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1 Your Bridge to Success inside: Keynote Speaker Condoleezza Rice p. 2 Find Your San FranciSCo p. 16 Plus: Chicago in concert & Sunday FitneSS Brochure sponsored by

2 MCAA 2010 San Francisco Dear Fellow MCAA Member, Tony Bennett s signature song that welcomes us to the City by the Bay aptly describes one of the most beautiful places in the world. Its winding, steeply climbing streets; cable cars; neighborhoods of exotic sights, sounds and aromas; chilly, mysterious fog; and eclectic mix of culture and architecture have charmed its visitors for over 150 years and, in fact, earned San Francisco the distinction as America s top destination. So, it is with great pleasure that I invite you to join me in experiencing this amazing city during MCAA For those who have visited San Francisco or who have dreamed of doing so iconic landmarks stand out as places of interest to see and explore. Alcatraz, Chinatown, Nob Hill, Union Square, Lombard Street and North Beach hint at the many different facets of a city that has captured the imagination of poets and artists and attracted immigrants and fortune seekers since its beginnings during the Gold Rush days. But, it was San Francisco s most famous landmark the Golden Gate Bridge spanning the Bay and linking the city to California s northern coastal counties that inspired this year s convention theme Your Bridge to Success. Just as this beautiful, majestic span serves as a vital commercial and transportation artery for San Francisco, so will MCAA 2010 provide us with a vital connection to top-tier educational, networking and business building opportunities. This year, our industry is faced with steep business and economic challenges, making our pursuit of excellence in all forms tougher, and more critical than ever. We will begin our journey to personal and professional success with major session speakers who will inform and inspire us with their views of the world, recent events which they influenced and lessons about how their personal courage and fierce determination to overcome seemingly insurmountable odds helped them achieve greatness. Former Secretary of State Condoleezza Rice, our Opening Session speaker, will offer important insights into the Middle East conflicts and other tension-ridden areas of the world, with particular focus on how those events are affecting, and will continue to affect, our lives. San Francisco 49ers Head Coach Mike Singletary, the featured speaker for our Annual Awards Breakfast, will tell us how his dogged determination to be the best helped him climb to the pinnacle of professional football. U.S. Airways Captain Chesley Sully Sullenberger will tell us how he faced the unthinkable head on when he landed Flight 1549 in New York s Hudson River in January. And, Los Angeles Times Columnist Steve Lopez, our speaker for the Spouse Breakfast, will share his very personal story about Nathaniel Ayers, a homeless, Julliard-trained musician who became his friend and the inspiration for his best-selling, non-fiction book and related movie, The Soloist. In the following pages, you will meet these and the many other outstanding special session and educational program speakers who will help you weather the current economic storm. As you do so, you ll also become acquainted with a San Francisco that you may not know regardless of how many times you may have visited. MCAA leaders and staff and our major speakers offer an up-close-and-personal view of this city that will entice you to explore its treasures around the corner and across the Bay. Allow us to share our memories so you can make your own. I look forward to hearing from you about how you ll find your heart AND your Bridge to Success in the unique city of San Francisco. Lonnie Coleman MCAA President

3 Your Bridge to Success. I left my heart in San Francisco, High on a hill, it calls to me. To be where little cable cars, Climb halfway to the stars! The morning fog may chill the air, I don t care! My love waits there in San Francisco, Above the blue and windy sea, When I come home to you, San Francisco, Your golden sun will shine for me!

4 Condoleezza Rice s heart belongs to San Francisco because of the brilliance, beauty, and joy of the opera and the symphony. Art Hearts The Honorable Condoleezza Rice Perhaps it was growing up in Birmingham, Alabama, during the civil rights movement that gave her the toughness and diplomatic instincts to be a force in U.S. foreign policy under two presidents or the intellectual discipline instilled by her educator parents that fueled her remarkable academic career, but whatever the reasons or influences, the Honorable Condoleezza Rice stands out as one of the most accomplished women in recent American history. She was the first female National Security Advisor, and is only the second woman and first African American woman to hold the office of Secretary of State of the U.S. Distinguished Speakers Even as a child, Rice s accomplishments were remarkable. At three, she could read music before she could read, and was encouraged to pursue a career as a concert pianist. Her destiny took another path, however. She skipped the first and seventh grades and entered the University of Denver at 15. She holds three degrees, including a doctorate in political science from the University of Denver. She earned her Master s degree at Notre Dame University in just one year. She was a professor of political science at Stanford University ( ) and was also the university provost ( ), responsible for overseeing the school s budget and academic programs. Rice put her academic career on hold when she was appointed to President George H.W. Bush s National Security Council in And, when George W. Bush ran for president in 2000, Rice served as his chief foreign policy advisor. She became the second President Bush s National Security Advisor during his first term, and in 2005, was nominated and confirmed Secretary of State, succeeding Colin Powell. In March 2009, Rice returned to Stanford University s Hoover Institution to resume her academic and teaching pursuits, as well write two books -- a book on foreign policy and a book on her parents. Please join us in welcoming this remarkable, accomplished woman and hearing her insights on world events at the Opening Session on March March 28 April 1, 2010

5 My heart belongs in San Francisco for all the reasons Tony Bennett sang about: its people, its culture, and the physical beauty that makes it one of the most stunning places on earth. And, this is where my family is, and where my family is, my heart will surely follow. Sully Sullenberger Captain Chesley Sully Sullenberger, the Hero of U.S. Airways Flight #1549 January 15, 2009, started out just like most other days for U.S. Airways Captain Chesley Sully Sullenberger, and the flight he was piloting from New York s La Guardia Airport to Charlotte/Douglas International Airport in Charlotte, North Carolina, showed all the signs of being just as routine. But then, fate took a turn. Shortly after taking off, Captain Sullenberger reported to La Guardia Air Traffic Control (ATC) that the plane had been hit by a large flock of birds. He discussed with ATC officials the possibilities of returning to La Guardia or landing the plane at Teterboro Airport in New Jersey, but decided that the plane could not reach either airport in time; the only option was to land in the Hudson River offshore from Manhattan. He directed crew and passengers to brace for impact and then guided the plane to a smooth, safe landing. All 155 passengers and crew survived, and Captain Sullenberger described by friends and colleagues as shy, quiet and humble became New York City s and our nation s latest hero. He and his crew were recognized and honored by the U.S. Senate and the U.S. House of Representatives for their courage and teamwork, and they have been presented with medals and other honors by numerous national and local organizations. In a 60 Minutes interview a few weeks after the incident, Sullenberger told news anchor Katie Couric, One way of looking at this might be that for 42 years, I ve been making small, regular deposits in this bank of experience, education and training. And, on January 15, the balance was sufficient so that I could make a very large withdrawal. And, his credentials bear out that statement. A graduate of the U.S. Air Force Academy, Sullenberger also holds a Master s degree in industrial psychology from Purdue University and a Master s degree in Public Administration from the University of Northern Colorado. He has logged more than 40 years of flying experience, and since 2007, has run his own safety consulting business. In that capacity, he has participated in several accident investigations with the U.S. Air Force and the National Transportation Safety Board. He also has served as an instructor, safety chairman, accident investigator and technical committee member for the Airline Pilots Association. Don t miss hearing Captain Sullenberger s chilling account of this history-making event and the lessons it can teach us all about the value of teamwork at the Closing Session on April 1. Distinguished Speakers MCAA San Francisco 3

