CORPORATE PARTNER PROGRAM RIDER UNIVERSTIY ATHLETICS 2083 LAWRENCEVILLE RD. LAWRENCEVILLE, NJ 08648
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1 CORPORATE PARTNER PROGRAM RIDER UNIVERSTIY ATHLETICS 2083 LAWRENCEVILLE RD. LAWRENCEVILLE, NJ 08648
2 RIDER UNIVERSITY Founded in 1865, Rider University is a private, non-profit, nonsectarian institution widely recognized for its accredited business and education programs. The Lawrenceville, NJ, campus is situated on 353 acres while Rider s Westminster Choir College campus is located on a 23 acre campus in Princeton. The University s inclusion in The Princeton Review s list of The Best 345 Colleges exemplifies its proven commitment to academic success. On the athletics side, our exceptional students, loyal fans and dedicated alumni are attracted to Rider because it offers a welcome home near the thriving New York City and Philadelphia markets.
3 ACADEMIC SUCCESS Rider student-athletes posted a 3.06 average semester GPA during spring 2012, tied for second-best in Rider history. Rider student-athletes have a higher average GPA and graduation rate than the general Rider student population. 95% of graduates are successfully employed or pursuing other degrees. Overall, 69% of Rider s varsity squads had a 3.0 or better team average.
4 FANS & ALUMNI DEMOGRAPHICS Alumni income 35% above national average. Average event attendee household income exceeds $52,000. Over 70% of attendees own their own homes. Over 90% of attendees possess major credit cards. Over 72% of attendees own two or more motor vehicles. Over 37% of attendees have children. 50% of all fans have attended or graduated college. Approximately 1,100 graduates each year. Over 57,000 total alumni approximately 32,000 within 30 mile radius of Rider.
5 METRO ATLANTIC ATHLETIC CONFERENCE Rider University officially joined the MAAC in the fall of The Metro Atlantic Athletic Conference is in its 33rd year of existence having been founded in The MAAC is currently comprised of eleven institutions bound by the sound principles of quality and integrity in academics and excellence in athletics. The eleven institutions are: Canisius College Buffalo, NY 4,800 students/30,000 alumni Fairfield University Fairfield, CT 3,800 students/30,000 alumni Iona College New Rochelle, NY 5,500 students/35,000 alumni Manhattan College Riverdale, NY 3,400 students/40,000 alumni Marist College Poughkeepsie, NY 3,700 students/15,500 alumni Monmouth University West Long Branch, NJ 6,500 students/35,000 alumni Niagara University Niagara Falls, NY 3,800 students/28,000 alumni Quinnipiac University Hamden, Ct 8,400 students/60,000 alumni RIDER UNIVERSITY Lawrenceville, NJ 5,700 students/57,000 alumni Saint Peter s College Jersey City, NJ 4,800 students/30,000 alumni Siena College Albany, NY 2,700 students/23,000 alumni
6 Why Partner With the Broncs? Identity - Partner with a respected NCAA Division I athletics program competing in the Metro Atlantic Athletic Conference (MAAC), Colonial Athletic Conference (wrestling) and the Northeast Conference (field hockey). Location - Establish a presence throughout the Mercer County market and in two of the top media markets in the country - New York and Philadelphia. Exposure - Reach national and regional audiences through television exposure on ESPN, ESPN2, ESPNU, and espn3.com as well as the Comcast Sports Network (CSN). Additional exposure is available via live and on-demand video and audio streaming on the Rider Athletics website through BroncVision. Connection Network with our 57,000 alumni, and over 5,000 undergraduate and graduate students and nearly 1,000 faculty and staff who proudly support Rider Athletics. Quality - Rider s rich tradition of academic and athletic success has helped distinguish the University as one of the region s top institutions.
