2007 State of the Commute Study: Arlington Perspective

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1 March 30, State of the Commute Study: Perspective The Factors of Success In Reducing Drive Alone Commuting in Prepared By 1 1

2 Presentation Outline Report Focus & Information Sources Factors of Success in Reducing Drive Alone (DA) Commuting Market Need: s Market Profile Ridesharing Infrastructure Commuter Mindset: Motivators & Barriers to Rideshare Employer Support & Involvement Telework Opportunity Societal Awareness and Support of Ridesharing Recommendations for County Commuter Services to help reduce drive alone commuting 2

3 Report Focus & Information Sources 3

4 Report Focus 1. Organize and share -related information collected through the Virginia portion of the MWCOG 2007 State of the Commute Study. Specifically: Profile 2007 commute patterns for Assess awareness of local Transportation Demand Management (TDM) services Assess support for non-drive alone mode use and overall support for TDM activities Highlight s mode and TDM performance in relation to other Virginia regions and other jurisdictions in the Washington metropolitan region 2. Offer broad-based strategic recommendations on what will encourage residents and employees to reduce commuting by single-occupant vehicle (SOV). 4

5 Study Information Sources Information sources include: Statewide telephone survey of employed residents in Virginia (600 in ), District of Columbia, and five Maryland counties Main survey of commuters in Northern Virginia, District of Columbia, and Maryland was done by MWCOG. Rest of VA survey data were collected using the MWCOG method and questionnaire for commuters in other parts of Virginia A sample of VA respondents from the COG survey were asked to answer additional questions in a brief callback interview. Secondary rideshare and travel-related data collected for each Virginia region from multiple sources (e.g., U.S. Census, Virginia Employment Commission, VDOT & DRPT studies, etc.) 5

6 Notes on Survey Samples * included County, and cities of and Falls Church ** Prince William included Prince William County, and cities of Manassas and Manassas Park The VASOC includes data from two surveys: MWCOG SOC Residents of 5 Northern Virginia jurisdictions (,, *,, and **). VASOC Residents of Virginia jurisdictions outside Northern Virginia; also included a callback of Northern Virginia respondents for a few questions not in the MWCOG SOC The data for these two surveys were combined to provide a dataset for employed Virginia residents. Data also were obtained from MWCOG SOC for commuters who worked in and lived outside Virginia, in Washington DC or any of five neighboring Maryland counties (Calvert, Charles, Frederick, Montgomery, and Prince George s). 6

7 MWCOG and VASOC Survey Areas COG Selected Maryland Counties and Washington, DC COG and VASOC Northern Virginia VASOC Rest of Virginia 7

8 Virginia Analysis Regions The combination of data from MWCOG SOC and VASOC enabled the definition of various analysis regions, defined by respondents home / work locations: Residents = Employed residents of County, regardless of work location Employees = Commuters who worked in and worked in Virginia, in the District of Columbia, or in one of five Maryland counties in the Washington DC metro region Virginia Markets = Employed residents of various areas of Virginia, regardless of work location 8

9 VASOC Market Definition Urban Crescent Markets Northern Virginia Other Northern Virginia Commuter Service Markets Other Virginia Commuter Service Markets Commuter Feeder Markets Non-served Areas Fredericksburg: Fredericksburg City; Caroline, Stafford, Spotsylvania, King George Counties Hampton Roads: Chesapeake, Franklin, Hampton, Newport News, Norfolk, Poquoson, Portsmouth, Suffolk, Virginia Beach, Williamsburg Cities; Accomack, Isle of Wight, James City, Northampton, Southampton, York Counties Richmond: Richmond, Petersburg, Colonial Heights, Hopewell Cities; Chesterfield, Hanover, Henrico, New Kent, Powhatan Counties Inner Beltway- City County Outer Beltway- : Falls Church, Cities; County : Manassas, Manassas Park Cities; Prince William County County Culpeper: Culpeper, Fauquier, Madison, Orange, Rappahannock Counties Front Royal Northern Shenandoah: Winchester City; Clarke, Frederick, Page, Shenandoah, Warren Counties Charlottesville: Charlottesville City; Albemarle, Fluvanna, Greene, Louisa, Nelson Counties RURAL MARKETS: Middle Peninsula: Essex, Gloucester, King & Queen, King William, Mathews Middlesex Counties Northern Neck: Westmoreland, Northumberland, Lancaster, Richmond Counties Roanoke Valley Alleghany Region: Radford, Roanoke, Salem, Clifton Forge, Covington Cities; Alleghany, Botetourt, Craig, Floyd, Franklin, Giles, Montgomery, Pulaski, Roanoke Counties 9 Feed Hampton, South/Southwest, Richmond, North Central: Bristol, Charlottesville, Galax, Norton Cities; Roanoke, and Appomattox, Northern Virginia Buchannan, Consist of: Buena Brunswick, Campbell, Vista, Danville, Charlotte, Dickenson, Emporia, Grayson, Halifax, Harrisonburg, Highland, Lee, Lexington, Luneburg, Lynchburg, Mecklenburg, Russell, Martinsville, Prince Edward, Scott, Staunton, Smyth, Tazewell, Waynesboro Cities; Washington, Wise Amelia, Amherst, Counties Augusta, Bath, Bedford, Bland, Buckingham, Carroll, Cumberland, Dinwiddie, Goochland, Greensville, Henry, Nottoway, Patrick, Pittsylvania, Prince George, Rockbridge, Rockingham, Sussex, Surry, Wythe Counties

10 Metro DC Analysis Areas Data also were compiled for the 11 jurisdiction Metro DC region and for each jurisdiction in the region: Metro DC Employed residents of Northern Virginia, District of Columbia, and 5 suburban Maryland counties Virginia City, and,,, and counties District of Columbia Maryland Calvert, Charles, Frederick, Montgomery, and Prince George s counties Data for residents of these areas are reported to show s results in comparison to its neighbors. The analysis of employer services also examined data for commuters who worked in these jurisdictions compared to commuters who worked in 10

11 Key Report Perspective The 2007 Virginia State of the Commute Study was designed as a comprehensive benchmark study. It is the intent of DRPT to conduct subsequent waves of this study every three years to track commute mode split and rideshare-related issues, noting important changes from period to period. This long-term perspective should be kept in mind when viewing the 2007 data the benchmark wave - as presented in this document. The VASOC also was intended to monitor performance, guide DRPT to make plans more effective, and assess progress on different ridesharing organizations objectives. Episodic events that affect travel mode choice, such as the dramatic escalation in gas prices (summer 2008), should be kept in mind when reviewing the Virginia State of the Commute Study as possible forces affecting long-term trends. 11

12 Factors of Success in Reducing SOV Commuting 12

13 Primary Commute Mode 13

14 Region Residents Excludes selfemployed and Work-at-home Has the Lowest Resident Drive Alone Primary Commute Rate of All Virginia Regions n = 561 n = 560 n = 543 n = 561 n = 573 Charlottesville n = 263 Fredericksburg n = 568 Richmond n = 603 Hampton Roads n = 585 NoVA Service n = 567 Rural Markets n = 632 Feeder n = 283 Non-served n = 289 Fredericksburg VA Statewide Charlottesville NoVA Service Markets Richmond Hampton Roads Rural Markets PRIMARY COMMUTE MODE = Drive alone Feeder Non-served 54% 60% 70% 75% 76% 83% 84% 86% 86% 88% 90% 90% 89% 91% 0% 20% 40% 60% 80% 100% Primary Commute Mode -- % Drive Alone Q15. Now thinking about LAST week, how did you get to work each day

15 Region Residents Excludes selfemployed and Work-at-home n = 561 n = 560 Calvert n =551 Charles n =575 District of Columbia n =538 n = 543 Frederick n = 563 n = 561 Montgomery n = 545 Prince George s n =568 n = 573 Metro DC n = 6,168 Data from MWCOG SOC survey only Within the Metro DC Region, is Second only to the District of Columbia in its Low Resident Drive Alone Rate District of Columbia City, VA Metro DC Co VA Montgomery Co, MD Prince George's Co, MD Co, VA Charles Co, MD Frederick Co, MD Co, VA Calvert Co, MD PRIMARY COMMUTE MODE = Drive alone 47% 54% Primary Commute Mode -- % Drive Alone 60% 68% 70% 70% 71% 76% 81% 81% 84% 84% 0% 20% 40% 60% 80% 100% Q15. Now thinking about LAST week, how did you get to work each day

16 PRIMARY COMMUTE MODE Defined as mode commuter uses for majority of weekly work days Only 54% of Residents Use Driving Alone as their Primary Commute Mode; Three in Ten Ride Transit Drive alone 54% VA Statewide Averages Drive alone 83% Carpool/ Vanpool 7% Bus 2% Train 3% Bike/walk 1% Telework 3% Train (Metrorail) Carpool/Vanpool Bus Bike/Walk 7% 6% 5% 24% 46% of residents use a non-sov mode as their primary commute mode Telework/CWS 4% Residents n = 561 Excludes self - employed working at home full-time 0% 20% 40% 60% 80% 100% Q15. Now thinking about LAST week, how did you get to work each day

17 Region Residents Excludes selfemployed and Work-at-home n = 561 n = 560 Calvert n =551 Charles n =575 District of Columbia n =538 n = 543 Frederick n = 563 n = 561 Montgomery n = 545 Prince George s n =568 n = 573 Metro DC n = 6,168 Data from MWCOG SOC survey only Within the Metro DC Region, Residents have the Second Highest Share of Transit Use District of Columbia City, VA Montgomery Co, MD Metro DC Prince George's Co, MD Co Charles Co Co, VA Frederick Co, MD Calvert Co, MD Co, VA PRIMARY COMMUTE MODE = Bus or Train 5% 5% 3% 14% 20% 18% 18% 27% 31% 36% Primary Commute Mode -- % Transit Q15. Now thinking about LAST week, how did you get to work each day.... 9% 8% 0% 20% 40% 60% 80% 100% 17

18 PRIMARY COMMUTE MODE Commuters Who Work in Are More Likely to Carpool and Less Likely to Ride the Train than Those Who Live in Drive alone 57% Train (Metrorail) 17% Carpool/Vanpool Bus Bike/Walk 2% 5% 14% 43% of employees use a non- SOV mode as their primary commute mode Telework/CWS 4% Employees n = 465 Excludes self - employed working at home full-time 0% 20% 40% 60% 80% 100% Q15. Now thinking about LAST week, how did you get to work each day

19 Percent of Weekly Trips Made 19

20 Region Residents Excludes selfemployed and Work-at-home n = 565 n = 561 n = 543 n = 561 n = 573 Fredericksburg n = 568 Richmond n = 603 Hampton Roads n = 585 NoVA Service n = 569 Rural Markets n = 638 Feeder n = 283 Non-served n = 289 Has the Lowest Resident Share of Weekly Drive Alone Trips of All VA Regions Studied NoVA Service Markets Fredericksburg VA Statewide Charlottesville Richmond Hampton Roads Rural Markets Feeder Non-served % OF WEEKLY TRIPS MADE = Drive alone 52% 59% 68% 69% 73% 74% 81% 82% 84% 87% 88% 90% 88% 90% 0% 20% 40% 60% 80% 100% Weekly Trips Made -- % Drive Alone Q15. Now thinking about LAST week, how did you get to work each day

21 Region Residents Excludes selfemployed and Work-at-home n = 565 n = 561 Calvert n =551 Charles n =575 District of Columbia n =538 n = 543 Frederick n = 563 n = 561 Montgomery n = 545 Prince George s n =568 n = 573 Metro DC n = 6,168 Data from MWCOG SOC survey only Within the Metro DC Region, is Second only to District of Columbia in the Low Share of Weekly Trips Made by Driving Alone District of Columbia City, VA Co VA Montgomery Co, MD Metro DC Prince George's Co, MD Co, VA Charles Co, MD Frederick Co, MD Co, VA Calvert Co, MD % OF WEEKLY TRIPS MADE = Drive alone 45% 52% 59% 68% 68% 68% 70% 74% 79% 79% 81% 82% 0% 20% 40% 60% 80% 100% Weekly Trips Made -- % Drive Alone Q15. Now thinking about LAST week, how did you get to work each day