6 Distinguished Speakers San Francisco was the first big city I saw in my life. I grew up in the East Bay, way out along the San Joaquin river in Contra Costa county, and I can remember coming through the Caldecott Tunnel in Oakland and seeing San Francisco Bay, the Golden Gate Bridge and the spectacular skyline playing out in front of me like some magical, mysterious Eden by the sea. Coming down off the Bay Bridge and into the warren of cosmopolitan chaos, with all its mystery and forbidden possibilities, was an unmitigated inspiration. I wanted to get lost in the city and never return to the life I had known, and for me, San Francisco has never lost that enduring appeal. Steve Lopez, Los Angeles Times Columnist, Author The Soloist: A Lost Dream, An Unlikely Friendship and the Redemptive Power of Music In 2005, Los Angeles Times Columnist Steve Lopez heard about, and then later met, a homeless musician in Los Angeles Skid Row, Nathaniel Ayers. A promising violinist who had studied at the prestigious Julliard School in New York City, Ayers had to leave the program because of the ravages of a crippling mental illness. Inspired by Ayers story and the unfortunate path that his life had taken, Lopez dedicated several columns to the musician s struggle, moving his readers to help with donations of musical instruments. Lopez s and Ayers initial tentative interactions eventually evolved into a close friendship that ultimately benefited them both. Lopez helped Ayers secure treatment for his schizophrenia and an apartment to get him off the streets. And, as he helped the homeless musician find a new life, Lopez rediscovered his own passion for journalism and writing. He recounted Ayers life and their unusual friendship in the non-fiction bestseller, The Soloist: A Lost Dream, An Unlikely Friendship and the Redemptive Power of Music which inspired the recently released movie, The Soloist starring Jamie Foxx and Robert Downey, Jr. Lopez joined the staff of The Los Angeles Times in May 2001 after four years at Time Inc., where he wrote for Time, Sports Illustrated, Life and Entertainment Weekly. Prior to Time Inc., Lopez was a columnist for The Philadelphia Inquirer, the San Jose Mercury News and The Oakland Tribune. His work has won numerous national awards for column writing and magazine reporting. Please join MCAA First Lady Frances Coleman for breakfast and featured speaker Steve Lopez, who will share more details about the incredible story that inspired The Soloist and the larger issue of homelessness in America during the Spouse Breakfast on March 30. I left my heart in San Francisco because like Frank Lloyd Wright said, What I like best about San Francisco is San Francisco. It really is a great city to visit and enjoy. And you know, you really can ride little cable cars half way to the stars there. Frances Coleman 4 March 28 April 1, 2010

7 Mike Singletary s heart belongs to San Francisco because after 20 years in Chicago winters, I love the weather! And I love the 49ers for giving me the opportunity and believing in me to help lead their team to greatness. Mike Singletary, Head Coach, San Francisco 49ers When Mike Singletary was a child growing up in Houston, Texas, suffering from chronic respiratory and other illnesses, no one would have guessed that he would become one of the finest linebackers in football history, a pro football Hall-of-Famer and the head coach of an NFL team, the San Francisco 49ers. Some attribute his success to his deep Christian faith, while others point to his fierce determination to win, regardless of the odds against him. The youngest of 10 children, Singletary s early life was marked by constant bouts of colds, earaches, bronchitis and pneumonia. And then, when he started school, his devout Christian minister father forbade him from participating in school sports of any kind. In fact, Singletary s football career did not begin until he was in junior high school, shortly after his father left the family. By the time he reached high school, he was delivering stunning performances that won him a full scholarship to Baylor University. At Baylor, he averaged 15 head-first tackles per game (and he broke 16 helmets in the process), earning him honors as the Southwest Conference Player of the Year in 1979 and 1980 and he was named to the All-Southwest Conference Team of the 1970s and 1980s. Singletary s college football accomplishments won him national attention and serious looks from several NFL team scouts, and he went with the Chicago Bears in 1981, a second round draft pick. Determined to prove his abilities were better than second round, Singletary quickly became a starting middle linebacker in his first pro season, and by season s end had been given all-rookie honors by United Press International and Football Digest. By 1983, Singletary was recognized as one of the finest defensive talents in the NFL. He retired from the Bears in 1992, ending a stunning career that hit its pinnacle in the season, when he helped the Bears advance to Super Bowl XX and win over the New England Patriots. Singletary did not return to football until 2003, when he became the linebackers coach for the Baltimore Ravens. The following year, the Ravens Defensive Coordinator Mike Nolan went to the San Francisco 49ers as head coach, and Singletary went with him as assistant head coach and linebackers coach. After Nolan left the 49ers in the fall of 2008, Singletary was promoted to interim head coach; he moved up to head coach that December with a fouryear, $10 million contract. Join us at the Awards of Excellence Breakfast on March 31 to hear more from this determined, talented man about his life and the values that inspired him to achieve professional and personal greatness. Distinguished Speakers MCAA San Francisco 5

8 6 March 28 April 1, 2010

9 Chicago in San Francisco! America s most popular, enduring and successful rock-jazz band, Chicago, will be the centerpiece of our Wednesday evening gala at MCAA The band that brought us such supernova hits as Colour My World, Does Anyone Really Know What Time It Is?, Beginnings, 25 or 6 to 4, and Make Me Smile has sold over 120 million albums worldwide, 22 of which were Gold, 18 were Platinum and eight were Multi-Platinum. They have had five number one albums and have had 21 Top Ten hits. In a word, Chicago is legendary! The band got its start in not surprisingly Chicago in 1967 when a group of DePaul University music students began playing late-night clubs on and off campus. The small group grew to seven highly versatile and talented players and went professional as a cover band, calling themselves The Big Thing. The band enjoyed some success, but eventually started evolving as it began working on and producing its own music. In June 1968, the band moved to Los Angeles, California, signed with Columbia Records and changed its name to Chicago Transit Authority. Its first release, which carried its new name, was a double album (very rare for a first release) that captured a lot of attention with its jazzy instrumentals, extended jams, Latin percussion and other experimental sounds. Now-famous songs on that first album were released as singles, soared to the top of the charts and are now considered Rock n Roll staples. Although most of the original band members have been replaced, Chicago still sounds as great as it did in the late 60s. The band continues to tour in fact, Chicago is uniting with Earth, Wind & Fire for a second world tour with that group this year and is still producing original music and albums. Your amazing evening will begin with a reception (beverages sponsored by Daikin US) featuring delectable hors d oeurves, a souvenir photo to capture the magic of the evening (sponsored by EVAPCO) and a fabulous dinner that will heighten and satisfy every sense. Then, be ready for a concert to remember, the culmination of a night and a convention that you ll never forget. Be ready for a concert to remember, the culmination of a night and a convention that you ll never forget. MCAA San Francisco 7

