ASIRVAD TODAY SCHOLARSHIP FROM THE DESK OF CHAIRMAN... ADF IN PRINT MEDIA PAYROLL ADF ACTIVITIES GIVING

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1 ASIRVAD TODAY (A Quarterly News Bulletin of Asirvad Development Foundation) ASIRVAD DEVELOPMENT FOUNDATION (ADF) VOL. : 1 Issue No. : 4 for Internal Circulation Only (July - Sept. 2011) 1 2 PAYROLL 3 ADF GIVING ACTIVITIES CHAIRMAN s LETTER CATCH THEM YOUNG PRIZE DISTRI- BUTION SCHOLARSHIP 7 ADF IN PRINT MEDIA FROM THE DESK OF CHAIRMAN... I am happy to be a part of the fourth issue of ASIRVAD TODAY N e w s l e t t e r c o v e r s a c t i v i t i e s commencing from the July 2011 to 30th September It is our belief and conviction that our Trust has been bestowed with an opportunity to redress some of the weaknesses that exist in our social fabric. Asirvad Development Foundation (ADF) which focused primarily on health related aspects of women, started providing education assistance to the poor students of the AMPL borrowers and other charitable activities now enlarged its scope of operations to Madurai and Thirunelveli divisions of AMPL. Free Health screening camps conducted in association with Private and Public Hospitals which was earlier confined to the borrowers of AMPL and their family members was extended to the public at large and the response from the public was overwhelming. Till today,7737 persons had totally benefited from the camps. At this juncture, I take this opportunity to thank all the Doctors and staff of these hospitals for their co-operation. It is pertinent to note that ADF has already left an indelible mark on the lives of these individuals. Pay Roll Giving was introduced in AMPL to solicit the participation of employees in the social activities and an inspiring majority of them are making monthly contributions and I take this moment to appreciate the valuable services rendered by Area Managers, Branch Managers and Field Development Officers of AMPL who also actively participated and assisted the staff of ADF and had contributed to the success of the health camps. ADF launched the Scholarship for School Students (SSS) with a view to provide better literacy to the general community and to bring inclusive development of society at the grass root level. The main target group of this program are children with single parenthood, children of deserted mothers, beneficiaries of Asirvad Microfinance Pvt. Ltd with poor economic background, refugees or people migrating due to any natural calamities, children those who are in Orphanages etc. This programme was launched in June 2011 and 36 students benefited from the same. 25 students with good educational performance received scholarships for this academic year st and 2nd ranks holders of the AMPL borrowers in higher secondary examinations (+2) in the 22 districts where AMPL has its operations were given 1st prize of Rs.10,000/- and 2nd Prize of Rs.5,000/- to motivate them respectively to pursue higher goals in education. As Chairman, I was overwhelmed to see the enthusiasm of those students to pursue higher education in their eyes. I am also glad to bring to your notice that Asirvad has inaugurated its charitable activities at the Thiurnelveli Division of AMPL and till today 750 persons had benefited from the free camps held in association with Dr. Agarwal s Eye Clinic, Tirunelveli, Nellai eye hospital and Bejan Singh Eye Hospital, Nagercoil ADF also has launched the rehabilitation programme and gave away 25kgs of rice and cash of Rs 500 to all affected members of AMPL at Arumuganeri when fire broke out in. their hutments. Our trust has plans to organize many social events for the benefit of the weaker sections to uplift their livelihood and standard of living in future with a view to help the poor sections of the society I take this opportunity to thank all the staff members of ADF who have made these charity efforts a great success. I thank the FDOs, BMs, AMs, DMs and everyone at AMPL for assisting the staff of ADF and also for coordinating with the borrowers and the general public. A small and humble beginning has been made and I firmly believe that with the help and support of other, ADF will continue its untiring work towards the charitable activities in the years to come. Sincerely,

