AWARDS PROGRAM SUBMISSION AND NOMINATION PACKET

Transcription

1 2018 AWARDS PROGRAM SUBMISSION AND NOMINATION PACKET Fostering a Tradition of Excellence American Association of Motor Vehicle Administrators

2 Contents AAMVA s Awards Program... 2 Submission Information... 2 Eligibility AAMVA Awards Entry Form... 3 Sample Submission... 4 Award Descriptions and Requirements for Submission... 7 Martha Irwin Award for Lifetime Achievement in Highway Safety... 7 Trailblazer Award... 9 Excellence in Government Partnership Award Innovative Use of Technology Award Customer Convenience Award...12 Improvement through Efficiencies Award...13 Community Service Award...14 Fraud Prevention and Detection Awards...15 Public Affairs and Consumer Education (PACE) Awards...19 All award submissions are the property of AAMVA and may be posted electronically and distributed for educational purposes. AAMVA 2018 Awards Program Submission and Nomination Packet 1

3 AAMVA s Awards Program AAMVA s awards program fosters a tradition of excellence in the motor vehicle and law enforcement community by honoring individuals, teams, and organizations who have committed their time and resources to safety and security initiatives, outstanding customer service, and public affairs and consumer educational programs throughout North America. Each year, AAMVA receives numerous outstanding submissions in each category and through a rigorous judging process selects those that are exemplary. Awards are presented at our Regional Conferences and at our Annual International Conference. Submission Information All submissions must conform to the specifications listed in each award description (starting on page 7). Each jurisdiction agency should complete and send one award entry form with the accompanying information specified in each award description for each award submission. Each award submission should be sent in a separate . If an award submission represents the work of more than one agency or entity, submit one entry form that has the contact information for each agency or entity Deadlines and Timeline December 22, 2017 January February 2018 March 2018 May 14 17, 2018 June 18 21, 2018 July 9 12, 2018 August 21 23, 2018 October 23 25, 2018 All submissions due to AAMVA (including Martha Irwin Award nominations) Submissions and nominations are judged Award winners are notified Region 1 and PACE Category awards are presented at Region 1 Conference in Wilmington, DE Region 2 and PACE Category awards are presented at Region 2 Conference in Myrtle Beach, SC Region 4 and PACE Category awards are presented at Region 4 Conference in Big Sky, MT International, Martha Irwin, and PACE Overall Campaign and Division awards are presented at the Annual International Conference in Philadelphia, PA Region 3 and PACE Category awards are presented at Region 3 Conference in Oak Brook, IL Contact All award submissions must be sent electronically. Please send a separate for each award submission and include all materials for that award. If the materials are too large to send by , please place in a zip file. Send to awards@aamva.org. For specific questions regarding awards and submissions, please contact Jessica Hill at awards@aamva.org or Eligibility AAMVA s Awards Program is open to all AAMVA jurisdiction members that are in good standing. Entries submitted for the , 2017 (does not apply to the Martha Irwin Awards). If an entry won an award in 2017, it cannot be resubmitted in 2018 unless it Entries are to be submitted via to awards@aamva.org by December 22, 2017, including Martha Irwin award nominations. Questions about your jurisdiction membership status should be directed to Dianne Graham at dgraham@aamva.org or AAMVA 2018 Awards Program Submission and Nomination Packet

4 2018 AAMVA Awards Entry Form Below is a fillable form. Our preference is typed entry forms, not handwritten. Complete one form to accompany each award submission. You can find the specific information needed for each award submission in that award s description. Send submissions via to awards@aamva.org. Each award submission should be sent in a separate to include that submission s entry form and the submission information. If that submission also has other materials (photos, screen shots, PDFs, etc), please attach those materials as separate files. If a submission is too large to send via as attachments, please zip and send the zip file. Please name each document in your submission using the name of the award and your agency. For example: Martha Irwin Motor Vehicle_Illinois_Jane Smith_Entry Form Martha Irwin Law Enforcement_Nebraska_Joe Smith_Submission Document Customer Convenience_Virginia_Department of Motor Vehicles_Entry Form Fraud Motor Vehicle Agency_Pennsylvania_Driver and Vehicle Services_Submission Document Fraud Law Enforcement Individual_Wisconsin_Jane Smith_Entry Form PACE Budget Under $50k_Michigan_We Love the DMV_Image 1 PACE Division 3_Category 3C_Alabama_We Love the DMV_Video Clip All award submissions and accompanying materials must be received by AAMVA by December 22, 2017, including Martha Irwin award nominations. All submissions should be sent to awards@aamva.org. If an entry won an award in 2017, it cannot be resubmitted in 2018 unless it has major upgrades or developments. For all awards If the award submission highlights enhancements to a program or system, the narrative must indicate that and highlight the major changes implemented. Martha Irwin Awards for Lifetime Achievement in Highway Safety are by nomination from a chief motor vehicle or chief law enforcement administrator only. In the event that the chief administrator is the nominee, the nomination can be submitted by a deputy administrator. Each jurisdiction agency can submit a nominee for each category (MVA and LE) but can submit only one nominee in each category (MVA and LE). For the Community Service Award, each agency can only submit ONE program for consideration. For PACE Awards, entries can be submitted to multiple divisions but no one entry can be submitted for more than one category within each division. Each jurisdiction may submit seven total entries for PACE awards, excluding the PACE Overall Campaign JURISDICTION INFORMATION JURISDICTION AGENCY ADDRESS LINE 1 ADDRESS LINE 2 WEBSITE PRIMARY CONTACT INFORMATION FIRST NAME LAST NAME TITLE AGENCY ADDRESS LINE 1 ADDRESS LINE 2 TELEPHONE ELIGIBILITY Please check these boxes to confirm your eligibility to submit awards. This jurisdiction is an AAMVA member in good standing. Questions regarding membership status should be directed to Dianne Graham at dgraham@aamva.org or Entries submitted were conducted (produced, implemented, and/or developed) between October 1, 2016 and September 30, 2017 (does not apply to the Martha Irwin Awards). AWARD CATEGORIES Please select the category (and subcategory if application) for which you are submitting an entry. Complete an entry form for each award submission. See awards descriptions for required materials for each award. Safety Awards Martha Irwin Award for Lifetime Achievement in Highway Safety Motor Vehicle Administration Martha Irwin Award for Lifetime Achievement in Highway Safety Law Enforcement Service Awards Trailblazer Award Excellence in Government Partnership Award Innovative Use of Technology Award Customer Convenience Award Improvement through Efficiencies Award Community Service Award Security Awards Fraud Prevention and Detection Award Motor Vehicle Agency Fraud Prevention and Detection Award Law Enforcement Agency Fraud Prevention and Detection Award Motor Vehicle Individual Fraud Prevention and Detection Award Law Enforcement Individual Public Affairs and Consumer Education (PACE) Awards PACE Overall Campaign Award Budget Under $50k Budget Over $50k Division 1 Print and Electronic Publications Category 1A Print or Electronic Newsletter, Internal or External Category 1B Print or Electronic Media Kit Category 1C Other Print or Electronic Publications Division 2 Visual Arts Category 2A Logo Category 2B Photography Category 2C Display Category 2D Digital Graphics Division 3 Advertising Category 3A TV Commercial or PSA, Externally-Produced Category 3B TV Commercial or PSA, Internally-Produced Category 3C Radio Commercial or PSA, Externally- Produced or Internally-Produced Category 3D Indoor or Outdoor Print or Digital Advertising Division 4 Special Events Category 4A Media Event/Press Day Category 4B Non-Media Event Division 5 Video Category 5A Video Production, Internally-Produced Category 5B Video Production, Externally-Produced Division 6 Writing Category 6A News Release Category 6B Blog Category 6C Feature Story Category 6D Story Placement in Publication Category 6E Speech Division 7 Websites/Technology Category 7A Website, Internally-Produced Category 7B Website, Externally-Produced Category 7C Interactive Presentation Category 7D Use of Social Media AAMVA 2018 Awards Program Submission and Nomination Packet 3