10 Your Business & Personal Guides to Success Will Include Brian Beaulieu Keith Ferrazzi Tom FliCK Brian Beaulieu Economic Outlook for 2010 and Beyond Many parts of the economy are beginning to recover as we make our way into early 2010, but not all. Aspects of private, non-residential construction are likely to be in recession through 2010 with recovery beginning in There are numerous leading indicator signs of the mild 2010 rising trend that will gain more traction in There are also signs of higher prices, higher taxes, and the need to think differently about the future. Brian Beaulieu will explain how these trends are affecting, and will continue to affect, your company. He will demonstrate how to improve your company s performance and profitability and will help you map out ways to enhance your market position during this challenging period. You ll walk away with specific management objectives for the next few years based on his forecast as well as an understanding of which leading indicators to monitor for your company s future success. Improve your company s performance and profitability and map out ways to enhance your market position during this challenging period. Beaulieu has been an economist with the Institute for Trend Research since 1982, serving as its executive director since He has been engaged in applied research regarding business cycle trend analysis and the utilization of cyclical analysis at a practical business level. A columnist and contributing economist for national trade associations and publications, Beaulieu has appeared on KERA TV and CBS Radio and has been published in The Wall Street Journal, The New York Times, Barron s, USA Today, Knight Ridder News Service, Reuters, and The Washington Times. He is chief economist for Vistage International and TEC, global organizations comprising over 13,000 CEOs. 8 March 28 April 1, 2010

11 Keith Ferrazzi Who s Got Your Back? Disregard the myth of the lone professional superman and the rest of our culture s go-it-alone mentality. The real path to success in your work and in your life is through creating an inner circle of lifeline relationships deep, close relationships with a few key trusted individuals who will offer the encouragement, feedback, and generous mutual support every one of us needs to reach our full potential. Whatever your dream to achieve personal or professional success, overcome the self-destructive habits that get in the way of making your dream a reality. In Who s Got Your Back?, Keith Ferrazzi will give you the road map you ve been looking for to achieve the success you deserve. Ferrazzi holds a Bachelor s degree from Yale University and a Master s from Harvard Business School. He has been the chief marketing officer of Deloitte Consulting, Starwood Hotels & Resorts Worldwide and chief executive officer for YaYa Media, an interactive entertainment consultancy that popularized the term advergaming. Ferrazzi founded and chairs Big Task Weekend, a foundation focused on putting the most important companies in the world to work together to solve important social issues while increasing their shareholder value. In 2005, Ferrazzi authored his first book Never Eat Alone, which discusses the need for networking and human relationships as a major part of any strategy for success. My favorite things about San Francisco? The great food, Pier 39, the Golden Gate Bridge, Chinatown and Giants baseball are all at the top of my list. I also love visiting Alcatraz. Talk about adversity! Dr. Paul Stoltz (Read about Dr. Paul Stoltz on p.10) Alcatraz Tom Flick Ready for What s Next Achieving results through people your people is your competitive advantage. Yet turbulent times and challenging situations have allowed fear and complacency to diminish our ability to perform consistently and play at our best. In Ready for What s Next, Tom Flick will expose the core issues we all confront and how we can become better competitors in the marketplace and grow stronger in the process. He will show you how to equip your staff with the right attitudes, skills and the confidence that lead to strong performances. He will teach you how to create a desire to achieve ambitious goals despite obstacles, creating in every individual a deeply felt determination to move, make things happen and win. Flick is a former Rose Bowl Champion, a Pac-10 Conference Player of the Year and a successful NFL quarterback. Today, he is president of Tom Flick Communications and The Legacy Coaches, Inc. He has delivered more than 3,000 presentations to clients that include Microsoft, Starbucks, Marriott, Hallmark Cards, Boeing, American Express, Ritz-Carlton Hotels, NASA and the U.S. Army Rangers among others. Pier 39 Chinatown Guides to Success MCAA San Francisco 9

12 Guides to Success Paul Stoltz Paul Stoltz, Ph.D. AQ Building Exceptional Resilience Dr. Paul Stoltz is the architect of the Adversity Quotient (AQ) theory, measure and methodology the science of human resilience. AQ is the most widely adopted method in the world for measuring and strengthening human resilience and is currently being used by major companies across the globe. People who successfully apply AQ perform optimally in the face of adversity the challenges, big and small, that confront us each day. For businesses and other organizations, a high-aq workforce translates to increased capacity, productivity and innovation, as well as lower attrition and higher morale. AQ science has three important facets theory, measures, and methods that stem from 40 years of research and 20 years of application. In this session, Dr. Stoltz will go deeper into the concepts of AQ and CORE dimensions. He will apply AQ tools (i.e., how to use the CORE Strategy and LEAD Sequence) in work and life. If you are new to AQ or you caught his session in Scottsdale during MCAA 2009, you will find this session to be valuable, interesting and informative. Matt Weinstein As a San Francisco resident, my favorites include the food shops at the Ferry Building, the Boulevard Restaurant for dinner (#1 Mission St., near the Marriott), and the rainforest exhibit at the California Academy of Sciences Museum in Golden Gate Park (the Planetarium is there, too!). Come to SF early and see the King Tut exhibit (closes March 28!) at the DeYoung museum. Matt Weinstein Dr. Stoltz works with top leaders and thinkers within a broad range of organizations ranging from startups to the Fortune 100. He is frequently sought out as a source for CNN, CNBC, Business News Network, NBC Nightly News, the Public Broadcasting Service, the Today Show and The Oprah Winfrey Show. He also has authored several bestselling books about AQ theory. PEAK Learning s international headquarters is situated in the coastal mountains of San Luis Obispo, California, where Dr. Stoltz resides with his family, who were honored by USA Today as America s Most Creative Family. Matt Weinstein What Bernie Madoff Couldn t Steal From Me Award-winning inspirational speaker Matt Weinstein was on vacation in Antarctica when he learned that he had lost his entire life savings in the Bernie Madoff scandal. In this very personal, interactive and entertaining presentation, Matt Weinstein will use his own brand of self-deprecating humor to tell the inside story of the highly-secretive Madoff fund. But there is something else I discovered that is much more important, he says. And that is how to survive life s inevitable downturns with a sense of Basic Trust, so that you can land on your feet no matter what. Yes, I lost my life savings in the Bernie Madoff fraud, but there are life-saving survival secrets that Madoff could never steal from me. Matt Weinstein, CPAE, is the founding president of Playfair, Inc., an international consulting company that presents innovative team building programs for more than 400 clients each year. His PBS television special Fun Works! brought him national acclaim as a pioneer in the field of experiential team building. 10 March 28 April 1, 2010