7 TITLE SPONSOR Agreement Would Provide the Following: COST $20,000.00/Year GOLF GALA - Sponsor will receive name recognition on all advertising and promotional materials, event signage, banquet program, press release, and a tee sign. Sponsor will also receive two (2) foursomes; ARENA SIGNAGE Fixed logo signage in Alumni Gym and at all outdoor venues (Pittaro Baseball Field, Herb & Joan Young Softball Field, Turf Field Complex, Coppola Pool and outdoor track); LED SIGNAGE - LED courtside signage will appear during all home contests in Alumni Gym; VIDEO BOARD SIGNAGE Video board signage wil appear during all home contest in Alumni Gym; POLE PAD SIGNAGE - Sponsor name will appear on end line basketball stanchion pole pads; RADIO EXPOSURE - Sponsor will receive 2 minutes of commercial ad time for every men s and women s home and away basketball broadcast on FM The Bronc. In addition, ads promoting company as presenting sponsor of special items (i.e. Coaches Report, Starting Line-Up, Out-of-Town Scoreboard) will be aired; COACH S SHOW Sponsor will receive 1 minute of commercial ad time during 30-minute broadcast of the Rider Men s Basketball Radio Show taking place weekly on FM The Bronc;
8 TITLE SPONSOR, CONTINUED: WEBSITE ADVERTISEMENT Sponsor ad will appear on - the official Website for Rider Athletics which receives approximately 5,289 unique visits per month; LIVE & ON-DEMAND VIDEOSTREAMING EXPOSURE - Signage & logo visibility during all home videostreamed events done via BroncVision (basketball, wrestling, volleyball, soccer, field hockey); GAME PROGRAMS - A full page ad will appear in game day program for men s and women s basketball; BASKETBALL POSTERS - Sponsor logo will appear on men s and women s basketball posters; NEWSPAPER EXPOSURE - Name will appear in game day display ad for select basketball games; PUBLIC ADDRESS ANNOUNCEMENT - Sponsor will receive public address announcement recognizing affiliation with Rider Athletics corporate partner program at every home contest; SEASON LONG CONTEST PROMOTION - Special promotional contest will be run at home athletic events promoting and distributing product or business;
9 TITLE SPONSOR, CONTINUED: JR. BRONCS CLUB - Sponsor can give back to the community by helping Rider Athletics provide opportunities for youth to attend athletic events. Sponsor name will appear on the back of t-shirt given to each member and on all promotional materials. Club membership for youth includes t-shirt, autograph sessions with Rider athletes, free admission to all athletic events, membership card, and more; STUDENT-ATHLETE RECRUITMENT PROGRAMS - Sponsor can have access to Rider s student-athletes to assist with recruitment of interns and full-time employees; ADDITIONAL OPPORTUNITIES FOR EXPOSURE - Metro Atlantic Athletic Conference (MAAC) Outdoor Track and Field Championships (hosted by Rider each May) and Midnight MAACness (Rider s annual celebration of the start of basketball season).
10 MAJOR SPONSOR Agreement Would Include the Following: Cost $10,000/Year GOLF GALA - Sponsor will receive name recognition on all advertising and promotional materials, event signage, banquet program and a tee sign. Sponsor will also receive one (1) foursome; ARENA SIGNAGE - Fixed logo signage placed in Alumni Gym and outdoor venues (Pittaro Baseball Field, soccer complex, Herb & Joan Young Softball Field, turf field and outdoor track); LED SIGNAGE - LED courtside signage will appear during all home contests in Alumni Gym; VIDEO BOARD SIGNAGE Video board signage will appear during all home contest in Alumni Gym; WEBSITE ADVERTISEMENT Sponsor ad will appear on - the official Website for Rider Athletics which receives approximately 5,289 unique visits per month; LIVE & ON-DEMAND VIDEOSTREAMING EXPOSURE - Signage & logo visibility during all home videostreamed events done via BroncVision (basketball, wrestling, volleyball, soccer, field hockey);
11 MAJOR SPONSOR, CONTINUED: RADIO & AUDIO STREAMING EXPOSURE - Sponsor will receive 1 minute of commercial ad time for every men s and women s home and away basketball broadcast on FM The Bronc and via audiostream on the athletics website; COACH S SHOW Sponsor will receive 30-seconds of commercial ad time during 30-minute broadcast of the Rider Men s Basketball Radio Show taking place weekly on FM The Bronc; GAME PROGRAMS - A full-page ad will appear in game day program for men s and women s basketball; PUBLIC ADDRESS ANNOUNCEMENT - Sponsor will receive public address announcement recognizing affiliation with Rider Athletics corporate partner program at every home contest.
12 CORPORATE SPONSOR Agreement Would Include the Following: Cost $7,500/Year GOLF GALA - Sponsor will receive name recognition on event signage, banquet program and a tee sign. Sponsor will also receive one (1) foursome; ARENA SIGNAGE - Fixed logo signage placed in Alumni Gym and at one outdoor venue of choice (Pittaro Baseball Field, Herb & Joan Young Softball Field, turf field, Coppola Pool or outdoor track); LED SIGNAGE - LED courtside signage will appear during all home contests in Alumni Gym; VIDEO BOARD SIGNAGE Video board signage wil appear during all home contest in Alumni Gym;LIVE AND ON- DEMAND VIDEOSTREAMING EXPOSURE - Signage & logo visibility during all home videostreamed events done via BroncVision (basketball, wrestling, volleyball, soccer, field hockey); RADIO & AUDIO STREAMING EXPOSURE - Sponsor will receive 1 minute of commercial ad time for every men s and women s home and away basketball broadcast on FM The Bronc and via audiostream on the athletics website;
13 CORPORATE SPONSOR, CONTINUED: GAME PROGRAMS - A quarter-page ad will appear in game day program for men s and women s basketball; PUBLIC ADDRESS ANNOUNCEMENT - Sponsor will receive public address announcement recognizing affiliation with Rider Athletics corporate partner program at every home contest.
