OFFICIAL RULES. AppAmazing Race Scavenger Hunt Contest

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1 OFFICIAL RULES AppAmazing Race Scavenger Hunt Contest IMPORTANT: PLEASE READ THESE RULES BEFORE ENTERING THE APPAMAZING RACE SCAVENGER HUNT CONTEST (THE CONTEST ). BY ENTERING THE CONTEST, YOU AGREE TO BE BOUND BY THESE OFFICIAL RULES. NO PURCHASE NECESSARY TO ENTER AND WIN. To Enter. The Contest sponsored by NCS Pearson, Inc. ( Pearson ) is a mobile, photo-based scavenger hunt contest (accessible via ios and Android mobile devices) at the 2014 ISTE Conference in Atlanta, GA, and begins on Sunday, June 29, 2014 at 9:30 a.m. ET and ends on Tuesday, July 1, 2014 at 2:00 p.m. ET ( Contest Period ). Eligible participants may enter the Contest by registering a team at the URL provided, and by attending the scheduled in-booth sessions, spotlight sessions, and just for fun activities, and completing the ISTE AppMazing Race Scavenger Hunt challenges aligned to the sessions held at Pearson Booth #1314 (the Booth ), for an opportunity to win a prize (as defined below). By entering, participants agree to abide by all terms of the Official Rules and the decisions of the Sponsor-designated judges, whose decisions shall be binding and final in all respects relating this this Contest. Eligibility. The Contest is open to registered attendees of the ISTE 2014 Conference, June 28 July 1, 2014, 2014 in Atlanta, GA, (the Conference ); who are 18 or older at the time of registration, and who are non-vendors. Employees of Sponsor and its parent companies, affiliates, its vendors, advertising and promotional agencies, manufacturers or distributors of Contest materials and their immediate family members (parents, children, siblings, spouses) in the same household are not eligible. In addition, if the Participant is an employee of a public school/government agency: a. Receipt of a prize may be restricted by additional laws, rules and regulations, and may be restricted by the written policy, if any, of the potential winner s employer. b. If selected as a winner, Participant may be required to sign and return a Winner s Acceptance Form prior to the issuance of the Prize.

2 How To Play. For full details, visit Sponsor s website: click the Register My Team tab, follow the on-screen instructions and submit the required information on the entry form to register your team for the AppMazing Race Scavenger Hunt. Once registered, participants will receive a registration confirmation containing detailed guidelines and instructions on how to play. In-Booth Presentation and Spotlight Session Schedules. The AppMazing Scavenger Race Hunt There will include approximately 13 missions, some of which are associated with Pearson in-booth and/or Spotlight sessions. The dates and times of scheduled in-booth presentations and Spotlight sessions are available in the Pearson booth (#1314) during the Conference, as well as online at Additionally, a link to the above-listed session schedule URL will be accessible directly within the GooseChase app. How the Winning Teams Will Be Chosen How the Points System within the GooseChase App Works. Each mission or challenge a team completes will earn your team points. Teams must complete at least seven missions to be eligible for a prize. Each game has a list of photo-based missions/tasks for teams to complete. Each mission has a name, description, and point value, which varies based on the complexity of the task and the time commitment needed to complete it. Teams must provide photo proof to receive points for completing each mission. Teams select the mission they want to complete from the mission list, take a picture with the phone's camera and press the submit button. Teams receive the points right away; however, all photos are subject to review, and teams may lose those points at any time if the photo is not correct. Teams have the ability to see everything as it happens. Whenever the team completes a mission, the photo is added to the activity feed and the rankings (leaderboard) are automatically updated. At any given moment, teams know exactly how they are doing and what needs to happen to win. Limit One (1) Prize per Team. Judging. All eligible entries received will be judged by 2:00 p.m. Tuesday, July 1, in order to select the top thirty (30) winners from a pool of all eligible entries received over the Contest period. The top 30 teams will be selected based on

3 their total accumulative points. Sponsor s designated judges at the Booth will verify the results and determine winner status. Winner Notification. Prize winners will be notified by and announced on Facebook and Twitter after 2:30 p.m. ET on Tuesday, July 1, Social Media Disclaimer. If you choose to post a photo of you with a Pearson product on a social media site as part of this Contest, please include a disclaimer indicating that the PHOTO WAS TAKEN AS PART OF A PEARSON-SPONSORED SCAVENGER HUNT AT THE 2014 ISTE CONFERENCE or words to that effect; so viewers will understand that Pearson provided an incentive for you to take the photo and your photo is not necessarily intended to be your endorsement of the product. If you do choose to endorse the product, however, no such disclaimer is required. Contest Prizes. Each AppMazing Race winning team will receive a GiveNow Charity Gift Card. The GiveNow gift card allows winning teams to gift their Prize to a charity of their choice via justgive.org, an online charitable giving platform. Awards are as follows: Places Prizes Number of Winners First Prize $25 Give Now Gift Card 5 Second Prize $15 Give Now Gift Card 10 Third Prize $10 Give Now Gift Card 15 No Prize substitution or cash redemption allowed by winners. Prizes are not transferable. Taxes, if applicable, are the responsibility of winners. Sponsor reserves the right to substitute prize with a similar prize of equal or greater value due to prize unavailability. Publicity. Except where prohibited, by downloading the GooseChase app and participating in the AppMazing Race Scavenger Hunt Contest, participants agree that Sponsor may use any photographs taken during the course of the scavenger hunt in its marketing materials, including but not limited to Facebook and Twitter, and participation in the Contest constitutes winners consent to Sponsor s and its agents use of winners name, likeness, photograph, voice, opinions and/or hometown and state for promotional purposes in any media, worldwide, without further payment or consideration. General Conditions. VOID WHEREVER PROHIBITED OR RESTRICTED BY LAW. SUBJECT TO ALL APPLICABLE FEDERAL, STATE, AND LOCAL LAWS AND REGULATIONS. Prize will be awarded in accordance with any and all applicable laws, rules and regulations, and in accordance with the written policy, if any, of the winner s employer. In the absence of such a written policy, the prize will be

