Results from the 2009 Alumni Attitude Study. TAMU Corpus. Presented by:

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1 Results from the 2009 Alumni Attitude Study TAMU Corpus Presented by:

2 Study Results: Distribution and Response Response Rate 7.70% Surveys Distributed Returned (bad addresses) Presumed Delivered Number of responses 6, , Slide 2

3 Participants All School Comparables University of Alaska - Fairbanks Florida International University Niagara University Southwest Minnesota State University American University Fresno State University of Northern Iowa St. John's University Auburn University Cal State Fullerton CSU Northridge CSU Stanislaus CSU Bakersfield Georgia Institute of Technology New York University Syracuse University Barry University George Mason University Oakland University Texas Christian University Baylor University Grambling State University Ohio University University of Cincinnati Berea College Georgetown University Oregon State University University of Central Florida Brandeis University George Washington University Plymouth State University University of California - San Diego Bryant University Humboldt State University Rochester Institute of Technology University of Houston Buffalo State Illinois State University Rensselaer Polytechnic Institute University of Oregon Cal Poly Ithaca College CSU Sacramento University of Nevada - Las Vegas Cal Poly Pomona Jacksonville State University CSU San Bernardino University of Southern California Cedarville University University of Kansas San Diego State University University of Utah Chico State Lehigh College San Jose State University University of Wisconsin - Eau Claire Colorado State University CSU Long Beach CSU San Marcos University of Wisconsin - LaCrosse University of Colorado Mercer University Santa Clara University School of Law Whitworth University CSU Dominguez Hills Metro State College of Denver Southern Illinois University Widener University CSU East Bay Montana State University - Billings Southern Methodist University Winthrop University East Carolina University National-Louis University Sonoma State University Western Michigan University Emporia State University North Dakota State University Southern Polytechnic State University Slide 3

4 Post 9/ LIFESTYLE Family Career Gender /Ethnicity Hobby /Interests WWII/Post WWII* 1963 Woodstock/Vietnam Post Watergate Yuppie/End Cold War Electronic Revolution/ Dot com Grad Year Age Foundational Concepts Alumni Segmentation Model ERA Slide 4 Mature/Contemplative 63 and older Stable/Mid Life 45 to 62 LIFECYCLE Building/Growth 31 to 44 Young Adult/Discovery 26 to 30 Recent Graduates 21 to 25

5 Population Demographics Study Results Slide 5

6 Distribution and Response By Ethnicity Slide 6

7 Distribution and Response By Era Slide 7

8 Distribution and Response By Era Percentage of Respondents Response Rate NOTE: Response rate is unadjusted for bad addresses. Slide 8

9 Distribution and Response By Gender Slide 9

10 Distribution and Response By Gender across Generations Slide 10

11 Distribution and Response By Q23 Intent to Participate Financially Non contributors Might contribute in the future Contributors Percentage of Respondents Slide 11

12 Distribution and Response By Q20 Intent to Participate Financially vs. Q02 Non contributors Might contribute in the future Contributors Percentage of Respondents How often do you promote Texas A&M Corpus Christi to others? Slide 12

13 Q15. In your relationship with the University, please describe how often you do or have done the following. By Era Never One time A few times Frequently Slide 13

14 Q16. For each of the communication methods listed below, please tell us how important that method is to you and also rate the University s effectiveness in utilizing that method. Not Important Poor Somewhat Important Fair Very Important Good Critically Important Excellent Slide 14

15 Q16. For each of the communication methods listed below, please tell us how important that method is to you and also rate the University s effectiveness in utilizing that method. Importance exceeds Performance Performance exceeds Importance Slide 15

University s effectiveness in utilizing that method.

16 Q16. For each of the communication methods listed below, please tell us how important that method is to you and also rate the University s effectiveness in utilizing that method. Gap Analysis By Era Importance exceeds Performance Performance exceeds Importance Slide 16

17 Q17. Please indicate how much each of the following impacts your overall current opinion of the University: Percentage of respondents who chose top two choices Slide 17

18 Q17. Please indicate how much each of the following impacts your overall current opinion of the University: By Era No Impact Some Impact Significant Impact Critical Impact Slide 18

19 Q08. How important is it for you and alumni in general to do the following and how well the University does at supporting alumni in doing them? Not Important Poor Somewhat Important Fair Very Important Good Critically Important Excellent Slide 19

20 Q08. How important is it for you and alumni in general to do the following and how well the University does at supporting alumni in doing them? Gap Analysis Importance exceeds Performance Performance exceeds Importance Slide 20

21 Q08. How important is it for you and alumni in general to do the following and how well the University does at supporting alumni in doing them? Gap Analysis by Era Importance exceeds Performance Performance exceeds Importance Slide 21

22 Q13. What are barriers to your participation in alumni activities? By Location of Current Residence Percentage of Respondents Slide 22

23 Q10. How important was each of the following to your experience as a student, and how well did the University do at providing them? Not Important Poor Somewhat Important Fair Very Important Good Critically Important Excellent Slide 23

24 Q10. How important was each of the following to your experience as a student, and how well did the University do at providing them? Gap Analysis Importance exceeds Performance Performance exceeds Importance Slide 24

25 Q10. How important was each of the following to your experience as a student, and how well did the University do at providing them? Gap Analysis by Era Importance exceeds Performance Performance exceeds Importance Slide 25

26 Q09. In which of the following organizations/activities did you participate as a student? Percentage of Respondents Slide 26

27 Q01. How would you rate your decision to attend the University? Percentage of Respondents Slide 27

28 Q04. Which of the following best describes your experience as a student? Percentage of Respondents Slide 28

29 Q02. How often do you promote the University to others? Percentage of Respondents Slide 29

30 Q06. Which of the following best describes your overall current opinion of the University? Percentage of Respondents Slide 30

31 Q05. Which of the following best describes your experience as an alumnus/a? Percentage of Respondents Slide 31

ongoing process of measurement, action, and re

32 Foundation Concepts Alumni Partnership Model Alumni feedback is not a one time event, but rather an ongoing process of measurement, action, and re measurement. Initiate the process by asking their opinion Slide 32

33 Potential First Actions Highlighted issues and areas of focus Feedback to the alumni Career related programs for students and alumni Targeted communications focusing on successful event outcomes Build campus coalitions around alumni by sharing and discussing data Programs for out of area alumni Build profile on campus at career and academic club events Slide 33

34 Slide 34 Contact Information Robert Shoss Tel: (713) Fax: (713)

Colleges/Universities with Exercise Science/Kinesiology-related Graduate Programs

Colleges/Universities with Exercise Science/Kinesiology-related Graduate Programs (If you know of a college/university not on this list, please contact the CSCCa National Office to have it added.) ALABAMA