5 Sample Submission (page 1 of 3) Below is a list of examples of submission names. The submission name is what will appear on the physical award for those chosen for recognition. These examples are specific in describing the product or initiative being recognized without being too lengthy or using too many acronyms. Sample Submission Names: Innovative Use of Technology Taking the Pulse of Customer Service at PennDOT Improvement through Efficiencies Vehicle Dealer Licensing Efficiency Project Excellence in Government Partnership Non-Resident Violator Agreement Process Improvement Customer Convenience Kentucky Highway Use Tax On-Line E-File/E-Pay System (KYU E-File) PACE Division V: Video Shattered Dreams Distracted Driving Changes Lives PACE Division VI: Writing Two Steps, One Sticker PACE Division VII: Websites/Technology WisDOT #MoveOver 2015 Campaign PACE Overall Campaign: Budget Under $50k #CSPFightFatals Marketing Campaign 4 AAMVA 2018 Awards Program Submission and Nomination Packet

6 Sample Submission (page 2 of 3) Entry Form Sample: 2018 AAMVA Awards Entry Form Below is a fillable form. Our preference is typed entry forms, not handwritten. Complete one form to accompany each award submission. You can find the specific information needed for each award submission in that award s description. Send submissions via to awards@aamva.org. Each award submission should be sent in a separate to include that submission s entry form and the submission information. If that submission also has other materials (photos, screen shots, PDFs, etc), please attach those materials as separate files. If a submission is too large to send via as attachments, please zip and send the zip file. Please name each document in your submission using the name of the award and your agency. For example: Martha Irwin Motor Vehicle_Illinois_Jane Smith_Entry Form Martha Irwin Law Enforcement_Nebraska_Joe Smith_Submission Document Customer Convenience_Virginia_Department of Motor Vehicles_Entry Form Fraud Motor Vehicle Agency_Pennsylvania_Driver and Vehicle Services_Submission Document Fraud Law Enforcement Individual_Wisconsin_Jane Smith_Entry Form PACE Budget Under $50k_Michigan_We Love the DMV_Image 1 PACE Division 3_Category 3C_Alabama_We Love the DMV_Video Clip All award submissions and accompanying materials must be received by AAMVA by December 22, 2017, including Martha Irwin award nominations. All submissions should be sent to awards@aamva.org. If an entry won an award in 2017, it cannot be resubmitted in 2018 unless it has major upgrades or developments. For all awards If the award submission highlights enhancements to a program or system, the narrative must indicate that and highlight the major changes implemented. Martha Irwin Awards for Lifetime Achievement in Highway Safety are by nomination from a chief motor vehicle or chief law enforcement administrator only. In the event that the chief administrator is the nominee, the nomination can be submitted by a deputy administrator. Each jurisdiction agency can submit a nominee for each category (MVA and LE) but can submit only one nominee in each category (MVA and LE). For the Community Service Award, each agency can only submit ONE program for consideration. For PACE Awards, entries can be submitted to multiple divisions but no one entry can be submitted for more than one category within each division. Each jurisdiction may submit seven total entries for PACE awards, excluding the PACE Overall Campaign JURISDICTION INFORMATION Sample JURISDICTION Sample Jurisdiction Agency AGENCY 123 Sample Street, Sample Town, SP ADDRESS LINE 1 ADDRESS LINE 2 WEBSITE PRIMARY CONTACT INFORMATION Sally FIRST NAME Sample LAST NAME Communication Manager TITLE Sample Jurisdiction Agency AGENCY 123 Sample Street, Sample Town, SP ADDRESS LINE 1 ADDRESS LINE 2 (555) TELEPHONE ELIGIBILITY Please check these boxes to confirm your eligibility to submit awards. This jurisdiction is an AAMVA member in good standing. Questions regarding membership status should be directed to Dianne Graham at dgraham@aamva.org or Entries submitted were conducted (produced, implemented, and/or developed) between October 1, 2016 and September 30, 2017 (does not apply to the Martha Irwin Awards). AWARD CATEGORIES Please select the category (and subcategory if application) for which you are submitting an entry. Complete an entry form for each award submission. See awards descriptions for required materials for each award. Safety Awards Martha Irwin Award for Lifetime Achievement in Highway Safety Motor Vehicle Administration Martha Irwin Award for Lifetime Achievement in Highway Safety Law Enforcement Service Awards Trailblazer Award Excellence in Government Partnership Award Innovative Use of Technology Award Customer Convenience Award Improvement through Efficiencies Award Community Service Award Security Awards Fraud Prevention and Detection Award Motor Vehicle Agency Fraud Prevention and Detection Award Law Enforcement Agency Fraud Prevention and Detection Award Motor Vehicle Individual Fraud Prevention and Detection Award Law Enforcement Individual Public Affairs and Consumer Education (PACE) Awards PACE Overall Campaign Award Budget Under $50k Budget Over $50k Division 1 Print and Electronic Publications Category 1A Print or Electronic Newsletter, Internal or External Category 1B Print or Electronic Media Kit Category 1C Other Print or Electronic Publications Division 2 Visual Arts Category 2A Logo Category 2B Photography Category 2C Display Category 2D Digital Graphics Division 3 Advertising Category 3A TV Commercial or PSA, Externally-Produced Category 3B TV Commercial or PSA, Internally-Produced Category 3C Radio Commercial or PSA, Externally- Produced or Internally-Produced Category 3D Indoor or Outdoor Print or Digital Advertising Division 4 Special Events Category 4A Media Event/Press Day Category 4B Non-Media Event Division 5 Video Category 5A Video Production, Internally-Produced Category 5B Video Production, Externally-Produced Division 6 Writing Category 6A News Release Category 6B Blog Category 6C Feature Story Category 6D Story Placement in Publication Category 6E Speech Division 7 Websites/Technology Category 7A Website, Internally-Produced Category 7B Website, Externally-Produced Category 7C Interactive Presentation Category 7D Use of Social Media AAMVA 2018 Awards Program Submission and Nomination Packet 5

