Mediterranean Week of Economic Leaders. a need for change. 26 th -28 th of November 2014 Casa Llotja de Mar Barcelona. In collaboration with:

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1 8 Mediterranean Week of Economic Leaders a need for change 26 th -28 th of November 2014 Casa Llotja de Mar Barcelona In collaboration with:

2 8 Mediterranean Week of Economic Leaders 26 th -28 th of November 2014 The Mediterranean Week of Economic Leaders has become one of the major economic events in the Mediterranean region. Over the last 7 editions, more than 10,000 business men and women, governmental entities of the Mediterranean region and representatives of international and regional institutions have met to discuss and promote the Euro-Mediterranean cooperation and integration as a core factor for the economic and social development of the region. For more information 2

3 8 Mediterranean Week of Economic Leaders 26 th -28 th of November 2014 Overview 2013: VII Mediterranean Week of Economic Leaders (20 th - 22 th November 2013) 3 In collaboration with:

4 8 Mediterranean Week of Economic Leaders 26 th -28 th of November 2014 Overview 2013: VII Mediterranean Week of Economic Leaders (20 th - 22 th November 2013) Place: Casa Llotja de Mar, Barcelona Participation: More than 1,200 participants mainly companies, public and private representatives and regional and international organizations from all the Mediterranean countries Forums: Nabdf, Medacity Forum, Meda Women Entrepreneurs Forum, I Summit of Islamic Finance Seminars: «Universities-Enterprises Cooperation», «Mediterranean Free & Special Economic Zones Network», «Intelligent solutions for the Mediterranean cities» Internal meetings: Ascame Executive Committee, Afaemme General Assembly, Medcities General Assembly Projects meetings: GMI Steering Committee, I ENPI networking In the framework of this Week, many agreements were signed: Ascame-Femoza, Ascame-Unimed, Ascame-Medcities, etc 4 In collaboration with:

5 8 Mediterranean Week of Economic Leaders 26 th -28 th of November 2014 The Association of the Mediterranean Chambers of Commerce and Industry (ASCAME) and the Barcelona Chamber of Commerce, with the collaboration of the Secretariat of the Union for the Mediterranean (UfM), the Investment Bank (EIB), and the European Institute of the Mediterranean (IEMED) will organize together with other institutions the 8 th Mediterranean Week of Economic Leaders Port of Barcelona 5 In collaboration with:

6 8 Mediterranean Week of Economic Leaders 26 th -28 th of November 2014 This year, the 8 th edition of the Mediterranean Week of Economic Leaders will play a vital role in line with the latest regional developments, offering again a unique platform for thought exchanges of experiences, addressing critical issues like the integration of the Maghreb region, the Mediterranean city values, the opportunities of the Islamic Finances or the entrepreneurship by sharing best practices, proposing concrete projects and creating new business opportunities. 6 In collaboration with:

7 8 Mediterranean Week of Economic Leaders 26 th -28 th of November 2014 The focus of this 8 th edition will be made on Green Economy as a main driving force for the economic and social growth of the region. 7 In collaboration with:

8 8

9 8 Forums In collaboration with:

10 8 Mediterranean Week of Economic Leaders 26 th -28 th of November 2014 The Mediterranean Week of Economic Leaders will include this year different forums and events focused on key aspects for the development of the Mediterranean region: 10 In collaboration with:

11 8 Mediterranean Week of Economic Leaders 26 th -28 th of November 2014 FORUMS 26 th November th North Africa Business Development Forum (NABDF) 1 st Summit of Free and Special Economic Zones Meda Entrepreneurship Forum 27 th November th Mediterranean Tourism Forum (MEDITOUR 2014) 6 th Eco Meda Green Summit Mediterranean Solar Forum VI MEDACITY : special edition on Green cities VI MEDITOUR: special session on Green Tourism 28 th November th Eco Meda Green Summit Mediterranean Forum for Economic Intelligence Global Eco Forum 2 nd Summit of Islamic Finance 11 In collaboration with:

12 11 North Africa Business Development Forum 26 th of November 2014 The XI NABDF aims at creating a sustainable development model for the region based on a transparent and efficient administration, as well as a more open and dynamic business environment and concrete improvements in the quality of life of the citizens. This year the focus will be on the 25 th anniversary of the Arab Maghreb Union (UMA).Since its foundation in 1989, the UMA is facing serious challenges in achieving its objectives: the creation of joint structures for regional cooperation. The occasion of the 25 th anniversary represents an opportunity for reflection on how to overcome these concerns. Is it time to consider a new strategic direction for the region? What role can civil society play in this new approach? 12

13 11 North Africa Business Development Forum 26 th of November 2014 Programme Official Inauguration of the VIII Mediterranean Week of Economic Leaders and the XI NABDF Forum Special session 25 th Anniversary of the Arab Maghreb Union Presentation of the Maghrebi Initiative of Commerce and Investment (IMCI) Presentation of the Moroccan-Spanish Economic Council (CEME) Coffee and networking Focus in Morocco: a country in movement Lunch break North Africa Market Exchange 13

14 1 Free and Special Economic Zones Summit 26 th of November 2014 Ascame and Femoza want to establish an action plan to increase the absorption of foreign investment and provide a safe and comfortable scenario for future projects, not only in their decision-making process, but also during the implementation and exploitation of their business. Free Trade Zones, in addition to the benefits and advantages they offer, still need to strengthen their role as providers of infrastructure and services. This forum aims to discuss the strengths and weaknesses inherent in the free zones in the region, establish guidelines for a program of action and present two areas including that of the Mediterranean. 14

15 1 Free and Special Economic Zones Summit 26 th of November 2014 Femoza Programme Registration & Welcome Official Inauguration of the VIII Mediterranean Week of Economic Leaders Inauguration of the Summit: welcome of Ascame and Femoza First session: Infrastructures in Center and North Africa (African Development Bank) Coffee break Second session: Attracting, financing and managing investments Lunch break Third session: Panel of Experts in Free Zones, Logistics and FDI Conclusions and closing session 15

16 1 Mediterranean Entrepreneurship Forum 26 th of November 2014 Entrepreneurship is generally recognized as a vital element in economic development and an engine for private sector growth and diversity. It plays a major role in contributing to capital formation, creating employment opportunities, reducing the concentration of economic powers, inducing forward and forward linkages in an economy, creating and distributing wealth, and generally promoting economic growth. The Mediterranean countries must to move towards more private sector oriented economies, there is an urgent need to encourage and support entrepreneurship, and to foster a generation of young entrepreneurs who have the knowledge and business culture to take advantage of the wealth of opportunities in the future. In light of that, Ascame, UfM, Unimed in cooperation with Interactive Business universities, schools and others Network are organizing this year the 1 st Mediterranean Forum for Entrepreneurship in Economy. 16 In collaboration with:

17 1 Mediterranean Entrepreneurship Forum 26 th of November 2014 Programme 16.00h Official Inauguration Success Stories An Entrepreneur s Success Story: Learning from Others: Common Mistakes and Practical Advice given by Entrepreneurship Veterans Presentation initiatives in the Mediterranean Region Four different key points will be discussed during the session: 1. How Will Entrepreneurship and Education Shape the Future of the Mediterranean? 2. The Makings of an Entrepreneur: Born or made? 3. Education: Preparing the New Generation of Entrepreneurs Education and Training are Essential 4. Policies and Programs for Financing Young Entrepreneurs: The Role of Public Agencies, Banks and Angel Investors h Closing remarks and conclusions In collaboration with: 17

