EDUCATION FOUNDATION

Transcription

1 TEXAS RESTAURANT ASSOCIATION EDUCATION FOUNDATION Partnership Opportunities Giving to the Texas Restaurant Association Education Foundation helps keep our industry growing. Thousands of students rely on the educational programs and career initiatives produced by the Texas Restaurant Association Education Foundation. Partnership support is critical to their success. WHAT WE DO Create business development opportunities for industry professionals Prepare and educate over 25,000 students for careers in the industry Train over 300 educators WHAT WE DO TOGETHER Fund critical programming Strengthen our industry Connect industry professionals to a skilled and certified workforce CONTACT Steph Smith Director of Strategic Partnerships, TRAEF stephsmith@tramail.org

2 MISSION It is the mission of the Texas Restaurant Association Education Foundation to provide educational opportunities for restaurant careers in Texas. Your support benefits not only talented and dedicated students, funds our programs and initiatives, furthers our community outreach and more, but also strengthens the restaurant and hospitality industry as a whole. The more of an investment you make, the more of a difference and impact you make. And with the many opportunities that are available to TRAEF Partners, your corporation will have yet another resource for the restaurant industry. 2 Steph Smith, Director of Strategic Partnerships, Texas Restaurant Association Education Foundation

3 By connecting with TRAEF, your corporation has a front row seat to one of the largest workforce resources in the Texas restaurant industry. BUSINESS DEVELOPMENT Through sharing best practices, peer-to-peer networking, leadership and philanthropy, Texas Restaurant Association Education Foundation (TRAEF) corporate partners create long-term values for the TRAEF while also further fostering business development opportunities for themselves. TRAEF corporate partners are as diverse as the restaurant industry itself and have established additional partnerships between them. WORKFORCE DEVELOPMENT A skilled workforce is essential to our economy and when industry and education work together, it creates a direct path to employment for Texans. The Texas Restaurant Association and the Texas Restaurant Association Education Foundation have long recognized the importance of workforce development for our industry. We are heavily invested in supporting educational opportunities for restaurant careers in Texas. Partners have a direct impact on the success of our programs and their ongoing development. Steph Smith, Director of Strategic Partnerships, Texas Restaurant Association Education Foundation 3

4 HOW TRAEF SUPPORTS THE INDUSTRY Texas ProStart Texas ProStart is the flagship program of TRAEF. The program prepares students for careers in the restaurant and food service industry. They gain valuable restaurant and food service skills through their academic and workplace experience. We take high school culinary and restaurant management to the next level by providing the full support of the Texas restaurant industry to over 240 high schools reaching 25,000 students each year. The program grows each year adding more schools and reaching more students. Community Engagement With more than 25,000 Texas ProStart students and 300 educators across Texas, TRAEF has the ability to make an enormous impact on all of our communities. By partnering with local, state and national organizations and corporations, our Texas ProStart students and educators have the opportunity to give back to their own communities by volunteering with area food banks, farmers markets and other community-based organizations. School Grants All socioeconomic levels are reflected in our Texas ProStart high schools. Through TRAEF school grants, we can give grant funds directly to a school in need and help strengthen their Texas ProStart program and enrich their classroom learning experience. Scholarships TRAEF awards thousands of dollars each year to students pursuing hospitality or culinary arts degrees across the state. Classroom to Career An in-class discussion with a corporate partner, this is an opportunity for students to ask questions, gain knowledge on a variety of exciting industry careers, and connect with actual working industry professionals. Culinary Educators Training Conference TRAEF s annual train the trainer conference for all Texas ProStart educators and future Texas ProStart educators. Classes, demos, and presentations led by industry professionals, chefs and restaurateurs. Restaurant Workforce Conference A conference that highlights best practices in our industry and how they impact workforce development. TRAEF is committed to offering educational programming that prepares people for exciting restaurant industry careers while also offering workforce development, recruitment, and retention programming that keeps the industry strong. Workforce Solutions We re hiring is something you likely said today. With thousands of food handler certified, kitchen confident, and restaurant ready employees entering our community through TRAEF s Texas ProStart program each year, TRAEF is a proven workforce solution. Come meet your future employees. TRA Member Restaurant Support TRAEF is a great resource for our TRA restaurant members. We encourage our members to get involved with the TRAEF s career fairs, restaurant revenue sharing opportunities, Texas ProStart Invitationals, educational programming, and other statewide initiatives. After all, a Texas ProStart graduate just may be your next employee and eventually a TRA member themselves.