7 Sample Submission (page 3 of 3) Award Description Document Sample: 1. Name of the award being submitted: PACE Category 4A Media Event/Press Day Award 2. Name of the award entry (This should be the name you want to appear on the award and in all resulting promotional Sample Jurisdiction Agency Teen Driver Safety Day 3. Brief summary of the award entry (3-5 sentences that summarize the media event/press day and its intended purpose) The Sample Jurisdiction Agency announced a teen driver safety campaign to the public through a press conference for local reporters with a distracted driving simulator. The goal was to inform and raise awareness of many safety issues teen drivers face on the roads, and to help change dangerous behaviors. The press conference generated a wide variety of coverage, with stories appearing on local news broadcasts and in print and online publications. 4. Describe the media event/press day, including its objectives, its intended audience, the strategy employed, the tactics used, the outcomes, and the methodology used to measure its effectiveness (not to exceed 500 words). The Sample Jurisdiction Agency wanted to inform teen drivers of the dangers of distracted driving. The Jurisdiction Agency worked with internal communications staff and resources to craft a campaign to educate teen drivers of these dangers, and ultimately, to get young drivers to abandon this behavior behind the wheel. The campaign was scheduled to kick off in September, at the beginning of the school year. To launch the campaign, Jurisdiction Agency coordinated a press conference, inviting local reporters through phone calls and an ed media advisory about the event. The Jurisdiction Agency worked with the administration at a local high school to hold the press conference in their gymnasium. In addition to remarks from Sample Jurisdiction Agency Administrator, John Smith, the Jurisdiction Agency welcomed a Sample State Senator speak, as well as a local student who had been involved in a crash caused by distracted driving to tell her story. The press conference was complimented by a distracted driving simulator that students from the high school could try out to see just how much distraction affects their driving skills. At the event, students were asked to sign a pledge to have No Distractions Behind the Wheel, and 90% percent of those in attendance signed the pledge. Having Jurisdiction Agency representatives, the Senator, and the teen drivers all in one place made it easy for reporters to conduct interviews, and the distracted driving simulator in a high-school setting made for interesting visuals. The press conference generated a wide variety of coverage, with stories appearing on local news broadcasts and in print and online publications. If you have any supporting materials (documents, photographs of the event, etc.), please attach them to your submission . If any of the supporting materials are online, please include a link. This sample submission would include the media advisory that was sent to inform reporters of the event. It would also include links to print coverage, video links of television reporting, and photographs of the event, including shots of the speakers, the audience, and the distracted driving simulator. 6 AAMVA 2018 Awards Program Submission and Nomination Packet

8 Award Description Safety Awards Martha Irwin Award for Lifetime Achievement in Highway Safety Motor Vehicle Administration The Martha Irwin Award for Lifetime Achievement in Highway Safety is presented annually to an AAMVA member jurisdiction employee or other individual whose primary function is directly associated with highway and traffic safety efforts and who has had a distinguished career in this arena. The individual can be currently active or retired. One award is presented for achievement in highway safety in Motor Vehicle Administration (MVA) and one for achievement in highway safety in Law Enforcement (LE). The Martha Irwin Award is presented at the Annual International Conference. Martha Irwin Awards are by nomination from a chief motor vehicle or chief law enforcement administrator only. In the event that the chief administrator is the nominee, the nomination can be submitted by a deputy administrator. Each jurisdiction agency can submit a nominee for each category (MVA and LE) but can submit only one nominee in each category (MVA and LE). Criteria for selection: Extent of lifetime contributions and achievements Impact on highway safety 1. Name of the award being submitted: Martha Irwin Award for Lifetime Achievement in Highway Safety Motor Vehicle Administration 2. Name and title of the individual who you are nominating 3. Jurisdiction and agency of the individual who you are nominating 4. Number of years the nominee has served with the current jurisdiction and agency 5. Describe any involvement the nominee had with AAMVA or any other highway safety organizations. 6. List any previous traffic safety related awards received by the nominee. Please attach a letter from the chief administrator that describes contributions made by the nominee that have made the greatest impact on highway safety and/or reductions in highway fatality and injury crashes (not to exceed 500 words). The letter must be signed by the chief administrator. Please include a headshot photograph of the individual as an attachment to your submission , preferably as a JPG file. AAMVA 2018 Awards Program Submission and Nomination Packet 7

9 Award Description Safety Awards Martha Irwin Award for Lifetime Achievement in Highway Safety Law Enforcement The Martha Irwin Award for Lifetime Achievement in Highway Safety is presented annually to an AAMVA member jurisdiction employee or other individual whose primary function is directly associated with highway and traffic safety efforts and who has had a distinguished career in this arena. The individual can be currently active or retired. One award is presented for achievement in highway safety in Motor Vehicle Administration (MVA) and one for achievement in highway safety in Law Enforcement (LE). The Martha Irwin Award is presented at the Annual International Conference. Martha Irwin Awards are by nomination from a chief motor vehicle or chief law enforcement administrator only. In the event that the chief administrator is the nominee, the nomination can be submitted by a deputy administrator. Each jurisdiction agency can submit a nominee for each category (MVA and LE) but can submit only one nominee in each category (MVA and LE). Criteria for selection: Extent of lifetime contributions and achievements Impact on highway safety 1. Name of the award being submitted: Martha Irwin Award for Lifetime Achievement in Highway Safety Law Enforcement 2. Name and title of the individual who you are nominating 3. Jurisdiction and agency (North American state, province, or territory) of the individual who you are nominating 4. Number of years the nominee has served with the current jurisdiction and agency 5. Describe any involvement the nominee had with AAMVA or any other highway safety organizations. 6. List any previous traffic safety related awards received by the nominee. Please attach a letter from the chief administrator that describes contributions made by the nominee that have made the greatest impact on highway safety and/or reductions in highway fatality and injury crashes (not to exceed 500 words). The letter must be signed by the chief administrator. Please include a headshot photograph of the individual as an attachment to your submission , preferably as a JPG file. 8 AAMVA 2018 Awards Program Submission and Nomination Packet

10 Award Description Service Awards Trailblazer Award The Trailblazer Award recognizes a jurisdiction agency or individual who identified and implemented innovative changes that positively affected their agency and/or community. The innovative changes must be transferable to other jurisdictions or organizations, such as best practices, model legislation, standards, etc. This can be either an agency or an individual award. The Trailblazer Award is presented at the International level only at the Annual International Conference; no regional awards are presented. This award will be presented only if judges determine submissions are worthy of recognition. Criteria for selection: Innovative change positively affected the agency and/or community Intended program benefits were achieved Measureable improvements Transferability of the innovative change Unintended benefits 1. Name of the award being submitted: Trailblazer Award 2. Name of project/program or individual (This should be the name you want to appear on the award and in all promotional 3. Brief summary of the innovative changes (3-5 sentences that summarize the project/program or individual) 4. Describe, in detail, the innovative changes that took place (not to exceed 500 words). 5. Describe the objectives of the innovative change and how they were met (not to exceed 200 words). 6. Describe how the changes positively affected the agency and/or the community (not to exceed 200 words). 7. Describe how the changes implemented are transferrable to other jurisdictions and organizations (not to exceed 200 words). 8. Describe any unintended benefits recognized through implementation and any lessons learned (not to exceed 200 words). 9. Provide any additional information not captured above (not to exceed 200 words). If the project/program is online, please include a link. If you have any supporting materials (documents, photographs, etc.), please attach them to your submission . If any of the supporting materials are online, please include a link. If the entry is for an individual, please include a photograph of the individual as an attachment to your submission . AAMVA 2018 Awards Program Submission and Nomination Packet 9