18 8 Mediterranean Week of Economic Leaders 27 th of November 2014 The 6 th edition Meditour The Mediterranean: A Sea of Enchantment Shared History Common Destiny The history of the Mediterranean is the chronicle of the interaction of the cultures and people of the lands surrounding the Mediterranean Sea, an area that played a larger-thanlife role in the progress of civilization. The Mediterranean has been a principal artery of transport, trade and cultural exchange between diverse peoples, encompassing three continents: Western Asia, North Africa, and Southern Europe. It is the lifeline that nourished the Mesopotamian, Egyptian, Canaanite, Phoenician, Carthaginian, Greek, Roman, Byzantine, Ottoman, Christian and Islamic cultures, and helped to shape a Mediterranean identity and a common destiny, as well as a unique brand. MEDITOUR 2014: Focus on Lebanon This year, MEDITOUR 2014 will have a special focus on Lebanon as one of the jewels in the Mediterranean crown and especially on Beirut, natural meeting point, which has regained its status of tourist, cultural, and intellectual centre, as well as a hub for commerce, fashion, and media. Through the ages, Beirut s Phoenix-like rebirth, has fascinated visitors 18 In collaboration with:

19 8 Mediterranean Week of Economic Leaders 27 th of November 2014 and captivated the world s imagination thanks to its cosmopolitan and open-minded features and the interaction of the ancient with the ultramodern. The forum is jointly organized by the Chamber of Commerce, Industry and Agriculture of Beirut and Mount Lebanon (CCIA-BML) and the Association of Mediterranean Chambers of Commerce and Industry (ASCAME). MEDITOUR 2014: Main Challenges & Opportunities Our forum will take place against the backdrop of declining tourist arrivals to the Southern and Eastern Mediterranean Countries (SEMCs), primarily due to instability in the region over the past 3 years. The steep decline has come after a period of healthy annual growth between 2005 and 2010, averaging 8%, resulting in serious economic consequences, particularly in countries where tourism is a strategic sector. According to research, the tourism sector accounted for 3.8 million direct jobs in the SEMCs (7% of total jobs), and 8.5 million indirect jobs (15% of total jobs). Consequently, it is our duty to discuss and develop a strategy to help Southern and Eastern Mediterranean Countries to regain the tourists that they lost to instability, especially from Europe. As stability returns, this task will become easier, and will offer opportunities for investment and sustainable growth. 19 In collaboration with:

20 8 Mediterranean Week of Economic Leaders 27 th of November 2014 In that connection, CCIA-BML will propose The Beirut Declaration on the Promotion of the Revival of the SEMC Tourism Industry, for discussion and adoption. Finally, ASCAME and CCIA-BML hope that MEDITOUR 2014 will allow participants to learn about the trends that are shaping the Mediterranean tourism industry, and gain specific, in-depth knowledge and experience. As you can see in the program below, the Forum is filled with topics and activities that are relevant to the Mediterranean tourism industry and connected to its present and future needs. Raouche, Beirut 20 In collaboration with:

21 8 Mediterranean Week of Economic Leaders 27 th of November 2014 Programme Registration of participants Official Opening Special session about Lebanon Coffee break The future of travel and tourism in the Mediterranean region - A vision to Competition and co-operation Networking Lunch Mediterranean Green Tourism Mediterranean Mediterranean Tourism Agency 21 In collaboration with:

22 6 Meda Green Economic Summit 27 th -28 th of November 2014 The Eco Meda Green Summit aims to address the business needs in terms of profitability and competitiveness, by introducing the environment as a relevant element in the company s strategy. By creating a framework for debate and reflection with high level experts and key actors from the private and public sectors, the forum seeks to deliver relevant information to decision makers who have to implement the priorities of the UfM and promote a green economy among companies. The overall objective is to encourage expertise exchange regarding environment priorities and challenges, to promote green economy and to help companies implement sustainability programs through the use of resource efficiency and cleaner production. 22 In collaboration with:

23 6 Meda Green Economic Summit 27 th -28 th of November

24 6 Meda Green Economic Summit 27 th -28 th of November 2014 The Mediterranean Solar Forum will bring together governments, international organizations, project promoters and private investors, in order to reflect upon and discuss the challenges and opportunities that solar energy represents for the Mediterranean, taking into consideration its strategic importance as an abundant and sustainable energy source for the region. It will also gather, for the first time, the projects of the ENPI CBC MED Solar cluster established in Amman, Jordan in October 2013 and composed of all the ENPI CBC Strategic Projects promoting the growth of the Mediterranean Solar sector: FOSTEr in MED; SHAAMS; MED SOLAR; DIDSOLIT- PB; STS-MED and; MED DESIRE. 24

