Our mission is to create a workforce that is capable of building the technology of the future. Through our innovative campaign, we provide free

Transcription

1 Employer branding Sponsorship options Our mission is to create a workforce that is capable of building the technology of the future. Through our innovative campaign, we provide free resources to empower school girls to build technology to change the world, and we encourage them to enter and succeed in STEM oriented careers.

2 Our unique solution Tech Girls Are Superheroes Is based on more than a decade of research Presents real life female role models A fun illustrated book free for Australian school girls Encourages girls to develop strong technology, business and social capabilities Empowers girl with a belief that they literally can change the world for the better 3 main activities Free paperback books distributed free since 2014 Youth entrepreneurship program - Search for the Next Tech Girl Superhero empowers girls to be technology entrepreneurs through a 12 week hands on program with school girls from 8-17yo. You can see the 2015 pitches here: School visits, hands on workshops and large scale events across Australia

3 Benefits of sponsoring Mentoring Reach 500+ school girls Giving back to the community Sharing expertise and presenting your company as an employer of choice Average 1157 unique visits & 2542 page views/month Twitter followers reach on Facebook Mailouts Co-branded Events & Merchandise Reach 1500 female students /month Digital campaigns Traditional marketing Media articles in the Financial Review, the Australian newspaper, ABC radio national, SMH, Smart Startup, Courier Mail, Brisbane News etc

4 Pioneer $5000/year Spearhead $10 000/year Paramount $20 000/year Nominate 2 mentors from your organisation in the 2016 Search for the Next Tech Girl Superhero entrepreneurship program An official TGM / TGAS logo to use across digital and print media Logo & acknowledgement as a TGM community supporter on the TGM website and via social Media; LinkedIn, Facebook, Twitter 100 books to distribute through your networks Nominate 5 mentors from your organisation in the 2016 Search for the Next Tech Girl Superhero entrepreneurship program An official TGM / TGAS logo to use across digital and print media Logo and acknowledgement as a TGM community supporter on the TGM website and via social Media; LinkedIn, Facebook, Twitter 500 books to distribute through your networks Inclusion in a co-branded digital campaign Nominate up to 10 mentors from your organisation in the 2016 Search for the Next Tech Girl Superhero entrepreneurship program An official TGM / TGAS logo to use across digital and print media Logo and acknowledgement as a TGM community supporter on the TGM website and via social Media; LinkedIn, Facebook, Twitter 1000 books to distribute through your networks Inclusion in a co-branded digital campaign One media article with company mention per annum Inclusion in a co-branded digital campaign Exclusive interview with your company shared with our community Branding on all TGM activities Ability to co-brand an annual event

5 Advertise in Tech Girls Are Superheroes 2 Print run planned for late 2016 We have such great demand for the free adventure books, a new print run will occur in late Get your company into the hands of girls across Australia. Half page $ Full page $20 000

6 Mentoring - Search for the Next Tech Girl Superhero Your commitment In 2016, we expect 500+ girls to participate in this national program. Mentors in the Search for the Next Tech Girl Superhero will participate for 12 weeks to guide female students in years 4-12 through a 12-week curriculum based on the Technovation global pitch program. Technovation: world s largest girls tech competition Teams of young women identify a problem, create an app to solve it, code the app, build a company to launch the app in the market, and pitch their plan to experts all in 3 months. The program teaches girls life skills such as how to identify problems, design and test solutions, collaborate in a team and communicate to different audiences. Building technology for social good Female students join in teams of 3-5 girls. They nominate a teacher or parent as their coach to support and act as a role model for the team. All teams are matched with a mentor who connect virtually one hour per week via Skype or G + hangout. The program is designed to reach regional students, removing the distance barrier. What else can I do to support the movement? You can purchase books to distribute to your staff/supporters, or you can buy and donate to your local school W: / E: techgirlsaresuperheroes@gmail.com / F & I: techgirlsaresuperheroes

7 HOW THE SEARCH FOR THE NEXT TECH GIRL SUPERHERO WORKS The Search for the Next Tech Girl Superhero is a a youth entrepreneurship program designed to be run online, reaching girls across Australia. The program is based on the US Technovation pre-designed 12-week curriculum and has been adapted for the Australian audience. The competition outline is described below but please note that the program can be customised for in-classroom use and the timings adjusted accordingly. The Tech Girls Movement is an official Regional Ambassador for Technovation in Australia and offers young Australians the opportunity to design and build an App. Technovation is the world s largest and longest running tech competition for girls. In Technovation, teams of young women identify a problem, create an app to solve it, code the app, build a company to launch the app in the market, and pitch their plan to experts. Technovation s applied, project based computer science and entrepreneurship curriculum reinforces digital representation of information, algorithmic thinking and programming, and emphasises the societal impact of information and information technology. It teaches girls life skills such as how to identify problems, design and test solutions, collaborate in a team and communicate to different audiences. Teams of 3-5 girls from 8-17yo register for the Next Tech Girl Superhero via the website. Each team nominates a teacher or parent as their coach to support and act as a role model for the team. All teams are matched with a mentor who connect virtually one hour per week via Skype or G+ hangout. One mentor last year worked at Facebook in Singapore and skyped her team in Sydney. All teams have 12 weeks to complete the project deliverables and submit them electronically. An overview of the program and project Lesson 1: Introduction to Technovation and App Inventor Lesson 2: Defining the Issue: What problem are you going to solve? Lesson 3: Brainstorming Solutions Lesson 4: User Centred Design: Making sure your app is easy to use Lesson 5: Competitive Analysis: What makes your app better than the others that are out there? Lesson 6: Branding and Promotion: Develop a strategy for promoting your app Deliverables App source code (can be developed for Android, ios, or Windows) Up to 4 minute video pitch (upload to YouTube and share the link) Up to 2 minute app demo video (upload to YouTube and share the link) Team photo (with mentor and teacher included, if possible) for each team Business plan (pdf) 100 word app description Completion of post survey Presentation (post on Slideshare and share link) Lesson 7: Potential Revenue: Determining how to price your app and how to generate income Lesson 8: Pitch Guidelines: Telling the story of your app and pitching your company Lesson 9: Demo Guidelines: Making and uploading the demo video of your app in action Lesson 10: User Feedback: What do people think of your app? Lesson 11: Video Editing: Get feedback on your videoswhat is and isn t working well? DATES FOR 2016: LAUNCH 8 MARCH, KICK OFF 11 APRIL, DELIVERABLES DUE 1 JULY Lesson 12: Submission: Make any final edits to your business plan; reflect on your project; wrap up loose ends; and complete the Post Survey