22 % OF WEEKLY TRIPS MADE Calculated from percentage of respondents who used mode one or more days per week and the average number of days the mode is used Drive Alone Accounts for Just 52% of Residents Weekly Commute Trips Drive alone Train (Metrorail) 25% 52% VA Statewide Averages Drive alone 83% Carpool/ Vanpool 7% Bus 2% Train 3% Bike/walk 1% Telework 4% Carpool/Vanpool Bus Bike/Walk Telework/CWS 7% 6% 5% 5% 48% of residents commute trips are made using a non- SOV mode Residents n = 561 Excludes self - employed working at home full-time 0% 20% 40% 60% 80% 100% Q15. Now thinking about LAST week, how did you get to work each day

23 % OF WEEKLY TRIPS MADE Commuters Who Work in Are More Likely to Carpool and Less Likely to Ride the Train than Those Who Live in Drive alone 57% Train (Metrorail) 17% Carpool/Vanpool Bus Bike/Walk 2% 5% 14% 43% of employees weekly commute trips are made using non-sov modes Telework/CWS 4% Employees n = 466 Excludes self - employed working at home full-time 0% 20% 40% 60% 80% 100% Q15. Now thinking about LAST week, how did you get to work each day

24 Modes Used at Least One Day a Week 24

25 Region Residents VA Statewide n = 7,027 n = 600 n = 598 n = 598 n = 603 n = 599 Charlottesville n = 300 Fredericksburg n = 603 Richmond n = 630 Hampton Roads n = 606 NoVA Service n = 607 Rural Markets n = 677 Feeder n = 300 Non-served n = 306 Has the Lowest Percentage of Residents Who Ever Drive Alone of All VA Regions Studied Fredericksburg VA Statewide NoVA Service Markets Charlottesville Richmond Hampton Roads Rural Markets Feeder Non-served DRIVE ALONE MODE USED AT LEAST ONE DAY A WEEK 58% 64% 74% 78% 78% 85% 85% 88% 89% 89% 91% 92% 91% 92% 0% 20% 40% 60% 80% 100% Modes Traveled at Least One Day a Week -- % Drive Alone Q15. Now thinking about LAST week, how did you get to work each day

26 Region Residents Excludes selfemployed and Work-at-home n = 565 n = 561 Calvert n =551 Charles n =575 District of Columbia n =538 n = 543 Frederick n = 563 n = 561 Montgomery n = 545 Prince George s n =568 n = 573 Metro DC n = 6,168 Data from MWCOG SOC survey only Within the Metro DC Region, is Second only to District of Columbia in the Low Share of Residents who Ever Drive Alone DRIVE ALONE MODE USED AT LEAST ONE DAY A WEEK District of Columbia City, VA Metro DC Co VA Montgomery Co, MD Prince George's Co, MD Co, VA Charles Co, MD Frederick Co, MD Co, VA Calvert Co, MD 45% 54% 60% 66% 67% 68% 70% 74% 79% 79% 79% 80% 0% 20% 40% 60% 80% 100% Modes Traveled at Least One Day a Week -- % Drive Alone Q15. Now thinking about LAST week, how did you get to work each day

27 MODES USED AT LEAST ONE DAY A WEEK Percentage of respondents who use this mode at least one day per week Nearly Six in Ten Residents Drive Alone at Least One Day a Week But More Than a Quarter Take Metrorail Drive Alone Train (Metrorail) 27% 58% VA Statewide Averages Drive alone 85% Carpool/ Vanpool 8% Bus 2% Train 4% Bike/walk 2% Telework 10% Telework/CWS Carpool/Vanpool Bus Walk 12% 8% 7% 4% Residents n = 561 0% 20% 40% 60% 80% 100% Excludes self - employed working at home full-time Q15. Now thinking about LAST week, how did you get to work each day

28 MODES USED AT LEAST ONE DAY A WEEK Percentage of respondents who use this mode at least one day per week Commuters Who Work in Are More Likely to Carpool and Less Likely to Ride Metrorail than are Those Who Live in Drive alone Train (Metrorail) Carpool/Vanpool 8% 27% 19% 15% 58% 63% Residents Employees Telework Bus 12% 13% 7% 6% Residents n = 561 Employees n = 466 Excludes self - employed working at home full-time Bike/walk 4% 3% 0% 20% 40% 60% 80% Q15. Now thinking about LAST week, how did you get to work each day

29 Factors of Success In Growing Non-Drive Alone Commute Alternatives Reduce Drive Alone Commuting TDM industry research and market experience across Virginia has highlighted a number of factors that directly or indirectly contribute to greater use of non-drive alone alternative modes resulting in the reduction of drive alone commuting.* This report is organized around these Factors of Success. *Reduction of drive alone commuting in the case of a growing market is the decrease in the growth rate of drive alone commuting relative to other commute modes. 29

30 Factors of Success in Reducing Drive Alone Commuting Societal Awareness & Support Telework Opportunity Market Need Goal: Reducing Drive Alone Commuting Employer Support & Involvement 30 Rideshare Infrastructure Commuter Mindset

31 Factors of Success in Reducing Drive Alone Commuting Societal Awareness & Support Telework Opportunity Market Need Goal: Reducing Drive Alone Commuting Employer Support & Involvement 31 Rideshare Infrastructure Commuter Mindset

32 Market Need People are motivated by needs and desires (wants). When it comes to commuting, commuters choose modes to save time or money or reduce stress and frustration. These basic needs may vary by market as they are tied to commute time, commute distances, commute stress due to congestion, and socio-economic factors. How does compare to markets across Virginia? 32

33 County s Population is Smaller than that of Most Regions Surveyed Metro DC Hampton Roads Richmond Rural Markets NoVA Service Markets Fredericksburg Charlottesville 1,650,659 1,043, , , , , , , , , ,974 4,692,315 Feeder Non-served 533, ,476-1,000,000 2,000,000 3,000,000 4,000,000 5,000,000 Source: 2000 U.S. Census 33

34 But s Population Density is Among the Highest Metro DC Richmond Hampton Roads Fredericksburg VA Statewide Rural Markets NoVA Service Markets Charlottesville ,160 1,159 2,590 7,684 9,132 Feeder Non-served ,000 4,000 6,000 8,000 10,000 Population per square mile Source: 2000 U.S. Census 34

35 Has Moderate to Low Population Growth Compared to Other Virginia Areas Fredericksburg NoVA Service Markets Charlottesville Richmond VA Statewide Hampton Roads Rural Markets 8% 4% 4% 3% 2% 1% 1% 1% 1% 1% 1% 1% Feeder 1% 0% 20% 40% 60% 80% 100% Annual population growth rate Source: 2000 U.S. Census, Annual Population Growth Rate 2000 to

36 is Smaller than Most Virginia Regions in the Number of Business Firms Hampton Roads Richmond Rural Markets NoVA Service Markets Charlottesville Fredericksburg 46,466 29,564 27,968 19,016 18,484 18,454 17,456 13,801 69,463 98,521 96,911 Feeder Non-served 34,145 57, , , , ,000 Source: Total Number of Firms, U.S. Census 36

37 Region Residents n = 595 n = 594 n = 595 n = 598 n = 595 NoVA Service Markets n = 605 Charlottesville n = 297 Fredericksburg n = 600 Hampton Roads Rural Markets n = 675 Richmond n = 627 Feeder n = 300 Non-served n = 304 and Have the Fewest Households with Two or More Vehicles 6% 7% 2% Richmond 1% Hampton Roads 2% 1% Charlottesville 0% 1% 14% Rural Markets 1% 13% NoVA Service Markets 1% 13% Fredericksburg 1% 12% Feeder 1% Non-served 1% 21% 17% 15% 15% 15% 14% 15% 42% 40% 82% 82% 84% 85% 86% 86% 87% 88% 86% 84% 77% 52% 53% 0% 20% 40% 60% 80% 100% % HH with no vehicle % HH with one vehicle % HH with two or more vehicles Q113. In total, how many motor vehicles, in working condition, including automobiles, trucks, vans, and highway motorcycles are owned or leased by members of you household? 37

38 Average Commute Distance One-Way for Residents Is 9 Miles 98% of the Resident Respondents in this study work in the Metro Washington DC Area Distance Average 9 miles < 5 mi 5-9 mi mi mi 30+ mi 29% 40% 19% 8% 5% 69% under 10 miles residents who drive alone to work travel farther (10 miles) than do residents who use alternative modes for their commutes (8 miles) Distance (excludes over 130 miles) Residents n = 484 Q16. / Q17. How long is your typical daily commute one way? Please tell me both how many minutes and how many miles. First, how many minutes? And how many miles? 38

39 Region Residents VA Statewide n = 6,040 n = 501 n = 484 n = 479 n = 514 n = 530 NoVA Service Markets n = 529 Charlottesville n = 242 Fredericksburg n = 535 Hampton Roads n = 544 Richmond n = 538 Rural Markets n = 598 Feeder n = 269 Non-served n = 277 Residents Travel the Fewest Miles to Work of All Virginia Region Residents Fredericksburg NoVA Service Markets Charlottesville VA Statewide Rural Markets Richmond Hampton Roads Feeder Non-served Average commute: = 9 miles VA Statewide = 17 miles Average one-way commute length in miles Q16./ Q17. How long is your typical daily commute one way? Please tell me both how many minutes and how many miles. First, how many minutes? And how many miles? 39

40 Region Residents Excludes selfemployed and Work-at-home Within the Metro DC Region, and DC Residents Travel the Shortest Distance to Work n = 501 n = 484 Calvert n = 527 Charles n = 545 District of Columbia n = 423 n = 479 Frederick n = 522 n = 514 Montgomery n = 473 Prince George s n = 467 n = 530 Metro DC n = 5,465 Data from MWCOG SOC survey only Calvert Charles Frederick Prince George's Metro DC Montgomery District of Columbia Average commute: = 9 miles Washington metro = 16 miles Average one-way commute length in miles Q16./ Q17. How long is your typical daily commute one way? Please tell me both how many minutes and how many miles. First, how many minutes? And how many miles? 40

41 Average Commute Time One-Way Is 28 Minutes for Residents Time Average 28 minutes 10 min or less min min min 46+ min 15% 26% 27% 20% 10% 41% 20 minutes or less The average travel time for residents who drive alone to work is shorter (25 minutes) than for residents who use alternative modes for their commutes (32 minutes) Time (excludes over 150 minutes) Residents n = 545 Q16. / Q17. How long is your typical daily commute one way? Please tell me both how many minutes and how many miles. First, how many minutes? And how many miles? 41

42 Region Residents VA Statewide n = 6,328 n = 544 n = 545 n = 513 n = 527 n = 559 NoVA Service Markets n = 543 Charlottesville n = 253 Fredericksburg n = 541 Hampton Roads n = 561 Richmond n = 574 Rural Markets n = 607 Feeder n = 280 Non-served n = 281 Residents Commute Travel Time is About Equal to the VA Statewide Average Fredericksburg NoVA Service Markets VA Statewide Charlottesville Hampton Roads Rural Markets Richmond Feeder Non-served Average commute: = 28 minutes VA Statewide = 28 minutes Average One-way Commute Length in Minutes Q16. / Q17. How long is your typical daily commute one way? Please tell me both how many minutes and how many miles. First, how many minutes? And how many miles? 42

43 Region Residents Excludes selfemployed and Work-at-home Residents Travel Fewer Minutes to Work than Do Average Metro DC Region Commuters n = 544 n = 545 Calvert n = 538 Charles n = 569 District of Columbia n = 523 n = 513 Frederick n = 541 n = 527 Montgomery n = 528 Prince George s n = 554 n = 559 Metro DC n = 5,941 Data from MWCOG SOC survey only Charles Calvert Frederick Prince George's Metro DC Montgomery Washington DC Average commute: 28 = 29 minutes 28 Washington metro = 35 minutes Average One-way Commute Length in Minutes Q16./ Q17. How long is your typical daily commute one way? Please tell me both how many minutes and how many miles. First, how many minutes? And how many miles? 43