25 6 Meda Green Economic Summit 27 th -28 th of November 2014 Mediterranean Solar Forum Programme 27 th November Opening Welcome Opening Session: Tapping the Economic and Environmental Benefits for the Mediterranean Region Leveraging Investment in the Mediterranean Solar market Coffee and networking Regional Cooperation for the Promotion of the Solar Sector Lunch and Networking MEDACITY special edition Future Mediterranean Cities: New energies for sustainability Renewable Energies Market Exchange B2B meetings Closing Remarks 25

26 6 Meda Green Economic Summit 27 th -28 th of November 2014 VI Meda City Forum Special Edition 27 th November 16:00 18:00 Future Mediterranean Cities: New energies for sustainability Modern cities around the world consume over half of the global electricity output, and with the tendency towards urbanization marching forward year on year this trend is set to continue, putting further pressure on electricity supplies and security. Innovative, adaptable technologies and solutions for secure and versatile renewable energy generation exist however, and the challenge facing researchers, urban-planners and policy makers is how to scale-up successful projects and put them at the service of the sustainable development of our cityscapes and urban environments. The Mediterranean, where natural resources abound, is uniquely placed to position itself at the forefront of this innovative approach. This Special Edition session of the MEDACITY Forum, in the framework of the ECO MEDA GREEN SUMMIT, will explore the integration of technologies for renewable energy generation into Mediterranean urban environments, reflecting on the challenges, opportunities and impacts for the region s cities in terms of infrastructure, economics and image. 26

27 6 Meda Green Economic Summit 27 th -28 th of November 2014 VI Meda Green Tourism Special Edition 27 th November 16:00 17:30 Mediterranean Green Tourism The Meditour Forum will highlight, in this session, successful strategies companies can use to make their tourism products more sustainable. The event will challenge businesses and governments to address their present travel policies, as well as demonstrating case studies and success stories from around the region and internationally. Presentations will come from renowned industry experts highlighting solutions and initiatives already available, as well as discussing innovations that will drive the sector forward. It is the must-attend event for those looking to develop green tourism policies, projects and technologies or looking to make their existing operations more sustainable. 27 In collaboration with:

28 6 Meda Green Economic Summit 27 th -28 th of November 2014 The unplanned divergence between the raising Arabic region and failing Europe is mapping an uncertain landscape that complicates the promotion of a shared sustainable development. How to speak about environmental protection when people are just demanding jobs and basic social rights, by any means necessary? However, another order could emerge from chaos. There is indeed a narrow window of opportunity to create a common sustainable path between the south and the north of the Mediterranean that values natural resources, economic development and social cohesion at the same level. The so-called green economy, or sometimes blue economy when applied to the unique Mediterranean ecosystem, would be again the main topic to be discussed during this Global Eco Forum 2014, an international meeting place for decision makers, opinion leaders and change agents, organized annually by the environmental association eco-union. The 2014 Global Eco Forum which celebrates its 7 th edition will have a specific focus in water, green energy and green job, as core factors for the sustainable development of the Mediterranean. 28

29 6 Meda Green Economic Summit 27 th -28 th of November 2014 Global Eco Forum Programme 28 th November Registration & Welcome Opening Opportunities & Challenge of the Green Economy The Green Finance dialogue: how to influence international financial flows to sustain the transition towards Green Economy? Coffee and networking The Green Jobs Dialogue: how to create fair jobs and competitive businesses that values and promote a sustainable environment? Lunch break Workshop on eco-entrepreneurships, green skills & sustainable business Coffee and networking Key Note on Green Finance Closing - Roadmap and action to implement Green Economy in the region 29

