LA SALLE ATHLETICS CORPORATE PARTNERSHIP PARTNERSHIP GUIDE
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1 LA SALLE ATHLETICS CORPORATE PARTNERSHIP GUIDE
2 MEN ATHLETICS AT LA SALLE WOMEN Baseball Basketball Basketball Field Hockey Golf Lacrosse Rowing Rowing Soccer Soccer Swimming Softball Tennis Swimming Track/Cross-Country Tennis Track/Cross-Country Volleyball
3 Hayman Center Tom Gola Arena Kirk Pool Belfield Tennis Complex McCarthy Stadium DeVincent Field Good Shepherd Field FACILITIES McCarthy Stadium, which is the home of the Explorer men s soccer, women s soccer and women s lacrosse teams was enhanced with a state-of-the-art Sprinturf playing surface and lights in the summer of DeVincent Field, which lies adjacent to McCarthy Stadium and serves as the host for field hockey and baseball, was also resurfaced with Sprinturf.
4 LA SALLE UNIVERSITY FACTS The total University student body of 6,221 students comprises 3,358 full-time undergraduates, 983 part-time undergraduates, and 1,880 graduate students. Students come from 37 states and 42 countries. Women constitute 60 percent of the student body. La Salle offers 47 undergraduate majors, 13 minors, 14 graduate programs, including a doctoral program in Clinical Psychology, and 33 certificate programs. Majors and certificates are organized into three schools: Arts and Sciences, Business, and Nursing. The largest majors by enrollment in the University are Nursing, Psychology, Education, and Communication. Cutting edge programs include Integrated Cutting-edge programs include Integrated Science, Business, and Technology (ISBT), Digital Arts, Speech-Language-Hearing Science, and Information Technology.
5 ATLANTIC 10 CONFERENCE HISTORY Founded in Member Institutions, 21 Sports Presence in 9 of country s top 50 media markets Major markets include: New York (1), Philadelphia (4), Boston (5), Washington, DC (8), St. Louis (21), Pittsburgh (22), Charlotte (27), Cincinnati (34), Buffalo (49) 8 states & D.C. with a total population of approximately 73 million Conference dedicated to athletics and academics Commissioner s Honor Roll (athletes above 3.5 GPA) 182 La Salle student-athletes selected in 2005 La Salle student-athletes have an 82% graduation rate in the last 10 years La Salle has had 22 Academic All-Americans since 1996 Sources: Atlantic 10 Conference & ProAdvance Global Event Production
6 MEMBER INSTITUTIONS
7 ATLANTIC 10 TELEVISION The Explorers will host rival Atlantic 10 institutions from some of the major media markets on the East Coast. Atlantic 10 Television Network affiliates include: Network/Station Major Markets Approx. TV HH Madison Square Garden New York, Hartford, Albany 7,000,000 Comcast Network (CN8) Philadelphia, NJ, MD, DE 6,200,000 Connecticut, Boston ESPN Full Court, Direct TV National 6,000,000 Fox Sports New York New York 4,300,000 Comcast SportsNet DC Washington, Baltimore, VA 4,600,000 Fox Sports Ohio Dayton, Cincy, Louisville, Buffalo 3,800,000 New England Sports Network Boston, Providence, Springfield 3,200,000 Comcast SportsNet Philadelphia, DE, South Jersey 3,100,000 Fox Sports Pittsburgh Western & Central PA, WV 2,270,000 C-Set Charlotte, Winston-Salem, SC 1,800,000 Empire Sports Network Buffalo, Rochester, Syracuse 1,200,000 WRIC (ABC) Richmond 750,000 WXIV Winston-Salem, NC 750,000 Charter Communications Saint Louis 500,000 Source: Atlantic 10 Conference
8 FAN DEMOGRAPHICS SEASON TICKET HOLDERS 44% of fans live in Montgomery County 16 % of fans live in South Jersey 15% of fans live in Philadelphia 10% of fans live in Bucks County 10% of fans live in Chester County Source: Season Ticket Holder Data
9 FAN DEMOGRAPHICS What do La Salle fans look like? Mixed Age Groups Students = 17-23, (25% of attendance) Young Alumni = 22-35, (20% of attendance) Alumni = 35+, (35% of attendance) Men = 65%, Women = 35% Source: Season Ticket Holder Data