44 But In Terms of Minutes per Mile, Residents Have the Slowest Commute; This Reflects s High Use of Transit for Commuting The time it takes to travel one mile can be viewed as a measure of congestion. Residents who drive alone to work average 2.5 minutes per mile. Residents who use alternate modes average 3.9 minutes per mile. VA Statewide Hampton Roads Charlottesville Richmond Fredericksburg Rural Markets NoVA Service Markets Feeder Non-served Q16. / Q17. How long is your typical daily commute one way? Please tell me both how many minutes and how many miles. First, how many minutes? And how many miles? Average One-way Commute Time Minutes per Mile 3.0 Average commute speed: = 3.0 min/mile; about 20 mph average speed VA Statewide = 1.7 min/mile; about 35 mph average speed 44

45 Average Commute Distance One-Way for Those Who Work in Is 21 Miles; Average Commute Time is 42 Minutes Distance Average 21 miles < 5 mi 5-9 mi mi mi 30+ mi 14% 22% 22% 19% 22% 36% under 10 miles Time Average 42 minutes Average commute: workers = 2.0 min/mile; about 30 mph average speed VA Statewide = 1.7 min/mile; about 35 mph average speed 10 min or less min min min 46+ min 11% 18% 17% 24% 31% Employees Distance n = % 20 minutes or less Q16. / Q17. How long is your typical daily commute one way? Please tell me both how many minutes and how many miles. First, how many minutes? And how many miles? Time n =

46 Key Findings: s population is relatively small for Virginia, but its population density is the second highest. has the highest number of households with no cars and the second lowest number of two-car households. Many resident commuters work outside the County and, although they have a shorter distance to commute, the average time it takes for them to commute is near the VA statewide average. This results in residents having the slowest commute among Virginia regions. Residents who drive alone have faster commutes than those who use alternative modes. Those who work in tend to have longer commutes averaging 21 miles or 42 minutes. 46

47 Strategic Implication: In such a densely populated area, a low drive-alone rate is paramount. It will be important for to maintain and even increase use of alternative modes. The drive alone rate is slightly higher for those who work in, due in large part to more limited transportation options in the areas where they live. 47

48 Factors of Success in Reducing Drive Alone Commuting Societal Awareness & Support Telework Opportunity Market Need Goal: Reducing Drive Alone Commuting Employer Support & Involvement 48 Rideshare Infrastructure Commuter Mindset

49 Rideshare Infrastructure Rideshare infrastructure is comprised of both physical hardware and information and support software. A critical mass of both infrastructure components are necessary to make non-drive alone alternative modes viable options for commuters and a recognizable and vital part of a region s transportation system. Hardware Infrastructure such as HOV lanes, Park & Ride Lots, and Public Transit Software Transportation Demand Management Services marketing, ridematching, employer services, etc. 49

50 Transit Service 50

51 93% of resident commuters said some type of transit operates in their home area (this reflects respondents perception, not actual availability) 63% said both bus and train operated 23% mentioned only bus 6% said only train service operated Transit companies mentioned - 69% Metrobus - 66% Metrorail - 15% Transit / ART - 3% DASH - 3% VRE Residents n = 552 Q44. Regardless of whether or not you use them, what train or bus companies provide service in the area where you live? 51

52 90% of employees said that some type of train or bus operated in their work area - 65% Metrorail/Subway - 62% Metrobus - 14% VRE - 7% Connector - 5% ART - 4% DASH - 4% Omni Ride Employees n = 458 Q44c. What train or bus companies provide service in the area where you work? 52

53 Region Residents VA Statewide n = 6,519 n = 555 n = 552 n = 521 n = 545 n = 564 NoVA Service Markets n = 567 Charlottesville n = 263 Fredericksburg n = 568 Hampton Roads n = 585 Richmond n = 603 Rural Markets n = 632 Feeder n = 283 Non-served n = 289 Has the Second Highest Percentage of All VA Resident Commuters Reporting that Bus or Train Is Available in their Home Area Hampton Roads Fredericksburg VA Statewide Richmond Charlottesville Rural Markets NoVA Service Markets 27% 44% 41% 55% 61% 59% 74% 73% 72% 84% 95% 92% Feeder Non-served 16% 28% 0% 20% 40% 60% 80% 100% Q44. Regardless of whether or not you use them, what train or bus companies provide service in the area where you live? 53

54 Region Residents Excludes selfemployed and Work-at-home n = 555 n = 552 Calvert n = 543 Charles n = 576 District of Columbia n = 537 n = 521 Frederick n = 554 n = 545 Montgomery n = 541 Prince George s n = 567 n = 564 Metro DC n = 6,055 Data from MWCOG survey only Resident Commuters Had Greater Access to Home Area Transit than did Most Metro DC Region Commuters District of Columbia Montgomery Prince George's Metro DC Metro DC Charles Frederick Calvert 54% 61% 58% 65% 74% 86% 83% 84% 83% 95% 95% 93% 91% 0% 20% 40% 60% 80% 100% Q44. Regardless of whether or not you use them, what train or bus companies provide service in the area where you live? 54

55 Distance to nearest bus stop Average distance in ½ a mile 92% of Resident Commuters Reported Living Within One Mile of a Bus Stop Less than.5 miles 78% miles 14% miles 6% 92% live less than one mile from a bus stop 2 miles or more 2% 0% 20% 40% 60% 80% 100% Residents n = 507 Q44a. About how far from your home is the nearest bus stop? 55

56 Region Residents VA Statewide n = 4,912 n = 514 n = 507 n = 465 n = 371 n = 442 NoVA Service Markets n = 352 Charlottesville n = 207 Fredericksburg n = 377 Hampton Roads n = 447 Richmond n = 425 Rural Markets n = 423 Feeder n = 197 Non-served n = 185 The Share of Commuters Who Live Less than a Mile from a Bus Stop is the Highest in Among the Virginia Markets Surveyed Hampton Roads VA Statewide Richmond Rural Markets Charlottesville Fredericksburg NoVA Service Markets Feeder Non-served 4% 11% 15% 23% 22% 21% 21% 28% 41% 39% 47% 69% 92% 92% Percentages indicate the share of residents who said they lived less than a mile from the nearest bus stop. 0% 20% 40% 60% 80% 100% Q44a. About how far from your home is the nearest bus stop? 56

57 Region Residents n = 514 n = 507 Charles n = 354 Calvert n = 446 District of Columbia n =512 n = 465 Frederick n = 394 n = 371 Montgomery n = 503 Prince George s n = 492 n = 442 Metro DC n = 5,003 Data from MWCOG survey only Residents have Excellent Bus Access Compared to Most Metro DC Commuters District of Columbia Montgomery Prince George's Metro DC Frederick Charles Calvert 15% 13% 23% 28% 41% 41% 71% 69% 68% 79% 92% 92% 92% Percentages indicate the share of residents who said they lived less than a mile from the nearest bus stop. 0% 20% 40% 60% 80% 100% Q44a. About how far from your home is the nearest bus stop? 57

58 Region Residents VA Statewide n = 7,027 n = 598 n = 600 n = 598 n = 603 n = 599 NoVA Service Markets n = 607 Charlottesville n = 300 Fredericksburg n = 603 Hampton Roads n = 606 Richmond n = 630 Rural Markets n = 677 Metro DC n = 6,610 Feeder n = 300 Non-served n = 306 Resident Commuters Have the Second Highest Bus Use, But Still Only 7% of Them Ride the Bus at Least Once a Week Metro DC Richmond VA Statewide Hampton Roads Rural Markets Charlottesville Fredericksburg NoVA Service Markets Feeder Non-served 10% 7% 5% 5% 3% 2% 2% 2% 1% 1% 1% 1% 0% 0% 0% Percentages indicate those who use the bus one or more times a week 0% 20% 40% 60% 80% 100% Q15. Now thinking about LAST week, how did you get to work each day... 58

59 Distance to nearest bus stop Average distance in 2 miles 89% of Resident Commuters Reported Living Within One Mile of a Train Station Less than a mile miles 43% 46% 89% live less than one mile from a train station miles 7% miles 3% 11 miles or more 1% 0% 20% 40% 60% 80% 100% Residents n = 490 Q44. How far from your home is the nearest train station? 59

60 Percentages indicate those who said they lived less than a mile or between 1 and 6 miles from the nearest train stop. The Share of Resident Commuters Who Live Less than 1 Mile from the Nearest Train Stop is the Highest in Virginia 43% 53% 96% 24% 70% 96% 7% 56% 63% Region Residents n = 503 3% 48% 51% n = 490 n = 442 Fredericksburg 2% 1%7% 26% 8% 28% Less than a mile At least 1 mile, but less than 6 miles n = 384 n = 474 Fredericksburg n = 187 0% 20% 40% 60% 80% 100% Q44. How far from your home is the nearest train station? 60

61 Percentages indicate those who said they lived less than a mile or between 1 and 6 miles from the nearest train stop. Region Residents n = 503 n = 490 Charles n = 377 Calvert n = 428 District of Columbia n= 497 n = 442 Frederick n = 452 n = 384 Montgomery n = 484 Prince George s n = 483 n = 474 Metro DC n = 5,014 MWCOG survey The Share of Resident Commuters Who Live Less than 1 Mile from a Train Station is Equal to that for Washington DC District of Columbia Montgomery Prince George's Metro DC Frederick 7% 3% 3% 13% 11% 16% 24% 1% 7% 4% Charles 0% 4% 2% Calvert 0% 2% 2% 56% 43% 37% 48% 56% 57% 42% 61 64% 41% 70% Less than a mile 40% 53% At least 1 mile, but less than 6 miles 0% 20% 40% 60% 80% 100% Q44. How far from your home is the nearest train station? 59% 51% 68% 63% 79% 96% 96% 94%

62 Resident Commuters Have the Highest Train Use in Virginia and Nearly as High as for Residents of Washington DC District of Columbia 26% 25% 17% n = 599 Fredericksburg 11% 5% Percentages indicate residents who use Metrorail or another train (MARC, VRE, AMTRAK) one or more times a week. n = 600 4% n = 600 2% n = 603 n = 600 Fredericksburg n = 604 0% 20% 40% 60% 80% 100% VASOC Q15. Now thinking about LAST week, how did you get to work each day... 62

63 Key Finding: Almost all Commuters have access to train or bus service in their home and work areas. Their access to transit is as high as for commuters in the District of Columbia. Their use of transit services is higher than any other area in Virginia. Residents were more likely to mention having access to Metrobus than ART. Strategic Implication: A study of Residents who have the ability to, but do not ride the bus is necessary to determine barriers of use, especially when coupled with the Rider Study recently done in. Also look for ways to increase awareness of the ART system, promoting its ease of use. 63

64 Guaranteed Ride Home 64

65 VA Statewide Averages Know of regional program 17% Registered/ used 6% Guaranteed Ride Home Removes a Common Barrier to Ridesharing Fear of Being Stranded without a Car 28% of resident commuters said they knew of a regional GRH service Residents n = 552 Those who registered/use d GRH *SMALL BASE n = 22 4% said they had registered or used any GRH service 89% of those registering/using believed the program was provided by their employer and 8% said Commuter Connections sponsored the service. Q102. Do you know if there is a regional GRH program available in the event of unexpected emergencies and unscheduled overtime for commuters who rideshare or use public transportation? Q103. In the past 2 years, have you registered for or used any GRH service? Q104. Who sponsored or offered the service? 65

66 Region Residents VA Statewide n = 5,914 n = 556 n = 552 n = 523 n = 545 n = 566 NoVA Service Markets n = 560 Charlottesville n = 256 Fredericksburg n = 554 Hampton Roads n = 581 Richmond n = 594 Rural Markets n = 627 Residents Have Higher Awareness of a Regional GRH Program than do Residents in Most Other Surveyed Areas Fredericksburg VA Statewide NoVA Service Markets Richmond 17% 16% 13% 32% 30% 28% 27% 27% 36% Charlottesville Rural Markets Hampton Roads 6% 5% 11% 0% 20% 40% 60% 80% 100% Q102. Do you know if there is a regional GRH program available in the event of unexpected emergencies and unscheduled overtime for commuters who rideshare or use public transportation? 66

67 Region Residents Excludes selfemployed and Work-at-home n = 552 n = 556 Calvert n =540 Charles n =566 District of Columbia n =532 n = 523 Frederick n = 550 n = 545 Montgomery n = 532 Prince George s n =553 n = 566 Metro DC n = 6,015 Residents Awareness of Regional GRH is About Average for the Metro DC Region Charles Frederick Calvert Metro DC Montgomery 30% 30% 28% 27% 27% 27% 26% 26% 25% 36% Data from MWCOG survey only Prince George's District of Columbia 21% 20% 0% 20% 40% 60% 80% 100% Q102. Do you know if there is a regional GRH program available in the event of unexpected emergencies and unscheduled overtime for commuters who rideshare or use public transportation? 67