30 6 Meda Green Economic Summit 27 th -28 th of November 2014 Mediterranean Forum for Economic Intelligence 28 th November The Mediterranean and its adjacent seas (Black, Red, Caspian) constitute a progressive integration economic zone, although it is not always obvious. The sectors of the environment and energy management, due to their strategic nature at the regional and global scale, represent two focus points which deserve a special attention from all the economic actors. In contexts where the complexity is high and the uncertainty is common, the Competitive and Economic Intelligence tools contribute to improve the competitiveness of the organizations and enterprises through the assessment of the context, offensive Preparation towards competitors as well as defensive preservation of the competitivness. 30

31 6 Meda Green Economic Summit 27 th -28 th of November 2014 Mediterranean Forum for Economic Intelligence 28 November Programme Official Inauguration of the Seminar Coffee - networking Mediterranean, Climate Change and Business Opportunities Energy scenarios of the Mediterranean Seas Conclusion of the Seminar 31

32 2 Islamic Finance Summit 28 th of November 2014 The international financial crisis has shown that Islamic banking is healthier than most of its conventional peers. This kind of banking moves vast amounts of resources around the world, which can benefit public and private sectors alike and which can attract substantial financial flows to production, industry and tourism. Therefore Islamic Finance represent one of the fastest growing sectors within the international financial system. 32

33 2 Islamic Finance Summit 28 th of November 2014 Programme Official Inauguration of the II Islamic Finance Summit Session I Islamic Finance, New Frontier, New Opportunities: How the advantage for Mediterranean region? Coffee break and Networking Session II Takaful or islamic insurance in the Mediterranean: A Coming Age Closing Summit Remarks What will attract foreign investment into the Mediterranean insurance markets? Takaful an opportunity for the Mediterranean - Learning best practices to do business 33

34 34

35 8 Events In collaboration with:

36 ASCAME GENERAL ASSEMBLY (26 th November) (Association of the Mediterranean Chambers of Commerce and Industry) Founded on October 1982, as an initiative of the Barcelona Chamber of Commerce in conjunction with its counterparts from different Mediterranean countries, ASCAME is nowadays the main representative of the private sector in the Mediterranean. With a membership of more than 300 Chambers of Commerce and other associated bodies from 23 countries bordering the Mediterranean Sea, ASCAME works with the most important organizations and international institutions, aimed to the social and economic development of the Mediterranean region, among others, the European Union (EU), the Union for the Mediterranean (UfM), the European Investment Bank (EIB), the World Bank, the Arab League etc.. also being present in multiple high level workgroups. For more information 36

37 8 Mediterranean Week of Economic Leaders 26 th -28 th of November 2014 OTHER EVENTS 26 th November 2014 ASCAME General Assembly North Africa Market Exchange: B2B meetings 27 th November 2014 Renewable Energies Market Exchange: B2B meetings Session on Food Safety Presentation of the ITAN project 37 Paricipating institutions:

38 WELCOME TO CASA LLOTJA DE MAR Casa Llotja de Mar will host the 8 th Mediterranean Week of Economic Leaders Casa Llotja is located on the sea front in the historical centre of Barcelona, is one of the most significant and splendid monuments representing the economy and culture of the city. It was built in the second-half of the 14 th century, the most brilliant period of Catalan Gothic. The present neoclassical building was constructed in the 18 th century on top of the old medieval building. The antagonism of styles makes Casa Llotja a historical and artistic monument of immense architectural interest, to which is added the incalculable artistic value of its halls and rooms, decorated and enriched mainly with 18 th and 19 th century sculptures and paintings by students and professors of the Academy of Fine Arts. Its wide variety of rooms makes it the perfect place for hosting all manner of different business events with excellence and singularity as the main references: presentations, lunches and gala dinners, conferences, advertising campaigns, fashion shows, concerts, receptions, press conferences, etc. 38

39 39

40 8 Mediterranean Week of Economic Leaders 26 th -28 th of November 2014 Let s make of the mediterranean a thousand things at the same time #medaweek

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