Excellence in Energy for the Tourism Industry Accommodation Sector: SME Hotels

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1 Excellence in Energy for the Tourism Industry Accommodation Sector: SME Hotels Climate Solutions for Partners: Competitiveness and innovation United Nations World Tourism Organisation (UNWTO) United Nations Environment Programme (UNEP-DTIE) International Hotel and Restaurant Association (IH&RA) European Renewable Energy Council (EREC) French Environment and Energy Management Agency (ADEME) Managing change in tourism destinations: Strategies and Actions Rhodes Tourism Forum, October 2008 Zoritsa Urosevic Executive Secretary UNWTO Business Council

2 World Tourism Organisation A small agency with a big mission Specialised United Nations Tourism Agency Responsible & Sustainable Tourism Tourism Policy and Support Programs Committed to Millennium Development Goals

3 UNWTO is unique in the UN system: It welcomes members from the private sector, educational institutions, tourism associations and local tourism authorities. UNWTO is a platform for dialogue between public and private UNWTO is a platform for dialogue between public and private sectors, encouraging members to participate in public-private partnerships that support the Organization s aims.

4 What we are More then 10,000 Tourism stakeholders at the heart of the United Nations specialized agency for tourism

5 What do we do? As the only organization which groups the public and private sector among its Members, we provide: Unique programs and activities adapted to the industry executed by Affilates in collaboration with UNWTO technical departments and other partners. Networking with ministers and other senior decision makers Specialized events dealing with the issues of today presented by top industry experts in areas such as e-tourism, destination management, risk and crisis response, climate and sustainability adaptation Extensive and unique research reports free of charge for our Affiliate though our world class e-library Valuable intangible benefits associated with the UNWTO brand as a hallmark of quality and ethics in tourism

6 Responding to the challenge of Climate Change Innovative project initiated by Business Council with partners: Excellence in Energy Efficiency for the Tourism Industry UNWTO Affiliates On-line Climate Change & Tourism Gateway: Regional Industry events: Climate Solutions conferences, Mediterranean and Middle East destinations in Sharm el Sheik November Key stakeholder in the World Economic Forum study for Travel and Tourism, preparation for industry input to the UNFCCC meeting in Copenhagen in TOURpact.GC, a new initiative for CSR in Tourism with UN Global Compact

7 Excellence in Energy for the Tourism Industry Accommodation Sector: SME Hotels Partners: United Nations World Tourism Organisation (UNWTO) United Nations Environment Programme (UNEP-DTIE) International Hotel and Restaurant Association (IH&RA) European Renewable Energy Council (EREC) French Environment and Energy Management Agency (ADEME)

8 Tourism and Climate Change UNWTO has a major stake in responding to the Climate Change challenges The UNWTO Djerba (2003) and Davos (2007) Declarations on Climate Change represent tangible outcomes of the UNWTO s commitment to help the industry to respond effectively to the challenge of climate change. The Topic of the 2008 World Tourism Day is The Tourism is Responding to the Challenge of Climate Change which is aimed at: Ad i t i i th UN l b l t th h ll f Advancing tourism in the UN global response to the challenges of climate change and poverty alleviation Promoting the Davos Declaration Framework for the Tourism Sector Adaptation: mitigation: technology and finance

9 Energy Efficiency in SMEs hotels in Europe Accommodation sector has a key role and great potential to respond to the Climate Change challenges. Europe has 5.45 million hotel rooms, nearly 50% of the world total 90% of the European SMEs hotel enterprises ) belong to the SMEs sector Energy efficiency is a pending issue in the hotel sector which needs to respond efficiently to the lack of capacity and resources by improving training, building awareness, stimulating innovation as well as public and sector/industry involvement. The EETI project aims to propose solutions to the industry by fostering the energy efficiency and the renewable energy use as instruments for increased competitiveness, sustainability, efficient management and investment.

