Course outline. Code: ENT211 Title: New Venture Development

Transcription

1 Faculty of Arts, Business and Law School of Business Teaching Session: Semester 1 Year: 2018 Course Coordinator: Dr Saskia de Klerk Room No: 2.25A Phone No: sdeklerk@usc.edu.au Course outline Code: ENT211 Title: New Venture Development 1. What is this course about? 1.1 Course description The New Venture Development course helps you to develop your entrepreneurial skills to develop and then test the viability of a new venture. The ability to identify and act on a promising opportunity as well as good management practice is critical for a new venture. This course will enable you to discover your unique talent for entrepreneurship as well as ensuring the business model fits the identified opportunity. 1.2 Course content Evolution of Entrepreneurship as Field. as an Entrepreneur: Creativity, Imagination and Entrepreneurial Alertness. Entrepreneurship and Sustainable Development. Social and ethical entrepreneurship. Pathways to Entrepreneurial Ventures. Entrepreneurial Families: Succession and Continuity. Entrepreneurship within organisations. Finding and an Opportunity. Opportunity Evaluation: Business model development and innovation. Opportunity Evaluation: Feasibility and Viability. Marketing for Entrepreneurial Ventures. Opportunity Evaluation and selection of New Venture Teams. Opportunity and Networks: Building a Network for New Venture Success. 2. Unit value 12 units

2 Page 2 3. How does this course contribute to my learning? Specific Learning Outcomes Assessment Tasks Graduate Qualities On successful completion of this course you should be able to: You will be assessed on the learning outcome in task/s: Completing these tasks successfully will contribute to you becoming: Identify an opportunity and construct a feasible business idea which has the potential to develop into a new venture. Illustrate the organisational processes and business model necessary for the establishment of a new venture. Analyse entrepreneurial strengths and weaknesses as a basis for developing a feasible business model. 2 and 3 Creative and critical thinkers. 1 and 2 Knowledgeable. 2 and 3 Empowered. 4. Am I eligible to enrol in this course? Refer to the Coursework Programs and Awards - Academic Policy for definitions of pre-requisites, corequisites and anti-requisites 4.1 Enrolment restrictions 4.2 Pre-requisites 4.3 Co-requisites 4.4 Anti-requisites 4.5 Specific assumed prior knowledge and skills 5. How am I going to be assessed? 5.1 Grading scale Standard High Distinction (HD), Distinction (DN), Credit (CR), Pass (PS), Fail (FL)

3 Page Assessment tasks Task No. Assessment Tasks Individual or Group Weighting % What is the duration / length? When should I submit? Where should I submit it? 1 Quiz Individual 10% 15 Minutes Week 4 Online 2 Personal Portfolio: me as an Entrepreneur 3 Report: The Opportunity and Feasibility of your business concept Individual 45% 2000 words Week 9 (from class activities completed in weeks 2, 5, 7 and 8) SafeAssign Individual 45% 2200 words Week 13 SafeAssign 100% Assessment Task 1: Quiz Goal: The purpose of this task is to test your understanding of fundamental entrepreneurial concepts. Product: 1 Quiz Multiple Choice Format: This is an individual assessment conducted on line. Criteria Answering the quiz questions indicates your ability to: Understanding and apply basic entrepreneurship concepts and definitions. Generic skill assessed Skill assessment level Problem solving Communication Assessment Task 2: Personal Portfolio: me as an Entrepreneur Goal: The purpose of this task is to develop a personal portfolio to discover the entrepreneurship type and direction that interest you. Product: Portfolio with four evidence documents, in the format of your choice, with explanations to a maximum of 500 words each. Format: This is an individual assessment to be submitted in Week 9, based on the workshop activities completed in weeks 2, 5, 7 and 8. The evidence documents can be provided in a format of your choice addressing the relevant criteria. More information will be provided in class and on the course Blackboard site. Criteria The portfolio will be assessed on the following criteria: reflective on personal entrepreneurial potential opportunity identification and appreciation of an entrepreneurship type e.g. social of your choice evaluation of disruptive innovation in your field comparison of entrepreneurial pathways use of professional presentation style and appropriate explanations creative flair and originality Generic skill assessed Skill assessment level Organisation Communication