68 Region Residents VA Statewide n = 5,914 n = 556 n = 552 n = 523 n = 545 n = 566 Metro DC n = 6,063 NoVA Service Markets n = 560 Charlottesville n = 256 Fredericksburg n = 554 Hampton Roads n = 581 Richmond n = 594 Rural Markets n = 627 But Residents Are Less Likely to Have Registered for Any GRH Service Fredericksburg Hampton Roads NoVA Service Markets Rural Markets VA Statewide Richmond Charlottesville Metro DC 7% 7% 6% 6% 6% 6% 6% 5% 4% 4% 4% 3% 10% Percentages indicate those who registered for either a regional GRH service or a GRH service offered by an employer 0% 20% 40% 60% 80% 100% Q103. In the past 2 years, have you registered for or used any GRH service? 68

69 Commuters Who Work in Are Slightly More Likely to Be Aware of and to Use GRH 38% of commuters who work in said they knew of a regional GRH program 6% Employees n = 457 Those who registered/used GRH *SMALL BASE n = 24 said they had registered or used any Guaranteed Ride Home service 30% of those registering/using believed the program was provided by their employer and 51% said Commuter Connections sponsored the service. 11% cited Richmond RideFinders. Q102. Do you know if there is a regional GRH program available in the event of unexpected emergencies and unscheduled overtime for commuters who rideshare or use public transportation? Q103. In the past 2 years, have you registered for or used any GRH service? Q104. Who sponsored or offered the service? 69

70 HOV Lanes 70

71 County Has the Highest Ratio of HOV Lanes to Interstate in Virginia Hampton Roads and Northern Virginia Are the Only Markets with HOV Lanes But Other Residents Commute to Areas that Have HOV Lanes Loudon County, Middle Peninsula, and Northern Neck do not have any interstates or HOV lanes. Miles of Interstate Miles of HOV Lanes Ratio County % County % County % % Hampton Roads % Feeder Markets Richmond Roanoke Non-served Markets Front Royal Charlottesville Fredericksburg Culpeper Source: VDOT,

72 Outer Beltway Have access to HOV lanes 43% Use lanes 20% Have access to HOV lanes 40% Use lanes 32% Fredericksburg Have access 35% Use lanes 59% Hampton Roads Have access 36% Use lanes 23% 35% of resident commuters said they had access to an HOV lane on their route to work 22% who had access used the lanes - Represents 7% of total respondents Note: Some HOV users violate restrictions. Other research suggests that perhaps 10% of drive alone users of HOV lanes commute in the lanes during hours of restriction. (Source: Dulles Corridor Metrorail Project Impact Research, March 2006) Residents n = 552 Those who have access to HOV n = 189 Q46. Is there a special HOV lane that can be used only by carpools, vanpools and buses along your route to work? Q47. Do you use the HOV lane to get to or from work? 72

73 48% of commuters who work in said they had access to an HOV lane on their route to work 45% who had access used the lanes - Represents 21% of total respondents Employees n = 458 Employees who have access to HOV n = 209 Note: Some HOV users violate restrictions. Other research suggests that perhaps 10% of drive alone users of HOV lanes commute in the lanes during hours of restriction. (Source: Dulles Corridor Metrorail Project Impact Research, March 2006) Q46. Is there a special HOV lane that can be used only by carpools, vanpools and buses along your route to work? Q47. Do you use the HOV lane to get to or from work? 73

74 Average Total Commute Time Drive alone 25 minutes Carpool/ vanpool 32 minutes HOV Users Who Live in the Outer Beltway and Fredericksburg Report Considerable Time Savings; HOV Users Who Live in Report Less Time Savings Fredericksburg 40 * Residents SMALL BASE n = 36 * Residents SMALL BASE n = 29 Employees n = 96 * Residents SMALL BASE n = 47 Residenets n = 62 Residents n = 122 Fredericksburg Residents n = 111 *Hampton Roads Residents SMALL BASE n = 36 * * * *Hampton Roads Q50. How much time does the HOV lane save you in your one-way trip to or from work? One-way time savings from HOV use in minutes Commuters who work in on average reported a times savings of 29 minutes.

75 Asked of those using HOV lanes * Residents SMALL BASE n = 50 * Residents SMALL BASE n = 42 Employees n = 101 * Residents SMALL BASE n = 54 Residents n = 64 Residents n = 139 Fredericksburg Residents n = 116 *Hampton Roads Residents SMALL BASE n = 48 HOV Users Who Lived in Areas Where they Could Save More Time with HOV were More Likely to Say the Lanes Influenced their Mode Choice Fredericksburg * * * *Hampton Roads 13% 38% 44% 42% 54% 68% 73% 60% of those who work in (and use HOV lanes) said that the lanes influenced their decision. 0% 20% 40% 60% 80% 100% Q51. Did the HOV lane influence your decision to use your current way of commuting? 75

76 Park-and-Ride Lots 76

77 Number of Lots 36 Prince William 33 Has a Lower Ratio of Park and Ride Spaces to Resident Commuters Than Other VA Areas Rural Markets NoVA Service Markets C-ville 20 Hampton Roads 14 F-burg 12 Richmond Feeder 28 Fredericksburg Richmond Hampton Roads NoVA Service Markets Rural Markets Charlottesville spaces/1000 commuters 8 spaces/1000 commuters 17 spaces/1000 commuters 2 spaces/1000 commuters 1 spaces/1000 commuters 4 spaces/1000 commuters 2 spaces/1000 commuters 4 spaces/1000 commuters 4 spaces/1000 commuters 2 spaces/1000 commuters Nonserved 43 Feeder Non- served spaces/1000 commuters 2 spaces/1000 commuters Note: does not have any Park and Ride Lots Source: VDOT, 2006 Total number of spaces 77

78 VA Statewide Averages Know location 28% Use lots 13% 18% of resident commuters said they knew the location of a park & ride lot on their route to work 52% said they were not aware or don t know, 30% said there weren t any 9% of those who knew location used the lots commuting to work Residents n = 548 Those who knew location n = 98 Q52. Do you know the location of Park & Ride lots along the route you take to work? Q53. In the past year, have you used Park & Ride lots when commuting to work? 78 78

79 Region Residents VA Statewide n = 6,467 n = 554 n = 548 n = 521 n = 545 n = 564 NoVA Service Markets n = 558 Charlottesville n = 255 Fredericksburg n = 553 Hampton Roads n = 580 Richmond n = 592 Rural Markets n = 626 Feeder n = 283 Non-served n = 288 Awareness of P&R Locations among Residents Is Lower Than in Other Regions Fredericksburg NoVA Service Markets VA Statewide Rural Markets Hampton Roads Richmond Charlottesville 22% 22% 21% 18% 18% 28% 26% 37% 37% 36% 59% 56% Low Park & Ride lot awareness in is likely due to low need as most residents can walk to bus stops and train stations VASOC expanded data Feeder Non-served 20% 21% 0% 20% 40% 60% 80% 100% Q52. Do you know the location of Park & Ride lots along the route you take to work? 79

80 Region Residents Excludes selfemployed and Work-at-home n = 554 n = 522 Calvert n =538 Charles n =562 District of Columbia n =506 n = 506 Frederick n = 545 n = 522 Montgomery n = 530 Prince George s n =549 n = 547 Metro DC n = 5,851 Data from MWCOG survey only Residents are Least Likely to be Aware of P&R of All Metro DC Region Commuters Calvert Charles Frederick Prince George's Metro DC Montgomery District of Columbia 19% 23% 23% 39% 39% 39% 37% 42% 54% 60% 58% 74% 0% 20% 40% 60% 80% 100% Q52. Do you know the location of Park & Ride lots along the route you take to work? 80

81 Region Residents VA Statewide n = 2,070 n = 114 n = 98 n = 189 n = 203 n = 315 NoVA Service Markets n = 213 Charlottesville n = 47 Fredericksburg n = 328 Hampton Roads n = 128 Richmond n = 132 Rural Markets n = 186 Feeder n = 57 Non-served n = 60 Residents Use of P&R (of those aware) also is Low Compared to Other Areas Fredericksburg NoVA Service Markets VA Statewide Rural Markets Charlottesville Richmond Hampton Roads 5% 2% 14% 13% 12% 10% 10% 9% 9% 24% 23% 21% Low Park & Ride lot use is likely due to low need as most residents can walk to bus stops and train stations Feeder Non-served 11% 10% 0% 20% 40% 60% 80% 100% Q53. In the past year, have you used Park & Ride lots when commuting to work? 81

82 Region Residents Excludes selfemployed and Work-at-home n = 113 n = 98 Calvert n =399 Charles n =336 District of Columbia n =101 n = 188 Frederick n = 290 n = 203 Montgomery n = 205 Prince George s n =233 n = 315 Metro DC n = 2,481 Data from MWCOG survey only Residents are Least Likely to Have Used P&Rs of All Metro DC Region Commuters Prince George's Montgomery Charles Metro DC Calvert District of Columbia Frederick 16% 15% 14% 12% 10% 9% 23% 22% 21% 20% 19% 19% 0% 20% 40% 60% 80% 100% Q52. Do you know the location of Park & Ride lots along the route you take to work? 82

83 47% of commuters who work in said they knew the location of a park & ride lot on their route to work 31% said they were not aware or don t know, 23% said there weren t any 33% of those who knew location used the lots commuting to work Employees n = 456 Q52. Do you know the location of Park & Ride lots along the route you take to work? Q53. In the past year, have you used Park & Ride lots when commuting to work? Those who knew location n =

84 Key Finding: residents and employees have many travel options. Transit service in is among the best in Virginia and equal to that of the District of Columbia. HOV lanes are plentiful in the area but there are not many park and ride lots to support them and awareness and use of existing park and ride lots is low. HOV lane use is more common for those who work in than for those who live in. Use of Guaranteed Ride Home also is lower in, perhaps because transit is so widely available at all times of day and carpool/vanpool use is relatively low. 84

85 Strategic Implication: Transit is the dominant alternative mode option for resident commuters in. Carpooling tends to take a backseat for residents, perhaps because trip lengths are relatively short. However, it is an option for those who cannot use or prefer not using transit. Services such as ridematching and Guaranteed Ride Home and infrastructure such as Park & Ride lots and HOV lanes should be included in s wellrounded offering services to encourage carpooling and vanpooling. 85

86 Regional Commuter Services 86

87 VA Statewide Average Awareness of regional number/web site - 40% 57% of resident commuters in and 59% of commuters who work in said there was a regional number/web site for commute information Residents n = 600 Employees n = 503 Q81. Is there a phone number or website you can use to obtain information on ridesharing, public transportation, HOV lanes, and telecommuting in the area where you live or work? 87

88 However Few Could Name Either a Regional or Number or Web Site Unaided 3% of residents and 1% of workers were able to cite a specific number/site unaided; 4% of residents and 9% of workers cited Commuter Connections unaided Residents Q83 n = 346 Q88 n = 600 Employees Q83 n = 304 Q88 n = 499 When aided by the interviewer, another 38% of residents and 35% of workers were aware of ACCS (aided awareness) and 50% of residents and 63% of workers were aware of Commuter Connections (aided). Q81. Is there a phone number or website you can use to obtain information on ridesharing, public transportation, HOV lanes, and telecommuting in the area where you live or work? Q83. What is it? Q88d. Have you heard of an organization or service called <PROGRAM>? 88

89 Region Residents n = 600 n = 600 n = 601 n = 603 n = 601 Fredericksburg n = 604 Hampton Roads n = 607 Richmond n = 632 Culpeper n = 305 Front Royal n = 303 Charlottesville n = 301 Middle Peninsula n = 202 Northern Neck n = 176 Roanoke n = 300 Question asked of all those living or working in specific area or region ACCS is in the Middle in Terms of Awareness Level Among Local Commuter Organizations Richmond RideFinders Hampton Roads TRAFFIX PRTC OmniMatch Charlottesville Rideshare Northern Neck Rideshare Culpeper (Rapp-Rap) County Commuter Services (ACCS) Fredericksburg (RADCO) Rideshare County Office of Trans. Svc. Mid Peninsula Rideshare Roanoke Ride Solutions Front Royal (Valley) County Ride Sources 14% 12% 11% 33% 32% 32% 40% 38% 38% 53% 50% 46% 45% 79% 0% 20% 40% 60% 80% 100% Q88d. Have you heard of an organization or service called <PROGRAM>? 89