2 PAY ROLL GIVING: VOLUNTARY CONTRIBUTION BY THE STAFF OF AMPL Asirvad development Foundation has introduced Pay Roll giving for all the employees of Asirvad Microfinance Pvt Ltd from November It is a voluntary and regular contribution from every interested staff of AMPL for charitable activities. This monthly contribution is bringing all the employees under one roof to help the poor, Marginalized and disadvantaged people in our society. This scheme has been implemented successfully in the six divisions; Chennai, Madurai, Coimbatore, Erode, Tirunelveli and Thanjavur of AMPL. Until September 2011, the employees of AMPL have contributed Rs. 2, 19,712 from their monthly salary and added themselves in this noble activity. OVERALL FREE MEDICAL CAMPS AT CHENNAI, MADURAI AND TIRUNELVELI Free Glass Distribution at an eye camp in Chennai Refraction test during free eye screening camp at Chennai

3 INAUGURATION OF ADF ACTIVITIES AT TIRUNELVELI In modern civilized society, women empowerment is getting attainment than any other cause because women are the better half of the world as well as human family. It is a great privilege for Asirvad in making difference in the lives of poor women.. On part of escalating its activities to southern districts of Tamilnadu, ADF has extended its activities to Tirunelveli Division of AMPL. Inauguration ceremony held at Ambasamudram on 29th July Mr.Raja Vaidyanadhan, Chairman, ADF was the chief guest of the program, During the iceremony the Chairman distributed scholarships for the school students and prizes to the children those who scored First and Second Prizes inadf's Catch Them Young program. Mr.Thangappan, Divisional Manager, AMPL delivered the vote of thanks. Mr.Samudram, Coordinator, ADF organized the program very well. Mr.Thangappan, Divisional Manager, Tirunelveli, Honoring the Chairman, ADF CATCH THEM YOUNG AT CHENNAI Mr.Raja Vaithiyanathan giving the cheque to the CTY beneficiary Catch Them Young is the educational assistance program of ADF for the beneficiary's children of Asirvad. Students who have scored first and second highest marks in their higher secondary final year examination, 2011 among all the beneficiary's children in each district of AMPL operations in Tamilnadu. Circular sent to all the divisional offices of AMPL and the information was made clear to each and every centers. CTY beneficary of Chennai ADF has received around six hundred mark lists from the six divisions of AMPL. The mark lists have been segregated according to district wise (22 operational districts of AMPL). Among Six Hundred students 22 students received first prizes and 22 students received second prizes. The prize distribution ceremony was inaugurated in Chennai by Mr.Raja Vaithiyanthan, Chairman, ADF.

4 CATCH THEM YOUNG AT MADURAI Mr.Raja vaithiyanathan giving the cheque to the CTY beneficiary Catch Them Young is one of the foremost programs of ADF particularly for the beneficiaries of AMPL. Asirvad Development Foundation has announced cash prize of Rs.10, 000 for the first mark scorers and Rs.5000 for the second mark scorers in Higher Secondary Examination 2011 among all the beneficiaries of AMPL in 22 operational districts, Tamilnadu. The prize distribution of Madurai Division was held at Madurai Divisional Office on 29th July The Chief Guest of the program was Mr.Rajavaithiyanathan Founder & Chairman, AMPL & ADF. Dr.Balabharathi and Dr.C.Ramlingeshwaran from partner hospital were presented during the ceremony. Mr.K.Suthakaran, Divisional Manager, AMPL Madurai Division, welcomed the gathering. Mr.Raja Vaidyanathan, Chairman, ADF delivered the speech on activities of ADF and catch them young program. Besides the speech, Chairman - ADF presented the cash awards for the prizewinners of Catch Them Young program. The Mr.Raja vaithiyanathan giving the cheque to the CTY beneficiary beneficiary s children who have scored first and second highest marks from the districts of Madurai, Dindugal, Theni and Virudhunagar received four first prizes of Rs.10, 000 and four students received four-second prizes of Rs.5, 000 each. To add more values to this program, ADF has sponsored scholarship for school students those who deserve for Education. The ultimate aim of this program is to eradicate school dropouts and the target group of this scheme is the children of single parenthood, children of widows and migrated children due to natural calamities. Totally, eight students received scholarship out of this program. The program concluded with vote of thanks by Mr.Sekaran, Coordinator, ADF, Madurai Divion. End of this program was more emotional, the parents and children of Catch Them Young and Scholarship of the School Students conveyed their wholehearted thanks to Shri Raja vaithiyanathan. CATCH THEM YOUNG PRIZE DISTRIBUTION AT THANJAVUR Mr. S.Gopinath, Head- Operation giving the cheque to the CTY beneficiary Thanjavur is t h e o n l y d i v i s i o n c o v e r i n g m a x i m u m number of A M P L operational districts in Tamilnadu. A s i r v a d Development Foundation has announced prizes for the students who have scored first and second marks in their Higher Secondary Examination 2011 among the AMPL beneficiary s children in six districts of Thanjavur Division. The prize distribution held in a simple manner on 10th August 2011 at Thanjavur Divisional Office. Mr.S.Gopinath, Head Operations, AMPL and Mr.M.P.Tolerence Samuel, Senior Divisional Manager, AMPL presented the prizes to the toppers. The p r o g r a m started with w e l c o m e address by M r. S a b a r i n a t h a n, Divisional M a n a g e r, and Thanjavur Division. Mr.M.P.Tolerence Samuel, Senior D.M. giving the cheque to the CTY beneficiary Mr.Gopinath addressed the gathering about AMPL operations and its effectiveness on poor people s life, followed by him Mr.M.P. Tolerence Samuel explained the students about charity activities of Asirvad and the scheme of Catch Them Young. The first and second mark scorers from the districts of Thanjavur, Ariyalur, Nagapattinam, Pudukottai, Tiruvarur and Trichy participated and received the prizes.

