International Business Development Advisory
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1 International Business Development Advisory Corporate Profile
2 Introduction Outsource Brazil is a sister company and the international arm of VF Corporation, a holding company with activities in the private and public sectors in Brazil. Founded in 2001, Outsource Brazil s primary goal is to promote an international business development platform, designing and implementing strategies, organic and inorganic, for foreign companies wanting to penetrate and accelerate growth in Brazil; and for Brazilian companies wanting to develop new markets in other geographies. Its Executive Team has over 50 years of combined experience in Business, Outsourcing and Technology management, having been active in South America, the United States, Europe and Asia, where they have developed great expertise and an extensive business relationship network. Our engagement model provides actionable advice backed with deep domain expertise. As an Advisory partner, we understand both sides of the equation and apply breadth of expertise and relationships to streamline the process, walk the talk and remove the element of risk. Outsource Brazil has a successful track record in bridging the gap between strategic decisionmaking and effective execution. Using an intensive hands-on approach we advise and assist our clients in navigating intelligently through all stages of the business development process. Whether it is an IT outsourcing project or an offshore BPO initiative, we can advise on the right-shoring strategy, assist in selecting the appropriate vendor or partner and facilitate in negotiating Contracts, Joint Ventures or Acquisitions. Leveraging our understanding of off-shoring trends, we also advise and assist Government Agencies of emerging regions in positioning and promoting their regions as outsourcing hubs. Our Vision is focused on helping our clients become more competitive and profitable in their business in new markets and verticals by utilizing our executive management consulting experience. Mision To continuously improve our customer s ability to efficiently develop new markets and new geographies
3 Organic Growth Outsource Brazil uses its expertise and capabilities to clearly understand the demands of our clients potential customer base in the target markets and segments. We aim to specifically characterize the product/service needs of markets and potential customers, their experience and impressions of different vendors, and how they can be better served. Benchmarking Outsource Brazil uses benchmarking to compare our clients versus competitors and best-inclass entities on key process and functional variables. Specifically, we identify how others fare on certain metrics versus our clients, while ensuring that we are looking at similar situations. In addition, Outsource Brazil works to understand which activities allow the strongest companies to fare best, so that our clients can actively implement best practices into their processes. Opportunity Qualification Outsource Brazil works with a proven methodology which allows us to quickly screen hundreds of sales leads into the best opportunities for our clients. By assessing the actual product/service needs and willingness to switch providers, impression of different vendors, accounts ability to pay, Outsource Brazil confidently provides a model for a sales force to utilize. In addition, we are capable of providing specific roadmaps for our clients to succeed at individual accounts, including profiles of key decision makers and key influencers, stated demonstration of demand, and steps necessary to win the business. New Geographies and Segments Outsource Brazil supports the introduction of new technologies and services to commercial markets. This includes strategic recommendations on acquisition, strategic alliances and divestiture. To support the development of new markets and segments, and the commercialization of new technologies and services, Outsource Brazil provides the following services: Market Assessment Business Case Development Competitive Analyses Marketing Strategy Development Integrated Sales and Marketing Systems Operational Strategy Development Partner Screening Strategic Hiring Customer Analysis and Audit Channel Audits Business Model Refinement Senior Management Advice and Counsel
4 Inorganic Growth Outsource Brazil services work from pre-deal, through deal execution, into the support of ongoing operations once the transaction is complete. Pre-Deal Acquisition Analysis and Due Diligence Negotiation Support Post Due Diligence Market Assessment Business Case Development (Includes Deal Structuring) Partner Screening/Indexing Execution Support Services Our Execution Support Services focus on supporting the near and long term issues related to a successful inorganic growth strategy. Our team enhances the typical internal and external resources used by our clients. Post-Deal Strategic Hiring Competitive Analysis Customer Analysis/Audit Channel Auditing Business-Model Refinement Marketing Strategy Development Operational Strategy Development Post Due Diligence Traditional resources are focused on doing a deal. Outsource Brazil s focus is on doing the right deal to achieve corporate objectives. Early Stage Investment: Assessment and ranking of potential acquisition candidates to generate an index of target opportunities. Late Stage Support: Real-time analysis of deal assumptions to drive deal valuation and to identify potential longer-term operational issues for our clients. Acquisition Support With our methodology, Outsource Brazil helps its clients make well-educated decisions on acquisition opportunities. Our model incorporates an assessment of the attractiveness of potential acquisition targets through an in-depth analysis of their market position, competitive strengths and weaknesses, management depth, and customer relationships. Outsource Brazil s process goes in far more depth than the standard investment banking due diligence process. Our clients for this service range from smaller VCs through Fortune 500 corporations. Strategic Alliance Our clients realize the opportunity to reach new markets and products/services through a formal alliance capability. When identified and structured properly from a value proposition stand point, strategic alliances can provide the same functional benefits as acquisition without the investment cost.
