Reducing Trade Barriers

Transcription

1 Reducing Trade Barriers Enforce existing trade agreements Pursue new trade agreements that open up market opportunities Assist companies in overcoming standards-related barriers to trade Crack down on practices that harm U.S. companies like theft of IP

2 More NEI Information

3 Who we are, what we do U.S.-Hong Kong Trade National Export Initiative (NEI) Pacific Bridge Initiative (PBI)

4 Pacific Bridge Initiative Agreement between the USFCS and HKTDC to collaborate on achieving NEI objectives Encourages U.S. companies to leverage the Hong Kong platform to tap the China and broader Asian markets Statement of Intent signing held on November 15, 2010

5 Pacific Bridge Initiative

6 PBI: Priority Sectors Creative and entertainment industries Education and training services Financial services Healthcare, medical and biotechnology Information and communication technologies Licensing and professional / business services Renewable energy, environmental Testing / certification services Value-added food products, wine, and spirits

7 PBI: Activities Trade Fairs Business Missions Seminars / Conferences Media Outreach

8 Trade Fairs More U.S. companies and Pavilions at Hong Kong trade fairs Feature U.S. as partner country for selected fairs U.S. Commercial Service s Certified Trade Fair program Bring more Hong Kong companies to fairs in the U.S.

9 Trade Fairs Eco Expo Asia (Nov 3-6) U.S. Partner Country U.S. Exhibitors: 37 Regional Support: Buyers group organized by CS Guangzhou Office MDCP Grant / GEEP Sales: 6 sales valued at US$700,000, with $10 million in projected sales

10 Trade Fairs CosmoProf Asia (Nov 10-12) U.S. Exhibitors: 60 Regional Support: 5 buyers delegations (Vietnam, Russia, Turkey, China, Philippines), 17 regional market reports Sales: 10 sales valued at US$1.5 million with US$15 million in projected sales

11 PBI: Trade Fairs FILMART - Hong Kong International Film & TV Market (March 22-25) U.S. Exhibitors: 23 Regional Support: 8 buyers delegations Sales: 57 deals with estimated valued at US$600,000

12 Business Missions Inbound and outbound business missions Sector-specific missions to or through Hong Kong Help Hong Kong and U.S. companies understand new industry developments and explore partnerships HKTDC and the USCS plan to organize 20 outreach programs in the U.S. to promote the PBI

13 Business Missions Secretary Locke Clean Energy Mission (May 2010) First cabinet-level trade mission of Obama Administration Hong Kong, Shanghai, Beijing Delegation of 25 companies

14 Business Missions Study trip to Shenzhen for U.S. Eco Exhibitors (November 2010)

15 Business Missions Hong Kong Zhuhai Road Show to Boston and Philadelphia (March 2010)

16 Seminars / Conferences SME Expo Hong Kong Forum Asia Pacific Business Opportunities Conference Hong Kong-U.S. Business Council Plenary Session Sector-specific and market access seminars and conferences (such as the Asian Financial Forum, etc) Others

17 Media Outreach

18 Media Outreach

19 Media Outreach

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22 PBI: Benefits.. Hong Kong is well positioned to help U.S. companies looking to increase exports to this region. Hong Kong companies can also benefit by using U.S. companies competitive advantages in various fields to explore more opportunities in this vast regional market. HKTDC Press Release November 2010 Frederick Lam Executive Director, HKTDC

23 PBI: Win-Win This is the perfect example of a win-win situation. Hong Kong is really the gateway to Asia American companies coming into Hong Kong, not only see Hong Kong, but the markets beyond. and that s precisely where the Bridge Initiative comes in. HKTDC Interview November 2010 Suresh Kumar Assistant Secretary, Trade Promotion USDOC

24 Benefits to You More information about business opportunities More organizations involved in promoting U.S. exports Increased number of trade shows, missions, seminars, and other promotional platforms Increased number of U.S. companies interested in and ready to export Additional resources to help support all of the above

25 Thank You U.S. Consulate General U.S. Commercial Service Hong Kong & Macau Address: 26 Garden Road, Central, Hong Kong Tel: (852) Fax: (852) Website: