USCB Athletics Sponsorship & Marketing 2016-17 Contact: Justin Jarrett Director of Marketing & Sports Information 843.208.8074 jjarrett@uscb.edu
We Are USCB. We Are The Sand Sharks. The University of South Carolina Beaufort is the only full-service baccalaureate institution in the beautiful Lowcountry of South Carolina. It is USCB s mission to respond to regional needs, draw upon regional strengths and prepare graduates to contribute locally, nationally and internationally through its mission of teaching, research and service. USCB serves a racially and cuturally diverse student body, including military personnel, veterans and their dependents, and draws students from throughout the Lowcountry, the nation and around the world. USCB enriches the quality of life for area residents of all ages through its academic programs, continuing education, artisitic and culural offerings, community outreach, collaborations with regional initiatives and life-long learning opportunities. With two campuses the Hilton Head Gateway Campus in Bluffton and the Historic Beaufort Campus USCB serves all of the Lowcountry, and its rich history dates back to the original 1795 charter of Beaufort College. The Beaufort campus of the University of South Carolina was created in 1959, and USCB was granted four-year baccalaureate status in 2002. In fall 2016, USCB will boast more than 2,000 students with more than 900 living on campus. While USCB is part of the University of South Carolina system, its funding is derived almost entirely independently only four cents on the dollar of USCB s funds come from the state. USCB relies heavily on local government and private donations, and it is only because of the generosity of the people of the Lowcountry that the state s newest four-year institution has enjoyed such immense success. 1
We Are USCB. We Are The Sand Sharks. As part of its transition to a full-service institution, USCB launched its intercollegiate athletics program in 2007 with men s and women s cross country. Today, the Sand Sharks compete in nine sports baseball, softball, women s soccer, men s and women s golf, men s and women s cross country, and men s and women s track and field. USCB is a member of the National Association of Intercollegiate Athletics (NAIA) and The Sun Conference. USCB s teams have enjoyed great success in their short tenure. The men s and women s golf teams are perenially ranked in the top 25 nationally, the cross country and track and field teams send individual qualifiers to the national championships on an annual basis, the women s soccer team has made the Sun Conference playoffs the past three seasons, the softball team claimed the Sun Conference championship in only its second season of competition, and the baseball team reached the NAIA World Series in 2012 and won the Sun Conference regular-season title in 2016. The Sun Conference is one of the premier athletics conferences in the NAIA and includes teams from South Carolina, Georgia and Florida. In most years, the league boasts multiple top-25 teams in every sport it sponsors and its top teams are competitive on the national stage. With more than 150 student-athletes, most of which are on partial athletics scholarships, USCB relies heavily on private fundraising and corporate sponsorships to sustain the success of its programs. Please support the Lowcountry s Home Team! 2
2016-17 Gameday Sponsorships Premium packages PLATINUM GAMEDAY SPONSOR $2,500 Facility signage at baseball, softball and soccer Full-page ad in USCB Athletics year-end review magazine Footer graphic + 30-second ad in all Sand Shark Gameday Network broadcasts Company logo in gameday programs for baseball, softball and soccer Large rotating ad on USCB Athletics website for one year Four (4) all-sport passes + 50 single-game passes GOLD GAMEDAY SPONSOR $1,800 Facility signage at baseball, softball and soccer Half-page ad in USCB Athletics year-end review magazine Footer graphic on Sand Shark Gameday Network Company logo in gameday programs for baseball, softball and soccer Large rotating ad on USCB Athletics website for one month Two (2) all-sport passes + 40 single-game passes SILVER GAMEDAY SPONSOR $1,500 Facility signage at any two fields (baseball, softball or soccer) Quarter-page ad in USCB Athletics year-end review magazine Footer graphic on Sand Shark Gameday Network Company logo in gameday programs for any two sports (baseball, softball or soccer) Two (2) all-sport passes + 20 single-game passes BRONZE GAMEDAY SPONSOR $1,000 Facility signage at any one field (baseball, softball or soccer) Sponsor listing in USCB Athletics year-end review magazine Footer graphic on Sand Shark Gameday Network Company logo in gameday programs for any one sport (baseball, softball or soccer) Two (2) all-sport passes *Sample sponsorship packages all assets and activations are negotiable 3
2016-17 Athletics Sponsorships A La Carte marketing FACILITY SIGNAGE (NEW/RENEWAL) Any one facility $500/$400 Soccer & Baseball $700/$600 Soccer & Softball $700/$600 Baseball & Softball $800/$600 All three $1,000/$800 PRINT ADVERTISEMENT Logo in gameday programs Soccer $50 Baseball $100 Softball $100 All Three $200 Full-color ad in USCB Athletics year-end review magazine Full-page $1,000 Half-page $700 Quarter-page $400 Business-card $250 WEBSITE ADVERTISING Official website sponsor $300 Large digital ad (200px x 610px) One week $50 One month $100 Six months $500 Full year $750 WEBSITE/PRINT ADVERTISING Schedule Sponsor $500 one team/$1,000 three teams - Logo on team schedule card - Logo on team schedule webpage - Logo in gameday programs Roster Sponsor $400 one team/$800 three teams - Logo on team roster webpage - Logo in gameday programs Schedule & Roster Sponsor $750 one team/$1,500 three teams - Logo on team schedule card - Logo on team schedule webpage - Logo on team roster webpage - Logo in gameday programs 4
2016-17 Athletics Sponsorships Digital Marketing OFFICIAL PRESENTING VIDEO SPONSOR $5,000 Presenting Sponsor for all Sand Shark Gameday Network productions - includes logo on scorebug, mention from broadcaster once per inning, 30-second video spots during every game, and additional in-game promotions - opportunity for company representative to serve as guest commentator during select games Presenting Sponsor for all episodes of Sand Shark Bites coaches show - includes logo on screen during intro and broadcaster mention during each show - official sponsor of Sand Shark Bites Athlete of the Week SAND SHARK GAMEDAY NETWORK Footer graphic for full academic year $100 Gameday Broadcast Sponsor (includes logo on-screen and mention from broadcaster once per inning) Single game $100 Doubleheader $150 Three-game Sun Conference series (baseball) $200 Full season (baseball) $1,000 Full season (softball) $800 Full season (soccer) $500 SAND SHARK BITES WEEKLY COACHES SHOW (airs on USCB Sand Sharks YouTube channel and locally on The County Channel) Presenting sponsor, 16 episode season $2,500 (includes 30-second spot, sponsor must provide video file) SOCIAL MEDIA INTEGRATION (Facebook, Twitter, Instagram) Pre-game graphic sponsor (full season) (includes company logo on graphic and social media mention ) Baseball $500 Softball $400 Soccer $250 Post-game graphic sponsor (full season) (includes company logo on graphic and social media mention ) Baseball $500 Softball $400 Soccer $250 Pre-game & post-game graphic sponsor (full season) (includes company logo on graphic and social media mention ) Baseball $800 Softball $650 Soccer $400 5
2016-17 Athletics Sponsorships Recreation Sponsorship RECREATION & INTRAMURALS SPONSOR $1,000 Unprecedented visibility among USCB s entire student body Signage inside Sand Shark Recreation Center gymnasium Company logo on USCB Intramurals Championship T-shirts Sponsor listing in USCB Athletics year-end review magazine 6