11 Award Description Service Awards Excellence in Government Partnership Award The Excellence in Government Partnership Award recognizes a successful project/program developed and implemented in cooperation with public or private sector organization(s). This is an agency award. There will be one agency recognized as the Regional winner in each region and of those four, one will be chosen as the International winner. If the entry represents the work of more than one agency or entity, please submit one entry form that has contact information for each agency or entity. Criteria for selection: Overall success of the project/program Opened or expanded dialog with another government agency or private sector organization Created efficiencies Increased convenience for governmental services to citizens or bridged gaps in service delivery Reduced costs by at least 10% for one or all government agencies involved and/or increased funding by 5% for the government agency Resulted in improvements for a group of citizens to function in society Serves as model for other jurisdictions 1. Name of the award being submitted: Excellence in Government Partnership Award 2. Name of project/program (This should be the name you want to appear on the award and in all resulting promotional 3. Brief summary of project/program (3-5 sentences that summarize the project/program) 4. Describe the project/program and the challenge it was designed to resolve and how the project/program was developed and implemented in cooperation with public or private sector organization(s) (not to exceed 500 words). 5. Describe how the project/program creates efficiencies and reduces program costs for one or all government agencies involved (not to exceed 200 words). 6. Describe how the project/program reduces costs and/or increases funding for the government agency (not to exceed 200 words). 7. Describe how the project/program increases convenience for governmental services to citizens or bridges gaps in service delivery (not to exceed 200 words). 8. Describe how the project/program provides a method for a group of citizens to improve their ability to function in society (not to exceed 200 words). 9. Describe how the project/program either opened or expanded dialog with another government agency (not to exceed 200 words). 10. Describe the project/program objectives and its target audience (not to exceed 150 words). 11. Describe the project/program results and how the agency evaluated results (not to exceed 150 words). 12. Describe how the project/program is sustainable, how it can be replicated, or how it provides a model for other jurisdictions (not to exceed 150 words). 13. Provide any additional information not captured above (not to exceed 200 words). If the project/program is online, please include a link. If you have any supporting materials (documents, photographs, etc.), please attach them to your submission . If any of the supporting materials are online, please include a link. 10 AAMVA 2018 Awards Program Submission and Nomination Packet

12 Award Description Service Awards Innovative Use of Technology Award The Innovative Use of Technology Award recognizes jurisdictions that have implemented technology tools that directly enhance access to services or the service experience. This is an agency award. There will be one agency recognized as the Regional winner in each region and of those four, one will be chosen as the International winner. Technology is related to the delivery and improvement of service Quantitative data shows dollar return on investment, staff efficiencies, and/or increased adoption of electronic services Program demonstrates a measurable benefit to the public and the agency Program serves as an inspiration or model for further innovation 1. Name of the award being submitted: Innovative Use of Technology Award 2. Name of project/program (This should be the name you want to appear on the award and in all resulting promotional 3. Brief summary of project/program (3-5 sentences that summarize the project/program) 4. Describe the project/program in detail and how the technology relates to the delivery and improvement of service (not to exceed 500 words). 5. Describe the objectives of the project/program and its intended audience (not to exceed 200 words). 6. Provide information such as dollar return on investment, staff efficiencies realized, and/or increased adoption of electronic services (not to exceed 200 words). 7. Describe the measureable benefits to the public and/or agency (not to exceed 200 words). 8. Describe how the program has the potential to serve as an inspiration or model for further innovations (not to exceed 200 words). 9. Provide any additional information not captured above (not to exceed 200 words). If the project/program is online, please include a link. If you have any supporting materials (documents, photographs, etc.), please attach them to your submission . If any of the supporting materials are online, please include a link. AAMVA 2018 Awards Program Submission and Nomination Packet 11

13 Award Description Service Awards Customer Convenience Award The Customer Convenience Award recognizes jurisdictions for making life easier for customers, through offering or enhancing things such as online transactions, mobile units, access to vital records, improved payment options, greeter/triage stations, the ability to speed up service if the wait time is long, or other conveniences. This is an agency award. There will be one agency recognized as the Regional winner in each region and of those four, one will be chosen as the International winner. Selection Criteria: Project/program results in customer convenience Customers benefited from project/program Measureable outcomes Customer testimonials endorse service 1. Name of the award being submitted: Customer Convenience Award 2. Name of project/program (This should be the name you want to appear on the award and in all resulting promotional 3. Brief summary of project/program change (3-5 sentences that summarize the project/program change) 4. Describe the project/program change and objectives in detail (not to exceed 500 words). 5. Describe how it has made measurable improvements in customer access and/or service times. Detail evidence of any specific initiatives to make service more convenient for customers including staffing levels, staff training and communication, and use of technology (not to exceed 150 words). 6. Provide 2-3 testimonials of customer endorsements of high levels of service. 7. Provide any additional information not captured above (not to exceed 200 words). If the project/program is online, please include a link. If you have any supporting materials (documents, photographs, etc.), please attach them to your submission . If any of the supporting materials are online, please include a link. 12 AAMVA 2018 Awards Program Submission and Nomination Packet

14 Award Description Service Awards Improvement through Efficiencies Award The Improvement through Efficiencies Award recognizes jurisdictions for going green, reducing costs, streamlining processes, and/or doing more with less. This is an agency award. There will be one agency recognized as the Regional winner in each region and of those four, one will be chosen as the International winner. Outcomes are cost savings, efficiency gains Outcomes are measurable Project/program received other awards or positive feedback 1. Name of the award being submitted: Improvement through Efficiencies Award 2. Name of project/program (This should be the name you want to appear on the award and in all resulting promotional 3. Brief summary of project/program (3-5 sentences that summarize the project/program) 4. Describe the program/project (not to exceed 500 words). 5. Describe the project/program objectives (not to exceed 200 words). 6. Describe the outcomes of the project/program, including cost savings, efficiency gains, etc. (not to exceed 200 words). 7. Describe any awards or feedback received as a result of this project/program (not to exceed 150 words). 8. Provide any additional information not captured above (not to exceed 200 words). If the project/program is online, please include a link. If you have any supporting materials (documents, photographs, etc.), please attach them to your submission . If any of the supporting materials are online, please include a link. AAMVA 2018 Awards Program Submission and Nomination Packet 13

15 Award Description Service Awards Community Service Award The Community Service Award recognizes give back programs such as providing backpack supplies for returning veterans, food drives, gifts for children, adoption of military families, etc. This is an agency level award. Every agency will receive recognition for submitting a program (at their respective regional conference) and one jurisdiction agency will receive an International award for an overall outstanding program. Each agency can only submit ONE community service program. Project/program serves the community Level of employee and target audience engagement or participation Measurable outcomes, for example, amount of food, money, etc. donated or numbers of families or individuals impacted 1. Name of the award being submitted: Community Service Award 2. Name of project/program (This should be the name you want to appear on the award and in all resulting promotional 3. Brief summary of community service project/program (3-5 sentences that summarize the project/program) 4. Describe the community service project/program (not to exceed 500 words). 5. Describe the objectives of the community service project/program and its intended target audience (not to exceed 150 words). 6. Describe the approach to implementing the community service project/program (not to exceed 150 words). 7. Describe the outcomes of the community service project/program, whether it accomplished its objectives, and the level of engagement from department employees and/or target audience (not to exceed 200 words). 8. Provide any additional information not captured above (not to exceed 200 words). If the project/program is online, please include a link. If you have any supporting materials (documents, photographs, etc.), please attach them to your submission . If any of the supporting materials are online, please include a link. 14 AAMVA 2018 Awards Program Submission and Nomination Packet

