0 TO 70 INCUBATEES IN 2 YEARS: DELIVER QUALITY, LEVERAGE PARTNERSHIPS, GO VIRTUAL (BEER)
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1 HANOI UNIVERSITY OF TECHNOLOGY CENTER FOR RESEARCH AND CONSULTING ON MANAGEMENT (CRC) CRC Incubator 0 TO 70 INCUBATEES IN 2 YEARS: DELIVER QUALITY, LEVERAGE PARTNERSHIPS, GO VIRTUAL (BEER) Global Forum on Business Incubation Hyberabad, November 2006 Phạm MinhTuấn, MSc, MBA Director, CRC Incubator Virtual incubator for sustainable community ICT training centers in 64 provinces
2 HANOI UNIVERSITY OF TECHNOLOGY CENTER FOR RESEARCH AND CONSULTING ON MANAGEMENT (CRC) CONTENT Introduction and results Success factors and challenges
3
4 Timeline of Activities 9/2004: Establishment Sponsored by World Bank Infodev 1/2005: Awarded prize to first tenant, a hospital software group (Vimes) On a national software competition, broadcast live on VTV3 3/2005: Awarded prize to group with momordica-oil extract technology Entrepreneurship national competition, broadcast on VTV3 4/2005: Opened 80m2 office space : Incubating 5 more tenants, consultancy, training, networking activities 9/2005: Finish Planning Phase 01/2006: Received sponsorship from Microsoft, USAID, Qualcomm, EVN Telecom, HP Virtual incubator concept Incubating sustainable community ICT training centers in 64 provinces (TOPIC64) 6/2006: Received 2 nd grant from World Bank Infodev Capacity building Developing sustainability model
5 Achieved results Grant for only Planning in 2005 Grant for Capacity building in % seeds to become selfsustainable companies Create jobs Initial objectives Promote public awareness on business incubation Develop a pilot and replicate Incubator experiences Achieved results Established an actual incubator, incubated 5+2 groups in 2005 Created South-East Asia s largest-scale program for Virtual Incubation with 64 incubatees, Microsoft, Qualcomm, USAID, HP, EVN Telecom as sponsors >80% seeds have encouraging initial results 5 companies, 37 jobs, 64 virtual incubatees, hundreds more jobs 1000 people participating in trainings, networking events Over 20 articles, 3 TV reports on CRC Incubator Visits by Bill Gates, US First Lady Helped train 3 other incubators under Min. of Sci and Tech program Co-authored a guidebook with German experts
6 Face-to-Face Incubation Process CRC fund Corpor ations, funds Individuals, groups of entrepr eneurs Training Filter Nomination by faculties, institutes Competitions Software, Entrepreneurship Panel 1 Self Application Entrepreneurship course Regular activities Networking Panel 2 Completing biz plan Company visits CRC Full incubation CRC Partial incubation Seeds Consulting, mentoring Selfsustainable comany Technology being applied Incubation by another company, investor, incubator
7 Face-to-face Incubatees: Focus on ICT and Biotech Vimes (Hospital management software) Implemented in 30 hospitals 2 nd prize, National Software Competition 2004 Established legal entity Received investment from Fintec Group with momordica-oil extract technology 1 st prize, Entrepreneurship national competition 2005 Established legal entity Purchasing and processing momordica oil from provinces Group with Factory mud-waste processing technology Established legal entity Won 10k USD sponsorship from World Bank E-learning software group 3 rd prize, National Software Competition 2004 Established legal entity Signed contract with Hanoi Open University VnTelecom Ltd. Completing online ad service system Value added telecom services Significant revenue from google and web design Family tree service phahe.com Software for traffic measurement via video
8 Virtual Incubation Selection Process
9 Virtual Incubatees: 64 Sustainable Community ICT Training Centers in 64 Provinces 15/64 centers completed 85% already breaking even Provided services (B-level) Free equipment, connectivity Face-to-face seminars VCDs, guidebooks for trainers and managers Umbrella brand TOPIC64 Website: marketing tool, e- learning environment, online consultation Impact by ,000 students 1,000 teachers 64 sustainable centers 500 affiliate centers
