Partnership Opportunities
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- Emory Hopkins
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1 Partnership Opportunities
2 ACCESS LIVE EVENT PLANNERS AND PRODUCERS THROUGH ILEA The International Live Events Association (ILEA) is a global community of thousands of creative event professionals whose skills, expertise and experience power some of the most influential live events around the world. With over 4,000 members across 50 countries, ILEA has a buying power of key products and services in excess of $21 billion USD annually, and access to a global market of over $280 billion USD. ILEA is the gateway to the global live events industry, a growing and vibrant community that organizes over 1.8 million events every year, involving over 250 million participants. Let us work together with you to develop unique opportunities and customized packages to tell your organization s story.
3 ILEA: WHO WE ARE Industry Experience 7% 1-3 Years Industry Segments 35% 16+ Years 22% 4-7 Years 6% Business Service Provider 4% Technical 5% 4% Rental 3% 4% Catering & Food Services Convention Services Decorating & Floral 36% 8-15 Years 7% Educator 56% 7% Entertainment, Pro Speakers Job Titles Planner/Producer/ Coordinator 2% 2% Event Marketing Photography/Video 10% Professional Staff 6% Staff 28% C-Level 35% Management 21% Executive ILEA COMMUNITY 3
4 4,000 Members > 49 Global Chapters > 30 Years Strong Media Coverage Circulation: 9,305,735 Audience Reach: 27,917,205 Social Media 22,000+ LinkedIn Members 14,000+ Twitter Followers 10,300+ Facebook Likes 8,000+ Instagram Followers ILEA Live 450+ Planners & Suppliers 30+ Education Sessions 4+ Networking Events 3 Days ILEA COMMUNITY 4
5 MEMBER EVENTS ILEA members produce a diverse spectrum of live events around the globe on behalf of the following organizations. Super Bowl and National Football League draft celebrations Olympic ceremonies America s Cup Toronto International Film Festival World political and religious leader appearances South by Southwest (SXSW) and other major music and experiential festivals Corporate experiential events for brands such as: Alaska Airlines American Express Deutsche Bank Disney Facebook Frito Lay Google M&M Mars Mediatec Asia Pacific Microsoft National Hockey League PricewaterhouseCoopers Rolls Royce ILEA COMMUNITY 5
6 GLOBAL PARTNER PROGRAM Align your brand with ILEA s mission to ensure a thriving and global creative events profession year-round by becoming a Global Partner. The ILEA Global Partner Program (GPP) provides prime year-round visibility and access to key influencers within the live events community. ILEA offers a variety of partnership packages designed to deliver a range of benefits for every size organization. Each individual package offers varying levels of value and investment. One package, multiple opportunities! Get year-round exposure through a variety of ILEA programs.
7 GLOBAL PARTNER PROGRAM PACKAGES Benefits Partner Levels YEAR-ROUND Center Stage $20,000 First-Class $15,000 Concierge $10,000 Recognition as ILEA Global Partner Use of Global Partner logo Dedicated partner account team Recognition, logo and URL at ileahub.com Promotional s to the ILEA member database only available to Global Partners! 2 1 Logo included in ILEA Year in Review video Marquee $5,000 Dedicated posts to ILEA social media networks (Facebook, Twitter, LinkedIn, Instagram) 6 posts 4 posts 3 posts 2 posts EXPERIENCE Opportunity to provide sponsored content for ILEA Experience Inside Perspectives section 4/year 3/year 2/year 1/year Web banner on ILEA Experience homepage Logo and URL on homepage of ILEA Experience GLOBAL EVENT SUMMIT Recognition at ILEA Global Event Summit Opportunity to attend invite-only Global Event Summit 1 ILEA LIVE Tickets to attend the sponsor appreciation reception Complimentary registration for education Recognition as Global Partner in onsite collateral and mobile app Tickets to the Esprit Awards Gala and opportunity to present an award 2 2 Opportunity to choose one prime sponsorship opportunity: hotel key cards, wifi landing page, general session, room drop, mobile app MEMBERSHIP Annual ILEA membership, granting access to online communities and other member benefits Opportunity to provide flyer in New Member Welcome Kit Recognition as Global Partner on New Member Webinars GLOBAL PARTNER PROGRAM 7
8 ILEA LIVE SPONSORSHIP ILEA Live brings together hundreds of creative event professionals from around the world for three days of high level education, imaginative thought and legendary networking. More than 80% of conference attendees have sole purchasing authority or are key decision makers regarding business purchases.