16 Award Description Security Awards Fraud Prevention and Detection Award Motor Vehicle Agency The Fraud Prevention and Detection Award Motor Vehicle Agency recognizes a new program or initiative to enhance/ ensure integrity of products/services in a jurisdiction, such as facial recognition systems, security features to a vehicle title, implementation of ALPR, address verification software, etc. This is a motor vehicle agency award. There will be one agency recognized as the Regional winner in each region and of those four, one will be chosen as the International winner. Project/program/initiative decreases fraud or fraud risks Definitive/measureable outcomes 1. Name of the award being submitted: Fraud Prevention and Detection Award Motor Vehicle Agency 2. Name of project/program/initiative (This should be the name you want to appear on the award and in all resulting promotional 3. Brief summary of project/program/initiative (3-5 sentences that summarize the project/program/initiative) 4. Describe the program/project/initiative and how it enhances/ensures integrity of products/services (not to exceed 500 words). 5. Describe project/program/initiative definitive outcomes such as quantifiable risk avoidance, criminal arrest(s), the detection of an individual or group of individuals attempting to or successfully perpetrating fraud for personal gain, identity theft or other criminal enterprises (not to exceed 200 words). If the project/program/initiative is online, please include a link. If you have any supporting materials (documents, photographs, etc.), please attach them to your submission . If any of the supporting materials are online, please include a link. AAMVA 2018 Awards Program Submission and Nomination Packet 15

17 Award Description Security Awards Fraud Prevention and Detection Award Law Enforcement Agency The Fraud Prevention and Detection Award Law Enforcement Agency recognizes a new program or initiative to enhance/ ensure integrity of products/services in a jurisdiction, such as facial recognition systems, security features to a vehicle title, implementation of ALPR, address verification software, etc. This is a law enforcement agency award. There will be one agency recognized as the Regional winner in each region and of those four, one will be chosen as the International winner. Project/program/initiative decreases fraud or fraud risks Definitive/measureable outcomes 1. Name of the award being submitted: Fraud Prevention and Detection Award Law Enforcement Agency 2. Name of project/program/initiative (This should be the name you want to appear on the award and in all resulting promotional 3. Brief summary of project/program/initiative (3-5 sentences that summarize the project/program/initiative) 4. Describe the program/project/initiative and how it enhances/ensures integrity of products/services (not to exceed 500 words). 5. Describe project/program/initiative definitive outcomes such as quantifiable risk avoidance, criminal arrest(s), the detection of an individual or group of individuals attempting to or successfully perpetrating fraud for personal gain, identity theft or other criminal enterprises (not to exceed 200 words). 6. Provide any additional information not captured above (not to exceed 200 words). If the project/program/initiative is online, please include a link. If you have any supporting materials (documents, photographs, etc.), please attach them to your submission . If any of the supporting materials are online, please include a link. 16 AAMVA 2018 Awards Program Submission and Nomination Packet

18 Award Description Security Awards Fraud Prevention and Detection Award Motor Vehicle Individual The Fraud Prevention and Detection Award Motor Vehicle Individual recognizes an individual who has made a specific contribution to thwart motor vehicle agency-related crime, such as a clerk who recognizes an individual who repeatedly submitted transactions, a technician who detected title fraud, a special agent who discovered odometer fraud, etc. This is an individual award. There will be one motor vehicle agency individual recognized as the Regional winner in each region and of those four, one will be chosen as the International winner. Individual s identified fraud or attempted fraud that led to further actions to decrease fraud and/or the apprehension of the perpetrators Individual s actions were above and beyond normal job duties Outcomes were measurable 1. Name of the award being submitted: Fraud Prevention and Detection Award Motor Vehicle Individual 2. Name, title, and agency of individual (This should be the name you want to appear on the award and in all resulting promotional 3. Brief summary of the individual and the situation (3-5 sentences that summarize the situation for which the award is being submitted) 4. Describe a situation in which an individual identified an actual incident of fraud or attempted fraud and their actions led to the prevention of such an occurrence or an individual provided information that led to an investigation that resulted in the apprehension of the perpetrator(s) (not to exceed 500 words). 5. Describe definitive outcomes such as quantifiable risk avoidance, criminal arrest(s), and the detection of an individual or group of individuals attempting to or successfully perpetrating fraud for personal gain, identity theft or other criminal enterprises (not to exceed 200 words). 6. Provide any additional information not captured above (not to exceed 200 words). If you have any supporting materials (documents, photographs, etc.), please attach them to your submission . If any of the supporting materials are online, please include a link. If possible, attach a photograph of the individual to your submission . AAMVA 2018 Awards Program Submission and Nomination Packet 17

19 Award Description Security Awards Fraud Prevention and Detection Award Law Enforcement Individual The Fraud Prevention and Detection Award Law Enforcement Individual recognizes an individual who has made a specific contribution to thwart motor vehicle agency-related crime, such as a clerk who recognizes an individual who repeatedly submitted transactions, a technician who detected title fraud, a special agent who discovered odometer fraud, etc. This is an individual award. There will be one law enforcement individual recognized as the Regional winner in each region and of those four, one will be chosen as the International winner. Individual s identified fraud or attempted fraud that led to further actions to decrease fraud and/or the apprehension of the perpetrators Individual s actions were above and beyond normal job duties Outcomes were measurable 1. Name of the award being submitted: Fraud Prevention and Detection Award Law Enforcement Individual 2. Name, title, and agency of individual (This should be the name you want to appear on the award and in all resulting promotional 3. Brief summary of the individual and the situation (3-5 sentences that summarize the situation for which the award is being submitted) 4. Describe a situation in which an individual identified an actual incident of fraud or attempted fraud and their actions let to the prevention of such an occurrence or an individual provided information that led to an investigation that resulted in the apprehension of the perpetrator(s) (not to exceed 500 words). 5. Describe definitive outcomes such as quantifiable risk avoidance, criminal arrest(s), and the detection of an individual or group of individuals attempting to or successfully perpetrating fraud for personal gain, identity theft or other criminal enterprises (not to exceed 200 words). 6. Provide any additional information not captured above (not to exceed 200 words). If you have any supporting materials (documents, photographs, etc.), please attach them to your submission . If any of the supporting materials are online, please include a link. If possible, attach a photograph of the individual to your submission AAMVA 2018 Awards Program Submission and Nomination Packet

20 PACE Overall Campaign Award Budget Under $50k The PACE Overall Campaign Award: Budget Under $50k is given to a jurisdiction for a full multi-faceted campaign. This Award is presented at the Annual International Conference. Each agency should submit only ONE campaign. Content Innovation Effectiveness 1. Name of the award being submitted: PACE Overall Campaign Award: Budget Under $50k 2. Name of the award entry (This should be the name you want to appear on the award and in all resulting promotional 3. Brief summary of the campaign (3-5 sentences that summarize the campaign) 4. Describe the campaign, including its objectives, its intended audience, the strategy employed, the tactics used, the outcomes, and the methodology used to measure its effectiveness (not to exceed 500 words). If the campaign is online, please include a link. If you have any supporting materials (documents, photographs, etc.), please attach them to your submission . If any of the supporting materials are online, please include a link. AAMVA 2018 Awards Program Submission and Nomination Packet 19

21 PACE Overall Campaign Award Budget Over $50k The PACE Overall Campaign Award: Budget Over $50k is given to a jurisdiction for a full multi-faceted campaign. This Award is presented at the Annual International Conference. Each agency should submit only ONE campaign. Content Innovation Effectiveness 1. Name of the award being submitted: PACE Overall Campaign Award: Budget Over $50k 2. Name of the award entry (This should be the name you want to appear on the award and in all resulting promotional 3. Brief summary of the campaign (3-5 sentences that summarize the campaign) 4. Describe the campaign, including its objectives, its intended audience, the strategy employed, the tactics used, the outcomes, and the methodology used to measure its effectiveness (not to exceed 500 words). If the campaign is online, please include a link. If you have any supporting materials (documents, photographs, etc.), please attach them to your submission . If any of the supporting materials are online, please include a link. 20 AAMVA 2018 Awards Program Submission and Nomination Packet