90 Region Residents Excludes selfemployed and Work-at-home n = 879 n = 746 Calvert/Charles n =1,223 n = 1,331 Frederick n = 626 n = 662 Montgomery n = 923 Prince George s n =886 n = 630 Question asked of all those living or working in specific area or region ACCS had Third Highest Awareness of the Washington Region s Local Commuter Organizations PRTC OmniMatch TransIT Services of Frederick County County Commuter Services (ACCS) Tri-County Council of Southern Maryland County Office of Trans. Svc. Rideshare RideSmart (Prince George's Co) 16% 31% 28% 37% 35% 49% 47% Note: Data include only residents of the 11-jurisdiction MWCOG region, so percentages might differ from charts that use all VA SOC data Montgomery County Commuter Services County Ride Sources 13% 11% 0% 20% 40% 60% 80% 100% Q88d. Have you heard of an organization or service called <PROGRAM>? 90

91 21% of resident commuters aware of ACCS said they had contacted or visited the ACCS Web site or The Commuter Store - Represents 8% of total respondents 5% of resident commuters aware of Commuter Connections said they had contacted Commuter Connections - Represents 3% of total respondents Residents Aware of ACCS n = 237 Aware of Commuter Connections n = 308 Q88e. Have you contacted <PROGRAM> in the past year or visited a website sponsored by this organization? Q88a. Have you contacted Commuter Connections in the past year or visited a website sponsored by this organization? 91

92 n = 226 n = 313 n = 139 n = 210 n = 336 Fredericksburg n = 243 Hampton Roads n = 358 Richmond n = 514 Culpeper n = 125 *Front Royal n = 39 Charlottesville n = 148 Middle Peninsula n = 72 Northern Neck n = 84 *Roanoke n = 40 Has the Highest Level of Resident Commuters Contact/Use of Organization or Web Site - But, Overall, Percentages Are Quite Low County Commuter Services (ACCS) PRTC OmniMatch County Office of Trans. Svc. County Ride Sources Hampton Roads TRAFFIX Fredericksburg (RADCO) Front Royal (Valley)* Richmond RideFinders Culpeper (Rapp-Rap) Mid Peninsula Rideshare Roanoke Ride Solutions* Charlottesville Rideshare Northern Neck Rideshare Rideshare 8% 8% 7% 5% 5% 4% 3% 2% 1% 1% 1% 21% 17% 14% Among Residents, those who used alternate modes of transportation (e.g., carpool, train, bus) were more than twice as likely to have contacted a commuter organization or visited their Web site, 27% vs. 12%. 0% 20% 40% 60% 80% 100% Q88e. Have you contacted <Q88d PROGRAM OR SERVICE> in the past year or visited a website sponsored by this organization? 92

93 Region Residents Excludes selfemployed and Work-at-home was the Most Used Program of those Operating in the Washington Metro Area n = 210 n = 325 Calvert/Charles n = 430 n = 146 Frederick n = 294 n = 205 Montgomery n = 83 Prince George s n =142 n = 309 County Commuter Services (ACCS) PRTC OmniMatch County Office of Trans. Svc. County Ride Sources TransIT Services of Frederick County Montgomery County Commuter Services RideSmart (Prince George's) 19% 18% 16% 9% 9% 8% 6% Note: Data include only residents of the 11-jurisdiction MWCOG region, so percentages might differ from charts that use all VA SOC data Tri-County Council of Southern Maryland Rideshare 2% 6% 0% 20% 40% 60% 80% 100% Q88e. Have you contacted <Q88d PROGRAM OR SERVICE> in the past year or visited a website sponsored by this organization? 93

94 20% of commuters who work in and are aware of ACCS said they had contacted or visited the ACCS Web site or The Commuter Store - Represents 7% of total respondents 5% of commuters who work in and are aware of Commuter Connections said they had contacted Commuter Connections - Represents 3% of total respondents Residents Aware of ACCS n = 323 Aware of Commuter Connections n = 312 Have you contacted <PROGRAM> in the past year or visited a website sponsored by this organization? Q88a. Have you contacted Commuter Connections in the past year or visited a website sponsored by this organization? 94

95 Key Finding: Unaided awareness of the ACCS phone number/web site among residents is only 3%. Total awareness of ACCS is 38%. But 21% of residents aware have made contact with ACCS. Awareness Familiarity Favorability Trial/ Use Strategic Implication: Branding is crucial for ACCS. The area is a prime market for alternative transportation, but commuters need help to convert. It is especially important in an area where market forces make alternative commute modes attractive, that consumers know where to go to find information. Increasing awareness and having a clear message and call to action are paramount to achieving these goals. 95

96 Regional Advertising 96

97 55% of resident commuters said they recalled seeing, hearing, or reading about any advertising about commuting Percentages based on total respondents 37% recalled a specific message 9% identified ACCS as the sponsor 4% of residents identified Commuter Connections as the sponsor and 4% identified MWCOG residents were more likely to identify Metro/WMATA as the sponsor (34%) Residents Q61. Have you heard, seen, or read any advertising about commuting in the past year? Q62. What messages do you recall from this advertising? VASOC Q63. What organization or group sponsored the ad you recall? n =

98 VA Statewide Averages Bus/train 14% Carpool/vanpool 15% New trains/buses 8% Environment 7% GRH 3% Reduce traffic 4% Most Recalled Messages Were Use the Bus/Train And Call for Carpool/Vanpool Information Use bus/train Call for Carpool/Vanpool Information 11% 23% Only most frequently mentioned responses are shown. New trains/buses coming Help environment 6% 6% Asked of those who reported seeing or hearing an ad Residents n = 342 Multiple responses permitted Guaranteed ride home (GRH) Reduce traffic 5% 4% Q62. What messages do you recall from this advertising? 0% 20% 40% 60% 80% 100% 98 Note: 1% said Way to Go

99 VA Statewide Averages Radio 25% Train/Bus 11% Newspaper 24% TV 39% Train station 2% Postcard 2% Work 4% Resident Commuters Saw/Heard Ads in Multiple Places Radio On train or bus Newspaper 25% 23% 22% Most frequently mentioned responses are shown. TV In train station 11% 21% Postcard in mail 9% Asked of those recalling specific ad messages Residents n = 236 Multiple responses permitted At work 3% 0% 20% 40% 60% 80% 100% Q64. Where did you see, hear or read this advertisement? 99

100 Region Residents VA Statewide n = 7,045 n = 600 n = 600 n = 601 n = 603 n = 601 NoVA Service Markets n = 609 Charlottesville n = 301 Fredericksburg n = 604 Hampton Roads n = 607 Richmond n = 632 Rural Markets n = 678 Feeder n = 302 Non-served n = 307 Residents Had the Second Highest Advertising Recall in the Area Fredericksburg Richmond NoVA Service Markets Charlottesville Hampton Roads VA Statewide Rural Markets Feeder Non-served 22% 26% 39% 55% 55% 55% 54% 54% 52% 49% 47% 47% 46% 62% 0% 20% 40% 60% 80% 100% Q61. Have you heard, seen, or read any advertising about commuting in the past year? 100

101 Region Residents Excludes selfemployed and Work-at-home n = 600 n = 600 Calvert n = 600 Charles n = 603 District of Columbia n = 600 n = 600 Frederick n = 601 n = 603 Montgomery n = 600 Prince George s n =600 n = 601 Metro DC n = 6,.060 Data from MWCOG survey only Residents Had the Highest Advertising Recall in the Metro DC Region Montgomery Charles Metro DC Calvert Prince George's District of Columbia Frederick 26% 47% 44% 43% 57% 57% 56% 56% 54% 54% 53% 52% 0% 20% 40% 60% 80% 100% Q61. Have you heard, seen, or read any advertising about commuting in the past year? 101

102 57% of commuters who work in said they recalled seeing, hearing, or reading about any advertising about commuting Percentages based on total respondents 48% recalled a specific message 1% identified ACCS as the sponsor 5% of commuters who work in identified Commuter Connections as the sponsor, 1% identified MWCOG, and 8% identified Metro/WMATA. The majority did not know. Employees Q61. Have you heard, seen, or read any advertising about commuting in the past year? Q62. What messages do you recall from this advertising? VASOC Q63. What organization or group sponsored the ad you recall? n =

103 Key Finding: resident commuters have the second highest advertising recall in the state and highest in the Washington Metro region, but only 9% is attributed to ACCS. Residents are more likely to recall advertising from Metro/WMATA and only a small percentage of commuters who work in attribute advertising to ACCS. Commuters are seeing and hearing ads in multiple areas not just through one medium. Strategic Implication: Commuters in are exposed to transportation advertising from numerous sources. Acknowledging this and working with those partners will give you more bang for your buck, since you are all working toward the same goal reduced VMT. 103

104 Factors of Success in Reducing Drive Alone Commuting Societal Awareness & Support Telework Opportunity Market Need Goal: Reducing Drive Alone Commuting Employer Support & Involvement 104 Rideshare Infrastructure Commuter Mindset

105 Three-quarters of Resident Commuters Said They Were Satisfied with Their Commute VA Statewide Average 5 47% 4 21% 5 - Very satisfied % 28% 45% 73% of residents rated their commute satisfaction 4 or 5 on a 5-point scale where the higher the rating the more satisfied the respondent. 2 8% VA Statewide n = 3,252 Excludes those that said don t know Residents n = 82 Note: Only Callback Respondents answered this question 1- Not at all satisfied 1% 0% 20% 40% 60% 80% 100% Q56a. Overall, how satisfied are you with your trip to work? Please use a scale of 1 to 5 where 1 means not at all satisfied and 5 means very satisfied? 105

106 Region Residents VA Statewide n = 3,252 n = 86 n = 82 n = 135 n = 86 n = 91 NoVA Service Markets n = 417 Charlottesville n = 188 Fredericksburg n = 412 Hampton Roads n = 433 Richmond n =439 Rural Markets n = 460 Feeder n = 215 Non-served n = 209 Sample does not include those who said Don t know Residents Have One of the Higher Percentages of Satisfaction with Commute Rural Markets Charlottesville Richmond VA Statewide NoVA Service Markets Hampton Roads Fredericksburg Feeder Non-served 37% 44% 49% 54% 63% 63% 62% 68% 79% 77% 73% 73% 73% 81% 0% 20% 40% 60% 80% 100% Percentages report total satisfaction scores of 4 or 5 on 5-point scale where the higher the score the more satisfied the respondent. Q56a. Overall, how satisfied are you with your trip to work? NOTE, THIS QUESTION WAS NOT ASKED IN THE MWCOG SURVEY 106

107 But Less than Half of Commuters Who Work in Said They Were Satisfied with Their Commute 5 - Very satisfied % 23% 27% 44% of residents rated their commute satisfaction 4 or 5 on a 5-point scale where the higher the rating the more satisfied the respondent. 2 18% Excludes those that said don t know Residents n = 88 Note: Only Callback Respondents answered this question none in Suburban MD or District of Columbia 1- Not at all satisfied 11% 0% 20% 40% 60% 80% 100% Q56a. Overall, how satisfied are you with your trip to work? Please use a scale of 1 to 5 where 1 means not at all satisfied and 5 means very satisfied? 107

108 Recall, Residents Have the Slowest Commute in Virginia The time it takes to travel one mile can be viewed as a measure of congestion. Residents who drive alone to work average 2.5 minutes per mile. Residents who use alternate modes average 3.9 minutes per mile. VA Statewide Hampton Roads Charlottesville Richmond Fredericksburg Rural Markets NoVA Service Markets Feeder Non-served Q16. / Q17. How long is your typical daily commute one way? Please tell me both how many minutes and how many miles. First, how many minutes? And how many miles? Average One-way Commute Time Minutes per Mile Average commute speed: = 3.0 min/mile; about 20 mph average VA Statewide = 1.7 min/mile; about 35 mph average 108

