GET REC D. A Lifestyle Experience for the Auburn University Student. August 19, p.m. to 8 p.m. A Welcome Week Event

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1 GET REC D A Lifestyle Experience for the Auburn University Student August 19, p.m. to 8 p.m. A Welcome Week Event Auburn University Campus Recreation Recreation and Wellness Center

2 A Lifestyle Experience for the Auburn University Student We would like to invite you to be a part of Auburn University Campus Recreation s first ever Get Rec d lifestyle experience as part of our 2014 Welcome Week activities. This oneday event is scheduled for August 19, from 5-8 p.m. Get Rec d will feature both national and local companies showcasing their brands in face-to-face engagement, prize drawings, giveaways, and interactive competitions for Auburn University students. This packet provides details of the event and its potential impact on your target market. The deadline to apply for the event is August 1, 2014 and space is limited. Preference is given to vendors with completed applications who offer a unique and engaging experience for Auburn students. Types of activities desired include fitness/lifestyle contests, product sampling, competitions, health and beauty demos, nutrition and wellness information, outdoor adventure experiences, etc. The event will take place in and around the Recreation and Wellness Center which opened in August of We hope that you will partner with us in debuting this brand new, stateof-the-art, 240,000-sq. ft. facility to Auburn students, faculty and staff. If you have any questions regarding the event, please do not hesitate to contact me. Leanne Greene Assistant Director, Marketing Campus Recreation Auburn University Recreation and Wellness Center 601 Heisman Drive Auburn, AL Phone: leanne.greene@auburn.edu

3 August 19, 2014, 5-8 p.m. GET REC D A Lifestyle Experience for the Auburn University Student WHY YOU SHOULD PARTICIPATE Get Rec d is the perfect platform to create brand awareness and build a positive relationship with our market. The event provides a competitive edge for those businesses looking to engage the college market in the place where they live, work, learn, and play. 30,000+ Auburn students, faculty and staff Generate quality leads reaching year old consumers Conduct unique, real-time, market research Use the event as a recruitment tool THE BENEFITS The event provides an unmatched opportunity to: Influence purchasing decisions Strengthen relationships with new and existing consumers Create one-of-a-kind brand experiences Sample products and services Promote your company before, during, and after the event EXPOSURE AND BRAND AWARENESS OPPORTUNITIES Get Rec d Guidebook On-site signage Social media messages to 4,500+ followers

4 August 19, p.m. YOU NEED TO KNOW... HOW DO I APPLY TO PARTICIPATE? Choose the level of participation you would like to contribute and complete the enclosed application. Send the completed application to Leanne Greene at the address provided, no later than Friday, August 1, STAND OUT! Bring your space to life with an exciting, interactive attraction. Make your space stand out from the others and provide a unique experience that will encourage students, faculty and staff to explore your brand. SELECTION CRITERIA Make sure your application is complete, as space is limited. Preference will be given to early applicants, with completed applications who offer a unique experience for Auburn students. ADDITIONAL REQUIREMENTS AND REGULATIONS Use of the name Get Rec d on any signage, t-shirts, printed materials, etc., will not be allowed without written permission from Auburn University Campus Recreation. be allowed to conduct on-site sales. The food-sampling area will be located on our multi-activity court with attendees able to freely move between the court and one of the most popular areas of our facility the 200,000-gallon leisure/activity pool. Food vendors should consider offering coupons or other discounts along with food samples. YOU NEED TO KNOW Applications are due August 1, If space is available, preference will be given to early applicants who provide completed applications and are willing to provide a fitness, lifestyle or other activity that creates a draw for Auburn students. SPACE REQUESTS 10 x 10 spaces include: Pipe and drape when applicable (1) 6 table 2 chairs 110-volt power is included if availalble. FOOD VENDORS Food vendors may distribute coupons or other deliverables along with a minimum of oz. food samples, but will not