5 CATCH THEM YOUNG PRIZE DISTRIBUTION AT TIRUNELVELI The chairman, ADF, K.P.D.Prabhakaran, State wise President, Red Cross, Mr.Thangappan, Divisional Manager - AMPL Tirunelveli is one of the providential division had chances to receive more number of welfare activities on the inauguration of ADF's activity at Tirunelveli. Several prizes were distributed at the Inaugural ceremony of ADF's activity at Tirunelveli Division of AMPL. Tirunelveli Division is covering four districts in Tamilnadu. Eight students received four First prizes and four second prizes from the districts of Mr.Raja Vaithiyanathan giving the cheque to the CTY beneficiary Tirunelveli Tuticorin, Kanyakumari and Virudhunagar. The student received their cash prize from the Chairman, ADF in the presence of Mr.Thangappan, Divisional Manager, AMPL, Mr.Samudram, Coordinator, ADF and AMPL Area/Branch Managers. Nine students from poor economic background received Educational scholarships from ADF for this education year PRIZE DISTRIBUTION AT COIMBATORE DIVISION Staff of AMPL giving the cheque to the CTY beneficiary at Coimbatore Staff of AMPL giving the cheque to the CTY beneficiary at Coimbatore PRIZE DISTRIBUTION AT ERODE DIVISION Ms.Shenbagavadivu, Admin Officer, giving the cheque to the CTY beneficiary at Erode Catch Them Young Prize winners and their parents

