Build Your Total Online Presence Using Social Media. SCORE Memphis & Prepare1 1

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1 SCORE Memphis & Prepare1 1

2 SCORE Memphis & Prepare1 2

3 SCORE Memphis & Prepare1 3

4 SCORE Memphis & Prepare1 4

5 1 Internet Minute SCORE Memphis & Prepare1 5

6 4 Billion SCORE Memphis & Prepare1 6

7 KEYWORDS SCORE Memphis & Prepare1 7

8 B2C & B2B SCORE Memphis & Prepare1 8

9 SCORE Memphis & Prepare1 9

10 SCORE Memphis & Prepare1 10

11 SCORE Memphis & Prepare1 11

12 SCORE Memphis & Prepare1 12

13 SCORE Memphis & Prepare1 13

14 SOCIAL MEDIA SCORE Memphis & Prepare1 14

15 SCORE Memphis & Prepare1 15

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17 5 step plan Build Your Total Online 1. Have Goals 2. Have a Strategy & Tactics 3. Have great Content 4. Distribution (Tools & Apps) 5. Monitor & Adjust (Be Flexible SCORE Memphis & Prepare1 17

18 Be Tactical Define your topics Choose your social platforms Break them down into weekly articles Content is the fuel in Social Media SCORE Memphis & Prepare1 18

19 SCORE Memphis & Prepare1 19

20 SCORE Memphis & Prepare1 20

21 SCORE Memphis & Prepare1 21

22 Pitch Your Campaign to Journalists SCORE Memphis & Prepare1 22

23 SCORE Memphis & Prepare1 23

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34 SCORE Memphis & Prepare1 34

35 X SCORE Memphis & Prepare1 35

36 SCORE Memphis & Prepare1 36

37 1% SCORE Memphis & Prepare1 37

38 SCORE Memphis & Prepare1 38

39 Pay to Play SCORE Memphis & Prepare1 39

40 SCORE Memphis & Prepare1 40

41 SCORE Memphis & Prepare1 41

42 INSIGHTS SCORE Memphis & Prepare1 42

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47 Twitter.com Usernames should be less than 15 characters SCORE Memphis & Prepare1 47

48 SCORE Memphis & Prepare1 48

49 New Twitter Video Streaming SCORE Memphis & Prepare1 49

50 GIF SCORE Memphis & Prepare1 50

51 SCORE Memphis & Prepare1 51

52 Select a Campaign Hashtag Make it Unique #chamber #memphis #business #smallbusiness #localbusiness SCORE Memphis & Prepare1 52

53 TIPS Post 5+ times a day Use # hashtags 1-2 per post Create List s to follow people SCORE Memphis & Prepare1 53

54 SCORE Memphis & Prepare1 54

55 SCORE Memphis & Prepare1 55

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58 SCORE Memphis & Prepare1 58

59 SCORE Memphis & Prepare1 59

60 TIPS Build Your Total Online Fill out your Google+ Account Fill out your Google+ Local Info Post #hashtags when you post Use links in your about section back to website SCORE Memphis & Prepare1 60

61 SCORE Memphis & Prepare1 61

62 SCORE Memphis & Prepare1 62

63 PULSE SCORE Memphis & Prepare1 63

64 TIPS Have a good profile photo Use keywords Fill out skills Use LinkedIn Publisher Complete info about company SCORE Memphis & Prepare1 64

65 SCORE Memphis & Prepare1 65

66 MORE LEADS SCORE Memphis & Prepare1 66

67 SCORE Memphis & Prepare1 67

68 SCORE Memphis & Prepare1 68

69 The Sharing Economy UBER AirBnB SCORE Memphis & Prepare1 69

70 Get a G.R.A.S.P. SCORE Memphis & Prepare1 70

71 Goals- What are you trying to do? Reach- Who do you want to target? ABC s/aesthetics - What is the look and feel of overall experience? Socialality- What are you going to talk about? Promotion- How will people find you? SCORE Memphis & Prepare1 71

72 SCORE Memphis & Prepare1 72

73 Q & A SCORE Memphis & Prepare1 73

74 SCORE Memphis & Prepare1 74

Using Social Media Tools to Help You Find a Job

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