10 PARTNERSHIP OPPORTUNITIES
11 PARTNERSHIP OPPORTUNITIES Radio/PA Signage * Player of the Game * Court Logos * Play of the Game * Rotating Signage * Half-Time Show * Media Row Signage * Website Link * Section Signage * Starting Lineups * Arena Banners * Post-Game Show Promotional Print * In-Game Promotions * Program Ad * Giveaway Items *ScheduleCards * Concourse Tables * Schedule Poster * La Salle Student Section * Ticket Backs * Athlete of the week * Magnetic Schedules Section of GoExplorers.com * Newspaper Ads * Visitors Guide
12 ARENA SIGNAGE SCOREBOARD SIGNAGE
13 ARENA SIGNAGE SCOREBOARD SIGNAGE Located on the main overhead scoreboard at the center of the court, and on the auxiliary scoreboards located on the north and south ends of the arena Signage is permanent, so it will be visible for all events held in Tom Gola arena, including: men s/women s basketball, youth/h.s. basketball, La Salle recreation, autumn auction, convocation, etc.
14 ARENA SIGNAGE TABLE SIGNAGE
15 ARENA SIGNAGE MEDIA ROW SIGNAGE Located along Media Row Tables on west side of arena Located along Media Row Tables on west side of arena Ads measure 3 x 8 and remain static throughout the game Prominent Arena signage that is facing our student section (east side)
16 HOSPITALITY AREA Let your company host Alumni, VIP s or students before or after a game at an event hospitality tent or in the Hall of Athletes area Showcase your products while hosting an event for a specific target audience
17 MEDIA & PRINT
18 LA SALLE RADIO NETWORK A loyal legion of La Salle fans and Philadelphia sports enthusiasts tune in to Explorer basketball on the La Salle Radio Network. LRN provides exclusive coverage of both men s and women s basketball for fans that are unable to attend home games or for those who like to follow the action while the Explorers are on the road! Games can be heard on WHAT 1340 AM or over the internet through RedZone Media.
19 TITLE SPONSORSHIP Pre-Game Show Halftime Report Wrap-Up Show Player of the Game Out-of-Town Scoreboard Starting Lineups LA SALLE RADIO NETWORK ADVERTISING In-Game Advertising Spots :30 Second and :60 Second Commercial Spots Available Ads are heard on radio, online and through streaming video broadcast simultaneously
20 PRINT ADVERTISING Leave a long-lasting g image or provide a coupon to increase business Additional forms of print advertising include: Program Ad Schedule Cards Schedule Posters Magnetic schedules Ticket backs
21
22 EXPLORER TIMES YEARBOOK Showcase your company with a color full-page, half-page or quarter page Front and back covers maximize i exposure Make your business standout t by adding a coupon to the roster insert
23 IN-GAME PROMOTIONS
24 PROMOTIONS Reinforce your company s message through with an in-game promotion and public address announcements Sponsor games/prizes that get the fans directly involved with your product or service Show your support for the team by sponsoring the play/player p y of the game, dunk of the night, etc. on the La Salle Radio Network Post-Game Show (postgame show also broadcast in arena)
25 P R O M O T I O N S
26 STUDENT SECTION The Explorer Entourage Sponsor La Salle s highly visible student section Sponsor promotions for the students: T-Shirts, posters, pompoms and more.
27 PROJECT TEAMWORK & EXPLORER KIDS La Salle Athletics Project Teamwork has been recognized by the National j g y Consortium for Academics and Sports for five consecutive years for excellence in Community Service and Youth Outreach
28 We welcome the opportunity to partner with your business for the season Phil Telan, Assistant Director of Athletic Advancement Phone:
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