13 Your Business & Personal Strategists Will Include FMI s Lee Smither Strategy in the Eye of the Storm: Navigating Your Company through a Turbulent Economy Most construction companies are not prepared to respond to the changing economic conditions of our current turbulent marketplace. When the world is changing at unprecedented speed, it is imperative to ensure that your company s strategy continues to adapt. Failure to assess the context in which organizations compete, and adjust strategy accordingly, is simply not a viable option in today s economy. Although there is a significant shift in the industry context, most firms are focused internally or, at the very least, on their own narrow micro-market. Lee Smither will provide a high-level strategy development process for responding to the ever-changing context of the construction marketplace. As a managing director at FMI, Lee Smither helps construction companies sharpen their management practices and corporate performance. He specializes in organizational consulting, developing and implementing strategic initiatives and designing management development programs. He has worked with a broad spectrum of industry firms, including many of the nation s largest general contractors, specialty constructors and construction managers. Lee and Terry Resnick Preserving Closely-Held Business and Non-Business Assets Planning for the next phase of your company s life (after you retire and move on) can be confusing, complicated and tough to manage, especially if family members are involved. It doesn t have to be any of those things, however. Lee and Terry Resnick will give you a double dose of common sense in your business succession planning by showing you how to: Lee Smither n n n n n Make sure the family business will stay in the family and not be auctioned off to raise capital for taxes. Assure that any estate taxes will be paid in the most cost-efficient manner. Address active and inactive children in the family business. Avoid life insurance problems that could cost your heirs millions of dollars. Ensure that the family business will not be decimated by taxes. Lee and Terry Resnick are identical twins and business partners in Resnick Associates. In addition to appearances before several large businesses and trade organizations and authoring several articles for the trade press and news media, the Resnicks have worked with the Wharton School at the University of Pennsylvania, IGA, Campbell s Soup Co., executives of Fortune 500 companies, and individuals in sports and entertainment. William Waters Strategists MCAA San Francisco 11

14 Strategists William Waters Maximizing Your Surety Bonding Credit in Today s Economic Environment In these difficult economic times where new construction work is scarce and project funding is tough to come by, the last thing you want to do is disrupt your surety bonding program. Your focus needs to be on maximizing that program and avoiding any actions that would limit your support in any way. Understanding what the bonding company needs and how they think is critical to maximizing your bonding program. Most contractors that have historically relied on public works projects are well aware of the importance of maintaining a strong relationship with their surety, but many contractors from the private sector are now looking to public works as a source of revenue and are new to the contractor/surety relationship. In this session, Bill Waters will explore current conditions in the construction bond market. He will explain what bonding companies look for when examining contractor financial statements in this ever-changing economic environment, including what the future may hold for contractors as they seek bonds in the coming years. William P. Waters, senior vice president of Contract Surety for CNA Surety, began his surety career in 1978 and worked for three major sureties in New York and Indiana before moving to Chicago and joining CNA. Bill has been with CNA for 22 years and has served in his current capacity as head of contract underwriting since Talk to Your Supplier Partners at the Annual Manufacturer/ Supplier Council Exhibit You will have the opportunity to see, touch, and explore the latest products and services at this annual event showcasing the products and services of MCAA s Supplier Partners. More importantly, you ll have a chance to talk to key executives from these companies about your experiences with their products and services. They are always eager to discuss the ways in which they can help you improve your productivity and profitability. They also are always open to suggestions for improvements or comments on experiences you have had with their products. See the Latest from MCAA You will also have a chance to explore MCAA s educational programming in our MCAA Education Aisle. As you walk down this aisle, you ll be able to investigate the ways in which educational programs can help you and your management team enhance your company s competitiveness. MCAA programs will be featured, along with programs developed through MSCA, PCA, NCPWB, and the Mechanical Contracting Education & Research Foundation. Meet the Future of the Industry You will be able to talk to students from a number of MCAA s student chapters about possibilities for employment or summer internships. 12 March 28 April 1, 2010

15 Christina Strawbridge Fashion Trends for Spring I love San Francisco s fashion statement. It has become a city of aspiring designers who combine a West Coast approach to design with very wearable fashion. My work as a lecturer for the Fashion Institute of Design and Merchandising (FIDM) was a fantastic way of sharing my passion for fashion with the future of the industry. Christina Strawbridge, owner of Christina S, a women s boutique in Benicia, California, will present a Spring Style Show featuring the latest fashion trends from around the world. The featured designer, Joseph Ribkoff from Montreal, Canada, is also the exclusive designer for Miss America In addition to U.S.-based designers, you will see collections from Australia and France. Up and coming designers who have recently graduated from the Fashion Institute of Design and Merchandising (currently seen on the latest season of Project Runway ) will showcase their exciting lines of California chic. Christina Strawbridge, a fashion industry specialist, is also the senior vice president of the Northern California MCA. Her beginnings as a fashionista go back to when she was a little girl designing for and dressing her dolls. And, the influence of her mother and grandmother running their shop also influenced Chris s interest in fashion. She has worked as a buyer, manager, two-time store owner, event coordinator, fashion show producer, stylist, lecturer, field representative for FIDM and writer. She has lived in Benicia for 23 years, and during that time helped start many of the successful events staged in the downtown area, including the popular Farmers Market, Wedding Showcase and Waterfront Festival. Wine Classes A Series of Introductory Wine Classes Sponsored by the Sloan Valve Company Advance registration will be needed for these classes that are limited to 50 people per session. Registration information will be provided prior to the convention. California is acclaimed for its wines. To help you sort through the nuances of selecting and enjoying wine, several introductory classes will be presented. The classes include: n Wine Basics: You will explore the attributes that are used to describe wine aroma, texture, acid, tannins, soils, terroir, and what it takes to bring all these things together to make great wine. n Bubbles from around the World: Champagne is world famous, and who doesn t like Champagne? But there are other regions on the planet that make great sparkling wine as well. This class will discuss sparkling wines from white to rosé, and from dry to sweet. n Food for Thought: Certain foods will affect certain wines in different ways. In this class you will discover the secrets to pairing wines with foods. By knowing how a wine is affected by different flavors, (i.e. sweet, salty, spicy, or citrus) you can better determine what wine to serve with each dish. n CENTRAL COAST WINES: Most people, when asked about California Wine, will think Napa or Sonoma, but there are many winegrowing regions, one of the best, and one that equals Napa and Sonoma in quality, is the Central Coast. This class will introduce you to the wines of one of the world s most dynamic and beautiful wine regions-and the setting for the award-winning movie Sideways.

16 Opening Party The Streets of San Francisco San Francisco is a city of neighborhoods, each with its own personality, culture and temptations for the senses. Within those neighborhoods are restaurants that feature cuisines from their mother countries, while others create unique fusion dishes, blending flavors, textures and aromas that are simply mouth-watering. What better way to celebrate the opening of MCAA 2010 than by showcasing San Francisco s world famous cuisine from each of its neighborhoods? Beverages sponsored by Siemens Building Technologies We will recreate the streets of San Francisco in this festival of food. At each food station, you will find a different, tasty array of ethnic cuisines to try from North Beach pasta favorites, to exotic rice dishes from Chinatown, to sushi from Japantown, to fish favorites from Fisherman s Wharf, you ll find them there, waiting to please even the most discriminating palette. We guarantee that no one will leave this party hungry. While we celebrate the food of San Francisco, we celebrate friendships too! All your friends and acquaintances will be there those you ve known for years and those you just met on the golf course yesterday looking for you and the opportunity to find out what s happening in your neighborhood and others. This is a great time to catch up, expand your network and make plans to meet up again during the coming week. Join us for this unique salute to the City by the Bay and the amazing week ahead. Thanks to Siemens for sponsoring the beverages for this evening s party.