22 Division 1 Print and Electronic Publications Category 1A Print or Electronic Newsletter, Internal or External The PACE Category 1A Print or Electronic Newsletter, Internal or External Award is given to the best internal or external news publication, whether printed or available electronically. This Category Award is presented at the recipient s Regional Conference. Division awards are selected from the highest scoring categories and are presented at the Annual International Conference. Quality of content Layout 1. Name of the award being submitted: PACE Category 1A Print or Electronic Newsletter, Internal or External Award 2. Name of the newsletter (This should be the name you want to appear on the award and in all resulting promotional 3. Brief summary of the newsletter (3-5 sentences that summarize the newsletter) 4. Describe the newsletter, including its objectives, its intended audience, the strategy employed, the tactics used, the outcomes, and the methodology used to measure its effectiveness (not to exceed 500 words). If the newsletter is electronic, please include a link to 3 individual issues or attach the files to your submission . AAMVA 2018 Awards Program Submission and Nomination Packet 21

23 Division 1 Print and Electronic Publications Category 1B Print or Electronic Media Kit The PACE Category 1B Print or Electronic Media Kit Award is given to the best media kit for press use in preparing stories on members activities. This Category Award is presented at the recipient s Regional Conference. Division awards are presented to the highest scoring Category Winner in each Division and are presented at the Annual International Conference. Innovative content Clarity of communication Ease of use 1. Name of the award being submitted: PACE Category 1B Print or Electronic Media Kit Award 2. Name of the media kit (This should be the name you want to appear on the award and in all resulting promotional 3. Brief summary of the media kit (3-5 sentences that summarize the media kit) 4. Describe the media kit, including its objectives, its intended audience, the strategy employed, the tactics used, the outcomes, and the methodology used to measure its effectiveness (not to exceed 500 words). If the media kit is electronic, please include a link or attach the file to your submission AAMVA 2018 Awards Program Submission and Nomination Packet

24 Division 1 Print and Electronic Publications Category 1C Other Print or Electronic Publications The PACE Category 1C Other Print or Electronic Publications Award is given to the best print or electronic publication. This Category Award is presented at the recipient s Regional Conference. Division awards are presented to the highest scoring Category Winner in each Division and are presented at the Annual International Conference. Innovative content Layout 1. Name of the award being submitted: PACE Category 1C Other Print or Electronic Publications Award 2. Name of the publication (This should be the name you want to appear on the award and in all resulting promotional 3. Brief summary of the publication (3-5 sentences that summarize the publication) 4. Describe the publication, including its objectives, its intended audience, the strategy employed, the tactics used, the outcomes, and the methodology used to measure its effectiveness (not to exceed 500 words). If the publication is electronic, please include a link or attach the file to your submission . AAMVA 2018 Awards Program Submission and Nomination Packet 23

25 Division 2 Visual Arts Category 2A Logo The PACE Category 2A Logo Award is given to the best designed graphic logo. This Category Award is presented at the recipient s Regional Conference. Division awards are presented to the highest scoring Category Winner in each Division and are presented at the Annual International Conference. Visual impact Innovation 1. Name of the award being submitted: PACE Category 2A Logo Award 2. Name of the award entry (This should be the name you want to appear on the award and in all resulting promotional 3. Brief summary of the award entry (3-5 sentences that summarize the logo, its design, and its intended purpose) 4. Describe the logo, including its objectives, its intended audience, the strategy employed, the tactics used, the outcomes, and the methodology used to measure its effectiveness (not to exceed 500 words). Please include a link to the logo or attach a file of the logo to your submission (JPG, TIFF, PNG, PDF). 24 AAMVA 2018 Awards Program Submission and Nomination Packet

26 Division 2 Visual Arts Category 2B Photography The PACE Category 2B Photography Award is given to the best photograph taken by internal staff of DMV activities. This Category Award is presented at the recipient s Regional Conference. Division awards are presented to the highest scoring Category Winner in each Division and are presented at the Annual International Conference. Visual impact Innovation How it portrays the DMV 1. Name of the award being submitted: PACE Category 2B Photography Award 2. Name of the award entry (This should be the name you want to appear on the award and in all resulting promotional 3. Brief summary of the award entry (3-5 sentences that summarize the photo and its intended purpose) 4. Describe the photo, including its objectives, its intended audience, the strategy employed, the tactics used, the outcomes, and the methodology used to measure its effectiveness (not to exceed 500 words). Please include a link to the photo or attach a file of the photo to your submission (JPG, TIFF, PNG, PDF). AAMVA 2018 Awards Program Submission and Nomination Packet 25

27 Division 2 Visual Arts Category 2C Display The PACE Category 2C Display Award is given to the best physical display, for example, a display placed in a DMV office or at an event, a large poster, or cardboard standup display. This Category Award is presented at the recipient s Regional Conference. Division awards are presented to the highest scoring Category Winner in each Division and are presented at the Annual International Conference. Visual impact Innovation Effectiveness 1. Name of the award being submitted: PACE Category 2C Display Award 2. Name of the award entry (This should be the name you want to appear on the award and in all resulting promotional 3. Brief summary of the award entry (3-5 sentences that summarize the display and its intended purpose) 4. Describe the display, including its objectives, its intended audience, the strategy employed, the tactics used, the outcomes, and the methodology used to measure its effectiveness (not to exceed 500 words). Please include a link to the display or attach a file of the display to your submission (JPG, TIFF, PNG, PDF). 26 AAMVA 2018 Awards Program Submission and Nomination Packet

28 Division 2 Visual Arts Category 2D Digital Graphics The PACE Category 2D Digital Graphics Award is given to the best digital graphic, for example, infographic or web ad. This Category Award is presented at the recipient s Regional Conference. Division awards are presented to the highest scoring Category Winner in each Division and are presented at the Annual International Conference. Visual impact Innovation Effectiveness 1. Name of the award being submitted: PACE Category 2D Digital Graphics Award 2. Name of the award entry (This should be the name you want to appear on the award and in all resulting promotional 3. Brief summary of the award entry (3-5 sentences that summarize the digital graphics and its intended purpose) 4. Describe the digital graphics, including its objectives, its intended audience, the strategy employed, the tactics used, the outcomes, and the methodology used to measure its effectiveness (not to exceed 500 words). Please include a link to the digital graphics or attach a file of the digital graphics to your submission (JPG, TIFF, PNG, PDF). AAMVA 2018 Awards Program Submission and Nomination Packet 27

29 Division 3 Advertising Category 3A TV Commercial or PSA, Externally-Produced The PACE Category 3A TV Commercial or PSA, Externally-Produced Award is given to the best externally-produced advertisement or promotion appearing on television. This Category Award is presented at the recipient s Regional Conference. Division awards are presented to the highest scoring Category Winner in each Division and are presented at the Annual International Conference. Content Production values 1. Name of the award being submitted: PACE Category 3A TV Commercial or PSA, Externally-Produced Award 2. Name of the award entry (This should be the name you want to appear on the award and in all resulting promotional 3. Brief summary of the award entry (3-5 sentences that summarize the commercial or PSA and its intended purpose) 4. Describe the commercial or PSA, including its objectives, its intended audience, the strategy employed, the tactics used, the outcomes, and the methodology used to measure its effectiveness (not to exceed 500 words). Please include a link to the commercial or PSA. 28 AAMVA 2018 Awards Program Submission and Nomination Packet

