Enabling Better Communities

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1 S o c ia lly F ra n c h is e d L a s t Mile D is trib u tio n S o lu tio n s Enabling Better Communities K@imhanya.com 1

2 as last mile distribution infrastructure. Enabling Better Communities Imhanya improves the lifestyles of underserved African communities through the distribution of critical & essential products and services. We collaborate with large businesses, organizations and institutions to form channel partnerships for the informal sector using a strong pull approach instead of a traditional retail push approach. We implement through a socially franchised, pro poor business model using re-cycled shipping containers

3 Enabling Better Communities A Last Mile Distribution Hub that includes a wholesale FMCG shop, a financial services pod,a utility services pod that distributes LPG gas and solar products and a lit covered area for street vendors to trade from during the day and school children to study under at night.

4 Enabling Better Communities Safe Secure LPG Gas and Solar Distribution Pod embedded in the Last Mile Distribution Hub

5 Enabling Better Communities A Financial Services Pod embedded into the Last Mile Distribution Hub that offers customers a private and dignified experience

6 Enabling Better Communities The back of the unit hosts a covered and lit area that serves as street vendor infrastructure during the day and a lit school child study area at night

7 The Problem Despite the extraordinary growth rate African countries are experiencing, little attention has been paid to the role of the informal sector in fostering growth and creating jobs. Source : AfDB

8 Informal Sector Challenges 70% of Africa s informal trade is retail. Vendors have access to minimal or no infrastructure and are often forced into trading to sustain a livelihood. 1. Financial inclusion 2. Proximity of essential goods and services 3. Often threatened, bullied and harassed by politicians and barons 4. Susceptible to disease outbreaks 5. Lack dignified and respectable infrastructure 6. Operate in highly competitive and challenging environment 7. Lack of protective legislation and paths to organization

9 The Market Size The informal sector contributes about 55% of Sub-Saharan Africa s GDP and 80 % of the labour force. 90% of rural and urban workers have informal jobs and most are women and youth. The informal sector is an opportunity for generating reasonable incomes for many people. Source : ILO

10 The Solution Imhanya places last mile distribution hubs in underserved areas that are designed to sell products, dispense financial services and distribute lpg gas. Each hub is capable of providing storage and trading infrastructure for up to 30 disadvantaged traders. The use of the hubs qualify the traders for financial inclusion as they meet basic KYC requirements through having a legal business entity with an address. The Hubs also sell products at low costs to ensure the creation of a sustainable business model. The hub is a social franchise run by a community member.

11 Tafadzwa is an Imhanya Customer. Imhanya has positively impacted his life. Tafadzwa earned $98.50 more (381%) money last month due to Imhanya. Tafadazwa is one of 300 customers that frequent the Fourth Street Imhanya Last Mile Distribution Hub on daily basis. Average Daily Income Profit Contributing Factor Pre Imhanya Post Imhanya Working Capital at Start of Day $ $ Hours Spent Purchasing Product 2 1 No. of Products Sold 2 3 Cost of Goods Sold 67% 60% No. of Trading Hours Per Day 7 8 Average Sales Per Hour $ 2.00 $ 2.25 Total Sales Per Day $ $ Total Gross Profit $ 4.67 $ 7.20 Cost of Trading on Street $ 2.00 $ 1.25 Bus Fare $ 1.50 $ 1.50 Total Profit $ 1.17 $ 4.45

12 Mai Mutasa operates from Imhanya Infrastructure. She is a cross border trader who purchases products from neighbouring countries every fortnight. She now pays less for infrastructure and also makes an average of $5 per day supplying the Imhanya Last Mile Distribution hub at the park. She purchases product for the hub at the same time she purchases product for her store. Average Daily Income Profit Contributing Factor Pre Imhanya Post Imhanya Average Sales Per Day $ $ Trading Licence $ 3.00 $ 1.00 Tax Payments $ - $ 0.25 Cost of Goods Sold 50% 40% Goods Destroyed Due to Weather 5% 0 Total Gross Profit $ $ Rental Cost $ 5.00 $ 5.25 Storage Cost $ 1.00 $ - Baron / Association Cost $ 1.00 $ - Imhanya Supply Profit $ 5.00 Total Costs $ $ 6.25 Total Profit $ 7.50 $ 19.75

13 One year ago, Tendai was involved in a bus crash. After attempting to sell towels on the streets, Tendai was unable to make ends meet. Tendai was given the opportunity to become an Imhanya franchisee and has excelled. Tendai has a daily turnover in excess of $1,000 earning $300 per month in share of profits whilst assisting 250 other vendors earn higher incomes through his low prices. Tendai will soon be running a US$500,000 revenue business!!! Tendai uses a Tablet loaded with a web based pos system to record sales. Tendai is being trained by Imhanya to run his business to a profit and loss level using cutting edge applications. Tendai purchases over $500 per day of product from the informal sector!

14 Why Imhanya? We Sustainably Impact 500 Lives With every $25,000 Of Investment

15 We participate in 15 SD Goals We Sustainably Impact 500 Lives With $20,000 Of Investment

16 We participate in 15 SD Goals We alleviate poverty by providing opportunities for disadvantaged communities. Imhanya has developed depots that are able to distribute agricultural inputs to farmers in their areas We Sustainably Imhanya brings critical Impact & essential 500 Lives goods & services closer to communities With $20,000 Of Investment including nutritious food and medications.