10 Project Background The EETI Project was initiatediti t The duration of the project by the UNWTO Business is 30 months. Council that responded to a call for proposals of the EACI in June The total project cost approved is ,00 The UNWTO built up a strong consortium with the key partners including UNEP, EREC, ADEME and IH&RA. Funding Scheme: The project was submitted in September 2007 and in March 2008 it was included in the EACI s Reserve List. After successful negotiations, 25%=UNWTO UNWTO, the Grant Agreement was signed on 1 August UNEP, EREC, ADEME, IH&RA 75%=EACI

11 EETI Modus Operandi To achieve its objectives, the EETI will: Develop tools and materials to assist SME hotels to plan for and invest in EE & RET Disseminatei these tools and materials to SME hotels across the European Union Promote exchanges of know-how, experience and good practices between SME hotels as energy users, EE & RET suppliers and manufacturers, consumers and other key actors

12 Target groups and key actors Target groups Key Actors SME Hotels : Decision makers Managers Staff Consumers (visitors/tourists) Hotel associations and national tourism bodies (private and public sector) Destination authorities/ municipalities/ destination management organisations (NTO s/dmo s) s) Tour operators Suppliers and manufacturers of EE/RE Suppliers and manufacturers of EE/RE

13 Project Scope Evaluation of current EE & RET use and practices in SME hotels and their needs Development of user-friendly toolkit on EE & RET for SME hotels. The toolkit comprises a: benchmarking tool least cost planning methodology to enable hotels to prioritise most cost-effective ti investments t for improvingi their EE & RET use examples of best practices in SME hotels of different types Making EE & RET more accessible to SME hotels: Assessment of EE & RET equipment, manufacturers, suppliers, range of costs and benefits of installation Identification of most suitable EE & RET for use in the EU hotel sector, including improved awareness of hotel staff and consumers Database of manufacturers and suppliers of EE & RET for the hotel sector Best practice ce guide on EE& RET use by SME hotels

14 Project Scope Testing the EETI programme in hotels in different pilot destinations: Generic training package that can be adapted to meet the needs of specific destinations across Europe besides pilot Use of the toolkit and formulation of EE & RET action plans by participating hotels Working with destination authorities (NTO s, DMO s) and networks to support EE & RET investment by hotels Communication and Dissemination: Project web site including regular progress reports; downloads section for project toolkit, training and communication materials Annual Conference and Partenariat - hotels, hotel associations & national tourism boards, destinations, EE & RET suppliers and manufacturers, tourism decision makers from the private and public sectors Build a European network with NTO s and DMO s and associations, to promote the project outcomes

15 WP 2 UNWTO Assessment of current practices, incentives and needs for energy efficiency, renewable energy use and energy management in the hotel sector WP 4 ADEME Practical guide for key energy efficiency i technologies, systems and providers adapted to tourism WP 7 / 8 UNWTO WP 3 UNEP Communications & Dissemination User friendly tool kit: Benchmarking Capacity building EE/RE Management & Investment EETI Components WP 6 IH&RA Pilot projects 4 types of destinations to test and refine the EETI tool-kit WP 5 ADEME Practical guide for key renewable energy technologies og es and providers adapted to tourism WP 1 UNWTO Management & Coordination

16 EETI Project Key Deliverables Online toolkit on EE & RET for SME hotels, including benchmarking tool, least cost planning methodology for prioritising iti i cost-effective ti investments t in EE & RET, based on following research: Handbook and best practice guide on EE & RET investments and use for SME hotels Database of manufacturers and suppliers of EE & RET for SME hotels Analysis and needs assessment on EE & RET use in the SME hotel sector across the EU (Sample size: 5,000 hotels) Key interventions identified for improving EE & RET use differentiated by types of hotels, regional climates, etc. Database of manufacturers and suppliers of EE & RET for SME hotels Formulation of action plans on EE & RET use by 1,500 hotels

17 EETI: Key Deliverables and Partnerships Online dissemination of EETI tools and materials will be strongly gy supported by NTO s/dmo s and associations which will be invited to join the End User Advisory Group (EUAG) and offered the possibility to act as project partners. These actors will be able to take the full benefit and coownership of the web-site with the commitment of having it translated in their national languages, thus raising the awareness and promoting know-how in EE and RET in tourism amongst the key stakeholders. * All tools and materials will be initially available in English and subsequently translated in other languages by committed partners on destination levels

18 We invite you to joining forces for change by engaging and demonstrating ti innovation and impact through h UN-Business Partnerships For more information please contact the EETI Project Coordinator: Zoritsa Urosevic Executive Secretary UNWTO Business Council zurosevic@unwto.org

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