109 VA Statewide Average More difficult 25% Same 62% Easier -11% Almost Twice as Many Resident Commuters Said Their Commute Has Become More Difficult in the Past Year as Said Their Commute Has Gotten Easier More difficult 22% Same 64% Easier 12% Not applicable 2% 0% 20% 40% 60% 80% 100% Residents n = 549 Q57. Would you say your commute is easier, more difficult, or about the same now as it was one year ago? NOTE, THIS QUESTION WAS NOT ASKED IN THE MWCOG SURVEY 109

110 Region Residents Excludes selfemployed and Work-at-home n = 554 n = 549 Calvert n = 542 Charles n = 574 District of Columbia n = 553 n = 516 Frederick n = 553 n = 543 Montgomery n = 541 Prince George s n = 567 n = 565 Metro DC n = 6,039 Data from MWCOG survey only But Resident Commuters Were Among the Least Likely to Report a More Difficult of All Metro DC Region Commuters Charles Frederick Calvert Metro DC Montgomery Prince George's District of Columbia 17% 25% 22% 22% 29% 27% 27% 26% 35% 32% 38% 44% 0% 20% 40% 60% 80% 100% Q57. Would you say your commute is easier, more difficult, or about the same now as it was one year ago? NOTE, THIS QUESTION WAS NOT ASKED IN THE MWCOG SURVEY 110

111 VA Statewide Average More congested 74% Shorter distance 39% Most frequent responses shown Residents Easier commute n = 66 More difficult commute n = 113 Commuters Who Said Their Commute Was More Difficult Cited Increased Congestion More congested Transit more crowded Slower/more time Trip is longer distance More stressful Shorter distance Faster, less time Less congested Less stressful Started using bus, train to work Road construction completed 17% 12% Q58. In what way is it easier? Q59. In what way is it more difficult? NOTE, THESE QUESTIONS WERE NOT ASKED IN THE MWCOG SURVEY 4% 9% 10% 9% 7% 17% % 42% 60% More Difficult Easier 0% 20% 40% 60% 80% 100%

112 Residents were quite satisfied with their commutes even though has one of the slowest commutes in the region. The high satisfaction is likely related to the availability of options in the County. 112

113 Carpool/Vanpool *SMALL BASE n = 41 VA Statewide n = 605 Bus *SMALL BASE n = 31 VA Statewide n = 172 Train n = 154 VA Statewide n = 398 Bike/Walk *SMALL BASE n = 37 VA Statewide n = 134 Telework n = 124 VA Statewide n = 908 Drive alone n = 325 VA Statewide n = 5,318 11% to 34% of Residents Started Using Alternative Modes within the Past Year; Only 9% of Residents who Drove Alone Started Using that Mode within the Last Year Drive alone Carpool/ Vanpool Train Bus Bike/Walk Telework Residents 9% 6% 11% 14% 15% 19% 17% 14% 25% 30% 34% 28% 0% 20% 40% 60% 80% 100% VA Statewide These findings suggest that commuters do change commute modes and that commuters are being attracted to alternative modes such as carpooling and vanpooling. Thus, commuters can be persuaded to switch modes. Percentages indicate those who started using the mode less than 1 year ago. Q18. How long have you been using <MODE Q15> to get to work? Q34. How long have you been telecommuting? 113

114 Attributes Can Be Classified in Terms of their Importance in Commute Travel Mode Choice Time and Dependability Are Most Important to Residents VA Statewide Averages Top-Two Boxes -- This pattern differs somewhat from the rest of the state -- Time 80% Dependability 90% Safety 86% Time to get to work/home Dependability of trip 26% 27% 59% 57% 85% 83% Tier 1 Flexibility 83% Environment 57% Safety Flexibility to arrive/leave work 14% 16% 65% 60% 77% 79% Tier 2 Impact on environment 28% 33% 61% Tier 3 Residents n = 82 Note: Only Callback Respondents answered this question Very Important 0% 20% 40% 60% 80% 100% Q56b. How important to you are the following factors in choosing the type of transportation you use to get to work? 1 means not at all important, 5 means very important. 114

115 VA Statewide Averages Top-Two Boxes Stress 61% These Attributes Are Less Important to Residents Stress you would experience on trip 21% 34% 54% Productive time 59% Cost 68% Errands 69% Productive/personal use of travel time Cost of travel to/from work 16% 14% 37% 39% 53% 53% Tier 4 Time to yourself 57% Stranded 51% Ability to make stops/errands Have time to yourself 15% 20% 35% 26% 46% 50% 4 Concern about being stranded 8% 35% 43% 5 - Very Important Residents n = 82 Note: Only Callback Respondents answered this question 0% 20% 40% 60% 80% 100% Q56b. How important to you are the following factors in choosing the type of transportation you use to get to work? 1 means not at all important, 5 means very important. 115

116 VA Statewide Averages Top-Two Boxes Time - 60% Leave - 73% Match - 64% Errands - 64% Money - 45% Like driving - 62% Strangers - 43% Northern Virginia Residents n = 172 (n varies slightly for each attribute) Excludes those that said don t know. Northern Virginia data was used as the sample size was too small for or Inner Beltway The Top Reason Why Northern Virginia Resident Commuters Don t Carpool is That it Would Not Reduce Their Travel Time Would not reduce travel time Need to be able to leave work during day Can't find pool that matches work hours/location Need to be able to make stops/run errands Would not save money Like driving myself Don't like riding w/strangers Very Important 22% 15% 15% 14% 10% 13% 13% % 36% 32% 43% 40% 49% 55% 34% 46% 45% 58% 54% 71% 70% 0% 20% 40% 60% 80% 100% Q56c. How important was each of the following as a reason you did not car/vanpool to work? 1 means not at all important, 5 means very important. Work with employers to get Zipcars or other options to combat this barrier. To the extent ridesharing does save money, develop messages that combat this perception.

117 VA Statewide Averages Top-Two Boxes Errands 68% Leave - 77% Longer - 72% Northern VA Residents who Did not Use Bus Said It was Because They Needed Travel Flexibility to Make Trips Before, During, or After the Workday Time - 69% No bus/train 72% Need to be able to make stops/run errands Need to be able to leave work during day 17% 14% 44% 48% 62% 61% Like driving 66% Would take longer 9% 51% 60% Money 49% Would not reduce travel time 9% 51% 60% Ride alone 46% No bus/train goes to workplace when I need 6% 53% 59% Strangers 41% Like driving myself 17% 39% 56% Northern Virginia Residents n = 154 (n varies slightly for each attribute) Excludes those that said don t know. Northern Virginia data was used as the sample size was too small for or Inner Beltway Would not save money Like riding alone Don't like riding w/strangers Very Important 9% 12% 7% % 28% 31% 0% 20% 40% 60% 80% 100% Q56d. How important was each of the following as a reason you did not ride a bus to work? 1 means not at all important, 5 means very important. 40% 37% 46% Question asked of those with bus available

118 Key Finding: 11% - 34% of alternative mode users who live in started using these modes within the past 12 months. Strategic Implication: Continuous marketing is important. Decisions about mode choice are being made all the time, and the need to encourage commuters to consider alternate modes is constant. 118

119 Key Finding: Commuters who live in want efficient and dependable commutes. Secondarily they consider safety and flexibility when deciding what commute mode to use. Concern for the environment plays a lesser role in their commute decisions. Strategic Implication: To convert drive alone commuters to alternate transportation users, messages should focus on what matters most to commuters: efficiency (what time they get to and from work), dependability, safety, and flexibility. Currently, concern for the environment is not the primary reason commuters try ridesharing. 119

120 Key Finding: 70% of those who do not carpool or vanpool say it s because they need to be able to leave work during the day. 71% said they don t carpool or vanpool because it would not reduce travel time. 58% say it s because they can t find a carpool match. Strategic Implication: Carsharing and transit can provide mid-day transportation. Work with employers to let commuters know about these options. The fact that carpooling does not reduce travel time is more difficult to address. The carpool/vanpool program in has been less robust than in other areas because of the availability of transit, transit subsidies, and shorter trips. However, carpool services should be provided to encourage use of this mode for commuters who cannot or prefer not to use transit. 120

121 Internet Ridematching 121

122 17% of Residents and 13% of Those Who Work in Said They Would Definitely or Probably Use Internet Ridematching Definitely use Probably use Maybe or maybe not use 7% 7% 5% 10% 6% 12% 16% 20% 20% Definitely and Probably Residents -17% Employees 13% VA Statewide n = 6,411 Residents n = 541 Employees n = 450 Excludes those that said don t know Probably not use Definitely not use 27% 30% 26% % 38% 38% Residents Employees VA Statewide 0% 20% 40% 60% 80% 100% Q104a. [Read internet ridematching concept] If a service like this was available in the area where you live or work and your personal information was kept confidential, how likely would you be to use it? NOTE, THIS QUESTION WAS NOT ASKED IN THE MWCOG SURVEY

123 Target Online Ridematching Services to Residents Who Are Most Likely to Use Them: Non-whites, Those with Incomes Less than $100,000, and Younger Commuters Who Live in White Race Income Age Nonwhite <$100,000 $100,000 + Under and older Definitely use 3% 13% 10% 3% 9% 4% Probably use 8% 11% 12% 7% 12% 6% CAUTION SMALL SAMPLE SIZES White n = 38 Non-white n = 49 Less than $100,000 n = 49 $100,000 and higher n = 40 Under 45 n = and older n = 24 There was no difference in Gender. Total 11% 24% 22% 10% 21% 10% Q104a. [Read internet ridematching concept] If a service like this was available in the area where you live or work and your personal information was kept confidential, how likely would you be to use it? 123

124 Internet Ridematch Only top three responses are shown VA Statewide Uninterested n = 4,133 Interested n = 2,322 Residents Uninterested n = 386 Interested n = 166 Residents who were not interested in online ridematching cited barriers to carpooling in general, not the service: Arl Residents All VA Not interested in carpool/vanpool 52% 41% Can t carpool/vanpool due to 37% 41% personal circumstances Concerned about privacy 6% 7% Interested respondents are willing to provide: Arl Residents All VA address 63% 55% Phone number 27% 26% Postal address 17% 16% None of these 14% 25% Q104b. For what reasons would you not be interested in using this service? Q104c. Would you be willing to provide any of the following information on this website for other commuters to use to contact you? 124

125 More Than a Third of Commuters Who Do Not Carpool or Vanpool Said They Would Be Willing to Try Carpool or Vanpool to Receive Frequent Flyer Type Reward Points Commuters whose primary mode is not carpooling or vanpooling VA Statewide n = 3,811 Residents n = 82 Employees n = 75 Excludes those that said don t know 5 - Very willing Not at all willing 8% 6% 13% 3% 3% 19% 21% 13% 22% 12% 31% 32% 37% 35% % 4 and 5 Residents - 39% Employees 38% Residents Employees VA Statewide 0% 20% 40% 60% 80% 100% Q104f. Suppose commuters who carpool or vanpool to work could receive a financial reward or incentive for each day they rode to work with other people. How willing would you be to carpool or vanpool to work <at least occasionally, more often> to receive these points?