4 Page 4 Assessment Task 3: Report: The Opportunity and Feasibility of the venture concept Goal: The purpose of this task is to assess a potential venture concept and fit with an opportunity, by preparing a feasibility report. Product: Business report of 2200 words. Format: This is an individual assessment. The feasibility study should be prepared as a word document. Details are given in class and on the course Blackboard site. Criteria The feasibility report will be assessed on the following criteria: use of professional presentation style and appropriate business report writing conventions application of entrepreneurship opportunity assessment frameworks articulating the business model of the proposed venture concept determine the feasibility of the proposed venture concept attractiveness of the venture concept and why it should receive stakeholder support recommend actions to further strengthen the venture concept before developing a business plan for the potential venture Generic skill assessed Skill assessment level Problem solving Communication 5.3 Additional assessment requirements Plagiarism In order to minimise incidents of plagiarism and collusion, this course may require that some of its assessment tasks, when submitted to Blackboard, are electronically checked through SafeAssign. This software allows for text comparisons to be made between your submitted assessment item and all other work that SafeAssign has access to. Eligibility for Supplementary Assessment Your eligibility for supplementary assessment in a course is dependent of the following conditions applying: a) The final mark is in the percentage range 47% to 49.4% b) The course is graded using the Standard Grading scale c) You have not failed an assessment task in the course due to academic misconduct 5.4 Submission penalties Late submission of assessment tasks will be penalised at the following maximum rate: 5% (of the assessment task s identified value) per day for the first two days from the date identified as the due date for the assessment task. 10% (of the assessment task s identified value) for the third day 20% (of the assessment task s identified value) for the fourth day and subsequent days up to and including seven days from the date identified as the due date for the assessment task. A result of zero is awarded for an assessment task submitted after seven days from the date identified as the due date for the assessment task. Weekdays and weekends are included in the calculation of days late. To request an extension you must contact your course coordinator to negotiate an outcome. 6. How is the course offered? 6.1 Directed study hours On campus workshop: 3 hours per week 6.2 Teaching semester/session(s) offered Semester1

5 Page Course activities Teaching What key concepts/content will I Week / learn? Module 1 Introduction to course Course overview and assessments Introduction to Venture Development 2 Entrepreneurship: Evolution and Revolution 3 as an entrepreneur: Your entrepreneurial mind-set: Cognition and Career 4 Read: Entrepreneurship and 5 Friday, 30 th March Good Friday Public Holiday Sustainable Development Social and ethical entrepreneurship What activities will I engage in to learn the concepts/content? Directed Study Independent Study Activities Activities Quiz: Understanding your beliefs about entrepreneurs Text: Ch 1 The entrepreneurship ecosystem Text: Ch 2 Guest Speaker Entrepreneurial selfassessment Text: Ch 3 Guest Speaker Online Quiz 1 Text: Ch 4 Case Study: Social Entrepreneurship Mid Semester Break 6 Pathways to Entrepreneurial Ventures Text: Ch 5 7 Opportunity and the Creative Pursuit of Innovative Ideas 3 hour Creativity workshop 8 Wednesday, 25 th April ANZAC Day Public Holiday Entrepreneurial Families: Succession and Continuity 9 Entrepreneurship Within Organisations 10 Monday, 7 st May Labour Day Public Holiday Opportunity Evaluation: The Business Model 11 Opportunity evaluation: Feasibility and viability 12 Marketing for Entrepreneurial Ventures 13 Building a network and team for New Venture success Guest Speaker Case Study Mapping a business model Study Period Central Examination Period End of Semester Break Please note that the course activities may be subject to variation. Worksheets Case Study Guest Speaker and role-play Text: Ch6 Creative Solutions to Global Challenges Text: Ch 7 Experiencing Entrepreneurship: Immigration Text: Ch 8 Most innovative organisations Text: Ch 9 Reading Text: Ch 9 Text: Ch10 Blackboard Reading New Venture Team Agreements

6 Page 6 7. What resources do I need to undertake this course? 7.1 Prescribed text(s) Please note that you need to have regular access to the resource(s) listed below: Author Year Title Publisher Frederick, H., O Connor, A. & Kuratko, D.F Entrepreneurship: Theory, Process, Practice 4 th Edition Cengage Learning Australia 7.2 Required and recommended readings Lists of required and recommended readings may be found for this course on its Blackboard site. These materials/readings will assist you in preparing for tutorials and assignments, and will provide further information regarding particular aspects of your course. 7.3 Specific requirements 7.4 Risk management Health and safety risks have been assessed as low. It is your responsibility to research and understand risks of specific courses and to review the USC s health and safety principles by viewing the online induction training for students. 8. How can I obtain help with my studies? In the first instance you should contact your tutor, then the Course Coordinator. Additional assistance is provided to all students through Peer Advisors and Academic Skills Advisors. You can drop in or book an appointment. To book: Tel: or studentcentral@usc.edu.au 9. Links to relevant University policies and procedures For more information on: For more information on Academic Learning & Teaching categories including: Assessment: Courses and Coursework Programs Review of Assessment and Final Grades Supplementary Assessment Administration of Central Examinations Deferred Examinations Student Academic Misconduct Students with a Disability General enquiries In person: USC Sunshine Coast - Student Central, Ground Floor, Building C, 90 Sippy Downs Drive, Sippy Downs USC SouthBank - Student Central, Building A4 (SW1), 52 Merivale Street, South Brisbane USC Gympie - Student Central, 71 Cartwright Road, Gympie USC Fraser Coast - Student Central, Student Central, Building A, 161 Old Maryborough Rd, Hervey Bay USC Caboolture - Student Central, Level 1 Building J, Cnr Manley and Tallon Street, Caboolture Tel: studentcentral@usc.edu.au