May 3, 2016: 1:00-2:00 p.m. EST. Webinar: Business Women s Trade Mission to Atlanta & Orlando, June 2016
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1 May 3, 2016: 1:00-2:00 p.m. EST Webinar: Business Women s Trade Mission to Atlanta & Orlando, June 2016
2 Introductions Speaker: Josie L. Mousseau, Deputy Director, Canadian Business Women in International Trade (BWIT) Speaker: Lisa Stockley, Consul and Trade Commissioner, Consulate General of Canada in Atlanta, Georgia Speaker: Ximena Pauvif- Machado, Trade Commissioner, Consulate General of Canada in Miami, Florida. Moderator: Adria May, Trade Commissioner, Canadian Business Women in International Trade (BWIT)
3 Welcome and Introductions Webinar Agenda Canadian Business Women in International Trade (BWIT) & Trade Commissioner Service (TCS) Women in Business North America Summit - Atlanta Market overview Southeast USA WBENC 2016 Market overview Florida Tips for success
4 Business Women in International Trade (BWIT) BWIT is a program of Global Affairs Canada s Trade Commissioner Service Only national program that provides targeted products and services to help women entrepreneurs to expand their global footprint
5 Business Women in International Trade (BWIT) Trade Missions Website businesswomenintrade.gc.ca Women-owned Directory ic.gc.ca/bwit LinkedIn Group linkd.in/bwit-faci Annual and Monthly Newsletter
6 Trade Commissioner Service (TCS) On-the ground support for delegates, before, during and after our Trade Missions Four key services: Preparation for International Markets Market Potential Assessment Qualified Contacts Problem Solving
7 Women in Business: North America Summit June 15-17, Atlanta, Georgia Access opportunities in the Southeast USA and beyond. Exciting opportunity for women-owned businesses working in a variety of sectors from Canada, Mexico & the U.S. Expand export markets Find mentors and partners Inspiring speakers and panelists Network with companies from Canada, the U.S. and Mexico Potential B2B meetings with organizations wanting to source from women-owned businesses Thanks to our partners, no cost to participate (Discount on hotel and airfare)
8 Women in Business: North America Summit June 15-17, Atlanta, Georgia Held at Georgia Tech University, Scheller School of Business B2B Meetings for Qualified Companies Tech wish list: Multisector, including ICTs, Cleantech, Infrastructure Companies must complete profiles and submit to BWIT Meetings scheduled at discretion of organizations
9 Partners: Women in Business: North America Summit June 15-17, Atlanta, Georgia Held at Georgia Tech University, Scheller School of Business
10 Women in Business: North America Summit June 15-17, Atlanta, Georgia Finance Corporate Strategy Featured Speaker Farah Mohamed Girls20 Panels (themes) Entrepreneurship Tools and Resources
11 Market Overview Atlanta Atlanta is: The most populous metropolitan center in the Southeast US (5.71 million) The 8 th largest economy in the U.S. with a GDP of over $300 billion USD The primary transportation hub of the Southeast US, via highway, railroad, and air Over ¾ of Fortune 1000 companies conduct business operations in Atlanta Atlanta s Hartsfield-Jackson Int l Airport is the world s busiest airport
12 Market Overview Southeast US In 2015, Canadian exports to the Southeast United States totaled $19.4 billion This is over 15% of Canada s total exports to the U.S., making the Southeast US one of Canada s largest U.S. export markets Exports to Canada by state: Tennessee - $8.6 billion North Carolina - $6.8 billion Georgia - $6.4 billion Alabama - $4.1 billion South Carolina - $3.7 billion Mississippi - $2.0 billion Top exports by sector: Energy Equipment & machinery Transportation Chemicals Minerals & metals Plastics & rubbers Agriculture Forest Products
13 Market Overview Southeast US Key Growth Sectors in the Southeast US Aerospace Agri-Food Automotive Consumer Products Defence & Security Information & Communications Technology Infrastructure & Building Life Sciences Science, Technology & Innovation Sustainable Technologies
14 Women s Business Enterprise National Council (WBENC) 2016 Orlando - June WBENC - largest business conference of its kind for women business owners! Over 3,000 attendees! Participants - Supplier Diversity, procurement and senior executive representatives from Fortune 1000 and federal government; women business owners their teams; and key representatives of strategic partner organizations. 3-day annual event - ideal environment for conference participants to expand business opportunities by participating in an ambitious, productive agenda that includes workshops, general sessions, Business Fair, and networking events. Canadian Programming No cost to participate other than conference fee (Discount on hotel and airfare)