17 Annual Dessert Party Featuring FiftyAmpFuse Sponsored by Baltimore Aircoil, CNA and Milwaukee Valve An MCAA convention favorite our celebration of diet-busting, beltloosening, sweet, gooey temptations is back, better than ever. Can there be anything better than an ice cream sundae that you make yourself, or dipping a strawberry into a chocolate fountain or digging into a giant slice of Devil s food cake? Oh yeah there s FiftyAmpFuse, the guys from the Motor City who kept us dancing to the best Rock n Roll in 40 years last year, will be back to do it again! Mixing music with synchronized video and lighting, this highenergy band will have your feet pounding to the beat of the Beatles, Springsteen, Temptations, Queen and more. Go ahead have another fudge sundae because the calories will disappear on the dance floor. MCAA is very grateful to Baltimore Aircoil, CNA and Milwaukee Valve for sponsoring this indulgent, fun-filled, memory-making event.

18 Find Your San Francisco As you consider your itinerary, plan to visit San Francisco s must see attractions. There s something for everyone, even those who are frequent visitors. So, to acquaint you with the places and sights that have made this city world famous, here s a list of our favorites. Grab your comfortable shoes and prepare to explore one of America s most beautiful, exciting and unique cities. You won t need a car because many of San Francisco s most famous attractions are just a few blocks from your hotel the San Francisco Marriott Marquis. Although BIG in terms of attractions and amenities, San Francisco is actually geographically small less than 49 square miles. You may have to climb a steep very steep hill or two to reach those iconic landmarks (the city was built on 43 hills), but our handy map will help you find the quickest and easiest way around the City by the Bay. #1 GOLDEN GATE BRIDGE BAY ST LOMBARD ST Nob Hill GREAT AMERICAN MUSIC HALL BROADWAY ST CALIFORNIA ST Haight-Ashbury CITY HALL ASIAN ART MUSEUM FISHERMAN S WHARF #4 GRACE CATHEDRAL GEARY BLVD #7 LOMBARD STREET COLUMBUS AVE CABLE CAR MUSEUM #2 Downtown NORTH BEACH MARKET ST 6TH ST COIT TOWER Telegraph Hill #5 CABLE CARS (CALIFORNIA ST LINE) #6 MISSION ST CHINATOWN UNION SQUARE HOWARD ST 4TH ST THE EMBARCADERO Financial District MUSEUM OF MODERN ART SAN FRANCISCO MARRIOTT MARQUIS #3 2ND ST ALCATRAZ ISLAND SAN FRANCISCO BAY FERRY BUILDING FARMERS MARKET South Beach INTERSTATE FT 16 March 28 April 1, 2010

19 #1 Golden Gate Bridge Whether you ve seen the bridge on a previous trip, or have yet to experience its glorious glow, the world s most famous bridge will impress you. The 1.7 mile span was built in 1937, and at the time, was the longest bridge in the world. Approximately 120,000 vehicles cross the bridge every day, and a pedestrian walkway permits slower, more leisurely crossings. Be sure to bring your camera the Golden Gate Bridge is one of the most photographed things on Earth. #2 Cable Cars There s more than one way to hike up San Francisco s hills! Since the late 19th century, the city s famous little cable cars that climb halfway to the stars have been a favorite way for residents and visitors to get around the city. The cars run on tracks, moved by underground cable, along three routes. You can purchase the $5 tickets at the turnarounds at the ends of the routes. So, grab a railing and hold on for the ride of your life and some of the most spectacular views of the city from any standpoint. To acquaint you with the places and sights that have made this city world famous, here s a list of our favorite San Francisco must see attractions. #3 Alcatraz The name of the notorious former prison still generates chills. Located on an island with the same name in the middle of San Francisco Bay, the prison held some of America s most famous criminals Al Capone, George Machine Gun Kelly and Robert Birdman Stroud. Although several tried, no prisoner ever escaped from the Rock. Alcatraz was closed in the 1960s. Recorded cell house tours are available for visitors to learn about the prison s history and famous residents as they explore its buildings and grounds. Reach Alcatraz by ferry from Pier 33; reservations are recommended. Golden Gate Bridge #4 Lombard Street A visit to San Francisco must include a ride or a walk down Lombard Street, the crookedest street in America. Located in the Russian Hill section of the city, the famous narrow, switchback street was built on an extremely steep hill to help residents reach the bottom safely. The street is lined by beautiful flowers and the most stately and opulent mansions, condos and townhouses in the Bay area. If you choose to take on Lombard Street in a car, you must start from the top because it s one way, all the way. Before you start your ride, take a minute to gaze down Hyde Street at the crest of Lombard for a wonderful view (and photo op) of Ghirardelli Square, Fisherman s Wharf, Alcatraz and the rest of the Bay area. Cable Cars #5 Chinatown If you enjoy Asian culture and cuisine, then a visit to San Francisco s Chinatown should be on your list. Home to the largest Chinese community on the West Coast and the second largest in the United States next to New York City s settlement, San Francisco s eight-block-long Chinatown is a feast of exotic sights, sounds and aromas, just waiting for you to experience. Stroll through the beautiful, ornate Dragon s Gate to enjoy 24 blocks of hustle and bustle, shopping in stylish shops, a visit to a temple or a small museum, or an authentic Chinese meal in any of its many restaurants. If you want to learn more about the history and culture of this fascinating section of San Francisco, a guided walking tour is recommended. Alcatraz Your San Francisco MCAA San Francisco 17

20 Your San Francisco #6 Union Square If you are a serious shopper, this is the place for you! Major department stores and the world s most exclusive designer boutiques are found along its streets Post, Geary, Grant, Stockton and Powell. The Westfield San Francisco Centre is home to the largest Bloomingdale s outside of New York City and the second largest Nordstrom in the U.S. Be prepared for an incredible shopping experience. LoMBard Street #7 North Beach San Francisco s Italian quarter is really not a beach at all, but rather a neighborhood of European-style sidewalk cafés, restaurants and shops. Be sure to visit the Church of Saints Peter and Paul and Coit Tower on top of Telegraph Hill for great views and photos of the bridges and the Bay. And, inside the Tower, floor-to-ceiling murals painted in the 1930s commemorate the early days of San Francisco. Chinatown Additional Hidden Treasures: In addition to these traditional favorites, we also pulled together a list of suggested places to visit in San Francisco that we enjoyed during our previous visits. For those who are looking for a hidden treasure in the City by the Bay, try these out. Ferry Building Farmers Market: Located about a mile from the Marriott on Market Street at the Embarcadero, this bountiful collection of fresh local produce, unique food specialties and handmade crafts offers a colorful, delicious way to spend a few hours. And, if your taste buds crave something more traditional for lunch, try a burger and fries at Taylor s Automatic Refresher in the Ferry Building. Union Square North Beach San Francisco Museum of Modern Art: An easy two-block walk from the Marriott, the museum houses works by Jackson Pollack, Ansel Adams, Georgia O Keefe, Paul Klee and Marcel Duchamp, among others. Be sure to see the rooftop sculpture garden, an incredible collection! California Academy of Sciences Largest LEED Platinum Building in the World: This new, extraordinary example of sustainable building and construction contains a natural history museum, aquarium, planetarium and a 2.5-acre living roof planted with poppies and strawberries. Three MCAA contractors helped design and install some of the building s most innovative features the radiant heating/cooling system, the controls and the mechanical system for the indoor rainforest garden. Haight-Ashbury: If you grew up in the 1960s, this section of San Francisco was the mecca of the counter culture. It s now a charming haven for eclectic boutiques, restaurants, nightclubs and bars. 18 March 28 April 1, 2010