5 HOW TO SUPPORT THE INDUSTRY S FOUNDATION FRIENDS OF THE FOUNDATION This on-going giving campaign helps support the growing Texas ProStart program which requires an annual investment by the TRA and TRAEF of approximately $33 per student. With over 25,000 students benefiting from the program, it is a significant investment in the future of our industry's workforce. Depending on your Partnership level, an automatic contribution will be made in your corporation s name and recognized as a Friend of the Foundation. SUPPORT THE FOUNDATION HERE! EXCELLENCE AWARD The Excellence Award is awarded each year to an educator who has made significant contributions to culinary education through both an unwavering dedication to their students and a strong presence in their community using the Texas ProStart curriculum. The winner goes on to represent Texas at the National Restaurant Association Educational Foundation s Educator Excellence Awards Dinner in Chicago. Students, colleagues, parents and community members are welcome to nominate deserving teachers. Partners have the opportunity to help fund this award. W. PRICE, JR. MEMORIAL SCHOLARSHIP Each year TRA awards this scholarship to students with a growing passion for the food service industry. The scholarship is named for W. Price Jr., the first executive director of the TRA who served from 1953 until Seven scholarships for $2,000 are awarded to graduating high school students attending a post-secondary culinary program and students currently enrolled in a post-secondary culinary program. Partners have the opportunity to help fund this program. RESTAURANT REVENUE SHARING TRAEF partners with Texas restaurants for revenue sharing opportunities, such as co-branded dinners, special events and more. Revenue sharing funds impact our Texas ProStart program directly, while increasing brand exposure and sales for restaurants. BENEFICIARY EVENTS Add philanthropy and an amazing cause to your event by making TRAEF its beneficiary. TRAEF will assist in promotion and marketing of the event and you ll be assisting more than 25,000 students and their future career path. MARK YOUR CALENDARS FOR... Restaurant Workforce Conference Join us for a two day restaurant workforce conference. Recruit, Train, Retain. TBD Culinary Educators Training Conference Join us for a two and a half day conference for culinary arts instructors. For hands on learning activities and industry demonstrations from chefs and restaurant. TBD Lone Star Bash Join us for the 5th Annual Restaurant Industry Party enjoy of Chef prepared bites, craft beers and cocktails, live music, networking with industry suppliers and restaurateurs and party with a purpose. July 14, 2019 TRA Marketplace The largest foodservice show in the Southwest, the Texas Restaurant Association Marketplace, kicks off Sunday and Monday, July 14-15, from 10:30am to 5:00pm at the George B. Brown Convention Center. July 14-15, 2019, Houston, TX Steph Smith, Director of Strategic Partnerships, Texas Restaurant Association Education Foundation 5

6 Recognition TIERED PARTNERSHIP OPPORTUNITIES INCLUDE: EXCLUSIVE DIAMOND PLATINUM GOLD $50,000 $40,000 $30,000 $20,000 SILVER $10,000 BRONZE $5,000 Partnership recognition on TRAEF websites Partnership recognition at all TRAEF Board of Trustees meetings Partnership recognition in all TRAEF publications and communications Partnership recognition in all TRAEF staff signatures + Digital Guides Annual announcement of partnership level in TRA blog and TRA membership correspondence Partnership includes contribution to Friends of the Foundation $2,000 $1,500 $1,000 $500 Marketing & Brand Awareness Partnership recognition on all TRAEF printed and digital marketing collateral Brand awareness via TRAEF newsletters (circulation of 15,000+) Brand awareness via TRA and TRAEF website, social media, press releases and member communications, Restauranrville + Blog Brand awareness at TRAEF events, functions and initiatives Opportunity to hold live demostration on educational stage during TRA Marketplace Opportunity to customize TRAEF Informational Videos 6 Steph Smith, Director of Strategic Partnerships, Texas Restaurant Association Education Foundation 6