15 WBENC 2016 Orlando - June Knowledge Educational workshops to increase your business acumen Connect Meet and network with supplier diversity representatives from small companies to large multi-nationals Contacts Network with like-minded women who want to do business, collaborate and form strategic alliances Speakers Inspirational speeches and stories from highprofile speakers
16 WBENC Orlando 2016 Business Fair - as many as 300 exhibitors looking to source from women-owned businesses. E.g.:
17 Government of Canada Programming: June June 19: BWIT Meet & Mingle 19:00-21:00p.m. (Location TBC) Opportunity for delegates to meet Trade Commissioners and the Canadian Delegation June 21: Canadian Delegates Reception 17:00-19:30 Hosted by the Government of Canada Opportunity for Canadian business women to network with companies, as well as with Trade Commissioners and other Canadian delegates Details to follow upon registration June 22: Government of Canada booth at the Business Fair and Photo: Booth 120 WEConnect International Certified businesses can display products/marketing material; assistance from Trade Commissioners at Business Fair Photo Opportunity Photo of the entire Canadian delegation, Location: Stage of convention centre, following WBENC Lunch on June 22.
18 BWIT/TCS Programming: June June 20-23: On-site meeting space Reserved for Canadian delegates June 20-23: Meet with Florida-based Canadian Trade Commissioner Ask questions specific to your business June 20-23: Potential meetings and support for delegates Potential opportunity to organize meetings for qualified Canadian delegates On-the ground support throughout the conference
19 Tips For 2016 Be Strategic Research target organizations in advance Assess common connections Connect with supplier diversity and procurement professionals Find out what companies look for in a supplier and how you can meet their procurement needs Be Prepared Put together a quality package of materials Know your goals and the message you wish to convey Have your pricing ready and know your capacity Know what unique value you have to offer to your targets
20 Market Overview - Florida Florida s economy is the 4 th largest in the U.S. and 18 th largest in the world with a state GDP of over $830 billion Third most populous state in the U.S. with over 19.8 million people Second in the U.S. for infrastructure with: The 2 nd largest Free Trade Zone network 15 deepwater seaports, 19 commercial service airports, 2 spaceports 2 of the world s busiest airports (Miami and Orlando) Home to 16 Fortune 500 corporate headquarters Florida is a major gateway for merchandise trade between North America, Latin America, the Caribbean, and other world regions million tourist visits each year (Canada #1 international visitor at 4.1 million)
21 Canada-Florida Trade & Investment Fast Facts Bilateral trade: $8.1 billion Florida exports to Canada: $3.9 billion Florida imports from Canada: $4.2 billion Florida services exports to Canada: $3.8 billion Key sectors: aerospace/defense; cleantech; information & comms technologies; infrastructure; life sciences. Secondary sectors: agri-food, beer/wine and consumer products. Over 315 Canadian-owned companies operating in the State of Florida - numbers are growing year after year (2015). Canada-Florida Highlights #1 source of in-bound tourism in Florida #1 purchaser of Florida s made/grown goods #2 foreign investor in Florida #2 foreign employer in Florida
22 Trade Mission Costs Women in Business: North America Summit: There is no registration fee or costs for the Women in Business: North America Summit or to receive services provided by BWIT and the Trade Commissioner Service. Delegates are responsible for covering the cost of their travel and accommodations. WBENC 2016: There is no fee for receiving services from BWIT and the Trade Commissioner Service, including for the Canadian reception. Delegates are responsible for covering the cost of their travel, accommodations and registration to the WBENC conference.
23 THANK YOU, See you in Atlanta and Orlando For more info and to register: tradecommissioner.gc.ca/atlantaorlando16
24 Connect with BWIT Web: Businesswomenintrade.gc.ca LinkedIn:
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