5 Executive Team Robert Janssen, a dual citizen of the United States and Brazil, began his career in the IT sector in He occupied several executive positions in American and Brazilian corporations, focused in international business development until Today, he is the managing partner for Outsource Brazil, providing advisory services for business growth and market development strategies for organizations wanting to expand business in the North and South American markets, Europe and Asia. Robert is one of the most sought speakers on Brazilian Information Technology concerns, having delivered over 150 presentations around the five continents. He also maintains a special informative blog: www. brasilexportati.com Alexandre Chrokatt de Sá, is a seasoned executive with 26 years experience in the outsourcing/off-shoring space. He held executive positions at EDS and CPM Braxis, where he was responsible for establishing their global delivery services practice. In both organizations, he was recognized for his ability to work with multiple cultures, and developed a global network that provided him the opportunity to experience a large variety of roles, in different countries and for different industries. Alexandre is an experienced administrator, having managed IT operations of 500+ staff and budgets of 50+ million US dollars. He has managed business operations in 3 countries simultaneously and global programs with more than 1,300 staff located in all continents. Alexandre Rosa, is an Electronic Engineer with an MBA in IT Governance. He started his career in 1997 as one of the team leaders for the Y2K program deployment for the largest Brazilian editorial conglomerate Editora Abril. After that, Alexandre was selected to become part of a special team that would build the first Latin American Data Center for Optiglobe, today Tivit. He has developed a Data Center Best Practices Plan with focus on the business that has become the standard for several industries, including Finance, Petrochemical, Automotive, Retail, Communications, Transportation & Logistics and Government. Today, Alexandre is recognized as one of the top executives in his field, having implemented several data centers not only in Brazil, but also in North America, Europe and Asia.
6 Robert (Bob) Hartmann, has been involved in outsourcing for the past 25 years, working with companies like EDS USA and Logica London. While working for these companies, he participated in business development and program management roles in North America, Europe, Mexico and Brazil. After leaving Logicahe began working with off-shore companies whose strategic plan was to penetrate the off-shore outsourcing markets in North America and Europe. He has been involved with outsourcing/offshoring projects in India, Malaysia and China. Bob, as he likes to be called, has his areas of expertise in strategic planning, alliance management and tactical. planning and execution. Fritz Schritchte is Managing Partner of Diversified Global and has 20 years of International experience in IT marketing, business development and fund raising. In management roles at IDG, CMP, Nikkei and his own companies, Fritz has launched new business ventures in Europe, South America, Russia, the US and Asia. Fritz has built a strong network of investors and business partners to help clients in mobile technology, IT and clean energy build their businesses and expand into new markets. He also maintains a social network focused clean technology and green IT practices ( Fritz lives in California with his wife and two sons. Luciane Schutte has been working in the IT sector for the last 28 years. She launched multiple business ventures in Brazil, established national and international partnerships, raised funds, developed associations with government entities, and coordinated the technical and commercial teams. Was directly responsible for the successful strategy planning and deployment for several companies in their market penetration objectives of the Brazilian marketplace. Her experience different segments such as - B2B, Media, Supply Chain and others - also contributed to her ability to define the best positioning for each company regarding the local market characteristics and business perspectives. She has also provided business advisory for Brazilian companies to open up their operations outside Brazil including distribution channel definition, competitive analysis, market assessment and advice for the American and European markets, under the government initiative to promote the export of Brazilian Software - Brasil-IT. BRUNO MICHELOTTO is a experienced Start-up and Transformation manager, having done both in Latin America and EMEA, for external and internal clients. With more than 20 years of IT areas like Business Development, Sales Support, Consulting, Programme Management, Business Management, and Delivery of Offshore projects. Bruno has extensive knowledge and line management experience. Bruno has more than 15 years of Offshore working experience, developing and closing offshore deals, and delivering on the expected cost, time and quality. Bruno has extensive and successful track record working on both sending and receiving offshore sides in the Americas and European markets (USA, Brazil, Argentina, EU). As the sending side has working experience with Egypt, South Africa, and India. Also, has lead Outsource Due Diligence teams in bids for large companies.
7 What differentiates us Outsource Brazil works on a result-oriented advisory model providing applying some of the differentiators that make us stand out: Backed by a global team that has planned, negotiated and successfully executed several major outsourcing projects for various Fortune 500 companies Ability to go from offshore feasibility assessment to strategy to implementation - which enables a seamless and cost-effective offshoring process. Vast knowledge of the offshore outsourcing landscape allowing selection of the optimum offshoring model customized to the company s specific needs. Experience in facilitating major cross-border Joint Ventures, Acquisitions and Private Equity Investment deals. Extensive knowledge of specific industries and an approach that personalizes the advi sory services to the customer s needs and budget. Relationships with leading Infrastructure providers, Systems Integrators, Private Equity Firms and Service Providers in Brazil, United States, Europe and India to seamlessly implement any offshore IT or BPO initiative. Knowledge of latest methodologies, best practices and processes to enable a higher level of resource optimization, service quality, performance monitoring, operational efficiency and cost savings. Database of pre-qualified offshore service providers based on track record, service deliv ery quality, infrastructure, financial strength and capabilities to make the vendor or part ner selection process more efficient and cost-effective. Headquarters: Brazil Rio de Janeiro Rua Dona Mariana, 213/403 Botafogo CEP Phone: United States Monterey, California 1567 Sonado Road Pebble Beach Phone:
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