Job advertisements fall again
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- Madeleine Thornton
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1 Economics and Markets Research 100 Queen Street Melbourne Vic For release: 11:30am, 6 April 2009 Highlights Job advertisements fall again Job ads on the internet and in newspapers fell by 8.5% in March, taking the annual fall to 44.6% Newspaper job ads fell by 6.6% while internet job ads dropped by 8.6% Job advertisements are at a level consistent with rising unemployment over the year ahead. Total job advertisements The ANZ Job Advertisements Series released today showed the total number of jobs advertised in major metropolitan newspapers and on the internet fell by 8.5% in March to a weekly average of 147,804 per week. The total number of advertisements in March was 44.6% lower than 12 months earlier. In trend terms, the total number of job advertisements fell by 7.5% in March to be 43.6% lower than 12 months earlier. (See Table 1) Newspaper job advertisements The number of job advertisements in major metropolitan newspapers decreased by 6.6% in March to an average of 7,958 per week. This follows a 25.2% drop in February. Newspaper advertisements are now 53.4% lower than in March In trend terms, the number of newspaper job advertisements fell by 8.5% in March to be 55.3% lower than a year ago. (See Table 2) The fall in newspaper job advertisements in March was driven by decreases in most states and territories. The largest falls in percentage terms were in New South Wales (-9.2%), Victoria (-8.5%) and Queensland (-7.5%). There were also falls in Tasmania (-6.7%), South Australia (-4.9%) and Western Australia (-1.1%). The only states to experience a rise was the ACT (+1.1%) and the Northern Territory (+19.2%). (See Table 3) Internet job advertisements The number of internet job advertisements fell by 8.6% to average 139,846 per week, and were 44.0% lower than 12 months earlier. In trend terms, internet job advertisements fell by 7.4% in March to be 42.8% lower than in March (See Table 4) ANZ Head of Australian Economics Warren Hogan, said: ANZ Job Ads were once again very weak in March. The total number of job ads fell 8.5% taking the annual rate of growth to -44.6%. This is the lowest rate of annual growth on record. Job ads were weak in both the newspaper and the internet format. Newspaper job ads fell 6.6% in March following February's 25.2% monthly decline. Newspaper job ads are now 53.0% lower than a year ago. This is the second lowest Australia and New Zealand Banking Group Limited ABN
2 2 annual growth on record after last month's decline of 55.4% ANZ newspaper job ads have now fallen by 61% since peaking in November This is approaching the 70% total peak-to-trough decline experienced over the 1990s recession, although this time the adjustment is happening at a quicker pace; in the 1990s the 70% decline in newspaper job ads occurred over a period of 35 months while the 61% decline experienced so far this time has occurred over 16 months. Internet job advertising is the weakest since records began in 2000 having fallen for 11 consecutive months to take annual growth to -44%. For us, the sustained decline in internet advertising confirms the signals evident in the newspaper series for some time now. That is, sharply falling ANZ job ads is consistent with an extended period of labour market weakness that is likely to see the unemployment rate heading higher throughout 2009 and ANZ Economics and Markets Research has revised our Australian growth forecasts and now expect the economy to contract by 1% in 2009 following a further downward revision to our forecasts for non-residential construction. As a result of these changes to our growth forecast and consistent with the latest ANZ Job Ads results we now expect the unemployment rate to exceed 8% next year. The former boom states of Queensland and Western Australia are experiencing the most extreme contraction in job advertising. In Queensland newspaper job ads have declined by 71% from the November 2007 peak while in Western Australia the contraction has been 67% over the same period. Australia's two-speed economy is fast disappearing but unfortunately the convergence of State economies appears to be happening via economic weakness. This week the ABS will report the official employment numbers for March. ANZ Economics expects a large decline in employment of 33,000. This is expected to push the unemployment rate to a new 4½-year high of 5.5%. For further comment contact: For distribution enquiries contact: Warren Hogan Katie Dean Vanessa O Shaughnessy Head of Australian Economics Senior Economist Media Relations Manager Tel: Tel: (03) Tel: (03) Warren.Hogan@anz.com Alex Joiner Economist Tel: (03) Alex.Joiner@anz.com Katie.Dean@anz.com Vanessa.O Shaughnessy@an z.com Next release: April 2009 Expected release date: Monday 4 May 2009 Note for editors: For some of the newspapers surveyed, the ANZ counts the number of advertisement bookings. Each booking may contain multiple advertisements. In addition, the ANZ series counts classified advertisements only, and does not include display advertisements. For these reasons, it would be incorrect to draw any inference or correlation from the ANZ series regarding advertising volumes or revenues from employment advertising in the newspapers surveyed. The ANZ series is not intended to, and should not, be used to assess the financial performance of any of the newspapers included in it. The order of some of the tables has changed.