21 Your San Francisco is waiting to welcome you for more information visit MCAA s convention website at Resources for Planning Your Special Time by the Bay. We ve done the legwork and found some excellent resources that will help you make your personal time in San Francisco and the Napa Valley more pleasurable. Napa Valley Wine tasting Visitors Bureau There s a lot more to see and do in San Francisco, and we urge you to visit the Convention & Visitors Bureau website at for great ideas. Benchmark Destinations To help you enjoy your time by the Bay, MCAA has selected Benchmark Destinations, one of the city s premier tour operators, to offer a wide range of activities. You will be able to select from a variety of activities the renowned Napa and Sonoma Wine Country have to offer: premium wineries, culinary kitchens, hot-air balloon rides, private estates and even the historic Napa Valley Wine Train are all part of this amazing trip and are ready for you to indulge and enjoy! In addition to these spectacular wine country offerings for you to sip and savor, we also have myriad San Francisco delights for you to indulge in and experience! San Francisco is a cultural melting pot, a culinary enchantment and a destination of fascination! Whether you are looking for adventurous activities like sea plane rides in Sausalito, biking the Golden Gate Bridge or cultural/historical experiences like the secrets of Chinatown and the Gold Rush era there is a perfect tour for you and your family to enjoy. For more information, specific agendas and to register for your activities, please visit their website at mcaa_2010_tour_options_ Embarcadero Your San Francisco MCAA San Francisco 19

22 MCAA s tournaments and recreational events have always been an important and much anticipated feature of our conventions, and this year will be no exception! Your Bridge to SundAY Fitness! Annual Fun Run/Walk Imagine this it s before dawn and the mist is rolling in from the Pacific, carried along by a brisk, cool breeze. You re running or walking along a path that looks out over the gentle white caps of San Francisco Bay. As you round a corner, a lone, distant fog horn sounds, warning freighters and fishing boats about shallow waters, and, as the mist slowly clears, you spot sailboats of all sizes heading out to sea for a day of sailing. Fun Run For those who enjoy a challenging round of golf on a tough course, a brisk early morning run as the sun rises through the mist or a robust game of tennis that truly tests your skills, bring your best game because we have the facilities. Sound like a dream? Well, it s not it s what you will experience during our Annual Fun Run/Walk during MCAA 2010 in San Francisco. We ve chosen the Embarcadero Marina area for this year s event, a short bus ride from the San Francisco Marriott Marquis. As in past years, transportation and a continental breakfast will be provided. And, be sure to bring a sweater or jacket to keep you warm. MCAA thanks ANVIL International for sponsoring this event. Annual Tennis Tournament Our annual tournament of the rackets is on, with plans in the works for the traditional singles and doubles challenges. If you believe your skills are up to the test, bring your racket and plan to be part of this exciting and memorable day of great tennis. Transportation and breakfast will be provided. MCAA appreciates the sponsorship of this event by NIBCO. 20 March 28 April 1, 2010

23 Annual Golf Tournament Golf enthusiasts, this is your year to show off your skills because we ve reserved two of the best courses in the Bay area for your tournament! As always, transportation and breakfast will be provided. Plan for a cool morning; slacks and a jacket are recommended. Harding Park Golf Course Harding Park, always a public course, was officially opened on July 18, 1925, and its current layout follows the original routing designed by architect Willie Watson. Its predominant features include the towering Monterey Cypress trees and nearby Lake Merced. Harding s strategy and character have been substantially enhanced with the inclusion of several carefully placed bunkers and re-contoured green complexes. The addition of multiple teeing surfaces provides the flexibility to offer distinct playing characteristics that will challenge every golfer, from beginner to the most skilled player. And, adding to the prestige of this historic course is its selection as the site of the 2009 President s Cup, a week-long tournament that took place in early October. Can you resist playing a course that hosted the likes of Fred Couples and Greg Norman? MCAA thanks Victaulic and Carrier for sponsoring this event. The Presidio Golf Course The 113-year-old Presidio Golf Course, previously available only to military personnel and members of a small, private club, opened for public play and was designated a national park in 1995, becoming one of America s top public courses and one of its most challenging. Located just 10 minutes from downtown San Francisco, the Presidio offers a challenging 6,500-acre course lined by century-old eucalyptus trees and Monterey Pines. Its tight fairways and strategically placed bunkers are well-known features of this hilly course, offering a unique challenge for golfers of all abilities. Originally designed by Robert Wood Johnstone, the course was expanded in 1910 by Johnstone in collaboration with William McEwan and redesigned and lengthened in by the British firm of Fowler & Simpson in If you choose to play the Presidio, you will follow in the footsteps of such historical figures as Presidents Teddy Roosevelt and Dwight D. Eisenhower, crooner Bing Crosby and golfing great Arnold Palmer. Imagine dropping those names during your next game at home! Sunday Fitness MCAA San Francisco 21

24 MCAA 2010 Convention Planning Schedule Saturday & Sunday Saturday, MarCH 27 7:00 a.m. 7:45 a.m. MCAA Board of Directors Breakfast Buffet 8:00 a.m. 12:00 p.m. MCAA Board of Directors Meeting 12:15 p.m. 2:00 p.m. MCAA Board of Directors Luncheon with Allied National Associations 1:00 p.m. Optional Self-Pay Tours 1:00 p.m. 6:00 p.m. MCAA Registration & Information Center 1:00 p.m. 6:00 p.m. MCAA Resource Center & Cybercafé Sponsored by QuickPen Sunday, MarCH 28 7:00 a.m. 6:00 p.m. MCAA Registration & Information Center 7:00 a.m. 4:00 p.m. MCAA Resource Center & Cybercafé 7:00 a.m. 2:30 p.m. Annual Golf Tournament at the Presidio and Harding Park Sponsored by Victaulic and Carrier 7:00 a.m. Transportation departs for the golf courses 7:30 a.m. 8:00 a.m. Golfer s Continental Breakfast 8:30 a.m. Shot Gun Start 7:30 a.m. 9:30 a.m. Annual Fun Run/Walk Sponsored by ANVIL International 7:30 a.m. 8:00 a.m. Transportation departs for the Embarcadero 9:00 a.m. 11:30 a.m. Annual Tennis Tournament Sponsored by NIBCO 8:30 a.m. Transportation departs for the Tennis Facility 9:00 a.m. 5:00 p.m. Optional Self-Pay Tours 4:00 p.m. 9:00 p.m. Student Chapter Orientation and Student Chapter Activity Sponsored by Viega 6:30 p.m. 8:30 p.m. The Streets of San Francisco Opening Party Beverages sponsored by Siemens Building Technologies 22 March 28 April 1, 2010