126 Factors of Success in Reducing Drive Alone Commuting Societal Awareness & Support Telework Opportunity Market Need Goal: Reducing Drive Alone Commuting Employer Support & Involvement 126 Rideshare Infrastructure Commuter Mindset

127 Employer Support & Involvement Employer support is an essential element of a regional or local TDM program. It can play the retail function that complements and extends the TDM agency s wholesale function. An employers support also can encourage commuters choice of non drive-alone options by creating a work environment in which these modes are welcomed. Note: This section presents results for commuters who work in County. The section derives data from two sources. Comparisons to other Virginia jurisdictions draw data from the expanded VASOC dataset, including workers who travel from Virginia regions outside the Metro DC region. It is the most complete picture of employees commuting to. Comparisons between and other Metro DC jurisdictions includes only data for residents of the 11-county MWCOG SOC survey region. These data were used to make an equivalent comparison with other Metro DC jurisdictions. 127

128 68% of commuters who work in said their employers offered one or more TDM services - Transit/vanpool subsidy 52% - Commute information 32% - Preferential parking for carpools 19% - Bike/walk facilities/programs 18% - Guaranteed Ride Home 8% - Parking discounts for carpools 5% - Carpool subsidy 5% VASOC expanded data Employees n = 458 Note: This question reflects commuters perceptions. These perceptions may not represent the actual incidence of these TDM benefits and services in. Q89/92/93/94/95/96/97. Next, please tell me if your employer makes any of the following commute services or benefits available to you. [Read list of services] 128

129 WORK REGIONS n = 458 Northern Virginia n = 3,063 (includes ) Charlottesville n = 254 Northern Neck n = 152 Feeder n = 305 Non-served n = 255 Culpeper n = 167 Hampton Roads n = 616 Fredericksburg n = 337 Richmond n = 562 Front Royal n = 190 Middle Peninsula n = 113 VASOC expanded data Commuters Who Work in Are More Likely than those in Other Virginia Regions to Say their Employers Provide Commute Services Northern Virginia Charlottesville VA Statewide Culpeper Roanoke Northern Neck Hampton Roads Fredericksburg Richmond Front Royal Middle Peninsula Feeder Non-served 43% 41% 41% 39% 39% 38% 38% 36% 35% 43% 42% 52% 52% 68% 0% 20% 40% 60% 80% 100% Q89/92/93/94/95/96/97. Next, please tell me if your employer makes any of the following commute services or benefits available to you. [Read list of services] 129

130 Region Residents Excludes selfemployed and Work-at-home n = 312 n = 420 Calvert n = 198 Charles n = 232 District of Columbia n = 1,767 n = 995 Frederick n = 314 n = 306 Montgomery n = 629 Prince George s n = 481 n = 185 Metro DC n = 6,181 Data from MWCOG SOC survey only Employees Topped all Other Metro DC Region Commuters in their Access to Employer- Provided Commute Services District of Columbia Montgomery Metro DC Prince George's Charles Frederick Calvert 26% 33% 31% 30% 40% 37% 56% 53% 51% 48% 71% 68% 0% 20% 40% 60% 80% 100% Q89/92/93/94/95/96/97. Next, please tell me if your employer makes any of the following commute services or benefits available to you. [Read list of services] 130

131 Region Residents Excludes selfemployed and Work-at-home n = 312 n = 420 Calvert n = 198 Charles n = 232 District of Columbia n = 1,767 n = 995 Frederick n = 314 n = 306 Montgomery n = 629 Prince George s n = 481 n = 185 Metro DC n = 6,181 Data from MWCOG SOC survey only Employees were Particularly Likely to Note the Access to Transit Subsidies Offered by their Employers District of Columbia Metro DC Montgomery Prince George's Charles Calvert Frederick 5% 5% 4% 9% 8% 20% 20% 33% 32% 32% 53% 58% 0% 20% 40% 60% 80% 100% Q89/92/93/94/95/96/97. Next, please tell me if your employer makes any of the following commute services or benefits available to you. [Metrochek, SmartBenefit, other transit subsidy] 131

132 Region Residents Excludes selfemployed and Work-at-home n = 312 n = 420 Calvert n = 198 Charles n = 232 District of Columbia n = 1,767 n = 995 Frederick n = 314 n = 306 Montgomery n = 629 Prince George s n = 481 n = 185 Metro DC n = 6,181 Data from MWCOG SOC survey only Employees also Noted High Access to Bicycle Information and Services Offered by their Employers District of Columbia Montgomery Metro DC Prince George's Frederick Calvert Charles 5% 5% 5% 18% 17% 15% 14% 13% 12% 12% 23% 22% 0% 20% 40% 60% 80% 100% Q89/92/93/94/95/96/97. Next, please tell me if your employer makes any of the following commute services or benefits available to you. [Services or information for bicycling] 132

133 Percentages based to total respondents who work outside the home 33% of commuters working in County reported using one or more employer-provided services/benefits - 21% subsidy - 12% information on commute options - 5% preferential parking - 3% bike/walk programs/facilities - 2% parking discounts for car/vanpools - 2% GRH - 1% Car/vanpool subsidy MWCOG data only Work in n = 411 Live in n = % of commuters who live in use employerprovided services/benefits. Q89a/92a/93a/94a/95a/96b/97a. Have you used [Read list of services] 133

134 WORK REGIONS n = 361 Northern Virginia n = 3,063 (includes ) Charlottesville n = 254 Northern Neck n = 152 Feeder n = 305 Non-served n = 255 Culpeper n = 167 Hampton Roads n = 616 Fredericksburg n = 337 Richmond n = 590 Front Royal n = 190 Middle Peninsula n = 113 VASOC expanded data Commuters who Work in are Most Likely of all Virginia Regions to Use Employer-provided TDM Services Northern Virginia Charlottesville VA Statewide Richmond Hampton Roads Middle Peninsula Northern Neck Front Royal Culpeper Fredericksburg Feeder Unserved 18% 17% 14% 12% 12% 12% 11% 11% 10% 17% 17% 24% 36% 0% 20% 40% 60% 80% 100% Q89a/92a/93a/94a/95a/96b/97a. Have you used [Read list of services] 134

135 Region Residents Excludes selfemployed and Work-at-home n = 312 n = 420 Calvert n = 198 Charles n = 232 District of Columbia n = 1,767 n = 995 Frederick n = 314 n = 306 Montgomery n = 629 Prince George s n = 481 n = 185 Metro DC n = 6,181 Data from MWCOG SOC survey Employees was Second only to DC Among all Other Metro DC Region Commuters in their Use of Employer-Provided Commute Services District of Columbia Metro DC Montgomery Prince George's Charles Frederick Calvert 13% 13% 12% 12% 10% 9% 18% 26% 25% 23% 35% 39% 0% 20% 40% 60% 80% 100% Q89a/92a/93a/94a/95a/96b/97a. Have you used [Read list of services] 135

136 Those Who Work in And Had Employer- Provided Commuter Benefits Were Less Likely To Drive Alone and More Likely to Use Alternative Modes 100% 80% Services not offered 71% Services offered Services include: Parking discounts Preferential parking spaces Transit, CP/VP subsidies Bike/walk facilities Guaranteed Ride Home Commute information 60% 55% 45% 40% 29% 20% Employees 0% Drive alone Alternative Modes Services n = 291 No Services n = 121 Data from MWCOG SOC survey Q15. Primary mode defined as mode used most often vs.. Q89/92/93/94/95/96/97. Please tell me if your employer makes any of the following commute services or benefits available to you Information, parking discounts, special parking spaces, subsidies, cash payments, bike/walk facilities, guaranteed ride home? 136

137 52% of commuters working in reported that they have free parking at work Free on-site or off-site parking available at work VA Statewide Average - 85% 48% had free on-site parking 4% had free off-site parking 11% employee had to pay all or part of cost of parking VA Statewide n = 6,488 Employees n = 452 Q90. What about free on-site parking? Does your employer make that available to all employees at your worksite? Q91. Does your employer pay part of your parking cost or do you have to pay the entire cost if you drive to work? 137

138 Region Residents Excludes selfemployed and Work-at-home n = 312 n = 420 Calvert n = 198 Charles n = 232 District of Columbia n = 1,767 n = 995 Frederick n = 314 n = 306 Montgomery n = 629 Prince George s n = 481 n = 185 Metro DC n = 6,181 Data from MWCOG SOC survey only Employees were Less Likely than Most Metro DC Commuters to Have Free Parking at Work District of Columbia Metro DC Montgomery Prince George's Charles Frederick Calvert 38% 52% 64% 68% 81% 84% 86% 91% 91% 91% 91% 92% 0% 20% 40% 60% 80% 100% Q89/92/93/94/95/96/97. Next, please tell me if your employer makes any of the following commute services or benefits available to you. [Services or information for bicycling] 138

139 Values represent the proportion of commuters who have to pay to park and those who do not (including free off-site parking), by commute mode. Among Commuters who Work in, the Drive Alone Rate Is Lower When Parking Is NOT Free 100% 80% 60% 40% 68% Free parking 50% 50% 32% No free parking 20% Employees Free Parking n = 224 0% Drive alone Alternative Modes No Free Parking n = 189 Data from MWCOG SOC survey only Q90. Does employer offer free parking. Q91. Does your employer pay part of your parking cost or do you have to pay the entire cost if you drive to work? 139

140 Key Finding: 68% of commuters who work in said that they have TDM services or benefits available at work, and 33% have used those services. Drive alone rates are significantly lower among those having employer services. Only about half of commuters who work in report having free parking at work, considerably lower than the VA statewide average. Drive alone rates also were lower when parking was not free. Strategic Implication: Employer-provided TDM services are a necessary part of reducing drive alone rates. Efforts to discourage the availability of free parking also should be undertaken, to remove this incentive to drive alone. 140

141 Factors of Success in Reducing Drive Alone Commuting Societal Awareness & Support Telework Opportunity Market Need Goal: Reducing Drive Alone Commuting Employer Support & Involvement 141 Rideshare Infrastructure Commuter Mindset

142 VA Statewide Averages Formal program 11% Informal arrangement 17% Telework Occasionally 12% At least occasionally was defined by the respondent. To qualify as telework the employee had to telework the entire day. 50% of Resident Commuters have a telework program available at work - 24% Formal Program, 26% Informal Program 22% Telework at Least Occasionally VA Statewide n = 6,588 Residents n = 561 Q13. Telecommuters are defined as wage and salary employees who at least occasionally work at home or at a telework or satellite center during an entire work day instead of travelling to their regular workplace. Based on this definition, are you a telecommuter? Q13a./ Q14d. Does your employer have a formal telecommuting program at your workplace or (do you/permit employees to) telecommute under an informal arrangement between you and your supervisor? 142

143 Region Residents VA Statewide n = 6,588 n = 561 n = 560 n = 543 n = 561 n = 573 Charlottesville n = 263 Fredericksburg n = 568 Richmond n = 603 Hampton Roads n = 585 NoVA Service n = 567 Rural Markets n = 632 Feeder n = 283 Non-served n = 289 Resident Commuters Are the Most Likely of All Virginia Commuters to Say that Their Employer Offers Telework Richmond VA Statewide Fredericksburg Charlottesville NoVA Service Markets Hampton Roads Rural Markets Feeder Non-served 24% 22% 17% 17% 17% 12% 11% 13% 8% 8% 7% 7% 14% 14% 11% 4% 12% 7% 7% 20% 17% 15% 19% 23% 26% 25% 19% 22% 21% 18% 16% 14% 26% 28% 28% 27% 45% 41% 41% 38% 32% 50% Note: Telework!VA is currently focused on Northern Virginia. Richmond has also been aggressively promoting teleworking. Formal program Informal program 0% 20% 40% 60% 80% 100% Q13a./ Q14d. Does your employer have a formal telecommuting program at your workplace or (do you/permit employees to) telecommute under an informal arrangement between you and your supervisor? 143

144 Region Residents Base excludes selfemployed work at home full-time VA Statewide n = 6,588 n = 561 n = 560 n = 543 n = 561 n = 573 Charlottesville n = 263 Fredericksburg n = 568 Richmond n = 603 Hampton Roads n = 585 NoVA Service n = 567 Rural Markets n = 632 Feeder n = 283 Non-served n = 289 Resident Commuters Are More Likely to Telework than Are Residents of Most Other Areas in Virginia Charlottesville Richmond VA Statewide Fredericksburg NoVA Service Markets Hampton Roads Rural Markets Feeder Non-served 3% 17% 16% 15% 13% 12% 10% 9% 7% 6% 7% 23% 22% 22% Respondent teleworks at least occasionally 0% 20% 40% 60% 80% 100% Q13. Telecommuters are defined as wage and salary employees who at least occasionally work at home or at a telework or satellite center during an entire work day instead of traveling to their regular workplace. Based on this definition, are you a telecommuter? 144

145 Region Resident Teleworkers *SOME SMALL SAMPLE SIZES n = 127 n = 107 n = 122 n = 131 n = 84 *Charlottesville n = 42 *Fredericksburg n = 59 *Richmond n = 77 *Hampton Roads n = 42 *NoVA Service n = 52 *Rural Markets n = 48 *Feeder n = 20 *Non-served n = 9 But Resident Teleworkers Telework Less Frequently than Those in Other Regions *Rural Markets *Fredericksburg *Hampton Roads *NoVA Service Markets VA Statewide *Richmond *Charlottesville Proportions indicate those who say they Telework 1+ days a week *Feeder *Non-served 70% 64% 62% 62% 61% 60% 59% 58% 57% 54% 51% 43% 70% 78% 0% 20% 40% 60% 80% 100% Q14. How often do you usually telecommute? 145