17 We participate in 15 SD Goals Imhanya provides schools and teachers an opportunity to earn revenue through its community run business model. Imhanya works closely with women informal traders to empower them with infrastructure and supply contracts. We Sustainably Imhanya provides ablution Impact facilities and 500 Lives affordable water to the informal sector With $20,000 Of Investment and communities it operates in.

18 We participate in 15 SD Goals Imhanya infrastructure uses solar energy to remain off grid and is working on a model to supply solar power to communities. Imhanya has built dignified infrastructure that houses 300 informal sector traders and each new hub will house an additional 35. Imhanya has developed an innovative and sustainable infrastructure solution that is scalable and affordable.

19 We participate in 15 SD Goals Imhanya is a for Poor Model that empowers underserved African communities to lead better lifestyles. Imhanya works with cities to develop sustainable solutions to house informal traders Imhanya recycles shipping containers to alleviate the problems of over burdened city structures.

20 We participate in 15 SD Goals Imhanya Uses 95% Less (400 Kwh) Energy To Repurpose A Container Compared To Recycling It. Imhanya has worked with government to create a sustainable framework to legitimize informal sector traders. Imhanya has created an Impact Investment Model through a Social Enterprise that Works with Big Business to Empower Disadvantaged and Underserved Communities

21 The Business Model Imhanya has achieved the following during its pilot phase: 1. Infrastructure to host 300 vendors at a cost of $250,000 with a 2.5 year payback 2. A Socially Franchised Trading Model at a cost of $10,000 that achieves a 1 year payback 3. A per square metre turnover at its pilot site in excess of $12,000 per year (The top US retailer is Apple with $6,000 per square metre) 4. A per square metre operational cost at one tenth of a chain store! 5. Imhanya has impacted over 2,500 lives in its first year and has placed units at 6 locations

22 THE GO-TO-MARKET STRATEGY 1. Imhanya has secured agreements with 5 councils across the country to place units at Bus Stops and in underserved areas. 2. Imhanya has an agreement with government for the provision of land for placement of its infrastructure. 3. Imhanya is working with a partner to pilot in Rwanda. 4. Imhanya is collaborating with government, the private sector and the informal sector to create successful models.

23 The Team 32 Countries International Business Development Experience. 9 Global Brands Franchising Experience New Franchise Outlet Growth Experience. $80,000,000 + Total Projects Budgets. K. Patel, Chief Impact Officer Retail, Strategy, Operations, Franchising, Intellectual Property Retail Operations and Systems: Responsible for the creation of 9 different Operations Manuals for Pan African and Global Retail Brands Business Development: Responsible for mapping growth strategies, formulating and implementing acquisition, joint venture and franchised business partnerships in diverse markets including Sub Saharan Africa, The United States, Canada, Egypt, India, Korea, United Kingdom, Jordan, Japan, Turkey, Syria, The Far East and China, Latin America and Australia Brand Management: Responsible for managing global restaurant, retail and bakery brands including the introduction of a $6.5million dollar Pastry Plant, 400,000 loaf per day automated Bread Plant facility and 1,000,000 unit per month Roll Plant. Logistics Management: Managed planning, procurement and operational processes for the launch of multi-branded outlets across 10 countries Partnerships and Alliances: Formulated and implemented a 216 Counter ($69M) agreement to deploy fast-food and convenience retail operations with ExxonMobil and Total across Africa

24 The Team 2,000 Houses 96 Mobile Clinics 250+ Container Conversions 5,000,000 + Accident Free Man Hours $58,000,000 + Total Project Budget B. Malloch-Brown, Chief Technical Officer Construction, Container Conversions,QS, Design and Distribution Expert QS Experience on Reserve Bank of Zimbabwe Building Eastgate Development and Southampton Life high rise buildings Construction Team Support on the Battlefield and Thornhill Airbase infrastructural expansion project On site cost coordinator and planner on the Victoria Falls and Makasa Sun Hotel to the Kingdom Hotel upgrade. Botswana TV and Radio Station and NEC Pension Fund Tanzania Head Office project manager. Managing Partner responsible for the design fabrication and erection of 2,000 residential buildings for Zimplats. Managing Partner responsible for the construction of the Selous interchange sub station project, the largest sub station in Southern Africa at the time, Currently owner and manager of entity responsible for the roll out of the United States Government PEPFAR project relating to the manufacture deployment and installation of 96 prefabricated clinics throughout Zimbabwe

25 The Ask Imhanya requires input from Social Entrepreneurs to increase the impact of its model Imhanya is looking for Solar solutions to distribute and power its containers Imhanya wants to collaborate with institutions that require their products to be distributed at the last mile in Africa Imhanya is searching for impact products and services to trial through its network Imhanya is searching for volunteers and expertise in the following positions: Board Advisory Website and Social Media Development IT and Application Development Fund Raising Story Telling FMCG Retail Experience Micro Finance Imhanya is searching for Impact Investors interested in scaling up its model across Africa

26 We Would Love To Hear From You Website : TELEPHONE : PHYSICAL ADDRESS : 232 SAMORA MACHEL AVENUE HARARE, ZIMBABWE ADDRESS : info@imhanya.com

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