14 DIGITAL MEDIA SPONSOR Agreement Would Include the Following: Cost $5,500/Year LED SIGNAGE - LED courtside signage will appear during all home contests in Alumni Gym; VIDEO BOARD AD Video board ad will appear during all home contest in Alumni Gym; WEBSITE ADVERTISEMENT Sponsor ad will appear on - the official Website for Rider Athletics which receives approximately 20,000 visits per month, 5,000 unique visits; LIVE & ON-DEMAND VIDEOSTREAMING EXPOSURE - Signage & logo visibility during all home videostreamed events done via BroncVision (basketball, wrestling, volleyball, soccer, field hockey); RADIO & AUDIO STREAMING EXPOSURE - Sponsor will receive 1 minute of commercial ad time for every men s and women s home and away basketball broadcast on FM The Bronc and via audiostream on the athletics website; PUBLIC ADDRESS ANNOUNCEMENT - Sponsor will receive public address announcement recognizing affiliation with Rider Athletics corporate partner program at every home contest.
15 ONLINE STREAMING ELEMENTS Title Sponsor $10,000 Commercial Spots $2,000 (30-Second) - $3,000 (60-Second) Starting Lineups... $2,000 Half Time... $2,000 Pre Game.. $2,000 Post Game... $2,000 Out of Town Scoreboard... $1,000 Play of the Game.. $1,000 Highlights. $3,000 Game Replays.... $2,500
16 TARGET SPONSOR Individual Element Pricing: Ranges up to $4,000 Signage Alumni Gymnasium Fixed Signage $2,500 Video Board Graphics $3,000 LED Courtside Graphics....$3,000 Pole Pad Signage.$3,500 Coppola Pool 4 x 8 Fixed Signage.$1,500 Bleacher Banner $1,000 Sonny Pittaro Baseball Field, Herb & Joan Young Softball Field, Ben Cohen Field, Track Complex 4 x 8 Fixed Signage $1,500 Bleacher Banner..$1,000 Community Relations Jr. Broncs Club Sponsor - Membership for local youth (sponsors 10 kids).$250
17 TARGET SPONSOR Summer Camp Scholarship Program: Sponsor Membership for Local Youth - $400 per camper Court Vision Boy s Basketball Camp Donovan-Milligan Girl s Basketball Camp Field Hockey Camp Soccer Excellence Camp Annual Gala Golf Event (Sept. 10, 2012): Participant Gifts...$3, Beverage Carts..$3, Select Hole Sponsor $2, Cocktail Hour..$2, Lunch Sponsor...$2, Foursome and Tee Sign.$1, Tee Sign..$ Individual Golf Sponsor..$ Reception/Dinner Individual Sponsor $125.00
18 TARGET SPONSOR Game Day Promotions: Men s and Women s Basketball: On-court Promotion (all games) -.$2,500 On-Court Promotion (per game) -.$500 Game Sponsorship/Hospitality (per game) -.$1,500 All Other Sports: In-Game promotion (all games) -..$2,000 In-Game Promotion (per game) -..$200 Hospitality (per game) -..$750 Radio: 30-Second commercial during each men s and women s basketball broadcast - $2, Second commercial during each men s and women s basketball broadcast - $3,000 In-Game Element/Live Read (i.e. starting lineup, Drive of the Game) - $3,500 All of the above radio elements also include in-game mention and billboards.
19 TARGET SPONSOR Publications/Print Materials Men s and Women s Basketball Game Program Quarter page (b/w only) - $500 Half page (b/w only) - $1,000 Full Page (b/w only) - $2,000 Back Cover (full color) - 4,000 All Other Sports Schedule Cards (2,500 of each) Fall Sports (8 panel card) - $2,500 Winter Sports (non-basketball 4 panel card) - $2,500 Spring Sports (6 panel card) - $2,500 Schedule Cards Men (5,000) - $2,500 Women (1,500) - $2,500 Visitors Guide Half page - $400 Full page - $800 On-line Guide - $1,000 Posters Men (1,500) - $2,000 Women (1,500) - $2,000
20 JOIN TEAM TODAY! To schedule an appointment or join the Rider Athletics corporate partner program, contact: Karin Torchia Associate Athletic Director, External Operations & Development Donte Carty Coordinator of Marketing and Promotions
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