25 MCAA 2010 Convention Planning Schedule Monday Monday, MarCH 29 7:00 a.m. 5:00 p.m. MCAA Registration & Information Center 7:00 a.m. 5:00 p.m. MCAA Resource Center & Cybercafé 7:00 a.m. 7:45 a.m. Opening Breakfast Breakfast sponsored by Johnson Controls 8:00 a.m. 9:30 a.m. Opening General Session featuring Condoleezza Rice 9:30 a.m. 10:00 a.m. Refreshment Break Sponsored by Transair 9:30 a.m. 2:00 p.m. Spouse/Guest Hospitality Lounge Sponsored by Apollo Valves 10:15 a.m. 11:45 a.m. Education Session A n Keith Ferrazzi: Who s Got Your Back? n Tom Flick: Ready for What s Next n Christina Strawbridge: Fashion Trends for Spring 12:00 p.m. 1:15 p.m. MCAA Executive Committee and Past Presidents Luncheon 12:00 p.m. 1:15 p.m. MCAA Education Committee Luncheon and Meeting 12:00 p.m. 10:00 p.m. Optional Self-Pay Tours 1:30 p.m. 3:00 p.m. Student Chapter Competition 1:30 p.m. 3:00 p.m. Education Session B n Lee Smither: Weathering the Storm n Tom Flick: Ready for What s Next n Wine Classes Pre-registration required; each class limited to 50 people Sponsored by Sloan Valve Company 5:00 p.m. 6:00 p.m. ALI Graduates Reception Evening Open for Private Events MCAA San Francisco 23

26 MCAA 2010 Convention Planning Schedule Tuesday TUESday, MarCH 30 7:00 a.m. 5:00 p.m. MCAA Registration & Information Center 7:00 a.m. 5:00 p.m. MCAA Resource Center & Cybercafé 7:00 a.m. 10:00 a.m. Annual Manufacturer/ Supplier Council Exhibit with Continental Breakfast 7:00 a.m. 10:00 a.m. Student Chapter Exhibit 8:00 a.m. 9:00 a.m. AEC Business Meeting 8:30 a.m. 10:00 a.m. Spouse Breakfast featuring Steven Lopez (author of The Soloist) Sponsored by Ferguson 10:00 a.m. 10:30 a.m. Refreshment Break Sponsored by Trane 10:00 a.m. 2:00 p.m. Spouse/Guest Hospitality Lounge Sponsored by Apollo Valves 10:15 a.m. 11:45 a.m. Education Session C n Paul Stoltz: AQ Building Exceptional Resilience n Lee Smither: Weathering the Storm 10:30 a.m. 11:15 a.m. Manufacturer/Supplier Council Annual Meeting 12:00 p.m. 8:00 p.m. Optional Self-Pay Tours 12:00 p.m. 1:15 p.m. Student Chapter Luncheon and Meeting 12:00 p.m. 4:00 p.m. MCAA Nominating Committee Meeting 1:30 p.m. 3:00 p.m. Wine Classes Pre-registration required; each class limited to 50 people Sponsored by Sloan Valve Company 8:30 p.m. 10:00 p.m. Annual Dessert Party featuring FiftyAmpFuse Sponsored by Baltimore Aircoil, CNA and Milwaukee Valve 24 March 28 April 1, 2010

27 MCAA 2010 Convention Planning Schedule Wednesday & Thursday WedneSday, MarCH 31 thursday, april 1 7:00 a.m. 5:00 p.m. MCAA Registration & Information Center 7:00 a.m. 5:00 p.m. MCAA Resource Center & Cybercafé 7:00 a.m. 8:45 a.m. Awards of Excellence Breakfast featuring Coach Mike Singletary Breakfast sponsored by NIBCO 9:00 a.m. 10:30 a.m. Education Session D n Brian Beaulieu: Economic Outlook for 2010 and Beyond n Lee and Terry Resnick: Preserving Closely- Held Business and Non-Business Assets n William Waters: Maximizing Your Surety Bonding Credit in Today s Economic Environment n Matt Weinstein: What Bernie Madoff Couldn t Steal from Me 10:00 a.m. 2:00 p.m. Spouse/Guest Hospitality Lounge Sponsored by Apollo Valves 10:30 a.m. 11:00 a.m. Refreshment Break Sponsored by Trane 10:45 a.m. 11:45 a.m. Education Session E A series of informal and roundtable discussions on: n Employer Liability Issues n Buy American n Peer Groups n Success Planning Tax Strategies 11:00 a.m. 5:00 p.m. Optional Self-Pay Tours 12:30 p.m. 3:00 p.m. MCAA Executive Committee and UA General Executive Board Joint Luncheon and Meeting 6:30 p.m. 9:00 p.m. Reception, Dinner & Concert Reception beverages sponsored by Daikin US 6:30 p.m. 9:00 p.m. Souvenir Photos Sponsored by EVAPCO 9:15 p.m. 10:30 p.m. Chicago in Concert! 7:00 a.m. 11:00 a.m. MCAA Registration & Information Center 7:00 a.m. 11:00 a.m. MCAA Resource Center & Cybercafé 7:00 a.m. 11:00 a.m. Souvenir Photo Pick-Up 7:30 a.m. 8:00 a.m. Annual Business Meeting coffee available at 7:00 a.m. 8:00 a.m. 8:45 a.m. Closing Breakfast Breakfast sponsored by Mueller Industries 9:00 a.m. 10:30 a.m. Closing Session featuring the Changing of the Guard, UA General President Bill Hite, and Captain Sully Sullenberger 10:45 a.m. 11:30 a.m. MCAA Board of Directors Closing Meeting 10:45 a.m. 11:30 a.m. MCAA Board and Past Presidents Spouse Tea Program subject to change. MCAA San Francisco 25

28 Located in the Heart of San Francisco The site of MCAA 2010 is the beautiful San Francisco Marriott Marquis, located in the trendy heart of the city, just off Market at Fourth and Mission. The hotel s ideal location offers both convenience and efficiency you will be a short walk to Union Square, the Embarcadero or exotic Chinatown. Streetcars at Fourth and Market streets will whisk you to Pier 39, North Beach or Fisherman s Wharf. The fabled cable cars can be accessed at the Powell Street station just three blocks from the hotel s entrance. San FranciSCo Marriott Marquis

29 Hotel Rising 39 stories, the recently renovated hotel blends traditional comfort with a contemporary atmosphere. The San Francisco Marriott Marquis focuses on your comfort with its luxurious, stylish bedding, 32-inch LCD HD televisions, coffee makers and minibars. The bathrooms feature granite vanity tops and stone floors along with upgraded toiletries and robes (arranged just for MCAA attendees). Be sure and catch the views of this magnificent city from the 39th floor lounge, The View. Fitness If fitness is on your mind, the hotel offers an indoor pool and a fitness facility equipped with cardiovascular equipment and free weights on the 4th floor. Dining Although there are a limited number of restaurants at the hotel, you are within feet of world class eateries. There are numerous nearby options for food and beverage ranging from the gourmet food court at the Westfield San Francisco shopping center across from the Marriott to a variety of ethnic restaurants, wine bars and coffee shops out the side entrance. If you wish to try any of San Francisco s signature or waiting-to-be-discovered dining sensations, check with the Marriott Marquis concierge for suggestions and reservation assistance. More information about the hotel can be found on its website at Marriott Marquis Accommodations MCAA has negotiated some very attractive room rates with a variety of price points to give you the accommodations that match your needs. A 50/50 mix of king and two-bedded rooms are available in all categories. Early registration is recommended to secure your first choice. Your accommodation options include: n n n n n Midrise Tower Rooms (floors 8 to 17) at a rate of $ plus taxes Highrise Tower Rooms (floors 19 to 38) at a rate of $ plus taxes Deluxe View Rooms (located on floors 19 to 38) at a rate of $ plus taxes Concierge Amenity Rooms (floor 18) at a rate of $ plus taxes Hospitality and Personal-size Suites (located throughout the hotel) with rates starting at $ plus taxes View from the hotel MCAA will make your room reservations for you. To secure your accommodations, please complete the housing portion when you register. MCAA s meeting staff will be available to advise you about room availability, for information call between 9:00 a.m. and 5:00 p.m., Monday to Friday. Guest Room