10 Positioning: Filling the gap in entrepreneurship support Pre-seed Seed Start-up Early stage Selfsustainable Growth Govt entities, NGOs Consultancies, law firms, advertising companies, accounting/auditing firms... VCCI, MPDF... Large corporations Other incubators FPT, Saigon Software Park... Venture Capital firms IDG, Dragon, Indochina, Mekong... Not for profit Technology Business Incubator Focus on consulting, services (not only infrastructure) Tied to an university
11 HANOI UNIVERSITY OF TECHNOLOGY CENTER FOR RESEARCH AND CONSULTING ON MANAGEMENT (CRC) CONTENT Introduction and results Success factors and challenges Deliver Quality Leverage Partnerships Go Virtual
12 Deliver Quality: Satisfying All Stakeholders Entrepreneurs Facilities + Full services One-stop shop Brand, credibility Trust HUT Change ivory tower mindset Income, jobs for staff, students Branding Government Jobs, SME development Apply technologies Models, policies Sponsors What they need Corporate Social Responsibility Social impact + Sustainability Publicity, branding Investors Good innovations and teams Well prepared business plans How we deliver Quantitative targets Professional staff Good project management Regular reports Creative PR Just do it pragmatism
13 Deliver Quality: Balance Social Impact with Sustainability Social Impact Train Social target groups: unemployed youth, disadvantaged, minority Free or at low cost Usually hard to sustain Sustainability Training programs addressing demand from workers, entrepreneurs, officials, students Find clients able to pay Usually hard to reach social targets How to Balance Both? Phase 1 Sponsor 15 centers with previous experience on Sustainability Request them to commit to Social groups (eg. 20 free trainings/ month) Gather experience for Phase 2 Phase 2 Sponsor 45 centers Priority to centers with significant Social target students Transfer Sustainability experiences from Phase 1
14 Leverage Partnerships: Snowball Effect Sponsor + Quick quality = New Sponsor WB InfoDev Microsoft Qualcomm USAID EVN Telecom Hewlett-Packard TOPIC64 Project: 3P-4P Relationship 4 Public and 3 Private partners 4-Ministry Steering Committee 15-member Sponsor Board Leverages Mobilized sponsorship: cash, equipment, services Large scale turned into more PR for all: Bill Gates, First Lady of US etc. Green light from all sides Know-how inputs allow quality implementation Reach: 64 centers, 500 affiliates Depth: PCs, connectivity, versatile curricula, management model
15 Leverage Partnership: Challenges of 3P-4P Relationship 3P-4P Relationship 4 Public and 3 Private partners 4-Ministry Steering Committee 15-member Sponsor Board Challenges 15+ points of view 20-version proposals 25 suppliers Key to managing the partnership Find out and balance each partner s real objectives Regular communication with entire team Team representatives in each country Build confidence, avoid micromanagement
16 Go Virtual: Use ICT to Overcome Small Space and Distances Shortage of office space Need grow big to satisfy sponsors Urge to leverage ICT Go virtual: e-learning, online forum, VCD and guidebooks Serve coherent incubatees (64 ICT training centers) Extend depth gradually: Now basic IT Later advanced IT, business, degree courses Leverage brand TOPIC64 Bill Gates, US First Lady National publicity campaigns Localized websites, billboards, fliers for each province
17 Key Take-aways Deliver Quality Leverage Partnerships Go Virtual Beer What we need now E-Learning content to feed 64- province network Ideas, Incubatees in Online Services Policy experiences for Ministry of Science and Technology and Vietnam Incubation Association
18 Thank you Contact Center for Research and Consulting on Management (CRC) P 310, 17 Tạ Quang Bửu, Hà Nội Tel : Fax : Website: Phạm Minh Tuấn, MSc, MBA Director of CRC Incubator tuan@crc.edu.vn
19 TRƯỜNG ĐẠI Đ I HỌC H C BÁCH B KHOA HÀH NỘI TRUNG TÂM NGHIÊN CỨU C U VÀ V TƯ VẤN V N VỀV QUẢN N LÝ (CRC) Thank you Contact Center for Research and Consulting on Management (CRC) P 310, 17 Tạ Quang Bửu, Hà Nội Tel : Fax : Website: Phạm Minh Tuấn, MSc, MBA Director of CRC Incubator tuan@crc.edu.vn
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