146 Region Residents Excludes selfemployed and Work-at-home n = 561 n = 560 Calvert n =551 Charles n =575 District of Columbia n =538 n = 543 Frederick n = 563 n = 561 Montgomery n = 545 Prince George s n =568 n = 573 Metro DC n = 6,168 Residents Teleworked at a Rate Higher than the Average for the Metro DC Region Montgomery Frederick Metro DC Calvert Charles Prince George's District of Columbia 23% 23% 22% 22% 20% 20% 17% 15% 14% 14% 13% 13% Respondent teleworks at least occasionally 0% 20% 40% 60% 80% 100% Q13. Telecommuters are defined as wage and salary employees who at least occasionally work at home or at a telework or satellite center during an entire work day instead of traveling to their regular workplace. Based on this definition, are you a telecommuter? 146

147 Region Residents (Excludes selfemployed, workat-home) n = 561 n = 560 n = 543 n = 561 n = 573 Charlottesville n = 263 Fredericksburg n = 568 Richmond n = 603 Hampton Roads n = 585 NoVA Service n = 567 Rural Markets n = 632 Metro DC n = 6,168 Feeder n = 283 Non-served n = 289 Metro DC n = 6,181 VASOC expanded survey 4% of Resident Commuters Reported that They Primarily Telework; No Area Had More than 7% Charlottesville Fredericksburg Metro DC Richmond VA Statewide Rural Markets NoVA Service Markets Hampton Roads Feeder Non-served 7% 5% 5% 4% 4% 4% 3% 3% 3% 3% 3% 2% 2% 0% 1% Primary telework means the commuter teleworks most of his/her work days 0% 20% 40% 60% 80% 100% Q15. Now thinking about LAST week, how did you get to work each day. 147

148 At least occasionally was defined by the respondent. To qualify as telework the employee had to telework the entire day. 49% of Commuters who work in have a telework program available at work - 20% Formal Program, 26% Informal Program 20% Telework at Least Occasionally Employees n = 466 VASOC expanded data Q13. Telecommuters are defined as wage and salary employees who at least occasionally work at home or at a telework or satellite center during an entire work day instead of travelling to their regular workplace. Based on this definition, are you a telecommuter? Q13a./ Q14d. Does your employer have a formal telecommuting program at your workplace or (do you/permit employees to) telecommute under an informal arrangement between you and your supervisor? 148

149 Excludes selfemployed and Work-at-home n = 561 n = 560 Calvert n =551 Charles n =575 District of Columbia n =538 n = 543 Frederick n = 563 n = 561 Montgomery n = 545 Prince George s n =568 n = 573 Metro DC n = 6,168 Data from MWCOG Survey only Commuters who Work in Are the Most Likely of all Metro DC Commuters to Say that Their Employer Offers Telework District of Columbia Montgomery Metro DC Prince George's Frederick Charles Calvert 21% 22% 21% 23% 20% 19% 15% 12% 13% 12% 10% 6% 12% 13% 16% 21% 23% 20% 18% 23% 28% 26% 25% 21% 23% 23% 28% 35% 33% 36% 46% 44% 43% 42% 49% 48% Formal program Informal program 0% 20% 40% 60% 80% 100% Q13a./ Q14d. Does your employer have a formal telecommuting program at your workplace or (do you/permit employees to) telecommute under an informal arrangement between you and your supervisor? 149

150 Resident Teleworkers Tend to Telework Less Often than Those Who Work in 3 or more days a week 1-2 days a week 19% 20% 28% 25% 32% 33% Telework 1+ days a week: Residents = 44% Employees = 52% VA Statewide = 60% 1-3 days a month 28% 27% 22% Teleworkers VA Statewide n = 920 Residents n = 127 Employees n = 98 Less than 1 day a month 26% 20% 18% Q14. How often do you usually telecommute? 0% 20% 40% 60% 80% 100% 150 Residents Employees VA Statewide

151 Resident Teleworkers Adopted that Mode for a Variety of Reasons including Personal Circumstances, Availability, and Productivity Most frequently mentioned responses are shown. Teleworkers VA Statewide n = 921 Residents n = 127 Personal circumstances New option that became available Get more work done Convenient Save time Stay with family or children Initiated request on my own Changed jobs / works hours Avoid congestion Quiet, uninterrupted Q40. Why did you start to telecommute? 13% 24% 18% 20% 15% 12% 12% 13% 11% 11% 10% 9% 8% 5% Residents VA Statewide 6% 8% 6% 3% 5% 4% 0% 20% 40% 60% 80% 100% 151

152 Most Teleworkers Learned About Telework from their Employers, But a Third of Residents and More Than a Quarter of Those Who Work in Initiated it on Their Own Program at work/employer 44% 52% 55% Initiated on my own 27% 26% 33% Teleworkers VA Statewide n = 921 Word of mouth 11% 11% 11% Residents Employees VA Statewide Residents n = 127 Employees n = 98 0% 20% 40% 60% 80% 100% Q42. How did you find out about telecommuting? 152

153 VA Statewide Average Could 31% Would 23% Percentages based to total respondents An Additional 38% of Resident Commuters Could and Would Telework If Offered the Opportunity Non-teleworkers who - Have telework-appropriate Could 45% job responsibilities Are interested in teleworking Would 38% - Regular 8% - - Occasional 30% VA Statewide n = 5,668 Residents n = 434 Q14e. Would your job responsibilities allow you to work at a location other than your main work place at least occasionally? Q14f. Would you be interested in telecommuting on an occasional or regular basis? 153

154 Region Residents who do not already telework Percentages based to total respondents VA Statewide n = 5,668 n = 434 n = 453 n = 421 n = 430 n = 489 Charlottesville n = 221 Fredericksburg n = 509 Richmond n = 526 Hampton Roads n = 543 NoVA Service n = 515 Rural Markets n = 584 Suburban MD n = XXX Metro DC n = XXX Feeder n = 263 Non-served n = 280 has the Highest Percentage of Commuters who Could and Would Telework of All Regions; But Teleworkers Prefer to Telework Occasionally VASOC Q14e. Would your job responsibilities allow you to work at a location other than your main work place at least occasionally? VASOC Q14f. Would you be interested in telecommuting on an occasional or regular basis? % 37% 36% 36% 33% 29% 28% 27% 27% 24% 24% 21% 18% 15% 15% 12%

155 43% of Commuters Who Work in Could and Would Telework If Offered the Opportunity Percentages based on total respondents Non-teleworkers who - Have telework-appropriate Could 43% job responsibilities Are interested in teleworking Would 43% - Regular 18% - - Occasional 25% Employees n = 368 Q14e. Would your job responsibilities allow you to work at a location other than your main work place at least occasionally? Q14f. Would you be interested in telecommuting on an occasional or regular basis? 155

156 Key Finding: 22% of resident commuters are currently teleworking, at least occasionally. An additional 38% of resident commuters could and would telework if allowed to do so by their employers. This was the highest percentage in the state of telework potential among residents. An even higher share of commuters who work in say they could and would telework. However, has the lowest percentage of people who telework at least one day a week. So while many are teleworking, they are not doing so very frequently. Strategic Implication: Rather than looking at increasing the incidence of telework, it may be useful to first increase the frequency of those who are already doing so by determining and addressing the reasons they are not teleworking more frequently. 156

157 Factors of Success in Reducing Drive Alone Commuting Societal Awareness & Support Telework Opportunity Market Need Goal: Reducing Drive Alone Commuting Employer Support & Involvement 157 Rideshare Infrastructure Commuter Mindset

158 VA Statewide Average - Top 2 Box (those who answered 4 or 5 ) Ridesharers 84% Drive Alone 81% 5 -- Very important Both Ridesharers and Those Driving Alone Among Residents Said It Is Important to Invest in Transit/TDM 4 15% 14% 69% 71% 84% Drive alone 85% Ridesharers 3 13% 8% Residents CAUTION SMALL SAMPLE SIZES Drive Alone n = 53 Ridesharer n = 36 Excludes those who said don t know. Question only asked of callback participants Not at all important 0% 2% 3% 6% 0% 20% 40% 60% 80% 100% 158 Drive alone Ridesharers Q56n. How important to you is it that Virginia invests in programs to support (these transportation options) and make them more available to commuters? Q56r. How important to you is it that Virginia invests in programs to support carpooling, vanpooling and riding the bus and make these transportation options more available to commuters?

159 VA Statewide Averages Reduces congestion - 22% Good to have 13% Helps environment 16% Benefits society 2% Saves gas 6% Helps those without car 16% Residents who Drive Alone Supported Investment in Ridesharing for a Variety of Reasons Especially Because It Helps Reduce Congestion Reduces congestion Good to have Helps environment Benefits society 12% 18% 16% 32% Most frequently mentioned responses are shown. Saves gas Helps those without a car 5% 4% Drive Alone 0% 20% 40% 60% 80% 100% Residents Q56n. Even though you might not carpool, vanpool or ride the bus, how important to you is it that Virginia invests in programs to support these transportation options and make them more available to commuters? VASOC Q56o. Why do you say that? Drive alone n =

160 VA Statewide Averages Reduces congestion - 23% Good to have - 10% Helps environment 17% Growth in area 3% Social Opportunity 1% Important 12% Encourages transit use 3% Benefits society 3% Individual responsibility - <1% Residents who used Alternative Modes also Cited Reduced Congestion as a Reason for VA to Invest in Rideshare Support Reduces congestion Good to have Helps environment Growth in area Social opportunity Important/good idea Encourages transit use Benefits society Should be individual's responsibility 8% 6% 4% 4% 4% 4% 14% 21% 40% Ridesharers 0% 20% 40% 60% 80% 100% Residents Ridesharers n = 36 CAUTION SMALL SAMPLE SIZE Q56r. How important to you is it that Virginia invests in programs to support carpooling, vanpooling and riding the bus and make these transportation options more available to commuters? Q56s. Why do you say that? 160

161 Residents Noted Saving Money/Gas, Avoiding Stress/Traffic as Personal Benefits of Ridesharing Most frequently mentioned responses are shown. Save money/gas Avoid stress/traffic 13% 30% 46% 74% Help environment 22% 25% Have companionship Arrive on time 4% 14% 20% 12% Asked of entire sample of respondents who were asked benefits questions (but only callback respondents in ) Residents n = 89 Use time productively No benefits 11% 10% 9% 3% VA Statewide 0% 20% 40% 60% 80% 100% Q56f. What personal benefits do you think people who rideshare receive from using this type of transportation (ridesharing - carpool, vanpool, bus or train)? VA Statewide n =

162 Those Who Drive Alone Tended to Believe That They Benefited from Reduced Congestion When Others Rideshare; Thus TDM Efforts Are Viewed as a Good Use of Taxpayer Money Most frequently mentioned responses are shown. Less congestion Cleaner environment 23% 35% 54% 79% No benefits 8% 25% Asked only of those driving alone (but only callback respondents in ) CAUTION SMALL SAMPLE SIZE Residents n = 53 Save energy Sense of community Statewide 4% 7% 4% 0% 0% 20% 40% 60% 80% 100% Q56q. Do you feel there are any ways you benefit because other people rideshare? VA Statewide n =

163 Reduced Pollution and Congestion Were Most Often Cited as Societal Benefits of Ridesharing by Residents and Commuters Statewide Most frequently mentioned responses are shown. Less traffic, less congestion 57% 52% Reduce air pollution, cleaner environment 54% 60% Asked of entire sample of respondents who were asked benefits questions (but only callback respondents in ) Residents n = 89 VA Statewide n = 3530 Reduce greenhouse gases Save energy 9% 19% 15% 17% 0% 20% 40% 60% 80% 100% 163 VA Statewide Q56g. How do you think society benefits from ridesharing? That is, what benefit does a community or region receive when people rideshare?

164 Gas prices at the time of this study were between $2.50 and $3.00 per gallon (Virginia average for one gallon of selfserve regular gasoline). As Gas Prices Fluctuate, So Might the Appeal of Alternative Transportation Modes Source: AAA and Oil Price Information Service 164

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