DISCOVERING AND DEVELOPING THE SPORT INDUSTRY POTENTIAL IN ASIA

Transcription

1 DISCOVERING AND DEVELOPING THE SPORT INDUSTRY POTENTIAL IN ASIA Presented by the Sport Management Council of the Philippines, the De La Salle University, and the Asian Association for Sport Management MANILA 2-4 August 2018 De La Salle University Taft, Manila Philippines

2 in cooperation with our official Conference Partner

3 THE CONFERENCE The Asian Association of Sport Management (AASM), in cooperation with the Sport Management Council of the Philippines (SportPhil) and the De La Salle University-Ramon V. del Rosario College of Business (DLSU-RVRCOB) will hold the 14th AASM Conference with the theme: Discovering and Developing the Sport Industry Potential for Asia from August 2 to 4, 2018 at the De La Salle University, Taft campus. With substantial talks by some of the leading scholars and educators in Asia and North America, this year s AASM Conference is expected to gather international delegates from Japan, Taiwan, South Korea, and the rest of Southeast Asia, and more than 500 local participants, composing of teachers, students, and coaches from UAAP and NCAA schools, as well as schools outside of Metro Manila. aasm2018.sportphil.com

4 CONFERENCE OBJECTIVES To bridge practitioners and the academe from here and abroad in the field of sport management, sport marketing and sport entrepreneurship; To provide a venue where various disciplines can network; and To learn to apply different technical and management skills in the planning and execution of sport programs, sport clubs and enterprises.

5 THE TALKS The conference talks will be spearheaded by international keynote speakers, who will be tackling expertise in Sport Management, Sport Marketing, and Sport Tourism, among others. Active workshops will then be led by local sport and P.E. educators, including: Success in Sport Media, Teaching Sports, Designing Sponsorship Plans, Best Practices in School Athletic Programming, and Tournament Management, Fundraising for Athletes, Dance Movement Therapy, to name a few. There will also be a call for submission of papers and posters on the above topics, open to all students and teachers.

6 THE TALKS Featuring Keynote Speeches from international experts: Packianathan Chelladurai, Ph.D., LL.D., FNAK Critical Factors Behind Pursuit of Excellence in International Sport Dr. Chelladurai, Distinguished Professor, Troy University, is a founding member of the North American Society for Sport Management (NASSM) and the European Association for Sport Management (EASM). In 2015, the European Association of Sport Management named its most prestigious award the EASM Chelladurai Award. David K. Stotlar, Ed.D. Making Dollars and Sense of Sport Sponsorship and Fan Engagement Dr. Stotlar served as the Director of the School of Sport & Exercise Science at the University of Northern Colorado & ; retiring in As a Full Professor he taught on the faculty in the areas of sport management and sport marketing. He has had more than 90 articles published in professional journals and has written more than 50 textbooks and book chapters in sport marketing and management. Dr. Munehiko Harada Chairman, Japan Sport Tourism Alliance (JTSA) Dr. Harada has held vital positions with the National Institute of Fitness and Sport and Osaka University of Health and Sport Sciences, Asian Association for Sport Management (AASM), and Japanese Association for Sport Management (JASM) prior to taking up his current position as professor on the faculty of sport sciences at Waseda University, Tokyo. Dr. Harada is a well-published author on sport management, sport marketing, sport tourism, and leisure studies.