6 SCHOLARSHIP FOR SCHOOL STUDENTS (SSS) The Chairman, ADF, Giving educational Scholarship at Tirunelveli The Chairman, ADF, Giving educational Scholarship at Madurai A s i r v a d D e v e l o p m e n t Foundation has i n t r o d u c e d 'Scholarship for School Students ( S S S ) s c h e m e designed for the schoolchildren who drop out from their school due to financial crisis. SSS scheme is not only concentrating o n f i n a n c i a l s u p p o r t, t h i s scheme is also providing over all motivation to the s t u d e n t s t o continue their education. The main target groups of this program are children with single parenthood, children of deserted mothers, beneficiaries of Asirvad Microfinance Pvt. Ltd with poor economic background, refugees or people migrating due to any natural calamities, Children those who are in Orphanages etc. This is also one of the best Ms.Nundiyny, Fundraising Officer, ADF giving educational Scholarship roots from the Banyan of Asirvad Development Foundation (ADF). Under the shadow of this ADF's Banyan, several students will be provided water to quench their thirst of education. The program was initially introduced at Chennai, Madurai and Tirunelveli Divisions of AMPL, is planning to implement this program in other parts of Tamilnadu in the near future. As on dated 30th September 2011, thirty students from Chennai, Madurai and Tirunelveli Divisions students deserve for education with good educational performance, received scholarships for this academic year Madurai. REHABILITATION MEASURES BY ASIRAVAD DEVELOPMENTFOUNDATION Helping hand is better than praying lips Mother Theresa. On 1st September 2011, Thursday a fire accident occurred at a hamlet called Kuranganthattu, which falls under AMPL s Arumuganeri branch of T i r u c h e n d h u r Ta l u k, Tuticorin District. The fire broke out when Mr.Periyasamy, while asleep in his hut kicked the burning oil lamp and as the hut was made of dry Palmyra leaves was lit by fire instantaneously before Mr.Periyasamy and his wife Mrs.Muniammal could respond and douse the fire. The fire spread swiftly to the nearby huts engulfing 46 huts of which 12 huts were that of AMPL members. The people were stunned, because in a fraction of time their lives come on to the road. The situation was worse and people could not realise what is happening but well timed all the people s lives was s a v e d. A n e c e s s a r y rehabilitation measure taken by ADF was fast and apt, and gave away 25kgs of rice and cash of Rs 500 to all affected members of AMPL. 12 members of Asirvad Microfinance Pvt Ltd received these rehabilitation materials from ADF. Mr.Samudram, Coordinator-ADF along with Mr.Chinnadurai and Branch Manager and Mr.Rajendran, Area Manager gave away rice and cash to the AMPL members. (Victims of fire accident) The members of AMPL were surprised by the timely help of Asirvad Development Foundation. Really, they do not have words to convey their thanks to our Foundation and CASE STUDY - Ms.Bhakyalakshmi, Madurai Division Name : Bhakyalakshmi Age: 62 Place: Old Ayakudi, Pazhani, Madurai Division. Ms.Bhakyalakshmi is a non-beneficiary of AMPL, participated in the free eye screening camp held at Branch office of AMPL, Pazhani. Ms.Bhakyalakshmi is living with her sister Ms.Valli Nayagam, is a member of Asirvad Microfinance Pvt Ltd. Ms.Bhakyalakshmi lost her husband before five years and she has no children. She was having problem in her eyes for long time but she refused to ask help from her family members. When her sister brought Bhakyalakshmi to the camp, she was very much happy. In the camp doctors diagnosed that Ms.Bhakyalakshmi is having cataract problem in both of her eyes. She underwent surgery in both her eyes in Government Hospital, Pazhani now she restores her vision as before. She conveyed her wholehearted thanks to Asirvad for given this opportunity. She also stated, Asirvad not only brought back light to my eyes and for my life also.

7 CURRENT PARTNERS OF ASIRVAD DEVELOPMENT FOUNDATION CHENNAI: o Uma Eye Clinic, Annanagar, Chennai o SRM Dental University, Chennai o Sri ramachandra Dental University, Porur o Thai Moogambigai Dental College, Chennai MADURAI: o Dr.Nainar Eye Hospital, Madurai o Ultra Dental College Hospital, Madurai o Govt Rajaji Hospital, Madurai o Dr.Anilkumar Eye Hospital, Sivakasi o Government Hospital, Virudhunagar o Government Hospital, Dindugal TIRUNELVELI o Dr.Agarwal s Eye Hospital o Nellai Eye Care Institute, Tirunelveli o Bejan Singh Eye Hospital Private Limited (BSEM) FORTH COMING PROGRAMS o Care for Child o Mega Free Health Camps Editorial Board : Shri.S.V.Raja Vaidyanadhan -Patron Shri. K.Godwin John -Editor Ms. T.G.Padma - Editorial Team Ms. Maithili Vincent Editorial Team Ms. A.D.Nundiyny - Editorial Team Editorial Board Comments can be sent to: The Editor, ASIRVAD TODAY C/o. Asirvad Development Foundation 1st Floor, Deshabandhu Plaza, 47, Whites Road, Chennai adf@asirvad.org R.V.Graphics, Cell : ,