7 TEXAS PROSTART I N V I TAT I O N A L Texas ProStart Invitational (attended by over 700 students, educators, chefs, judges, restaurateurs and industry partners) EXCLUSIVE DIAMOND PLATINUM GOLD SILVER BRONZE $50,000 $40,000 $30,000 $20,000 $10,000 $5,000 Title Partner of the 2017 Texas ProStart Invitationals Presenting Partner of 2017 Texas ProStart Invitationals Supporting Partner of 2017 Texas ProStart Invitationals Partnership recognition on event signage Ad in Texas ProStart Invitational program guide FULL Page FULL Page FULL Page 1/2 Page 1/2 Page Corporate logo on chef coats Corporate logo on restaurant management shirts Opportunity to hold educational session and recruitment booth Partnership recognition during awards ceremony Culinary Educators Training Conference (250 educators, chefs, industry partners) Partnership recognition in CETC materials Opportunity to hold 20 minute expert demonstration or presentation to all attendees Opportunity to distribute corporate materials to all participants Presenter of Educator Excellence Awards Steph Smith, Director of Strategic Partnerships, Texas Restaurant Association Education Foundation 7

8 Educational Programming & Community Initiatives Opportunity to co-brand statewide Community Initiatives (partnership with industry related organizations and Texas ProStart schools) Opportunity to customize local branding and Industry Events Programs Opportunity to be included in Texas ProStart classroom curriculum Target marketing opportunities for all Texas ProStart schools (i.e. Letter from TRAEF Chairman to all schools recognizing partnership) Opportunity to engage in Classroom to Career Restaurant Workforce Conference New event focused on best practices in industry technology and its effects on the restaurant workforce EXCLUSIVE $50,000 DIAMOND $40,000 PLATINUM $30,000 GOLD $20,000 SILVER $10,000 BRONZE $5,000 Partnership recognition in conference materials, including conference mobile app Opportunity to lead sessions / Panels Opportunity to Fill Vendor Placements Lone Star Bash Venue changes annually (600+ attendance) VIP Tickets and Wristbands General Admission Tickets and Wristbands Partnership recognition in social media promotion Partnership recognition on all printed and digital Lone Star Bash marketing collateral Partnership recognition in Lone Star Bash press release (15,000+ circulation) Corporate brand/logo digitally projected at event Receive event attendee list 8 Steph Smith, Director of Strategic Partnerships, Texas Restaurant Association Education Foundation

9 EXCLUSIVE DIAMOND PLATINUM GOLD SILVER BRONZE Steph Smith, Director of Strategic Partnerships, Texas Restaurant Association Education Foundation 9

10 PRESIDENT S CIRCLE The President s Circle is an endowment for the Texas Restaurant Association Education Foundation. Members of the President s Circle are the Foundation s highest donors and are fully committed to its sustainability. Endowment gifts are designated for educational programming and workforce development opportunities produced by the Texas Restaurant Association Education Foundation and that impact tens of thousands of lives each year. President s Circle Members $ 75,000 $ 50,000 Claire and William L. Hyde, Jr. Greater Austin Restaurant Association Greater Dallas Restaurant Association Rio Grande Valley Restaurant Association San Angelo Restaurant Association $ 25,000 Chef Sharon Van Meter Chef Charles Duit Jessica Delgado Nikky Phinyawatana Jimmy Hasslocher In Memory of G. Jim Hasslocher Carmelo Mauro David Cea Roger Kaplan $ 15,000 Chef Steve DeShazo Debbi Toh 10 Steph Smith, Director of Strategic Partnerships, Texas Restaurant Association Education Foundation Steph Smith, Director of Strategic Partnerships, Texas Restaurant Association Education Foundation stephsmith@tramail.org