9 ILEA LIVE PACKAGES August 2018 Denver, Colorado Sheraton Denver Downtown ILEALIVE 2018 ILEA Live Benefits Pearl $25,000 Diamond $15,000 Emerald $10,000 ON-SITE EXPOSURE Sapphire $7,500 Platinum $5,000 ILEA Live press release Company audio/video announcement Conference program ads Full page ad on inside front cover ½ page ½ page ½ page Gold $3,000 Silver $1,500 Bronze $1,000 ILEA Live website listing Mobile app Attendee contact list ILEA Live s Spotlight Spotlight All ILEA Live promotional s will feature a link to the ILEA Live Sponsor page ILEA social media Profile feature* and 2 additional postings Profile feature* and 2 additional postings Profile feature* and 2 additional postings Profile feature* and 2 additional postings Logo Logo Logo Logo Sponsor ribbons Bag insert Conference signage Logo Logo Logo Logo Logo Logo Logo Logo Name Sponsor loop General Session recognition Hotel room drop opportunity Partner $500 ILEA LIVE SPONSORSHIP 9
10 ILEA Live Benefits ILEA Live Education (includes (1) ticket per registration to the Opening Event) EVENT REGISTRATION/TICKET PACKAGES Esprit Awards Gala ticket Esprit Awards presenter opportunity Sponsor reception tickets Advanced priority seating for the Esprit Awards Gala Pearl $25,000 Diamond $15,000 Emerald $10,000 Sapphire $7,500 Platinum $5,000 Gold $3,000 Silver $1,500 Bronze $1,000 Partner $500 Tech Hub Returns to ILEA Live $995 Showcase your technology product or service to live events professionals seeking solutions to their business management needs and the latest innovations to transform the attendee experience. Onsite: One 6 tabletop display in high-traffic area 6 skirted table (2) chairs (1) easel back sign 5 x 7 (1) 10Amp power drop Opportunity* to demo your product or service at Facebook Live kiosk Logo recognition on Tech Hub entrance signage Logo included in onsite event scrolling slides Company description and logo included in mobile app Pre-Event: Logo included in the sponsor scroll on ILEA Live homepage Logo and company description listed on Tech Hub web page Logo included in Tech Hub promotions, including s and website One-time 2018 Price: $995 Technology companies only *Limited quantity. Available on a first-come, first served basis ILEA LIVE SPONSORSHIP 10
11 GLOBAL EVENT SUMMIT The Global Event Summit highlights global industry engagement by bringing together high-level influential international live event professionals from corporate, association, sport, wedding and live event production backgrounds. Representatives meet in a G-20 style environment to debate and discuss relevant topics impacting the live events industry.
12 GLOBAL EVENT SUMMIT OPPORTUNITIES Presenting Sponsor - $15,000 Guaranteed attendee (1) Pre-event recognition Company listed on event webpage Attendee list Opportunity for 3-minute presentation to group Editorial coverage Company listed on PowerPoint scrolling slides White Paper report coverage Year-round logo exposure Social media promotion Destination Sponsor Guaranteed attendee (1) Pre-event recognition Company listed on event webpage Attendee list Opportunity for 5-minute presentation to group Editorial coverage Company listed on PowerPoint scrolling slides Purple Paper coverage Year-round logo exposure Destination to Provide: Host hotel and housing Round trip airfare for delegates and staff Transfers and transportation Tours showcasing location and venues Hospitality, food, and beverage Host conference and meeting venues PR and marketing of Summit as partner Event Agenda Day 1 - Welcome and Evening Reception Day 2 - Evening Reception Dinner Hosted Day 3 - Tours of Destination / GES Education / Dinner Hosted Day 4 - Global Event Summit Education / Lunch Dinner Hosted Day 5 - Full and Half Day Tours of Destination GLOBAL EVENT SUMMIT 12
13 CHAPTER LEADERS SUMMIT Chapter Leaders Summits are ILEA s annual gathering of chapter leaders. These exclusive events are an opportunity for new and experienced chapter leaders to come together and prepare for the coming year. There are typically three Summits held each year.
14 CHAPTER LEADERS SUMMIT SPONSORSHIP Presenting Sponsor - $10,000 Listed as Presenting Sponsor on marketing materials Opportunity to present to the group at each Summit (3) Opportunity to participate in education or roundtable (Topic to be mutually agreed upon by ILEA and sponsor) Attendee list Year-round logo exposure Company listed on event webpage Social media promotion CHAPTER LEADERS SUMMIT 14
15 ACCOMPLISH MORE WITH DIGITAL MARKETING Increase your exposure by taking advantage of digital marketing exposure that builds brand awareness, helps you sell more effectively, or positions you as a thought leader.