7 SPONSORSHIP PARTICULARS PLATINUM GOLD SILVER BRONZE Company logo and link will be in the official online materials for social media sites, and website, and online publications Booth placement, product sampling (and selling) during the event Acknowledgments (live or video) all through the duration of the 3-day event (every beginning, middle, and end of the day) Logo on (official OOD ads) streamers/ banners all over the location Php 55,000 Major Sponsor (3) 100% Cash ONLY or Up to 50% Cash + 50% Barter (equivalent value) Prominent Top row Prominent Venue Entrance Php 40,000 Minor Sponsor (7) 100% Cash ONLY or Up to 50% Cash + 50% Barter (equivalent value) Medium 2 nd row Semi-prominent Going to the main venue Php 25,000 Additional Sponsor 100% Cash ONLY or Up to 50% Cash + 50% Barter (equivalent value) Small 3 rd row Option to do product sampling (and selling) during the event (no booth) 9x 6x 3x Prominent Medium Small Giveaways for event souvenirs Yes Yes Yes Souvenir Ad Placements 1 Page 1/2 Page 1/4 Page VIP Tickets Official Supplier 100% Barter ONLY for any of the needs listed at the bottom of this table** Small Last row Snacks pcs. (3 days) Drinking beverage 3000pcs (3 days) Promotional materials (streamers/banners) Production - as required Sound system - as required Notebooks - as required Others, such as IDs and Lanyards, USBs, Loot bags and conference kits, Shirts and/or warmers for Volunteers - approx. 300

8 ASIAN ASSOCIATION FOR SPORT MANAGEMENT In 1999, the Asian Association for Sport Management (AASM) was organized by a group of enthusiastic scholars from Taiwan, Singapore, Thailand, China, Japan, and Korea. AASM was formally established in South Korea in September 2002 and hosted its first annual conference at the National Korean Sports University. AASM is a professional organization that combines academic with practical research and promotion in the field of sport management. Some of AASM s missions include encouraging and promoting original research in both theoretical and applied aspects of sport management theory and practice, assisting in the dissemination of information and knowledge base in sport management, organizing various congresses to promote and strengthen the purpose of AASM, publishing proceedings and journals related to sport management, facilitating and developing relationship among academic institutions in Asia, and collaborating with other organizations with similar purposes. Since its establishment, AASM has expanded its member nations by a large degree. Currently, the member nations of AASM contain: China, Hong Kong, India, Japan, Korea, Malaysia, Mongolia, Singapore, Philippines, Taiwan, Thailand, and Vietnam.

9 SPORTPHIL Sport Management Council of the Philippines (SportPhil) is an organization that assists and promotes excellence in sport management, science and business combining foreign and local expertise. Its aim is to be the most trusted resource, enabler, and convenor for progressive Philippine Sport Development. SportPhil was founded by Ms. Geraldine Bernardo, who was a one-time Executive Director of the Philippine Sports Commission (PSC) and 2005 SEA Games medalist for Dragon Boat. Other SportPhil Directors include Mario Imson, M.D. from University of Baguio, Charlie Ho, M.D., Attorney from Sport Vision and Philippine Olympic Committee, Oscar Santelices, M.Sc. from the University of the Philippines, and Christian Dominguez, M.Sc. From the University of Asia and the Pacific. SportPhil is a recognized member of the Asian Association of Sport Management (AASM) and an affiliate of the Asian Council of Exercise and Sports Science (ACESS).

10 DLSU-RAMON V. DEL ROSARIO COLLEGE OF BUSINESS The College of Business, also known as Ramon V. del Rosario College of Business (RVR-COB) and formerly De La Salle-Professional Schools, Inc., is one of the eight undergraduate and graduate schools of De La Salle University. It was established in 1920 as the College of Commerce when the University began offering a two-year commercial course. On July 25, 2011, the College was inaugurated as Ramon V. del Rosario College of Business to honor the respected alumnus and visionary businessman. Ramon V. del Rosario built the first Filipino-owned oil refinery, Filoil Refinery Corporation, and challenged foreign oil companies. Afterwards, he also served as ambassador to Canada, Germany, and Japan. During this time, he brought professors from the Harvard Business School into the country to teach management courses. This initiative eventually led to the creation of Asian Institute of Management, an institution that meets the global accreditation standards of the US-based Association to Advance Collegiate Schools of Business. The RVR-COB is a PRME Champion. The Principles of Responsible Management Education (PRME) is an initiative of the United Nations Global Compact. The College is one of only 26 universities around the world that was invited to be a PRME Champion.

11 CON TACT US For sponsorships, participation, and more information about the event, AASM Secretariat - secretariat@aasm2018.sportphil.com Ms. Geraldine Bernardo - geraldine.bernardo@dlsu.edu.ph.

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