WHAT IS EMTECH DIGITAL LATAM 2018? WHAT IS MIT TECHNOLOGY REVIEW? WHAT IS OPINNO? WHY HOST AT IPADE? COMMUNICATION COMMUNICATION MATERIALS

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1 LAUNCH REPORT

2 CONTENTS WHAT IS EMTECH DIGITAL LATAM 2018? 3 WHAT IS MIT TECHNOLOGY REVIEW? 4 WHAT IS OPINNO? 5 WHY HOST AT IPADE? 6 COMMUNICATION 7-20 COMMUNICATION MATERIALS EMTECH DIGITAL LATAM 2018 OVERVIEW 30 ATTENDEES 31 VIDEO SUMMARY PHOTOS SIGNAGE SPONSORS SPEAKERS 47 OPINNO LATAM TEAM 48

3 WHAT IS EMTECH DIGITAL LATAM 2018? After years of success in San Francisco, MIT Technology Review presents, for the first time in Latin America, EmTech Digital LATAM that will display the latest and most innovative technologies that will transform companies and the way of doing business. Organized by Opinno and in collaboration with IPADE Business School, EmTech Digital LATAM will bring together more than 400 C-level attendees, pioneers and innovators. This event will help businessmen to understand and lead digital transformation by providing them with the intelligence and technologies required to keep their businesses relevant. EmTech Digital LATAM is the perfect platform for leaders, technology specialists and innovators to create synergies with academic communities in Mexico, Cambridge (USA), San Francisco and Madrid (Spain).

4 WHAT IS MIT TECHNOLOGY REVIEW? Published by The Massachusetts Institute of Technology, MIT Technology Review is the oldest and most prestigious international technology magazine. Since 2009, MIT Technology Review has partnered with Opinno, a global innovation consultancy firm, to bring EmTech Digital's magazine and events (including the Innovators Under 35 Awards) to Latin America and Europe. MIT Technology Review leads the global conversation about technologies that matter.

5 WHAT IS OPINNO? Opinno is a global innovation consultancy firm that supports companies by transforming their business model through the most innovative methodologies used by start-ups and entrepreneurs. Born in Silicon Valley in 2008, Opinno creates new customer-centric services and products that analyze work processes and generates agility for companies through technology. Opinno has developed its own work culture and methodology, which allows their 150 consultants to count on the support of the network's 50,000 experts for their projects.

6 WHY HOST AT IPADE? IPADE Business School was founded in 1967 with the aim of developing future leaders with the ability to drive social and economic growth, rooted in personal integrity, social responsibility and global vision. As the leading Latin American business school, boasts a community of 35,000 alumni in México and through partnerships with Harvard Business School and IESE Business School. With 50 years in academic excellency, IPADE has driven Mexican business development through humanist, entrepreneurial and business perfection training. With its collaboration in the first edition of the EmTech Digital LATAM, IPADE Business School confirms its commitment to business leadership, technological advancement and innovation.

7 COMMUNICATION

8 IPADE AGENDA

9 MEDIA MEDIA ATTENDING TO IPADE LAUNCH EVENT

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14 SOCIAL @EmTech Digital LATAM

15 SOCIAL MEDIA LAUNCH

16 SOCIAL MEDIA LAUNCH

17 SOCIAL MEDIA LAUNCH

18 SOCIAL MEDIA LAUNCH

19 SOCIAL MEDIA LAUNCH

20 COMMUNICATION MATERIAL

21 PRESS MATERIAL INVITATIONS

22 PRESS MATERIAL INVITATIONS

23 PRESS MATERIAL PRESS RELEASE

24 PRESS MATERIAL PRESS RELEASE

25 PRESS MATERIAL PRESS KIT

26 PRESS MATERIAL PRESS KIT

27 IPADE COMM. MATERIAL MAILING / FLYER

28 LAUNCHING MATERIAL THANK YOU MAILING

29 EMTECH DIGITAL LATAM 2018 LAUNCH OVERVIEW Media Outlet High impact interviews Press Conference Journalists council Attendees at IPADE Speakers Sponsors Contributors Official Hotel 8,6K 160 Followers on Twitter Likes on Facebook Strategic Academic Partner 3 Media partners Launch presentation at IPADE

30 ATTENDEES LAUNCH AT IPADE % Man % Woman Attendees 48 % 27 % 13 % CEO Senior Manager General 35 % 40 % 25 % Large companies Medium Companies Small Companies CDMX Puebla Edomex Sinaloa Jalisco Aguascalientes Querétaro San Luis Potosí

31 VIDEO SUMMARY EmTech Digital LATAM Video Teaser

32 VIDEO SUMMARY EmTech Digital LATAM Launch Summary Video New Fintech Industry. Alejandro Cosentino

33 VIDEO SUMMARY 10 breakthrough technologies 2017 Journalists couincil. The future of corporations

34 PHOTOS PRESS CONFERENCE: MAY 7, 2018

35 PHOTOS PRESS CONFERENCE: MAY 7, 2018

36 PHOTOS IPADE PRESENTATION: MAY 7, 2018

37 PHOTOS IPADE PRESENTATION: MAY 7, 2018

38 PHOTOS IPADE PRESENTATION: MAY 7, 2018

39 PHOTOS MEDIA INTERVIEWS AND JOURNALISTS COUNCIL

40 PHOTOS MEDIA INTERVIEWS AND JOURNALISTS COUNCIL

41 SIGNAGE

42 SIGNAGE

43 SIGNAGE

44 STRATEGIC ACADEMIC PARTNER EXCLUSIVE PARTNERS MEDIA PARTNERS

45 CONTRIBUTORS POWERED BY

46 SPEAKERS Alejandro Cosentino Ceo & founder Afluenta Sara Álvarez Innovation Consultant at Opinno LATAM

47 OPINNO LATAM TEAM Javier Iglesias General Director Opinno LATAM & Innovation Consultant Expert Crisleydi Durán EmTech Digital LATAM Director & Business Development Manager Fernando Mora Corporate Affairs & Business Development Director Opinno LATAM Mercedes Bouzas Business Development Manager Opinno LATAM Dulce Villa Alliances & Communication Analyst Opinno LATAM

48 THANK YOU! Contact: Crisleydi Durán EmTech Digital LATAM Director M