30 Division 3 Advertising Category 3B TV Commercial or PSA, Internally-Produced The PACE Category 3B TV Commercial or PSA, Internally-Produced Award is given to the best internally-produced advertisement or promotion appearing on television. This Category Award is presented at the recipient s Regional Conference. Division awards are presented to the highest scoring Category Winner in each Division and are presented at the Annual International Conference. Content Production values 1. Name of the award being submitted: PACE Category 3B TV Commercial or PSA, Internally-Produced Award 2. Name of the award entry (This should be the name you want to appear on the award and in all resulting promotional 3. Brief summary of the award entry (3-5 sentences that summarize the commercial or PSA and its intended purpose) 4. Describe the commercial or PSA, including its objectives, its intended audience, the strategy employed, the tactics used, the outcomes, and the methodology used to measure its effectiveness (not to exceed 500 words). Please include a link to the commercial or PSA. AAMVA 2018 Awards Program Submission and Nomination Packet 29

31 Division 3 Advertising Category 3C Radio Commercial or PSA, Externally-Produced or Internally-Produced The PACE Category 3C Radio Commercial or PSA, Externally-Produced or Internally-Produced Award is given to the best externally- or internally-produced advertisement or promotion for radio. This Category Award is presented at the recipient s Regional Conference. Division awards are presented to the highest scoring Category Winner in each Division and are presented at the Annual International Conference. Content Production values 1. Name of the award being submitted: PACE Category 3C Radio Commercial or PSA, Externally-Produced or Internally- Produced 2. Name of the award entry (This should be the name you want to appear on the award and in all resulting promotional 3. Brief summary of the award entry (3-5 sentences that summarize the radio commercial or PSA and its intended purpose) 4. Describe the radio commercial or PSA, including its objectives, its intended audience, the strategy employed, the tactics used, the outcomes, and the methodology used to measure its effectiveness (not to exceed 500 words). Please include a link to the radio commercial or PSA. 30 AAMVA 2018 Awards Program Submission and Nomination Packet

32 Division 3 Advertising Category 3D Indoor or Outdoor Print or Digital Advertising The PACE Category 3D Indoor or Outdoor Print or Digital Advertising Award is given to the best print or digital outdoor advertisement, for example, poster, billboard, or digital signage. This Category Award is presented at the recipient s Regional Conference. Division awards are presented to the highest scoring Category Winner in each Division and are presented at the Annual International Conference. Content Layout Effectiveness 1. Name of the award being submitted: PACE Category 3D Indoor or Outdoor Print or Digital Advertising Award 2. Name of the award entry (This should be the name you want to appear on the award and in all resulting promotional 3. Brief summary of the award entry (3-5 sentences that summarize the advertisement and its intended purpose) 4. Describe the advertisement, including its objectives, its intended audience, the strategy employed, the tactics used, the outcomes, and the methodology used to measure its effectiveness (not to exceed 500 words). Please include a link to the advertisement or attach a file of the advertisement to your submission (JPG, TIFF, PNG, PDF). AAMVA 2018 Awards Program Submission and Nomination Packet 31

33 Division 4 Special Events Category 4A Media Event/Press Day The PACE Category 4A Media Event/Press Day Award is given to the best special media project or press day. This Category Award is presented at the recipient s Regional Conference. Division awards are presented to the highest scoring Category Winner in each Division and are presented at the Annual International Conference. Innovative strategy behind the event/project Execution of the event/project 1. Name of the award being submitted: PACE Category 4A Media Event/Press Day Award 2. Name of the award entry (This should be the name you want to appear on the award and in all resulting promotional 3. Brief summary of the award entry (3-5 sentences that summarize the media event/press day and its intended purpose) 4. Describe the media event/press day, including its objectives, its intended audience, the strategy employed, the tactics used, the outcomes, and the methodology used to measure its effectiveness (not to exceed 500 words). If you have any supporting materials (documents, photographs of the event, etc.), please attach them to your submission . If any of the supporting materials are online, please include a link. 32 AAMVA 2018 Awards Program Submission and Nomination Packet

34 Division 4 Special Events Category 4B Non-Media Event The PACE Category 4B Non-Media Event Award is given to the best non-media event, for example, an exhibit or information booth or an educational presentation. This Category Award is presented at the recipient s Regional Conference. Division awards are presented to the highest scoring Category Winner in each Division and are presented at the Annual International Conference. Innovative strategy behind the event Execution of the event 1. Name of the award being submitted: PACE Category 4B Non-Media Event Award 2. Name of the award entry (This should be the name you want to appear on the award and in all resulting promotional 3. Brief summary of the award entry (3-5 sentences that summarize the non-media event and its intended purpose) 4. Describe the non-media event, including its objectives, its intended audience, the strategy employed, the tactics used, the outcomes, and the methodology used to measure its effectiveness (not to exceed 500 words). If you have any supporting materials (documents, photographs of the event, etc.), please attach them to your submission . If any of the supporting materials are online, please include a link. AAMVA 2018 Awards Program Submission and Nomination Packet 33

35 Division 5 Video Category 5A Video Production, Internally-Produced The PACE Category 5A Video Production, Internally-Produced Award is given to the best video production (excluding advertisements and PSAs) produced with internal resources and by internal personnel, for example, a training video. This Category Award is presented at the recipient s Regional Conference. Division awards are presented to the highest scoring Category Winner in each Division and are presented at the Annual International Conference. Content Production values 1. Name of the award being submitted: PACE Category 5A Video Production, Internally-Produced Award 2. Name of the award entry (This should be the name you want to appear on the award and in all resulting promotional 3. Brief summary of the award entry (3-5 sentences that summarize the video production and its intended purpose) 4. Describe the video production, including its objectives, its intended audience, the strategy employed, the tactics used, the outcomes, and the methodology used to measure its effectiveness (not to exceed 500 words). Please include a link to the video production. 34 AAMVA 2018 Awards Program Submission and Nomination Packet

36 Division 5 Video Category 5B Video Production, Externally-Produced The PACE Category 5B Video Production, Externally-Produced Award is given to the best video production (excluding advertisements and PSAs) produced with external resources, for example, a training video. This Category Award is presented at the recipient s Regional Conference. Division awards are presented to the highest scoring Category Winner in each Division and are presented at the Annual International Conference. Content Production values 1. Name of the award being submitted: PACE Category 5B Video Production, Externally-Produced Award 2. Name of the award entry (This should be the name you want to appear on the award and in all resulting promotional 3. Brief summary of the award entry (3-5 sentences that summarize the video production and its intended purpose) 4. Describe the video production, including its objectives, its intended audience, the strategy employed, the tactics used, the outcomes, and the methodology used to measure its effectiveness (not to exceed 500 words). Please include a link to the video production. AAMVA 2018 Awards Program Submission and Nomination Packet 35

37 Division 6 Writing Category 6A News Release The PACE Category 6A News Release Award is given to the best news release or media advisory promoting members activities, programs, or initiatives. This Category Award is presented at the recipient s Regional Conference. Division awards are presented to the highest scoring Category Winner in each Division and are presented at the Annual International Conference. Content Clarity 1. Name of the award being submitted: PACE Category 6A News Release Award 2. Name of the award entry (This should be the name you want to appear on the award and in all resulting promotional 3. Brief summary of the award entry (3-5 sentences that summarize the news release and its intended purpose) 4. Describe the news release, including its objectives, its intended audience, the strategy employed, the tactics used, the outcomes, and the methodology used to measure its effectiveness (not to exceed 500 words). 5. Provide any additional information not captured above (not to exceed 200 words) Please include a link to the news release or attach a file of the news release to your submission (Word document, PDF). 36 AAMVA 2018 Awards Program Submission and Nomination Packet

