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1 Internet Minute SCORE Memphis & Prepare1 5
4 Billion SCORE Memphis & Prepare1 6
KEYWORDS SCORE Memphis & Prepare1 7
B2C & B2B SCORE Memphis & Prepare1 8
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SOCIAL MEDIA SCORE Memphis & Prepare1 14
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5 step plan Build Your Total Online 1. Have Goals 2. Have a Strategy & Tactics 3. Have great Content 4. Distribution (Tools & Apps) 5. Monitor & Adjust (Be Flexible SCORE Memphis & Prepare1 17
Be Tactical Define your topics Choose your social platforms Break them down into weekly articles Content is the fuel in Social Media SCORE Memphis & Prepare1 18
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Pitch Your Campaign to Journalists SCORE Memphis & Prepare1 22
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X SCORE Memphis & Prepare1 35
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1% SCORE Memphis & Prepare1 37
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Pay to Play SCORE Memphis & Prepare1 39
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INSIGHTS SCORE Memphis & Prepare1 42
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Twitter.com Usernames should be less than 15 characters SCORE Memphis & Prepare1 47
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New Twitter Video Streaming SCORE Memphis & Prepare1 49
GIF SCORE Memphis & Prepare1 50
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Select a Campaign Hashtag Make it Unique #chamber #memphis #business #smallbusiness #localbusiness SCORE Memphis & Prepare1 52
TIPS Post 5+ times a day Use # hashtags 1-2 per post Create List s to follow people SCORE Memphis & Prepare1 53
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TIPS Build Your Total Online Fill out your Google+ Account Fill out your Google+ Local Info Post #hashtags when you post Use links in your about section back to website SCORE Memphis & Prepare1 60
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PULSE SCORE Memphis & Prepare1 63
TIPS Have a good profile photo Use keywords Fill out skills Use LinkedIn Publisher Complete info about company SCORE Memphis & Prepare1 64
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MORE LEADS SCORE Memphis & Prepare1 66
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The Sharing Economy UBER AirBnB SCORE Memphis & Prepare1 69
Get a G.R.A.S.P. SCORE Memphis & Prepare1 70
Goals- What are you trying to do? Reach- Who do you want to target? ABC s/aesthetics - What is the look and feel of overall experience? Socialality- What are you going to talk about? Promotion- How will people find you? SCORE Memphis & Prepare1 71
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Q & A SCORE Memphis & Prepare1 73
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