4 awarded in Sponsor s sole discretion. Participants are solely responsible for making sure that an award of the prize would be in compliance with the foregoing. In the event the awarding of the prize should violate any applicable law, rule or regulation or policy, the prize will be forfeited and Sponsor may elect, at its own discretion, to select an alternate winner from all remaining eligible entries received. Sponsor reserves the right to cancel, suspend and/or modify the Contest, or any part of it, if any fraud, technical failures or any other factor beyond Sponsor s reasonable control impairs the integrity or proper functioning of Contest as determined by Sponsor in its sole discretion. In such event, Sponsor reserves the right to judge the eligible entries received up to the time of the impairment. Sponsor reserves the right, in its sole discretion, to disqualify any individual it finds to be tampering with the entry process or the operation of the Contest or to be acting in violation of these Official Rules or in an unsportsmanlike or disruptive manner. Any attempt by any person to deliberately undermine the legitimate operation of the Contest may be a violation of criminal and civil law, and, should such an attempt be made, Sponsor reserves the right to seek damages from any such person to the fullest extent permitted by law. Sponsor s failure to enforce any term of these Official Rules shall not constitute a waiver of that provision. By entering this Contest, all Participants who are U.S. residents agree that they may receive marketing materials, communications and other materials from the Sponsor. Release. By entering the Contest, you agree to release and hold the Sponsor and its respective parent, subsidiaries, and affiliate companies, and agencies harmless from any and all losses, damages, rights, claims, and actions of any kind in connection with the Contest. By receipt of any prize, winner agrees to release and hold harmless Sponsor and its respective parent, subsidiary, and affiliate companies, agents, suppliers, distributors, and advertising/promotion agencies, as well as each such company s officers, directors, employees and agents (collectively, the Released Parties ) from and against any claim or cause of action, including, but not limited to, personal injury, death, or damage to or loss of property, arising out of participation in the Contest or receipt, use, or misuse of any prize, and claims based on publicity rights, defamation or invasion of privacy and merchandise delivery. Limitations of Liability. The Released Parties are not responsible for: (1) any incorrect or inaccurate information, whether caused by participants, printing errors or by any of the equipment, programming or processes associated with or utilized in the promotion; (2) technical failures of any kind, including, but not limited to malfunctions, interruptions, or disconnections in phone lines or

5 network hardware or software; (3) unauthorized human intervention in any part of the entry process or the Contest; (4) technical or human error which may occur in the administration of the Contest or the processing of entries; or (5) any injury or damage to persons or property which may be caused, directly or indirectly, in whole or in part, from participant s participation in the Contest or receipt or use or misuse of any prize. Disputes. Except where prohibited, as a condition of participating in this promotion, participant agrees that: (1) any and all disputes, claims and causes of action arising out of or connected with this Contest or any prize awarded shall be resolved individually, without resort to any form of class action, and exclusively by final and binding arbitration under the rules of the American Arbitration Association and held at the AAA regional office nearest the participant; (2) the Federal Arbitration Act shall govern the interpretation, enforcement and all proceedings at such arbitration; (3) judgment upon such arbitration award may be entered in any court having jurisdiction; (4) any and all claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, including costs associated with entering this Contest, but in no event attorneys fees; and (5) under no circumstances will participant be permitted to obtain awards for, and participant hereby waives all rights to claim, indirect, punitive, incidental and consequential damages and any other damages, other than for actual out-of-pocket expenses, and any and all rights to have damages multiplied or otherwise increased. All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, or the rights and obligations of the participant in connection with the Contest, shall be governed by, and construed in accordance with, the laws of Minnesota, U.S.A., without giving effect to any choice of law or conflict of law rules (whether of Minnesota or any other jurisdiction), which would cause the application of the laws of any jurisdiction other than Minnesota. Privacy Statement. Information Participants provide to Sponsor will be used to communicate with Participants in relation to this Drawing as well as to notify the prize winner, and to send Participants information about other Pearson products and services, if requested by Participant. Please also see Sponsor s Privacy Statement located at Names of Winners. If you send an to deshaunda.warner@pearson.com within 30 days of July 1, 2014, we will provide you with a list of winners that received a prize. 13. Sponsor. This Contest is sponsored by NCS Pearson, Inc., 5601 Green Valley Drive, Bloomington, MN

6 Contest Rules: These Official Rules will be posted on the Pearson School website at pearsonschool.com/isteappmazingrace during Contest Period. Copyright 2014 Pearson Education, Inc. or its affiliate(s) All rights reserved. Drawing participants are hereby authorized to copy these official rules on the condition that it will be for the participant s personal use and not for any commercial purpose whatsoever.