38 Division 6 Writing Category 6B Blog The PACE Category 6B Blog Award is given to the best blog written by staff and featuring members activities, programs, or initiatives. This Category Award is presented at the recipient s Regional Conference. Division awards are presented to the highest scoring Category Winner in each Division and are presented at the Annual International Conference. Content Innovation Engagement 1. Name of the award being submitted: PACE Category 6B Blog Award 2. Name of the blog (This should be the name you want to appear on the award and in all resulting promotional 3. Brief summary of the blog (3-5 sentences that summarize the blog and its intended purpose) 4. Describe the blog, including its objectives, its intended audience, the strategy employed, the tactics used, the outcomes, and the methodology used to measure its effectiveness (not to exceed 500 words). Please include a link to the blog. AAMVA 2018 Awards Program Submission and Nomination Packet 37

39 Division 6 Writing Category 6C Feature Story The PACE Category 6C Feature Story Award is given to the best feature story written by staff and placed in local media or in internal publications (such as newsletters). This Category Award is presented at the recipient s Regional Conference. Division awards are presented to the highest scoring Category Winner in each Division and are presented at the Annual International Conference. Content Clarity 1. Name of the award being submitted: PACE Category 6C Feature Story Award 2. Name of the feature story (This should be the name you want to appear on the award and in all resulting promotional 3. Brief summary of the feature story (3-5 sentences that summarize the feature story and its intended purpose) 4. Describe the feature story, including its objectives, its intended audience, the strategy employed, the tactics used, the outcomes, and the methodology used to measure its effectiveness (not to exceed 500 words). Please include a link to the feature story or attach a file of the feature story to your submission (Word document, PDF). 38 AAMVA 2018 Awards Program Submission and Nomination Packet

40 Division 6 Writing Category 6D Story Placement in Publication The PACE Category 6D Story Placement in Publication Award is given to the best earned media coverage of members activities, programs, or initiatives. This Category Award is presented at the recipient s Regional Conference. Division awards are presented to the highest scoring Category Winner in each Division and are presented at the Annual International Conference. Media pitch effectiveness Final story 1. Name of the award being submitted: PACE Category 6D Story Placement in Publication Award 2. Name of the award entry (This should be the name you want to appear on the award and in all resulting promotional 3. Brief summary of the award entry (3-5 sentences that summarize the story placement in publication and its intended purpose) 4. Describe the story placement in publication, including its objectives, its intended audience, the strategy employed, the tactics used, the outcomes, and the methodology used to measure its effectiveness (not to exceed 500 words). Please include a link to the story or attach a file of the story to your submission (Word document, PDF). AAMVA 2018 Awards Program Submission and Nomination Packet 39

41 Division 6 Writing Category 6E Speech The PACE Category 6E Speech Award is given to the best written speech by internal staff and intended for a public audience. This Category Award is presented at the recipient s Regional Conference. Division awards are presented to the highest scoring Category Winner in each Division and are presented at the Annual International Conference. Content Clarity 1. Name of the award being submitted: PACE Category 6E Speech Award 2. Name of the award entry (This should be the name you want to appear on the award and in all resulting promotional 3. Brief summary of the award entry (3-5 sentences that summarize the speech and its intended purpose) 4. Describe the speech, including its objectives, its intended audience, the strategy employed, the tactics used, the outcomes, and the methodology used to measure its effectiveness (not to exceed 500 words). Please include a link to the speech or attach a file of the speech to your submission (Word document, PDF). 40 AAMVA 2018 Awards Program Submission and Nomination Packet

42 Division 7 Websites/Technology Category 7A Website, Internally-Produced The PACE Category 7A Website, Internally-Produced Award is given to the best member website produced with internal resources by internal staff. This Category Award is presented at the recipient s Regional Conference. Division awards are presented to the highest scoring Category Winner in each Division and are presented at the Annual International Conference. Ease of navigation Content Innovation 1. Name of the award being submitted: PACE Category 7A Website, Internally-Produced Award 2. Name of the award entry (This should be the name you want to appear on the award and in all resulting promotional 3. Brief summary of the award entry (3-5 sentences that summarize the website and its intended purpose) 4. Describe the website, including its objectives, its intended audience, the strategy employed, the tactics used, the outcomes, and the methodology used to measure its effectiveness (not to exceed 500 words). Please include a link to the website. AAMVA 2018 Awards Program Submission and Nomination Packet 41

43 Division 7 Websites/Technology Category 7B Website, Externally-Produced The PACE Category 7B Website, Externally-Produced Award is given to the best member website produced with external resources. This Category Award is presented at the recipient s Regional Conference. Division awards are presented to the highest scoring Category Winner in each Division and are presented at the Annual International Conference. Ease of navigation Content Innovation 1. Name of the award being submitted: PACE Category 7B Website, Externally-Produced Award 2. Name of the award entry (This should be the name you want to appear on the award and in all resulting promotional 3. Brief summary of the award entry (3-5 sentences that summarize the website and its intended purpose) 4. Describe the website, including its objectives, its intended audience, the strategy employed, the tactics used, the outcomes, and the methodology used to measure its effectiveness (not to exceed 500 words). Please include a link to the website. 42 AAMVA 2018 Awards Program Submission and Nomination Packet

44 Division 7 Websites/Technology Category 7C Interactive Presentation The PACE Category 7C Interactive Presentation Award is given to the best presentation requiring user interaction via technology (for example kiosk presentation at a computer terminal, online knowledge quiz). This Category Award is presented at the recipient s Regional Conference. Division awards are presented to the highest scoring Category Winner in each Division and are presented at the Annual International Conference. Ease of navigation Content Innovation 1. Name of the award being submitted: PACE Category 7C Interactive Presentation Award 2. Name of the award entry (This should be the name you want to appear on the award and in all resulting promotional 3. Brief summary of the award entry (3-5 sentences that summarize the interactive presentation and its intended purpose) 4. Describe the interactive presentation, including its objectives, its intended audience, the strategy employed, the tactics used, the outcomes, and the methodology used to measure its effectiveness (not to exceed 500 words). Please include a link to the interactive presentation or attach a file of the presentation to your submission (Word, PDF, PowerPoint). AAMVA 2018 Awards Program Submission and Nomination Packet 43

45 Division 7 Websites/Technology Category 7D Use of Social Media The PACE Category 7D Use of Social Media Award is given to the best member use of social media sites (Facebook, Twitter, etc). This Category Award is presented at the recipient s Regional Conference. Division awards are presented to the highest scoring Category Winner in each Division and are presented at the Annual International Conference. Frequency of updates Content Community engagement 1. Name of the award being submitted: PACE Category 7D Use of Social Media Award 2. Name of the award entry (This should be the name you want to appear on the award and in all resulting promotional 3. Brief summary of the award entry (3-5 sentences that summarize the use of social media and its intended purpose) 4. Describe the use of social media, including its objectives, its intended audience, the strategy employed, the tactics used, the outcomes, and the methodology used to measure its effectiveness (not to exceed 500 words). Please include a link(s) to the social media channels. If you have any supporting materials (statistics, etc.), please attach them to your submission . If any of the supporting materials are online, please include a link. 44 AAMVA 2018 Awards Program Submission and Nomination Packet

46 American Association of Motor Vehicle Administrators 4401 Wilson Boulevard, Suite 700 Arlington, Virginia aamva.org