16 DIGITAL MARKETING SPONSORSHIP Digital Marketing Package - $1,500 Be seen through a variety of ILEA digital channels. Your package includes the following exposure: Web banner to be included in ILEA Experience newsletter distribution (2x/month, for 1 month) Web banner added to ileahub.com homepage to run in rotation with other banners for 1 month One mention on ILEA social media channels, to include Facebook, Twitter, LinkedIn, and Instagram Includes graphic and URL Interested in getting exposure to a local chapter market? Contact us for this digital package upgrade! 40,000+ Average pageviews per month on ileahub.com 27,000 and growing Number of followers across ILEA Facebook, Twitter, Instagram and LinkedIn social media channels 8,000 Number of contacts Experience is distributed to twice a month Contact Christie Pruyn, ILEA Executive Director at or info@ileahub.com. DIGITAL MARKETING 16
17 BECOME A THOUGHT LEADER WITH EXPERIENCE Thought leaders are the informed opinion leaders and the go-to people in their field of expertise. But you know that, because you are one. Highlight your expertise to the live events community by sharing your ideas, advice and real-world examples through our online content hub.
18 EXPERIENCE CONTENT HUB OPPORTUNITIES ILEA Experience is a comprehensive online content hub that provides commentary, feature articles, news and trends by and for the live events community. The website is updated regularly with timely, relevant updates that provide live event professionals up-to-the-minute insight into the latest industry developments. Advertising Rates Special Launch Pricing for 2018 AD TYPE Top Leaderboard Banner (Limit 6) 814w pixels x 100h pixels Middle Leaderboard Banner 814w pixels x 100h pixels COST PER MONTH (1x) $2,000 Special Launch Price: $1,000 for 3 months $1,500 Exclusive Section Sponsorship $5,000 Special Launch Price: $750 for 3 months Sponsored and Custom Content The ILEA online content hub offers you unique and valuable opportunities to showcase your content to ILEA members and live event professionals. By providing content, your organization can participate in the education of ILEA members and contribute to the industry dialog. Custom and sponsored content provides you the ability to: Directly engage live event professionals Augment brand awareness among ILEA members and industry professionals Convey your organization s subject matter authority Participate in and drive the conversation on timely, relevant topics Sponsored Content - $3,000 Special Launch Price: $1,500 per article Sponsored content is supplied by the external company or organization and posted on ILEA s Experience site for a fee. The piece will include a company logo and verbiage to delineate it from original Experience content and articles. It will live in the Inside Perspectives section of the Experience site. Special Launch Price: $2,500 for 3 months ILEA EXPERIENCE 18
19 Custom Content Pricing varies based on the format Custom content is content developed by the ILEA Experience editorial team in partnership with an external organization or company for a fee. This content can live in any section on the site and will be delineated on the article page with a note about the partnership between ILEA Experience and the external organization or company in creating that content piece. If your organization is interested in telling your story in a unique, nontraditional way, custom content is a great vehicle to add an editorial spin to your initiatives. Custom content can include but is not limited to the following formats: Article Q&A Video Infographic Photo series Slideshare *pricing varies based on the format All sponsored and custom content must align to the editorial guidelines to be provided by ILEA. 8,000 Number of contacts Experience is distributed to twice a month 5,000 Average Experience page views per month, and growing! 25% Average open rate of Experience s ILEA EXPERIENCE 19
20 DISCOVER ALL THAT S POSSIBLE WITH ILEA Take advantage of à la carte opportunities that allow you to connect with ILEA s community, share your expertise and gain visibility.
21 SMALL BUSINESS PARTNER OPPORTUNITIES ILEA business owner members are seeking insights to help them better manage their small and mid-sized event business. Partner with ILEA to offer expertise, resources, and discounts on your products and services in areas such as day-to-day business operations, marketing, insurance, legal aid, financials, and more. As a Small Business Partner, your exposure may include: Live webinars Whitepapers Toolkits and worksheets Preferred vendor pricing on products and services And more Your Small Business Partner opportunity will be customized to maximize your expertise. This partnership opportunity starts at $3,000. À LA CARTE OPPORTUNITIES 21
22 CONTACT US Partner with ILEA at $10,000 cash or above in any partnership program and automatically receive Global Partner status! Amanda Strombeck, Industry Partnership Manager E: P: Estefani Aguirre, Industry Partnership Manager E: P: Christie Pruyn, CAE, Executive Director E: P: À LA CARTE OPPORTUNITIES 22
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