3 3 Monthly trend growth in newspaper job advertisements and employment 8 % change from month earlier % change from month earlier Trend employment (right scale) Trend newspaper job ads, 6 months forward (left scale) Sources: ABS, The Labour Force (6202.0); ANZ. Annual changes in newspaper and internet job advertisements % change from year earlier (seasonally adjusted) Internet 20 0 Total Newspapers Note: Seasonal adjustment now done by ABS. Source: ANZ.
4 4 State and Territory newspaper data New South Wales Victoria Queensland Western Australia South Australia^ Tasmania Australian Capital Territory Northern Territory Trend Source: ANZ.
5 5 Table 1: Average Total number of newspaper and internet job advertisements per week Australia Original P.c. change over - Trend estimate (a) P.c. change over - Number Number Month Year Number Month Year , , , , Feb , , , Mar , , , Apr , , , May , , , Jun , , , Jul , , , Aug , , , Sep , , , Oct , , , Nov , , , Dec , , , Jan , , , Feb , , , Mar , , , Apr , , , May , , , Jun , , , Jul , , , Aug , , , Sep , , , Oct , , , Nov , , , Dec , , , Jan , , , Feb , , , Mar , , ,
6 6 Table 2: Average number of newspaper job advertisements per week Australia Original Trend estimate (a) P.c. change over - P.c. change over - Number Number Month Year Number Month Year , , , , Feb ,435 19, , Mar ,390 20, , Apr ,538 20, , May ,838 20, , Jun ,531 20, , Jul ,282 20, , Aug ,960 20, , Sep ,687 20, , Oct ,356 20, , Nov ,835 20, , Dec ,986 21, , Jan ,412 19, , Feb ,578 19, , Mar ,526 17, , Apr ,099 19, , May ,522 17, , Jun ,033 16, , Jul ,858 15, , Aug ,293 15, , Sep ,035 15, , Oct ,284 13, , Nov ,520 11, , Dec ,781 10, , Jan ,917 11, , Feb ,608 8, , Mar ,466 7, , (a) The trend estimates have been derived by applying a 13-term Henderson moving average to the seasonally adjusted series. While this smoothing technique enables estimates to be produced for the latest month, it does result in revisions to the most recent six months as additional observations become available.
7 7 Table 3: Average number of newspaper job advertisements per week - States and Territories Original Trend estimate (a) P.c. change over - P.c. change over - Number Number Month Year Number Month Year New South Wales - Oct ,934 3, , Nov ,455 3, , Dec ,588 2, , Jan ,942 3, , Feb ,735 2, , Mar ,386 2, , Victoria - Oct ,183 2, , Nov ,452 2, , Dec ,129 1, , Jan ,032 2, , Feb ,065 1, , Mar ,672 1, , Queensland - Oct ,969 1, , Nov ,470 1, , Dec , , Jan ,300 1, , Feb , , Mar South Australia - Oct ,563 1, , Nov ,310 1, , Dec , , Jan ,215 1, , Feb , Mar The above data are based on information provided by the following newspapers: The Sydney Morning Herald and The Daily Telegraph (NSW); The Age and The Herald-Sun (Victoria); The Courier-Mail (Queensland); and The Advertiser (South Australia).
8 8 Average number of newspaper job advertisements per week - States and Territories Original Trend estimate (a) P.c. change over - P.c. change over - Number Number Month Year Number Month Year Western Australia - Oct ,012 2, , Nov ,430 2, , Dec ,017 1, , Jan ,960 1, , Feb ,533 1, , Mar ,414 1, , Tasmania - Oct Nov Dec Jan Feb Mar ACT - Oct Nov Dec Jan Feb Mar Northern Territory - Oct Nov Dec Jan Feb Mar The above data are based on information provided by the following newspapers: The West Australian (Western Australia); The Mercury, The Examiner and The Advocate (Tasmania); The Canberra Times (Australian Capital Territory); and The NT News (Northern Territory).
9 9 Table 4: Average number of internet job advertisements per week Australia Original P.c. change over - Trend estimate (a) P.c. change over - Number Number Month Year Number Month Year , , , , Feb , , , Mar , , , Apr , , , May , , , Jun , , , Jul , , , Aug , , , Sep , , , Oct , , , Nov , , , Dec , , , Jan , , , Feb , , , Mar , , , Apr , , , May , , , Jun , , , Jul , , , Aug , , , Sep , , , Oct , , , Nov , , , Dec , , , Jan , , , Feb , , , Mar , , , The internet series counts the average number of advertisements carried by each of the sites contributing to the series on the same day of each week in the month indicated. The day (which is not necessarily the same for each site) is selected by the site operator as broadly representative of its activity levels. The above data are based on information provided by the operators of the following sites: Seek.com.au; Hudson Global Resources; and the Department of Employment and Workplace Relations (DEWR) Australian Job Search site, jobsearch.gov.au.
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