30 Registering is Simple Registering for MCAA 2010: Your Bridge to Success is easier than ever! Online Registration Our online registration system provides immediate confirmation by of your room selection and registration. To register online, simply visit and click on the Register Online button. Paper Registration To register by fax or to pay by check, you may use the traditional paper registration form enclosed with this brochure. You may also print additional forms from our website at Completed forms may be faxed to When registering with the paper form, please allow three weeks for confirmation that we have received your registration. Hotel Reser vations Hotel reservation requests will be forwarded to the hotel for processing and confirmation beginning January 3. You will receive your San Francisco Marriott Marquis room confirmation close to the time of the convention. MCAA will also distribute this information, along with additional convention information, shortly before the convention. Questions If you have questions, please contact the MCAA Meetings Department: Phone: Fax: Mail: Meetings Dept., MCAA, 1385 Piccard Drive, Rockville, MD Our business hours are 9:00 a.m. 5:00 p.m. EST (Monday through Friday). MCaa s Registration Cancellation and Refund Policy If it becomes necessary to cancel your registration for MCAA 2010, please send written notification to MCAA either by or by regular mail. You will receive a full registration refund if you cancel by February 26, Other refunds will be handled on a case-by-case basis. Substitutions are always accepted. When MCAA receives your cancellation, the notification will be forwarded to the hotel. Please note that reservations must be cancelled at least 21 days prior to your scheduled arrival date to receive a full refund. Cancellations made less than 21 days prior to your scheduled arrival may result in forfeiture of the room deposit. Registration Deadlines Early Bird Cut-off December 21, 2009 Regular Cut-off February 26, 2010 Hotel Information MCAA s convention hotel, the San Francisco Marriott Marquis, is located in the heart of the city at: 55 Fourth Street San Francisco, CA Phone: Fax: First time attendee? Registration is easy! First timers can register at the early bird rate at any time prior to the convention. Just complete and fax the enclosed registration form and let us know that this is your first MCAA Annual Convention. 28 March 28 April 1, 2010

31 Thanks to our Sponsors! Benefactors Major Supporters


33 MCAA 2010 A NNUAL C ONVENTION M ARCH 28 APRIL 1, 2010 S AN F RANCISCO M ARRIOTT M ARQUIS S AN F RANCISCO, C ALIFORNIA REGISTRATION FORM Attendee Information Name Badge Name Spouse/Guest Badge Name Guest Guest Company Name Job Title Address City State ZIP Registrant s Phone Fax Home Address City State ZIP Home Phone My MCAA local association is: address to send receipt acknowledgement of registration form: This is my first MCAA Convention This is the first time my company has attended the MCAA Convention Registration Type Registration Postmarked by: Quantity Early Bird December 21 Regular February 26 Late After February 26 Contractor/Member Employee $1675 $1875 $2075 Manufacturer/Supplier $1675 $1875 $2075 Local Association Executive $1675 $1875 $2075 United Association $1675 $1875 $2075 Sponsored Non Member Please include the signature of the Local Association Executive $1675 $1875 $2075 Non-MCAA Member $3000 $3500 $4000 Spouse $575 $675 $775 Family Member (18 yrs. & over) $575 $675 $775 Teen (ages 12 17) $350 $350 $350 Child (ages 4 11) $250 $250 $250 Annual Golf Tournament Sunday, March 28 (limited to 250 players) $125 $175 $200 Registrations cannot be processed without payment Registration Payment Total MCAA Cancellation & Refund Policy If it becomes necessary to cancel your participation in the conference, please send written notification to MCAA. You will receive a full registration refund if you cancel by February 26, Other refunds will be handled on a case by case basis. Substitutions are always accepted. Hotel Cancellation & Refund Policy Upon MCAA s receipt of your cancellation, MCAA will forward the notification to the hotel. Please note that reservations must be cancelled prior to 21 days of arrival to receive a refund. If you have questions, please contact the MCAA Meetings Department By phone: (301) By By fax: (301) By mail: Meeting Dept., 1385 Piccard Dr., Rockville, MD Our business hours are 9:00 am 5:00 pm Eastern Time Monday through Friday. Check (payable to MCAA) AMEX MC VISA Account Number Expiration For Office Use Cardholder Name Billing ZIP Code Hotel: Signature Priority #: Auth #: For Hotel Reservations, please turn over. Database:

34 MCAA 2010 A NNUAL C ONVENTION M ARCH 28 APRIL 1, 2010 S AN F RANCISCO M ARRIOTT M ARQUIS S AN F RANCISCO, C ALIFORNIA HOTEL RESERVATION FORM Attendee Information (Please complete one hotel registration form for each room required.) Please note the names of all people sharing the room. Rates given are for single/double occupancy. Fees for additional room guests over the age of 18 will be incurred at the rate of $20 per person, per night. Guest rooms are limited to 4 person occupancy. Reservation For Additional Room Occupants (please list names and ages of occupants under 18 years old.) Company Name Street Address City State ZIP address Phone Fax address for hotel confirmation Marriott Rewards Number Room Type Midrise Tower Room (floors 8 17) Highrise Tower Room (floors 19 38) Deluxe View Room (floors 19 38) Concierge Amenity Room (floor 18) Rate Bed Type King 2 Double $ 224 $ 254 $ 274 $ 304 Personal-size Suite $ 319 Hospitality Suite** $ 699 Preference (1 st, 2 nd, & 3 rd choice) Rooms are limited! Reservations are made on a first-come, first-served, space available basis and are limited to fully registered attendees. Please indicate your first 3 room choices. If your first room choice is not available, you will be assigned to the next available room in the order of your preference. All hotel reservations are processed through MCAA. For room descriptions or to ascertain availability, please visit **Suites for entertaining: We have a limited number of hospitality and larger suites. Rates start at $699 per night. Please contact Michell Hammond at (301) , or by at for availability. Arrival Date Departure Date # of People in Room Please note: This property is 100% smoke-free. Smoking rooms are not available. Do you have any special hotel requirements? Please contact MCAA Convention Department at (800) if you require special accommodations to fully participate. Rooms at the group rate are subject to availability. MCAA will make your room reservations for you. Reservations are made on a first come, first served, space available basis, upon payment of meeting registration fee. A deposit in the amount of the three nights daily rate is necessary to confirm your reservation. Cancellations less than 21 days prior to arrival may result in forfeiture of deposit. Rates are subject to taxes equaling 14% plus $.25 commerce fees, per night. Check in time is 4:00 pm and check out is 12:00 noon. Hotel Deposit Payment Information Check (made payable to Marriott) AMEX MC VISA Account Number Cardholder Name Expiration Billing ZIP Code I authorize the following to be charged to the credit card provided: Room & Tax Incidentals Room Deposit Only Signature