5 PARTNER OPTIONS GET REC D PARTNER One 10 x10 indoor or outdoor space Logo on the getrecdauburn.com website and inclusion in social media Inclusion in all press releases and other media associated with Get Rec d VIP Vendor Hospitality Access FOOD VENDOR 1-6-ft table (indoor space) Name and website link featured on the getrecdauburn.com website and inclusion in social media This opportunity allows you to expose your brand via sampling your signature dish for the designated time during the event. Food vendors must be willing to provide a minimum of 1000 (2-oz. minimum) tastings for attendees over a three-hour period. Food vendors are not required to provide a meal, but must provide enough samples to last for the duration of the event. MERCHANDISE/GIFT CARD DONATIONS Name and website link featured on the Get Rec d website sweepstakes page and inclusion in social media. Drawings will be held throughout the event and winners will be randomly chosen from registered attendees. Winner will be notified via and announced via social media. This is a great opportunity to expose your brand to attendees, without having to be onsite the day of the event. EVENTS AND ACTIVITIES 1. Wacky Relay presented by Campus Recreation student staff. 2. Closest to the Pin Contest in our PGA Golf Simulator presented by informal recreation. 3. Group Fitness Format Demonstrations presented by the Campus Recreation group fitness team. 4. War Eagle Warrior Challenge fitness competition presented by the Campus Recreation fitness team. 5. Knockout presented by intramural sports. 6. Sports Club table decorating contest presented by club sports. 7. Sleeping Bag Stuffing Contest presented by Auburn Outdoors. 8. Quick-fire Fitness Challenge presented by the personal training team. 9. Distance Cycling Challenge presented by the group fitness/auburn Outdoors team. 10. Chopped Challenge present by Campus Recreation nutrition team.

6 ONLINE SWEEPSTAKES An online sweepstakes will be held prior to the Get Rec d event to promote and build event awareness. The sweepstakes is open to Auburn University students only. Students may enter to win a variety of donated prizes provided by various local/national partners. Description/Eligibility: No purchase necessary. This sweepstakes is open to Auburn University students only. Contest participants MUST be 19 years or older on the date of entry to qualify. This sweepstakes begins on 08/01/2014 and ends on 08/19/2014. How to Enter: Any student that completes all information on the Official Online Entry Form between the dates of 8/1/2014 and 08/18/2014 will be entered for multiple chances to win. The number of drawings depends on sponsor participation. Limit of one (1) entry form per person. Multiple entries will result in disqualification from the Get Rec d Sweepstakes for all prizes. Drawing: A random drawing will be held to determine the winners. Limit one prize/prize package per person. Winners will be notified by and must pick up prizes in person at the Recreation and Wellness Center administrative desk. Odds of Winning: Each entrant s odds of winning are dependent on the number of contestants that complete the official entry form. General Conditions: Entrants agree to abide by the terms of these official rules, which are final and binding on all matters pertaining to this sweepstakes. This sweepstakes is governed by the laws of the United States. All federal, state, and local laws and regulations apply. Entrants grant to Auburn University Campus Recreation the right to use and publish their proper name online, in print, or in any other media in connection with the contest. Acceptance of a prize constitutes permission for Campus Recreation to use winners names and likenesses for advertising and promotional purposes without additional compensation unless prohibited by law. By entering, participants release and hold harmless Get Rec d, Auburn University, the Division of Student Affairs, Campus Recreation, subsidiaries, affiliates, directors, officers, employees, and agents from any and all liability or any injuries, loss, or damage of any kind arising from or in connection with this contest or any prize won. Participation in this program does not imply an endorsement by Auburn University of the services or products offered. Participants may not utilize Auburn University marks or logos to advertise or imply endorsement. Auburn University reserves the right to reject any participant s material which includes content that violates the general standards of the University community or is incompatible with the University s role and mission as a public institution of higher education.

7 GET REC D Forms must be returned by August 1, 2014 EXHIBITOR/PARTNER AGREEMENT VENDOR APPLICATION AND COST Event Date: August 19, 2014 Please choose one or all of your desired levels of participation below: Get Rec d Partner No Charge Partner with Campus Recreation program team to showcase your brand and provide related fitness or wellness activities, experiences and/or promotional item giveaways. Donations Sweepstakes Prizes Provide merchandise, gift cards, etc. to be given away in random drawings throughout the event. Food Vendor No Charge Provide a minimum of oz. tastings/samples for our Taste of Auburn Experience to last for the duration of the event (3 hours). Name of Company (print clearly, as it should appear in program listing and other printed/digital material) Address City/State/Zip Partner Contact Name Title 2nd Attendee Name Phone Cell Phone Company website address Authorized Signature Date: We encourage each partner to provide an interactive experience, giveaway or special event discounts. Please describe the experience planned for your space. Please your current logo (eps,.pdf, jpg, or ai file) to leanne.greene@auburn.edu. All fonts should be converted to outlines if providing vector. OFFICE USE ONLY Date Received: MAIL APPLICATION TO: Leanne Greene, Recreation and Wellness Center, 601 Heisman Drive, Auburn, AL 36849, or to leanne.greene@auburn.edu.

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