Events (2), typically in November and January; an Alumni Showcase Event, this year for the 5 th Anniversary Celebration of MSA s Academy; and the Academy Showcase performance, highlighting the amazing gifts of current student talent and one of the most endeared events of the year! - MSA Masterclasses (offered 2-3 times per year by celebrity guest artists) - MSA s Home School Program - MSA Summer Camps - MSA s Adult Dance and Fitness Program (including its popular metrobarre classes) PERFORMANCE INFORMATION The Company Project is MSA s annual resident company show held at the end of October. This program showcases MSA s top talent from all its resident companies, impulse, MYB and MYTE, as well as alumni guest performers for an elite audience of 500. This year it will be held at the modern Kenmore Middle School Auditorium in Arlington, VA. [The Company Project l EVOLUTION -- OCTOBER 29, 2017, 6PM] The Nutcracker features the Metropolitan Youth Ballet joined by other MSA students for a cast of 130 dancers, held annually at the Ernst Cultural Center in Annandale, VA. Its unique program positioning is its loyalty to the original storyline written by E.T.A. Hoffman. It typically sells 500 tickets per performance with four shows, bringing a patronage of 2,000. An Opening Night Reception will kick-off the weekend. [DECEMBER 1, 6PM RECEPTION, 7PM SHOW; DECEMBER 2, 10AM, 2PM, AND 6PM SHOW] Nutcracker in A Nutshell is perfect for preschoolers! In addition to The Nutcracker, MSA produces an abbreviated version of the holiday classic for young children designed as a community outreach initiative and held in MSA s new Black Box Theater. (25 minutes). [NOVEMBER 26, 2016, 1PM and 3PM] 7
Frosty Follies, MSA s Broadway-style holiday showcase, is provided free to the public as MSA s gift to the community. It is approximately 25 minutes in length and performed six-seven times at various community locations such as National Harbor, Old Town s Courthouse Square, Reston Town Center, Springfield Town Center, Kingtowne, and at special locations to benefit at-risk youth and those facing illness. [NOVEMBER 12, 2017 National Harbor Tree Lighting; NOVEMBER 24, 7PM, Old Town Alexandria Tree Lighting; other dates TBD] MSA s Spring Ballet, featuring the Metropolitan Youth Ballet, will be held at the Kenmore Middle School Auditorium in Arlington, VA, and sells two graceful performances with approximately 350 patrons each. [SNOW WHITE, MAY 5, 2018, and 5PM,] MSA Spring FINALE Production is held each June at The Schlesinger Center for Performing Arts, NOVA Alexandria Campus, and is the largest performance of the year. It features more than 800 dancers. It follows the storyline of a musical, while showcasing various genres of dancers throughout as its own original production. It sells 4,000 tickets over four shows. [WONKA, JUNE 16 and 17, 2018] MSA offers flexible payment by agreement. All commitments can be budgeted through the calendar year. For more information, contact Heidi Seiffert at hseiffert@metropolitanarts.org or 703-965-8100. Thank you! 8
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SPONSORSHIP AGREEMENT 2017-2018 Thank you! We are delighted to partner with you to share your business with our community! Sponsors will be recognized as outlined in our MSA Sponsorship Opportunities document. Please select your Sponsorship Commitment Level below: The Innovators Circle - $10,000+ The Producers Circle - $5,000 The Artists Circle - $3,000 The Patrons Circle - $2,000 The Community Circle - $500 Metropolitan School of the Arts is a 501(c)(3) for purpose organization. Our Tax ID number is 01-0560112. Your Sponsorship may be deductible to the extent allowed by law. This Sponsorship Agreement will span the length of MSA s Calendar Year, which runs September 2017 June 2018. SPONSORSHIP PAYMENT INSTRUCTIONS: Pay by Check: Please make checks payable to Metropolitan School of the Arts. Indicate here if you would like to submit multiple payments and dates to be expected: Pay By Credit Card: If paying by credit card, fax this form to (703) 373-2700 or email vmcnamara@metropolitanarts.org Charge my Visa Master Card Discover (Regrettably, we do accept American Express) 10
Credit Card #: Business Name: Contact Person: Phone: Email Street Address: City: State: Zip: Contact: Valerie McNamara, Director Finance, or Heidi Seiffert, Director Community Engagement Metropolitan School of the Arts 5775 Barclay Drive, Suite 4 Alexandria, VA 22315 703-339-0444 IMPORTANT NOTE: Also, please email the following to hseiffert@metropolitanarts.org 1.) Your Logo, if possible as an.eps file (vector file so it can be scaled); and 2.) The Ad(s) you would like to be included in our performance programs, The Nutcracker and The Spring Finale Production, WONKA!. If you need help with ad creation, let us know. *Ad layouts should be in.pdf (high resolution) or.eps preferred, or a jpeg (high resolution.) half page = 4.5 inches wide x 3.5 inches tall; full page = 4.5 inches wide x 7.5 inches tall 11